The Problem With Meeting People These Days

I spent years running hiring panels and trying to figure out whether a candidate was actually decent at being human. We had scorecards, structured interviews, even personality assessments that cost more than my first car. It didn't help much. The people who looked good on paper were sometimes impossible to work with. The quiet ones who seemed low-key? Turned out they were carrying entire projects alone for months. You don't learn any of that from a resume. David Brooks wrote about this exact gap, and he's been doing it longer than most people have been paying attention to him. His core idea cuts through the noise: there are two kinds of virtues people display in their lives, and almost no one in professional settings is actually trained to notice the second set.

How To Know A Person David Brooks

The framework is straightforward once you sit with it for more than a surface-level read. Brooks distinguishes between resumé virtues and eulogy virtues. Resumé virtues are the skills, credentials, achievements you can list on a document. They're external, quantifiable, and designed for other people to evaluate. Eulogy virtues are the ones nobody puts on a LinkedIn profile — kindness, loyalty, courage, honesty, humor, whether people actually liked being around you. These are the things that would get mentioned when you're not in the room anymore. Most hiring processes, social events, even dating profiles, operate entirely in the resumé virtue space. That's the trap Brooks keeps pointing out. You can spend twenty minutes talking to someone and know everything about their job title and nothing about how they handle conflict, grief, or someone else's failure.

What This Actually Looks Like In Practice

I started applying this framework roughly three years ago after watching a senior engineer I admired get passed over for a promotion. Everyone on paper was better qualified than him. But the people who worked directly with him kept mentioning that he was the only one who stayed late to help juniors debug problems without taking credit. He had eulogy virtues stacked high. The promotion committee only had resumé metrics. Now I use a modified version of Brooks' approach when I meet new collaborators. Instead of leading with what someone does professionally, I try to surface how they show up in messy moments. There's no single question that does this cleanly. It's more about pattern recognition across situations. One thing people miss about this framework is that eulogy virtues aren't soft virtues. Courage is an eulogy virtue. Having the guts to tell someone their idea isn't working takes more actual bravery than submitting another polished slide deck. Honesty when it costs you something is an eulogy virtue. Most organizational structures actually penalize those behaviors in real time, which is why so many competent people end up looking mediocre on paper while quietly running the whole operation.

Get the Full Details

How to Know a Person — f15 Library
How to Know a Person — f15 Library

I had a specific case last year where I needed to assess whether a consultant could handle a client relationship that had gone sideways. The resumé was impressive. Big-name firm, twenty years experience, case studies that looked clean. I skipped the standard interview format and instead asked about a time someone important to them was wrong and the consultant had to tell them. The answer they gave was rehearsed and vague. Then I asked what they do when they're visibly frustrated but need to keep showing up. That's when the real picture emerged. They had resumé virtues. The eulogy side was thin. I ended up recommending against bringing them on, which cost me a referral fee. Brooks would say that was the point.

Why The Framework Falls Short Sometimes

I won't pretend this is a complete method for evaluating anyone. There are genuine limitations. Eulogy virtues are slow to reveal themselves. You need extended interaction, shared stress, and ideally some history of working through failure together. If you're meeting someone for the first time at a networking event, you are not going to determine their eulogy virtues. Anyone telling you otherwise is selling something. There's also a cultural bias baked into the framework. Some communities and industries prioritize collectivist values like humility and group harmony over individual achievement. In those contexts, resumé virtues might look different than the standard Western model Brooks describes. A person might deliberately minimize their accomplishments not because they lack them, but because showing off is considered a character flaw in their environment. If you only look for eulogy virtues through a single cultural lens, you'll misread people constantly. Another issue is that eulogy virtues can be performed. I've seen people cultivate an image of warmth and loyalty while quietly undermining colleagues behind closed doors. The framework doesn't give you a lie detector. It gives you a direction to look, not a verification system. The only real workaround I found is time. Watch how someone treats people who can't do anything for them. Watch how they behave when no one is keeping score. Those patterns eventually show up somewhere.

How To Actually Use This Beyond Writing It Down

If you want to apply Brooks' thinking without turning it into a self-help ritual, here's what has worked for me. First, stop evaluating people primarily on what they can produce and start tracking what they sustain. A person's output is temporary. Their consistency under pressure tells you more about character. Second, pay attention to the gaps. When someone's self-presentation is perfectly polished across every domain, that's often a signal worth investigating. Not always — some people genuinely are well-rounded. But the absence of any recognizable weakness or admitted failure is statistically suspicious over any period longer than six months. Third, introduce controlled friction into your interactions early. Plan a conversation around a disagreement. Ask for feedback on your own work. See how someone receives criticism before they've had time to script a response. The way people handle discomfort is far more informative than the way they handle praise.

David Brooks: The player who tackled cancer and now wants to take on ...
David Brooks: The player who tackled cancer and now wants to take on ...

The Brooks framework won't replace structured assessments or reference checks. It complements them by adding a dimension most systems ignore entirely. You still need the data. But the data only tells you part of the story. I've noticed that people who understand this distinction tend to build different kinds of relationships. They invest in long-term collaborations rather than transactional ones. They forgive small failures more quickly because they're looking at a broader picture. It's a slower way to judge character, but it's also a lot more accurate once you've accumulated enough data points. The uncomfortable part is that applying this to yourself is harder than applying it to anyone else. Most of us are much better at spotting eulogy virtues in other people than we are at cultivating them ourselves. Brooks wrote about this honestly. He didn't frame it as a productivity hack. It's really just an observation about where actual trust gets built, and why we keep confusing it with visibility instead.