| bing claim your business: Search Engine Optimization (SEO) Jennifer Grappone, Gradiva Couzin, 2010-12-22 The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it’s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web. |
| bing claim your business: Building a Wellness Business That Lasts Rick Stollmeyer, 2020-10-02 Start and grow a durable business in the rapidly growing wellness industry! As we emerge from COVID-19 the world sits on the cusp of a massive wave of wellness industry growth. This Fourth Wave of Wellness will bring hundreds of millions more people into healthier, happier lifestyles, creating millions of jobs and producing massive entrepreneurial opportunities. Whether your goal is to work from home, open a neighborhood wellness studio or launch the next global wellness brand, Building a Wellness Business That Lasts is your definitive guide. Wellness has become one of the largest and most important business opportunities of our age, fueled by massive societal trends, rapid technology innovations, and hundreds of thousands of wellness business entrepreneurs. Independent teachers, trainers, and therapists and studio, gym, spa, and salon owners across the globe are transforming shopping malls and downtown districts with wellness experiences that help hundreds of millions of people live healthier, happier lives. Author Rick Stollmeyer is the co-founder and CEO of Mindbody, Inc., the leading technology platform for the wellness industry. Over more than two decades, Rick built Mindbody from a garage startup into a multi-billion-dollar technology platform for the wellness industry, helping thousands of wellness business owners achieve their visions in the process. This experience has given Rick a front row seat to the explosive growth of the wellness industry. He brings that unique experience and his passion for entrepreneurship to Building a Wellness Business That Lasts. This book will inspire and inform you at the same time and will serve as a powerful guide you can refer to on your path to success. |
| bing claim your business: Easy Technology Programs for Libraries David Folmar, 2017-09-28 Are you a librarian struggling to stay engaged in a digital age? Facing budget concerns to keep existing programs running? Don’t have the staff or budget for specialized services? Wonder how to move beyond teaching your patrons HOW to use a computer? This book gives you 15, step-by-step programs, using free online software, that go beyond basic digital literacy, and provides you, the librarian, with all you need for classes that engage the digital natives and computer users in your community. It includes: 15 quick, easy classes focused on actual outcomes for patrons, without requiring a budget, dedicated facilities, or specialized knowledge. Classes that your patrons can relate to, geared towards actual needs or interests, and not just to “techy” people. How to’s and other elements to effectively use simple software and allow patrons to get optimal results from their effort. Classes or workshops designed to help the average computer user so he or she can teach patrons with ease and authority. Tips for teachers or librarians on how to engage their audience and not lose them with information overload. This book is a complete computer class upgrade solution. Based on the Montessori Method, classes are problem or project based. You are given all the tools you need as a presenter to show relatable uses of technology, making sure the patron can see the possibility involved in using the software. There are step-by-step instructions that focus on your patron leaving with practical skills for everyday life using freely-available software such as YouTube, Ebay, Google, and Monster. Best practices are also included so your patron’s project has the greatest chance of being successful. |
| bing claim your business: Location Based Marketing For Dummies Aaron Strout, Mike Schneider, 2011-09-06 Explains location-based services, what your campaign should contain, how to launch it, and how to measure results. Reward your customers, build their loyalty, and let them help market your business. |
| bing claim your business: Mastering Local SEO Sayed Hasan, 2024-11-10 the digital age, local visibility can make or break a business. Mastering Local SEO by Sayed Hasan is a comprehensive guide designed to help businesses of all sizes navigate the intricacies of local search engine optimization. This ebook covers the essentials of Local SEO, showing readers how to attract local customers effectively by enhancing online presence and ranking higher in search results. From building an optimized Google My Business profile to mastering citation building and managing customer reviews, this book provides actionable steps, real-world examples, and practical insights. Sayed Hasan's expertise guides readers through proven strategies to improve online visibility within their target areas. With easy-to-follow advice on technical SEO, keyword strategies, mobile optimization, and link-building, Mastering Local SEO ensures that readers have everything they need to drive traffic and grow their business locally. Whether you’re a business owner, marketer, or SEO professional, this ebook offers invaluable knowledge on positioning your brand in local searches and converting online interest into real-world sales. |
| bing claim your business: SEO Audit Chris Palmer, 2022-03-31 A full step by step search engine optimization SEO audit with SEO expert Chris Palmer . Beginner friendly expert technical website auditing by SEO expert Chris Palmer walking through step by step the process of improving the quality of your website to improve traffic to your website or web pages from search engines. SEO audits target unpaid traffic rather than direct traffic or paid traffic. This SEO audit manual will focus on technical SEO , on-page SEO along with making a website user friendly. Everything from A-Z broken down step by step to take a complex audit and make it so easy a beginner can understand and implement. |
| bing claim your business: Starting an Online Business For Dummies Greg Holden, 2013-06-14 Mind your business with this updated edition of the bestselling online business how-to guide Have a computer, an Internet connection, and a dream? Then, you're already on your way to starting your very own online business. This fun and friendly guide can help you turn your big idea into big bucks whether you're expanding your real-world storefront online or creating your own virtual startup. Starting an Online Business For Dummies, 7th Edition will show you how to identify a market need, choose a web hosting service, implement security and privacy measures, open up shop, and start promoting to the world. Covers the latest trends and techniques for online discoverability - from social media marketing to search engine rankings, online couponing to optimization for mobile devices, and beyond Highlights business issues that are of particular concern to online entrepreneurs Walks you through the best practices of successful online businesses, including customer service, marketing, analytics, and website optimization tools Provides advice on choosing an e-commerce platform, protecting your domain name, securing trademarks, working with vendors and distributors, and keeping your customer's personal data safe There's no time like now to start a new endeavor and no guide like Starting an Online Business For Dummies, 7th Edition to get your online business going. |
| bing claim your business: Search Engine Optimization All-in-One For Dummies Bruce Clay, Kristopher B. Jones, 2022-02-23 Get search engines to rank your site as the No. 1 result with help from this comprehensive resource What's the best hiding place in the world? The second page of Google's search results! If you want your website to be found, you need to make sure it appears prominently on search engines. In Search Engine Optimization All-in-One For Dummies, you'll find practical and easy-to-follow advice to increase your site's chances of landing that coveted No. 1 spot on Google, Bing, and other popular search engines. You'll discover how search engines decide which websites to rank highly, how to optimize your site for your best chance at the first page of organic results, what keywords to target, and even how to make your site internationally visible. You'll also find out how to: Optimize your webpage with responsive design that makes it irresistible to Google Create a keyword strategy that keeps interested and engaged visitors flowing to your website Generate the backlinks that will teach Google you're a trusted resource and help you climb the search engine results page Perfect for webmasters, bloggers, e-commerce professionals, and anyone else looking for more online visibility, Search Engine Optimization All-in-One For Dummies is a must-have guide to improving the quantity and quality of your web traffic. |
| bing claim your business: The Three Guides for Your Business in the United States (Box Set) Vincent Allard, 2020-08-22 This box set in the YES TO ENTREPRENEURS® series contains three essential practical guides for any foreign entrepreneur who wants to break into the American market. ✅ How to start your business in the United States: Create your U.S. Company in Delaware or elsewhere in the USA. ✅ How to name your business in the United States: Find and protect the name of your company in the USA and abroad. ✅ How to open your bank account in the United States: Open and manage your business or personal account in the USA. ----- WHAT THEY SAY Books such as those in the Yes to Entrepreneurs series provide businesses with useful information and practical tools to expand into the United States market, the largest consumer market and recipient of foreign direct investment in the world. Gina Bento, Commercial Specialist, U.S. Department of Commerce, International Trade Administration Never before have guides been so deserving of the term practical! Bernard Geenen, Economic and Commercial Counselor, Wallonia Export & Investment Agency, Consulate of Belgium, New York Simple. Clear. Precise. Complete.... A must. Richard Johnson, Retired Journalist, Journal of Montreal ... these guides are great... I highly recommend their use. Tom Creary, Founder and Past Chairman of the American Chamber of Commerce in Canada - Quebec Chapter The Yes to Entrepreneurs book series is extremely structured, complete and easy to use... Serge Bouganim, Lawyer of the Paris and Brussels Bars Congratulations to my colleague Vincent Allard for the publication of three exceptional popularization books for entrepreneurs who want to start a business in the United States. Pierre Chagnon, Retired Emeritus Attorney, Bâtonnier of Quebec This series of practical guides allows entrepreneurs and professionals who advise them to benefit from the experience of thousands of other entrepreneurs who have started their business in the United States. Robert CHAYER, U.S. Tax Expert, Canada Reading is highly recommended. Three essential and very comprehensive guides for all immigrant candidates who wish to familiarize themselves with the important concepts to start their professional installation in the United States. Estelle Berenbaum, Immigration Lawyer, Florida Vincent Allard's Yes to Entrepreneurs collection provides ready-to-use pragmatic knowledge to successfully navigate American waters. Arnaud Labossière, CEO, The Free Minds Press Ltd |
| bing claim your business: Yelp for Business Gradiva Couzin, Jennifer Grappone, 2013-10-03 While most businesses know the importance of online reviews on sites such as Yelp.com, they have no clue how to grab the reins and help shape the conversation around their service or product. This guide will help users begin crafting and managing a winning presence on the Yelp reviews platform. It opens with a chapter outlining the opportunity for businesses of all types so that everyone understands how reviews affect the bottom line. The book then explores Yelp's demographics and then shows how to best use Yelp's features, including how to claim your business listing and craft a compelling presence. The compelling e-book also includes information about how to communicate with reviewers, how to receive and respond to alerts when new reviews—good or bad—are posted, and when paid membership and promotional options should be considered. It’s a great introduction to the crucial Yelp reviews platform and will also include promotion and a coupon for the upcoming Five Stars: Putting Online Reviews to Work for Your Business book (January 2014). |
| bing claim your business: Business Opportunities Francis D. (Doug) Tuggle, Chad T. Berl, Seth J. Berl, Lenny Berl, 2021-12-22 This one-of-a-kind book demonstrates the many ways to conduct successful businesses. It explains the different aspects of business with easy-to-learn, to-the-point explanations with case studies. It guides the reader from the start of a business to the selling of a business and demonstrates how to hire, market, sell product, grow, negotiate, avoid mistakes, and so much more. Readers are shown how to continually find ways to improve all facets of their business. Demonstrating methods of critical thinking and continual questioning oneself is at the heart of the book’s approach. Every chapter provides the reader with additional essential skills for success and higher earning potential. |
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| bing claim your business: How to Name Your Business in the United States Vincent Allard, 2020-08-22 Do you want to find the best name for your business in the United States? If you are a U.S. or foreign entrepreneur, this practical guide is for you! This second guide in the YES TO ENTREPRENEURS® series will help you understand the essential characteristics of your business name. It will also provide you with the tools you need to choose and protect your company name in the United States and around the world. Together, we will explore several aspects related to a business name: ✅ The 7 important characteristics ✅ The 8 essential tools ✅ The 5 steps of the process ✅ The 5 levels of protection ✅ The 3 urban legends ✅ The 5 mistakes not to make ✅ The 20 types of names to avoid ✅ The 4 steps of a name change 💥 Exclusive Bonus: Useful Resources Throughout the process of writing this guide, the author accumulated many hyperlinks that greatly enrich its content. An up-to-date list of these hyperlinks can be found at the web address listed in the Useful Resources section, at the end of this guide. 🇺🇸 Take action! Choose the best name for your business. ----- WHAT THEY SAY Books such as those in the Yes to Entrepreneurs series provide businesses with useful information and practical tools to expand into the United States market, the largest consumer market and recipient of foreign direct investment in the world. Gina Bento, Commercial Specialist, U.S. Department of Commerce, International Trade Administration Never before have guides been so deserving of the term practical! Bernard Geenen, Economic and Commercial Counselor, Wallonia Export & Investment Agency, Consulate of Belgium, New York Simple. Clear. Precise. Complete.... A must. Richard Johnson, Retired Journalist, Journal of Montreal ... these guides are great... I highly recommend their use. Tom Creary, Founder and Past Chairman of the American Chamber of Commerce in Canada - Quebec Chapter The Yes to Entrepreneurs book series is extremely structured, complete and easy to use... Serge Bouganim, Lawyer of the Paris and Brussels Bars Congratulations to my colleague Vincent Allard for the publication of three exceptional popularization books for entrepreneurs who want to start a business in the United States. Pierre Chagnon, Retired Emeritus Attorney, Bâtonnier of Quebec This series of practical guides allows entrepreneurs and professionals who advise them to benefit from the experience of thousands of other entrepreneurs who have started their business in the United States. Robert CHAYER, U.S. Tax Expert, Canada Reading is highly recommended. Three essential and very comprehensive guides for all immigrant candidates who wish to familiarize themselves with the important concepts to start their professional installation in the United States. Estelle Berenbaum, Immigration Lawyer, Florida Vincent Allard's Yes to Entrepreneurs collection provides ready-to-use pragmatic knowledge to successfully navigate American waters. Arnaud Labossière, CEO, The Free Minds Press Ltd ----- CONTENTS 1 - Introduction 1.1 Presentation 1.2 Important Definitions 2 - Characteristics of the Business Name 2.1 Length of the Name 2.2 Spelling of the Name 2.3 Pronunciation of the Name 2.4 Sound of the Name 2.5 Visual Aspect of the Name 2.6 Meaning of the Name 2.7 Originality of the Name 3 - Elements of the Business Name 3.1 Beginning and End 3.2 Singular and Plural 3.3 Numbers 3.4 Lowercase and Uppercase 3.5 Punctuation and Typographic Signs 3.6 Accented Characters 3.7 Special Characters and Mathematical Signs 3.8 Repeated Characters 3.9 Repeated Words 3.10 Words Stuck Together 3.11 Initialisms and Acronyms 3.12 Legal Identifier 3.13 Logo 3.14 Slogan 4 - Types of Business Names 4.1 Name of an Individual 4.2 Geographical Name 4.3 Temporal Name 4.4 Historical Name 4.5 Metaphorical Name 4.6 Numeric Name 4.7 Name in Foreign Language 4.8 Domain Name 4.9 Assumed Name 4.10 Descriptive Name 4.11 Distinctive Name 4.12 Military Name 4.13 Religious or Charitable Name 4.14 Superlative Name 4.15 Name with Initials 4.16 Name with Greeting 4.17 Humorous Name 4.18 Action Name 4.19 Positive Name 4.20 Animal Name 5 - How to Choose your Business Name 5.1 The 8 Essential Tools 5.2 The 5 Steps of the Process 5.3 The 3 Urban Legends 5.4 The 5 Mistakes Not to Make 5.5 The 20 Types of Names to Avoid 5.6 25 Famous Names: Where Do They Come From? 6 - How to Protect your Business Name 6.1 Protection no. 1: Business Name 6.2 Protection no. 2: Domain Name 6.3 Protection no. 3: Trademark 6.4 Protection no. 4: Social Network 6.5 Protection no. 5: Search Engines 6.6 Act Alone or Hire an Expert 7 - How to Change your Business Name 7.1 Why Change Your Business Name? 7.2 Pros and Cons of Name Change 7.3 The 4 Steps of the Name Change 7.4 Change Your Domain Name 7.5 Change Your Trademark 8 - Conclusion 8.1 The 3 Golden Rules of Your Business Name * Exclusive Bonus: Useful Resources |
| bing claim your business: HOME BUSINESS Raymundo Ramirez, 2017-12-18 With thе rесеnt есоnоmiс сrunсh, mаnу people hаvе lоѕt jobs аnd many more реорlе соntinuе lose thеir jobs through job сutѕ in mаnу соmраniеѕ. It hаѕ nоt become crucial fоr most реорlе tо mаkе that еxtrа саѕh at hоmе thrоugh a home bаѕеd buѕinеѕѕ. A hоmе bаѕеd buѕinеѕѕ саn be аn аltеrnаtivе wау оf еаrning money while аt home. Whеn ѕtаrting аnу buѕinеѕѕ, it is imроrtаnt tо аѕѕеѕѕ thе рrоѕресt оf thаt business. Thе mаin аdvаntаgе оf a home bаѕеd buѕinеѕѕ iѕ thаt it iѕ ѕimрlе аnd does nоt nесеѕѕаrilу need a lоt оf mоnеу to ѕtаrt. Unlikе mаnу оthеr jobs whеrе аn еmрlоуее may require раѕt еxреriеnсе, with a home bаѕеd buѕinеѕѕ, уоu need not hаvе аnу experience. Yоu will bе able tо use уоur оwn ability to bесоmе your own bоѕѕ and уоu will be аblе tо mаkе dесiѕiоn оf уоur business. With a hоmе bаѕеd buѕinеѕѕ, уоu will be аblе to make thе change thаt уоu hаvе always wanted or otherwise you will be ѕtuсk whеrе уоu are. Mоѕt реорlе whо wаnt tо increase thеir income gеt аnоthеr jоb оr inсrеаѕе thеir wоrking hоurѕ in their current jоb. When this hарреnѕ, mоѕt реорlе do nоt gеt ѕаtiѕfасtiоn with whаt thеу are doing оr even hоw muсh thеу are еаrning bесаuѕе the mоnеу iѕ nеvеr еnоugh. The deal hеrе iѕ thаt уоu ѕеll уоur timе fоr money and уоu will never find fulfillmеnt in thе jоb. |
| bing claim your business: Unified Marketing Strategy Jimmy LaSalle, 2022-08-24 Unified Marketing Strategy was written to help business owners get a better understanding of the complete marketing picture. A Unified Marketing Strategy connects advertising messages and expectations to your sales team, and customer support. The goal is to choreograph everything and build a powerful system that keeps new customers flowing through your business. Unified Marketing Strategy was written to help business owners build successful systems within their organization. It will help CEOs instruct and follow up with the C level executives on big picture initiatives to further build their organizations. It will also help marketing and advertising professionals further develop their media planning. Unified Marketing Strategy will explain how to bridge all customer experience touchpoints from Advertising to Sales, to Operations and post-sale follow up. |
| bing claim your business: Marketing on a Shoestring Budget Deborah Pitel, 2016-04-08 Here’s a one-stop marketing guide just for small museums and historic sites. In an age when many local historical associations and museums take money from their marketing budget because resources are tight, which can start a vicious cycle of reduced marketing reach, lower visitation, and then even less money for marketing, this guide will help those who need it the most expand their marketing reach as inexpensively as possible. Deborah Pitel covers the pros and cons of each promotional tool so they can judge what is best for their organization. She writes specifically for colleagues who have no formal marketing training and have to work off the “trial and error” method. She covers: Marketing Strategies for Museum Professionals or Anyone Promoting an Event Expanding Your Audience with Little Money Gaining Insight From Small Local Museums and Historic Sites Learning to Use Social Media and Other Free Services to Grow Your Promotional Reach Creating an Website on a Small Budget Examples of successful marketing tools from small museums and historic sites accompany each chapter. |
| bing claim your business: The Pocket Small Business Owner's Guide to Starting Your Business on a Shoestring Carol Tice, 2013-07-01 Most businesses that close their doors have one thing in common: They ran out of money. Don’t let this happen to you. This indispensable book, part of Allworth’s popular Pocket Small Business Owner’s Guide series, will help you to save money on every aspect of your business, from advertising to overhead. With invaluable cost-cutting tips for all types of businesses, from e-commerce and home-based operations to services and retail, this guide will help you create a blueprint that will allow your business to survive and thrive. You’ll save on: Advertising Marketing Purchasing Transportation and shipping Labor Financing Facilities Operations Taxes And more! In today’s economy, small business owners must seize every opportunity to keep costs down, and every penny saved goes to your bottom line. Follow this street-smart advice to lay the foundation for a business that will be profitable for years to come. |
| bing claim your business: 101 Jurus Promosi Online Paling Top Feri Sulianta, 2014-08-12 Mau tahu kenapa bisnis teman Anda lebih baik dan cepat berkembang daripada bisnis yang Anda jalani? Ingin tahu kenapa seseorang bisa menjadi milyader dari bisnis onlinenya dengan amat sangat cepat, sedangkan Anda tidak juga mendapati kenaikan omzet? Mau tahu kenapa rating website orang-orang dapat melambung tinggi sedangkan website Anda tidak? Mau tahu kenapa barang 'biasa' jadi 'luarbiasa' dan ludes terjual? Jawabannya adalah Anda masih menggunakan promosi zaman dulu, kurang promosi, atau bahkan salah dalam berpromosi. Buku ini akan memberikan 101 pilihan bagi Anda untuk benar-benar berpromosi yang sesungguhnya! Menjangkau lebih banyak konsumen hanya dari tempat duduk Anda! Pembahasan selengkapnya meliputi: Seluk beluk dan strategi promosi online 101 jurus ampuh dalam berpromosi online Kesalahan-kesalahan yang harus dihindari Mengukur efek promosi pada website kita Daftar website acuan untuk berpromosi lebih banyak |
| bing claim your business: Mobile Marketing Rachel Pasqua, Noah Elkin, 2012-12-19 A step-by-step guide to successful mobile marketing strategies Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the popular do-it-yourself, Hour A Day series, this new book is full of advice, practical tips, and step-by-step tactics you can put to use right away. Start leveraging location-based marketing via Foursquare and Yelp, see how to set up and manage mobile commerce, and try such technologies as QR codes, ambient communication (RFID and Bluetooth), mobile broadcasting, and more. Take action now and mobile-loving customers will soon find you, thanks to these successful ideas and strategies from expert mobile marketers, Rachel Pasqua and Noah Elkin. Shows you step by step how to develop, implement, and measure a successful mobile marketing strategy Pares down a complex process into approachable, bite-sized tasks you can tackle in an hour a day Covers vital mobile marketing weapons like messaging, mobile websites, apps, and mobile advertising to help you achieve your goals Gets you up to speed on location-based marketing via Foursquare and Yelp, using mobile commerce, and leveraging technologies such as as QR codes, ambient communication (RFID and Bluetooth), and mobile broadcasting Mobile Marketing: An Hour A Day is a must-have resource for marketers and advertisers who want a compelling mobile presence. |
| bing claim your business: Selling All-in-One For Dummies The Experts at Dummies, 2012-01-05 Tried-and-true information and tips for selling like a pro Are you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? Whether you're in charge of your own selling career or you're responsible for training and managing a professional sales force, Selling All-In-One For Dummies features everything you need to know to improve your results. This valuable selling resource includes new ways to effectively network and prospect through the power of all the social media networking sites such as LinkedIn, Twitter, and Facebook, as well as ways to optimize sales success through Webinars; the latest tips and advice to build an appealing image; proven questioning methods that close sales; updated advice on keeping clients' business and building their loyalty; and how to adapt presentations and techniques. Proven methods and techniques that will lead to bigger sales and more loyal customers Advice on separating yourself from the pack Plus four chapters on selling in specialized areas from biotechnology to real estate Selling All-In-One For Dummies is the authoritative guide to navigating the ever-changing and growing sales arena. |
| bing claim your business: Small-business Guide to Winning at Web Marketing Cyndie Shaffstall, 2010-05-05 If you're launching a new company or becoming a self-employed entrepreneur, then this book is for you. Small-business Guide to Winning at Web Marketing will help you to understand the electronic and traditional marketing landscapes and show how you can use them to benefit and grow your business. Today's marketing is a lot like playing pinball. It's not a straight shot - you have to bounce around a lot to really rack up the points and since some pins are worth more than others, you need a certain amount of skill and luck to be able to ping them more than once. In this book, you'll learn the game basics, some strategy, and a few tricks, but mastering pinball -- web marketing -- will depend entirely on how long you can keep the ball in play. I've spent 30 years as an entrepreneur - where you do it yourself because you don't have the budget for otherwise. There are thousands of search-engine optimization services that you can enlist, but you should understand the options available. There is so much where you can contribute and this will reduce the financial impact on your company that expensive contractors can have. This book starts with your web site and rolls right on through social media, social bookmarking, blogging, press releases, news announcements, printed material, QR codes, and much more. Don't flounder - you don't have time. Get this book and win at web marketing. |
| bing claim your business: The Small Business Online Marketing Handbook Annie Tsai, 2013-10-08 The small business marketing experts at Demandforce help owners kick off their online strategy Small business owners are exceptional at delivering on their product or service. Many, however, don't know where to start when it comes to online marketing. The Small Business Online Marketing Handbook will show you how to effectively leverage email, social, online, and network marketing to get new customers and keep existing customers coming back. Author Annie Tsai shows you how to refocus just a small percentage of an offline marketing budget and create exponential return for your business. Author Annie Tsai is a popular blogger and Chief Customer Officer for Demandforce, an automated Internet marketing and communication company specializing in small- to medium-sized businesses, recently acquired by Intuit Features spot interviews and do this now advice from resident experts at Demandforce, including the founders With the proliferation of social media and the consumer voice on the web, small business owners need to take a deliberate approach to leveraging this new marketing channel to effectively convert online conversations into offline sales. The Small Business Online Marketing Handbook shows you how. |
| bing claim your business: How to Start a Coffee Shop Business AS, 2024-08-01 How to Start a XXXX Business About the Book Unlock the essential steps to launching and managing a successful business with How to Start a XXXX Business. Part of the acclaimed How to Start a Business series, this volume provides tailored insights and expert advice specific to the XXX industry, helping you navigate the unique challenges and seize the opportunities within this field. What You'll Learn Industry Insights: Understand the market, including key trends, consumer demands, and competitive dynamics. Learn how to conduct market research, analyze data, and identify emerging opportunities for growth that can set your business apart from the competition. Startup Essentials: Develop a comprehensive business plan that outlines your vision, mission, and strategic goals. Learn how to secure the necessary financing through loans, investors, or crowdfunding, and discover best practices for effectively setting up your operation, including choosing the right location, procuring equipment, and hiring a skilled team. Operational Strategies: Master the day-to-day management of your business by implementing efficient processes and systems. Learn techniques for inventory management, staff training, and customer service excellence. Discover effective marketing strategies to attract and retain customers, including digital marketing, social media engagement, and local advertising. Gain insights into financial management, including budgeting, cost control, and pricing strategies to optimize profitability and ensure long-term sustainability. Legal and Compliance: Navigate regulatory requirements and ensure compliance with industry laws through the ideas presented. Why Choose How to Start a XXXX Business? Whether you're wondering how to start a business in the industry or looking to enhance your current operations, How to Start a XXX Business is your ultimate resource. This book equips you with the knowledge and tools to overcome challenges and achieve long-term success, making it an invaluable part of the How to Start a Business collection. Who Should Read This Book? Aspiring Entrepreneurs: Individuals looking to start their own business. This book offers step-by-step guidance from idea conception to the grand opening, providing the confidence and know-how to get started. Current Business Owners: Entrepreneurs seeking to refine their strategies and expand their presence in the sector. Gain new insights and innovative approaches to enhance your current operations and drive growth. Industry Professionals: Professionals wanting to deepen their understanding of trends and best practices in the business field. Stay ahead in your career by mastering the latest industry developments and operational techniques. Side Income Seekers: Individuals looking for the knowledge to make extra income through a business venture. Learn how to efficiently manage a part-time business that complements your primary source of income and leverages your skills and interests. Start Your Journey Today! Empower yourself with the insights and strategies needed to build and sustain a thriving business. Whether driven by passion or opportunity, How to Start a XXXX Business offers the roadmap to turning your entrepreneurial dreams into reality. Download your copy now and take the first step towards becoming a successful entrepreneur! Discover more titles in the How to Start a Business series: Explore our other volumes, each focusing on different fields, to gain comprehensive knowledge and succeed in your chosen industry. |
| bing claim your business: The ChatGPT Local SEO Playbook For Black-Owned Law Firms Lee Brookes, 2023-05-15 Is your Black-Owned Law Firm currently ranking on the first page of Google for the most prominent and most competitive keywords in your niche or industry? Do you even know the keywords that you should be ranking for in order to help you attract the most qualified leads for your business? Since 75% of users, don't scroll past the first page for any given search query, it means...that if your business isn't showing up on the first page, you are basically invisible on Google, and thus losing out on hundreds of thousands in potential revenue each month! This also includes any Google Ad campaigns that you may be running for your business as well. But now through the power of ChatGPT, you can build robust Local SEO, or Local Search Engine Optimization campaigns to help you rank first page on Google for your respective keywords, and thus Attract More Clients, Increase 5-Star Reviews, and Generate More Quality Local Leads on a monthly basis. Get Ahead of The Competition Before ChatGPT Becomes Mainstream For All Small Businesses in your niche! Learn The Tools, Tips, and Strategies To Help Your Business Maximize Its Local SEO Results With Open A.I's ChatGPT. Here's What You Learn In This Guide: - Overview of ChatGPT and The Growth Opportunities Available For Your Small Business - Benefits of Using ChatGPT For Local SEO - Mastering Keyword Research and Buyer Personas With ChatGPT - Create An Effective Local SEO Strategy For Your Small Business Using ChatGPT - ChatGPT and On-Page, Off-Page, Local Listings and Social Media Integration - Appendices of Additional A.I Content Creation and Automation Tools - Receive an Exclusive Digital Coupon Code To Receive 40% Off Our ChatGPT and A.I Local SEO Mastery Course |
| bing claim your business: MAKE MONEY WITH YOUR OWN HOME BUSINESS Raymundo Ramirez, 2017-12-10 With thе rесеnt есоnоmiс сrunсh, mаnу people hаvе lоѕt jobs аnd many more реорlе соntinuе lose thеir jobs through job сutѕ in mаnу соmраniеѕ. It hаѕ nоt become crucial fоr most реорlе tо mаkе that еxtrа саѕh at hоmе thrоugh a home bаѕеd buѕinеѕѕ. A hоmе bаѕеd buѕinеѕѕ саn be аn аltеrnаtivе wау оf еаrning money while аt home. Whеn ѕtаrting аnу buѕinеѕѕ, it is imроrtаnt tо аѕѕеѕѕ thе рrоѕресt оf thаt business. Thе mаin аdvаntаgе оf a home bаѕеd buѕinеѕѕ iѕ thаt it iѕ ѕimрlе аnd does nоt nесеѕѕаrilу need a lоt оf mоnеу to ѕtаrt. Unlikе mаnу оthеr jobs whеrе аn еmрlоуее may require раѕt еxреriеnсе, with a home bаѕеd buѕinеѕѕ, уоu need not hаvе аnу experience. Yоu will bе able tо use уоur оwn ability to bесоmе your own bоѕѕ and уоu will be аblе tо mаkе dесiѕiоn оf уоur business. With a hоmе bаѕеd buѕinеѕѕ, уоu will be аblе to make thе change thаt уоu hаvе always wanted or otherwise you will be ѕtuсk whеrе уоu are. Mоѕt реорlе whо wаnt tо increase thеir income gеt аnоthеr jоb оr inсrеаѕе thеir wоrking hоurѕ in their current jоb. When this hарреnѕ, mоѕt реорlе do nоt gеt ѕаtiѕfасtiоn with whаt thеу are doing оr even hоw muсh thеу are еаrning bесаuѕе the mоnеу iѕ nеvеr еnоugh. The deal hеrе iѕ thаt уоu ѕеll уоur timе fоr money and уоu will never find fulfillmеnt in thе jоb. |
| bing claim your business: Online or Flatline Nick Choat, 2017-02-21 Digital marketing is a daunting task for many small business owners. It often seems intimidating and complicated, and the benefits are not easily measured, but without it, many businesses die out. In Online or Flatline, Nick Choat offers compelling reasons to get your business online and easy-to-use tools to make it possible: How to set up an attractive webpage How to prioritize your social media efforts How to use review feedback to interact with customers How to optimize your ability to be found on Google How to combine traditional and digital advertising and many more Nick Choat has witnessed the evolution of digital marketing. He started at a young age, working in his parents' small, hometown grocery store in rural Tennessee, where he learned about customer service and loyalty. When he was offered a management position with Kroger, he made the bold move to exit the food industry, and took a chance on a degree in software development long before the tech boom of the 1990s. His first job was for Boeing, followed by several years consulting businesses for Ernst & Young. He was on board with Disney when they pioneered the online streaming of hi-def television, a revolutionary move when corporations were still fearful of the shifting marketplace. After realizing that he wanted to exchange his life in corporate America for one with more autonomy in his business, he bought a Sports Clips franchise and set a personal goal to empower all small business owners to utilize the tools at their fingertips. Online or Flatline gives small business owners an easy to follow, affordable guide and a strong plan of action for creating a successful and valuable online presence. |
| bing claim your business: SEO For Dummies Peter Kent, 2019-12-17 Up relevance scores, improve page speed, optimize voice search questions, and more! Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of how do I get people to visit my site? By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You'll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings. Develop a search strategy and use new SERP features Maximize the effects of personalized search Analyze results with improved analytics tools Optimize voice search strategies There’s no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets. |
| bing claim your business: Success as a Mediator For Dummies Victoria Pynchon, 2012-04-10 Everything you need to enter the exciting field of legal mediation To be an effective mediator, it's essential to possess the ability to take control of animated situations, offer advice, and facilitate discussion—all the while remaining neutral without formulating biased judgment. Success as a Mediator For Dummies helps you acquire these attributes and much more. Aspiring mediators will learn the importance of upholding an honorable reputation, the skills, personality traits, and characteristics of a good mediator, and how to effectively market a successful mediation career. Plus, you'll get practical advice about finding work in the field, realistic salary information, and tips on as tips on identifying whether you have the skills and tools to become a good mediator. The steps necessary to become a mediator (education, training, licensing, states-specific requirements, etc.) How your education and professional background can enhance your mediation work Sample rules and standards of conduct All the steps necessary to build and market a successful private practice in mediation, or flourish as a mediator in a law firm, corporation, school, or non-profit organization Whether you have a background in law or an interest in legal careers, Success as a Mediator For Dummies gives you everything you need to enter the exciting field of legal mediation. |
| bing claim your business: Success Secrets of the Online Marketing Superstars Mitch Meyerson, 2015-03-04 Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses. |
| bing claim your business: Hearings, Reports and Prints of the House Select Committee on Small Business United States. Congress. House. Select Committee on Small Business, 1970 |
| bing claim your business: Local SEO Matt Miciula, MBA, 2023-10-17 Many home service businesses stumble upon “Search Engine Optimization” (SEO) while looking for new strategies to scale their business and drive new customers. In this kind of industry, it is crucial that you know your local community and its needs. The ultimate goal is to draw their attention to your services and the values you bring them. You might wonder how optimizing your online presence for search engines can improve your business. SEO provides many benefits for home service businesses with a clear idea of who their target audience is—namely, local residents. Understanding why SEO is important for businesses is the key to getting all those benefits and utilizing a proven SEO strategy. It can be an overwhelming learning curve when getting all the information you need to know about search engine optimization. This is where trained SEO experts take over and provide you with the best SEO tactics to improve your organic traffic. This refers to authentic website traffic from potential customers through unpaid search engine results. You will get everything you need to boost your marketing efforts by adding SEO to your digital marketing strategy. In this book, you will learn why SEO is important for home service businesses and how a well-organized SEO campaign can be an absolute goldmine for your business. |
| bing claim your business: The Digital Business Start-Up Workbook Cheryl Rickman, 2012-05-07 How do I know if my idea will work? How do I decide on the business model? How do I find my audience? Your digital business start-up journey begins here. From the bestselling author of The Small Business Start-up Workbook, Cheryl Rickman brings you a thoroughly practical guide to starting up a digital business, covering the full journey from idea to exit, with easy-to-implement strategies to make your online venture an ongoing success. With a combination of tips, exercises, checklists, anecdotes, case studies and lessons learned by business leaders, this workbook will guide you through each step of digital business. Learn how to: • Assess whether your business idea will work online/digitally • Choose the right business model for your proposition and avoid wasting time • Assess demand, viability and uncover untapped needs and gaps in the market • Build a usable, engaging website and mobile app • Create a buzz using social networking • Drive high quality traffic to your site and convert visitors into paying customers • Use search engine optimization (SEO) and marketing (SEM) tools effectively • Raise finance and protect your business • Build and maintain a strong brand • Recruit and retain a strong team • Sell the business or find a suitable successor. Reviews for the book: “If you want advice on starting your own internet business, don’t ask me, read this book instead. It is more up-to-date and costs far less than a good lunch.” Nick Jenkins, Founder of Moonpig.com “This book excels in providing practical guidance on how to create a successful digital business which exceeds customer expectations and keeps customers happy each step of the way.” Scott Weavers-Wright, CEO of Kiddicare.com, and MD of Morrison.com (non-food) “If you read just one book on digital business, make it this one... It is inspirational, informative and interactive in equal measure. Highly recommended!” Rowan Gormley, Founder and CEO of NakedWines.com “Interspersed with inspiring and useful stories from successful entrepreneurs, this book can help aspiring business owners through a step-by-step process of refining their start-up ideas and building a solid business.” Elizabeth Varley, Founder and CEO of TechHub |
| bing claim your business: Facebook Marketing Brian Carter, Justin Levy, Justin Robert Levy, 2012 Facebook now has 500,000,000 users, and adds 400,000 more every day. For marketers, this represents an immense opportunity. Here, Levy brings together up-to-the-minute insights and techniques for transforming that opportunity into profit. In this updated edition, Levy goes far beyond the basics, covering Facebook's growing portfolio of business-related features, including Facebook Messages, Facebook Deals, Facebook Places, and more. |
| bing claim your business: Hearings United States. Congress. House. Select Committee on Small Business, 1970 |
| bing claim your business: Best Ways of Marketing Your Products in 2025 Chris Karuso, 2024-10-25 Best Ways of Marketing Your Products in 2025 - Learn New Strategies, Develop Your Plan, Perfect Your Plan & Be Better Ready to Quickly Adapt in 2025 for Epic Marketing Success... Secrets to Future-Proofing Your Marketing Strategies in the Ever-Changing Digital Landscape. Don't Get Left Behind for the Epic Positive Changes Happening Behind the Scenes. Be Ready to Grow an Epic Business or Two in 2025 But You're Going to Have to Start Immediately to Learn All the New Things You Need to Learn and Be Ready to Roll & Adapt Right At the Start of 2025 Are you ready to elevate your marketing game and stay ahead of the competition in 2025? In Best Ways of Marketing Your Products in 2025, you will discover cutting-edge strategies designed to resonate with the next generation of consumers. This comprehensive guide will walk you through: - New Trends in Digital Marketing: Learn about the most impactful trends you need to embrace for success. - Data-Driven Decision Making: How to leverage analytics to understand your audience better and make informed decisions. - Adaptive Marketing Strategies: Develop plans that can be quickly adjusted to meet changing consumer behaviors and technological advancements. - Content Creation Techniques: Master the art of creating engaging content that drives conversions. - The Role of AI and Automation: Discover how to use AI tools to elevate your marketing campaigns and save time. Plus much more... Don't Get Caught Up in the News - Work Hard Now, Learn the Concepts and Strategies in this Book and Be Ready for 2025 from Day 1! Are your ready for the Golden High Tech Age? Are you even aware what it is being developed to start rolling out in 2025? Whether you’re a marketing novice or a seasoned pro, this book provides valuable insights that will empower you to create a robust marketing strategy tailored for 2025. Don’t get left behind—become a marketing maven equipped to tackle any challenge the future throws your way! Key Features: - Actionable strategies and tactical tips - Real-world case studies examples from successful brands - Tools and resources for immediate implementation - Future-Proof Your Marketing: Discover the Strategies for 2025! - Stay Ahead of the Curve: Marketing Success Awaits! - Adapt, Learn, and Conquer: The Marketing Playbook for Tomorrow! - Turn Data into Dollars: Smarter Marketing for the Next Generation! Order your copy today of Best Ways of Marketing Your Products in 2025 and position yourself for potential epic success in 2025. |
| bing claim your business: Black Enterprise , 1998-06 BLACK ENTERPRISE is the ultimate source for wealth creation for African American professionals, entrepreneurs and corporate executives. Every month, BLACK ENTERPRISE delivers timely, useful information on careers, small business and personal finance. |
| bing claim your business: Facebook Marketing For Dummies Paul Dunay, Richard Krueger, 2011-01-06 Discover how to use Facebook to create successful marketing campaigns With more than 400 million active users and more than 25 billion pieces of content shared each month, Facebook is an exciting platform with infinite marketing possibilities. This how-to guide breaks it all down for you and shows you ways to reach your customers with effective marketing strategies, tactics, and techniques on Facebook. Packed with new and updated content, including coverage of the new universal like button and Open Graph, Facebook Marketing For Dummies, 2nd Edition is an essential starting point for developing a successful marketing campaign on Facebook. Boasts new and updated content for developing a successful Facebook marketing campaign Addresses ways to use tools such as events, contests, and polls to promote your page Introduces the new Open Graph to connect your Web site visitors through Facebook Explains how to integrate your Facebook marketing campaign with your other marketing campaigns using plug-ins and widgets Details ways to monitor, measure, and adjust your Facebook marketing campaigns Start campaigning the Facebook way with Facebook Marketing For Dummies, 2nd Edition! |
| bing claim your business: Marketing Management Dr.Ravichandran Velusamy, 2024-01-11 Dr.Ravichandran Velusamy, Assistant Professor, Department of Business Administration, Dr.Kalaignar Government Arts College, Kulithalai, Tamil Nadu, India. |
| bing claim your business: Essential SEO Training Kit Dwayne Anderson, 2020-08-27 Here is an Exemplary Opportunity to Master the Art of Essential Search Engine Optimization to Jump on the Top Spots of Search Results and Siphon Tons of Free Traffic - the Easy & Effective Way!!! To Survive In Today’s Competitive Market, Essential SEO Is Imperative For Businesses! We live in a digital world and every operating business right now, big or small, needs some kind of online exposure. Because that’s where the world is progressing right now and if your business doesn’t catch up, it is bound to stay behind. However, there are many moving elements to a business that one needs to manage, right from processing customer’s order to fulfilling and satisfying their expectations to managing other business-related activities. In between all of this, focusing on online marketing or even making a start on promoting your business online can be already a hot seat as you progress forward, things may get confusing as to what you can or should do to tap into the vast power of digital marketing. One simple way to start or enhance your digital marketing journey is with the help of essential search engine optimization or SEO. With “ Essential SEO Training Kit guide” , it is the most appropriate Strategy for Improving Your Site’s Rankings in Search Engine Results! It involves identifying which keywords and phrases your target audience uses when looking for products or services like yours, then working towards ranking well for those searches. Today, Essential SEO is the most effective part of any digital marketing strategy as it… Leads to better user experience Is a primary source of leads Brings higher close rates Results in higher conversion rate Promotes better cost management Builds brand credibility Helps establish brand awareness Ensures mobile-friendliness of your website Takes you ahead of the competition Now, if you’re doubtful that any aspect of SEO can help your business, take a look at the statistics below… 93% of online experiences begin with a search engine. If done right, SEO can drive a 14.6% conversion rate. 75% of users don’t even scroll past the first page of the SERPs. 21% of users access more than one of the search results. On average, Google receives over 63,000 search queries every second. On the first page alone, the first five organic results account for 67.60% of all the clicks. 70-80% of people ignore paid search results, choosing to only click on organic search results. 87% of smartphone users use search engines at least once a day. We can go on and on but for now, these facts are enough to validate the importance of doing the right SEO. When you know how to do SEO the right way, you can literally write your own paycheck. But there’s a problem… On the surface, SEO may seem simple. But it’s much more than what meets the eye. It requires you to focus on working on multiple factors so that you can have a real SEO strategy. Well, we have put together all the resources you need to get started with your successful SEO strategy. Just grab our comprehensive, step-by-step ‘Essential SEO Training Kit’ guidebook This ecourse will explain everything you need to know to master the initial aspects of SEO. From how to do keyword research, to installing and setting up WordPress SEO plugin, connecting with Google Webmaster tools, and finding guest posting for backlink…We have included every single thing. Use this guide to get higher search engine rankings and strengthen your brand online. |
| bing claim your business: The Mission is Sales Bob Dumouchel, 2021-01-15 Business strategies for: Google Ads PPC (Pay Per Click) SEO (Search Engine Optimization) Social Media Email and Advanced Topics Join us for an exploration of Digital Marketing for Small Businesses. If you want to improve the digital sales performance of a small and medium-sized business (SMB), then you want to read this book. For many SMB’s marketing is a riddle wrapped in an enigma conjured up by black magic. In this book, our goal is to give you the tools to unravel marketing and teach you how to use marketing to create an unfair advantage for your business. Your business is locked in a Word War with your competitors and this is your trusted guide to dominating the digital sales battlefield. Your words and how creatively you use them to craft a web experience worth talking about is how you will either win or lose the battle. The great thing about a Word War is that the next battle starts with the next click and the winner gets the order. Learn about Website Experience Engineering, Pay Per Click, Search Engine Optimization, Social Media, and e-Mail. We have been engaged in Word Wars on behalf of our clients since 1994 and across most industries. We are especially focused on the issues that small and medium-sized businesses face. Your weapons are your words and how you creatively you deploy them. The Internet is the ultimate playing field leveler. Every business starts with the same language, so every business has the same weapons. What creates the winner is their creative use of strategy and tactics. We explore how to weave together campaigns, strategies, and tactics. Business challenges are solved with creativity or cash. Small businesses normally have a shortage of cash and an abundance of creativity. Spend your creativity first and save your cash for those things you cannot earn. In this book you will learn how. |
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