| black history month nike: Reclaiming the Black Past Pero G. Dagbovie, 2018-11-13 The past and future of Black history In this information-overloaded twenty-first century, it seems impossible to fully discern or explain how we know about the past. But two things are certain. Whether we are conscious of it or not, we all think historically on a routine basis. And our perceptions of history, including African American history, have not necessarily been shaped by professional historians. In this wide-reaching and timely book, Pero Gaglo Dagbovie argues that public knowledge and understanding of black history, including its historical icons, has been shaped by institutions and individuals outside academic ivory towers. Drawing on a range of compelling examples, Dagbovie explores how, in the twenty-first century, African American history is regarded, depicted, and juggled by diverse and contesting interpreters—from museum curators to filmmakers, entertainers, politicians, journalists, and bloggers. Underscoring the ubiquitous nature of African-American history in contemporary American thought and culture, each chapter unpacks how black history has been represented and remembered primarily during the “Age of Obama,” the so-called era of “post-racial” American society. Reclaiming the Black Past is Dagbovie's contribution to expanding how we understand African American history during the new millennium. |
| black history month nike: Common Enemies Thomas F. Schaller, 2021-11 Common Enemies traces how the 1980s Georgetown basketball and Miami football teams led the racial transformation and cultural revolution in major-college sports through the ascension of a “Black style” of play. |
| black history month nike: Emotion by Design Greg Hoffman, 2022-04-07 'The marketing genius behind Nike . . . Greg Hoffman has inspired me tremendously' Steven Bartlett, author of Happy Sexy Millionaire How did Nike go from being a small sneaker brand to the world's most revered company? Why do its campaigns - from 'Just do it' to the famous Nike swoosh - capture the imaginations of millions worldwide? And what can any founder or marketer learn from them? Greg Hoffman joined Nike as 22-year-old design intern. Over the next thirty years, he would help craft some of the most iconic campaigns in history - for Ronaldo and Serena, Olympic Games and World Cup finals. Now, he unveils a transformative method that will make any brand more creative: emotion by design. 'Great story, amazing career, so inspirational . . . I couldn't put it down' Chris Evans 'The ultimate playbook to unleash creativity in any team' Jake Humphrey, author of High Performance 'An unforgettable account of a man and a business that never had to try to be someone else's idea of cool - because they had already defined it themselves' Rory Sutherland, Vice-Chairman of Ogilvy and author of Alchemy 'Brilliant . . . Hoffman draws on a lifetime of experience at Nike to reveal how any team can make brand connections stronger' Nir Eyal, author of Hooked 'This book made me smile in my soul' Mary Portas 'Remarkable . . . A distinctive framework that will help marketers and creatives connect with their audiences like never before' Jonah Berger, author of Contagious |
| black history month nike: Con Job Crystal Wright, 2016-01-11 The Democrat Party likes to pose as the party of compassion. But where is the compassion in sanctuary cities that allow foreign criminals to prey on innocent Americans? Where is the compassion in encouraging envy and lawlessness? Crystal Wright isn't falling for the liberal con job any longer. A one-time (2008) Obama supporter herself—and now a totally fearless Conservative Black Chick—Wright blows the whistle on the Democrat Party and its policies that are destroying America. In Con Job you'll learn why Democrat politicians have no problem with inner-city riots; why Democrats so fervently defend Planned Parenthood, how Democrats are remaking America through massive immigration and more. The 2016 presidential election is set to be one of the most consequential in American history—and Crystal Wright's book is the one you need to help friends and family avoid falling for the Democrat con job yet again. |
| black history month nike: The Corporate Overlords will be Kind: Campaign Finance, Representation and Corporate-led Democracy Radu George Dumitrescu, 2021-07-06 ‘The Corporate Overlords will be Kind’ is a unique book in that it makes use of a multi-pronged approach – journalistic, legal, theoretical – to find, document, and explain instances in which well-known corporations such as Wal-Mart, Uber, McDonald’s, Airbnb, Gillette, Nike and others have involved themselves, as ‘artificial persons’, in political and social debates involving aspects such as gender, racism, sexual minorities, and gun ownership. This book argues that these transnational, multi-billion-dollar corporations that thrive in the globalized world market are forced to take explicitly political stances by the very environment in which they activate and by the consumers whom they serve, taking on the latter’s values and opinions and representing them to retain them as customers. ‘The Corporate Overlords will be Kind’ advances that corporations are now – and will increasingly be – the loudest voices in the political market square of the United States, but that such a situation is not necessarily a cause for concern. This book thus departs from the traditional scholarly views of Citizens United (the 2010 landmark decision of the Supreme Court which granted free speech to corporations as persons) as a woe to democracy, and argues that the ageless, deathless, genderless, nationless corporations will be the political representatives of the futures, not political parties. This book will appeal to undergraduate and graduate students specializing in social sciences, particularly politics, history, sociology, and law. Political professionals and journalists may also be interested in the book, in addition to the general reader with interest in politics. |
| black history month nike: Social Media Monetization Francisco J. Martínez-López, Yangchun Li, Susan M. Young, 2022-09-23 Social media initiatives, when effectively used and correctly monetized, can engage customers better and provide higher ROI rates than traditional marketing and sales initiatives. This book presents a selection of monetization strategies that can help companies benefit from social media initiatives and overcome the current challenges in connection with generating and growing revenues. Using cases and examples covering several social media platforms, the authors describe a variety of strategies and holistic solutions for companies. In addition, the book highlights the latest social media innovations, best business practices, successful monetization cases, and strategic trends in future social media monetization. Top executives need to read this book to have a big picture of corporate-wide “social strategy,” form a “social mindset,” and infuse a “social gene” into their company’s culture, strategy, and business processes. Armed with these social elements, companies can gain confidence, effectively introduce social media tools, and invest in major social media initiatives. Due to changing consumer behavior, social media is also ideal for building and sustaining quality relationships with customers – which is why it is becoming an indispensable element in today’s business. |
| black history month nike: Sports Superstars from Black History Sophia Murphy, 2024-10-01 Discover how 12 Black athletes overcame seemingly impossible odds and insurmountable challenges to achieve their dreams and make a name for themselves in the fields of football, baseball, basketball, tennis, track and field, and gymnastics—a perfect gift for young sports fans and young athletes! Kids will immerse themselves in the world of sports as they follow iconic figures, from stars of the past to celebrities of today, through the highs and lows of their careers. Young readers will discover the inspirational stories of 12 people—some that they might know and love, and some that they may have never heard of before—all winners in their own right. But this book goes beyond touchdowns and home runs. Each of these figures has overcome many struggles, and kids will learn valuable life lessons from this book’s deeper themes of leadership, perseverance, tenacity, and triumphing over adversity. Featuring stories about: Serena Williams and Althea Gibson Aaron Judge and Jackie Robinson Lebron James and Earl Francis Lloyd Russell Wilson and Fritz Pollard Simone Biles and Dominque Dawes Allyson Felix and Alice Coachman |
| black history month nike: Perceptions of East Asian and Asian North American Athletics Steve Bien-Aimé, Cynthia Wang, 2022-09-27 This book highlights inconsistencies within the field of sports scholarship and provides an opportunity to open up and extend conversations about the intersection of sports media and race — particularly surrounding athletes of East Asian descent. Despite the growing influence of East Asian and Asian American/Canadian athletes, they are still underrepresented in Western media and in scholarship. This anthology adds much-needed literature to sports, popular culture, East Asian, and Asian American studies. The prominence of sports in global popular culture makes the intersections explored in this collection a crucial addition to existing conversations about both sports and East Asian/Asian American/Canadian studies. |
| black history month nike: Recasting the Disney Princess in an Era of New Media and Social Movements Shearon Roberts, 2020-03-20 In the late 2000s, the Walt Disney Company expanded, rebranded, and recast itself around “woke,” empowered entertainment. This new era revitalized its princess franchise, seeking to elevate its female characters into heroes who save the day. Recasting the Disney Princess in an Era of New Media and Social Movements analyzes the way that the Walt Disney Company has co-opted contemporary social discourse, incorporating how audiences interpret their world through new media and activism into the company’s branding initiatives, programming, and films. The contributors in this collection study the company’s most iconic franchise, the Disney princesses, to evaluate how the company has addressed the patriarchy its own legacy cemented. Recasting the Disney Princess outlines how the current Disney era reflects changes in a global society where audiences are empowered by new media and social justice movements. |
| black history month nike: After Black Lives Matter Cedric G. Johnson, 2024-02-20 After Black Lives Matter should be commended both for the clarity of its message and the bravery of its convictions. –Jay Caspian Kang, New Yorker Why did a movement as powerful as the one inspired by the murder of George Floyd fall short of securing its most militant demands? The murder of George Floyd prompted a historic uprising that transformed the way Americans and the world think about race and policing. Why did that movement fall short of the most militant demands to defund and dismantle police departments? After Black Lives Matter argues that the failure to make institutional changes was not a simple result of the mercurial and reactive character of the protests. Rather, the core of the movement itself failed to locate the central racial injustice that underpins the crisis of policing:socioeconomic inequality. The anticapitalist and downwardly redistributive politics of many Black Lives Matter activists has too often been drowned out in the flood of black wealth creation, the fetishism of Jim Crow black entrepreneurship, corporate diversity initiatives, and a quixotic reparations demand. Contemporary policing reflects the turn from welfare to domestic warfare as the chief means of controlling the most dispossessed elementsof the working class. The way forward lies in building popular democratic power to advance redistributive policies and social welfare. |
| black history month nike: So 5 Minutes Ago Hilary De Vries, 2004-02-10 Being a celebrity publicist at a Los Angeles PR firm isn’t the glamour job Alex Davidson thought it would be. Her love life is zilch, her newest client—an actor fresh out of rehab—keeps hitting on her, and all she has in her refrigerator is a half-empty bottle of Pinot Grigio. But her wisecracking gay assistant and her spark plug of a best friend give her reasons for crawling out of bed in the morning (well, most of the time). Everything changes the day her firm is bought out by a rival agency and Alex finds her once secure job of wanly ministering to a roster of B-list celebrities suddenly at stake. It looks like Suzanne, Alex’s old boss and mentor, is being shown the door. And G, her new boss, wants bigger clients and more exposure. But certain things just don’t add up: Why did G refuse to help Suzanne when a big client—a hot Latina singer/actress hell-bent on world domination—decided to bolt from the firm? And why is he being so nice to Alex all of a sudden? Knowing that in Hollywood there are always strings attached, Alex does a little digging and uncovers a dirty scheme that, if brought to light, will rock the entertainment industry. Will the temptation to betray Suzanne and accept a lucrative offer from G be too powerful for Alex to ignore? Or can she save her job, keep her soul, and score a victory for women in Hollywood? So 5 Minutes Ago is a laugh-out-loud novel about one young woman’s attempt to make it in the shark-infested waters of Hollywood. Set in the sun-drenched L.A. of celebrity-magazine photo shoots, velvet-roped VIP parties, and red-carpet events, Hilary de Vries’s debut novel takes us on a wildly entertaining romp with enough juicy behind-the-scenes action to satisfy even the most insatiable celebraholic. |
| black history month nike: DEI and Intersectional Social Identities at Work Donnalyn Pompper, Tugce Ertem-Eray, 2024-06-13 This book equips readers—both students and communication practitioners—with the theoretical understanding and practical skills they need to support nonprofit and for-profit organizations to create and assess their diversity, equity, inclusion (DEI), and social identity intersectionality goals. Through applied examples of the insider activist role that the communication function plays, the book helps future and current professional communicators navigate organizations toward authentic relationship-building with internal and external audiences. It teaches that embracing DEI includes acknowledging social identity intersectionalities—recognizing that people possess multiple social identity dimensions of age, culture, ethnicity/race, faith/spirituality, gender, physical/psychological ability, sexual orientation, social class, and more. In order to illuminate the theory discussed in the book, each chapter includes thought-provoking situation-opportunity sidebars, discussion questions for drilling deeper into the issues at hand, and case studies with applied lessons about DEI issues. This is an ideal text for advanced undergraduates and graduate courses in organizational communication, strategic communication, marketing communication, human resources, and public relations, as well as for communication practitioners working in these subdisciplines. |
| black history month nike: The Future We Want Dexter P. Baño Jr., 2023-01-09 In 2022, Dexter P. Baño Jr.'s Bisikleta ni Pepe provided us a glimpse of how the young author and leader sees Dr. Jose Rizal. Now, Baño will take us to the depth of his mind, his unpopular opinions on various topics, and his colorful life. This follows an unconventional way of writing by compiling different forms of literature into a single book. If you are interested in understanding how he sees the world and the Philippines, you will be captivated and taken to a new world based on THE FUTURE WE WANT. |
| black history month nike: Appreciation Post Tara Ward, 2024-04-30 What does an art history of Instagram look like? Appreciation Post reveals how Instagram shifts long-established ways of interacting with images. Tara Ward argues Instagram is a structure of the visual, which includes not just the process of looking, but what can be seen and by whom. She examines features of Instagram use, including the effect of scrolling through images on a phone, the skill involved in taking an “Instagram-worthy” picture, and the desires created by following influencers, to explain how the constraints imposed by Instagram limit the selves that can be displayed on it. The proliferation of technical knowledge, especially among younger women, revitalizes on Instagram the myth of the masculine genius and a corresponding reinvigoration of a masculine audience for art. Ward prompts scholars of art history, gender studies, and media studies to attend to Instagram as a site of visual expression and social consequence. Through its insightful comparative analysis and acute close reading, Appreciation Post argues for art history’s value in understanding the contemporary world and the visual nature of identity today. |
| black history month nike: Consuming Children Jane Kenway, Elizabeth Bullen, 2001 This volume argues that people are entering another stage in the construction of the young as the demarcations between education, entertainment and advertising collapse and as the lines between the generations both blur and harden. Drawing from the voices of students and from contemporary cultural theory this book provokes the reader to ponder the role of the school in the age of desire.--BOOK JACKET. |
| black history month nike: Cultural Hegemony in the United States Lee Artz, Bren Ortega Murphy, 2000-06-23 Popular usage equates hegemony with dominance–a meaning far from Antonio Gramsci′s original concept where hegemony appears as a contested culture that meets the minimum needs of the majority while serving the interests of the dominant class. This text is the first to present cultural hegemony in its original form–as a process of consent, resistance, and coercion. Hegemony is illustrated with examples from American history and contemporary culture, including practices that represent race, gender, and class in everyday life. U.S. cultural hegemony depends in part on how well media, government, and other dominant institutions popularize beliefs and organize practices that promote individualism and consumerism. Corporate dominance and market values reign only through the consent of the majority, which, for the time being - finds material, political, and cultural benefit from existing social relations. As deep social contradictions undermine brittle hegemonic relations, the subordinate majority - including blacks, women, and workers will seek a new cultural hegemony that overcomes race, gender, and class inequality. |
| black history month nike: Encyclopedia of African American Society Gerald D. Jaynes, 2005-02 An encyclopedic reference of African American history and culture. |
| black history month nike: Wallet Activism Tanja Hester, 2021-11-16 2022 NATIONAL INDIE EXCELLENCE AWARDS FINALIST — SOCIAL/POLITICAL CHANGE • 2022 ASJA ANNUAL WRITING AWARD WINNER — SERVICE • 2022 NAUTILUS BOOK AWARDS GOLD MEDALIST — SOCIAL CHANGE & SOCIAL JUSTICE • 2022 AXIOM BUSINESS BOOK AWARD GOLD MEDALIST — PHILANTHROPY/NONPROFIT/SUSTAINABILITY How do we vote with our dollars, not just to make ourselves feel good, but to make a real difference? Wallet Activism challenges you to rethink your financial power so can feel confident spending, earning, and saving money in ways that align with your values. While we call the American system a democracy, capitalism is the far more powerful force in our lives. The greatest power we have—especially when political leaders won’t move quickly enough—is how we use our money: where we shop, what we buy, where we live, what institutions we entrust with our money, who we work for, and where we donate determines the trajectory of our society and our planet. While our votes and voices are essential, too, Wallet Activism helps you use your money for real impact. It can feel overwhelming to determine “the right way” to spend: a choice that might seem beneficial to the environment may have unintended consequences that hurt people. And marketers are constantly lying to you, making it hard to know what choice is best. Wallet Activism empowers us to vote with our wallets by making sense of all the information coming at us, and teaching us to cultivate a more holistic mindset that considers the complex, interrelated ecosystems of people and the planet together, not as opposing forces. From Tanja Hester, Our Next Life blogger and author of Work Optional, comes the mindset-shifting guide to help you put your money where your values are. Wallet Activism is not a list of dos and don’ts that will soon become outdated, nor does it call for anti-consumerist perfection. Instead, it goes beyond simple purchasing decisions to explore: The impacts a financial decision can have across society and the environment How to create a personal spending philosophy based on your values Practical questions to quickly assess the “goodness” of a product or an entity you may buy from The ethics of earning money, choosing what foods to eat, employing others, investing responsibly, choosing where to live, and giving money away For anyone interested in leaving the world better than you found it, Wallet Activism helps you build habits that will make your money matter. |
| black history month nike: Black Picket Fences Mary Pattillo, 2013-07-02 First published in 1999, Mary Pattillo’s Black Picket Fences explores an American demographic group too often ignored by both scholars and the media: the black middle class. Nearly fifteen years later, this book remains a groundbreaking study of a group still underrepresented in the academic and public spheres. The result of living for three years in “Groveland,” a black middle-class neighborhood on Chicago’s South Side, Black Picket Fences explored both the advantages the black middle class has and the boundaries they still face. Despite arguments that race no longer matters, Pattillo showed a different reality, one where black and white middle classes remain separate and unequal. Stark, moving, and still timely, the book is updated for this edition with a new epilogue by the author that details how the neighborhood and its residents fared in the recession of 2008, as well as new interviews with many of the same neighborhood residents featured in the original. Also included is a new foreword by acclaimed University of Pennsylvania sociologist Annette Lareau. |
| black history month nike: The Extraordinary Power of Leader Humility Marilyn Gist, 2020-09-22 “This inspiring book belongs on the desk of every CEO and politician. With eye-opening case studies and recommended behaviors in every chapter, it's an indispensable user guide for servant leaders.” —Ken Blanchard, coauthor of The New One Minute Manager and coeditor of Servant Leadership in Action On the most fundamental level, leaders must bring divergent groups together and forge a consensus on a path forward. But what makes that possible? Humility—a deep regard for the dignity of others—is the key, says distinguished leadership educator Marilyn Gist. Leadership is a relationship, and humility is the foundation for all healthy relationships. Leader humility can increase engagement and retention. It inspires and motivates. Gist offers a model of leader humility derived from three questions people ask of their leaders: Who are you? Where are we going? Do you see me? She explores each of these questions in depth, as well as the six key qualities of leader humility: a balanced ego, integrity, a compelling vision, ethical strategies, generous inclusion, and a developmental focus. Much of this book is based on Gist's interviews with a dozen distinguished leaders of organizations such as the Mayo Clinic, Costco, REI, Alaska Airlines, Starbucks, and others. And the foreword and a guest chapter are written by Alan Mulally, the legendary leader who brought Ford back from the brink of bankruptcy after the 2008 financial collapse and whose work is an exemplar of leader humility. |
| black history month nike: Graphic Design U. S. A. , No. 17 Billboard Books, 1997 Winning entries in AIGA's 1995-96 competitions, representing the very best in American graphics work, are honored in this excellent guide, which includes a complete reference list of designers, illustrators, typographers, printers, and others involved in their creation and production. |
| black history month nike: Out of Bounds Lori Latrice Martin, 2014-04-17 This collection of essays highlights the controversies surrounding racism in sports and African American athletes, examining the racial discrimination that exists in one of the most public arenas in the 21st century. Despite increasing diversity in the American population, race and racial bias continue to be significant issues in the United States. Sports—one of the most visible and important subsets of American culture—directly reflect our society's beliefs about race. This book examines racial controversy and conflict in various sports in the United States in both previous eras as well as the current Age of Obama. The essays in the work explain how racial ideologies are created and recreated in all areas of public life, including the world of sports. The authors address a wide range of sports, including ones where racial minorities are in the numerical minority, such as hockey. Specific topics covered include the devaluation of black athletes, racism in Major League Baseball, and the treatment of black female athletes. |
| black history month nike: African American History Reconsidered Pero Gaglo Dagbovie, 2010 This volume establishes new perspectives on African American history. The author discusses a wide range of issues and themes for understanding and analyzing African American history, the 20th century African American historical enterprise, and the teaching of African American history for the 21st century. |
| black history month nike: Advertising Creative Tom Altstiel, Jean Grow, Marcel Jennings, 2019-01-18 Advertising Creative, Fifth Edition continues to weave discussions about digital messaging through every chapter. Yet, the underlying theme is still about one thing that never changes—the need for fresh concepts and big ideas in pursuit of the One Thing. This edition introduces a new co-author, Marcel Jennings, who brings a fresh perspective from his background as a copywriter and creative director, as well as teaching at Virginia Commonwealth University. As always, the authors draw upon their experiences as working advertising professionals and teachers to get right to the point, stressing key principles and practical information that students and working professionals can use to communicate more effectively to build memorable brands. They also address some of the key issues impacting our industry today, such as gender equality, diversity in the workplace, and business ethics. |
| black history month nike: Black History Mike Henry, 2013 Over the years, history has become the forgotten child of the academic household. Only recently has it been brought to our attention that our students don't know even basic American history. In June 2011, results from the National Assessment of Educational Progress showed that U.S. students were less proficient in American history than any other subject. Teachers need to make learning American history fun and stop teaching to the test. Some of the most interesting people and events of the past are often bypassed in the classroom. This includes a large number of African-Americans who helped build this country. Black History: More than Just a Month pays tribute to these forgotten individuals and their accomplishments. There are many individuals who have changed our history and, even if they don't make it onto the state test, their accomplishments deserve attention. Some of the people included are war heroes, inventors, celebrities, and athletes. This book is great for history buffs and will be a good supplement to any history class. Book jacket. |
| black history month nike: Diversity, Equity & Inclusion For Dummies Dr. Shirley Davis, 2021-11-25 Strengthen your company culture through inclusive and equitable policies and practices The global workforce and marketplace will continue to undergo dramatic demographic shifts—redefining the workplace, the workers, and how work gets done. Organizations that want to attract and retain the best talent and to capitalize on the full breath of their perspectives and experiences must first reflect our society as a whole, and secondly, must create the right kind of work environment where ALL talent can thrive. That means valuing diversity, creating more equitable policies and practices, and fostering a welcoming and inclusive culture. In Diversity, Equity & Inclusion For Dummies, global workforce expert, and three-time Chief Diversity and Inclusion Officer Dr. Shirley Davis unveils her extensive collection of real-world experiences, stories, case studies, checklists, assessments, tips, and strategies that will give you a deeper understanding of the business impact of DEI and how your role as a leader can contribute to your company's long term success. You'll learn: The fundamentals of DEI and how it drives business performance and impact How to conduct comprehensive DEI organizational assessments to identify systemic and institutional inequities Tactics and strategies for having necessary but difficult conversations, and how to make them impactful Skills and competencies that every leader needs in order to effectively lead the new generation of workers How to operationalize DEI across your organization, measure its impact, and sustain it long term Diversity, Equity & Inclusion For Dummies is a must-read guide for any leader at any level who wants to ready themselves for the workplace of the future and reap the benefits of a full spectrum diverse ideas, backgrounds, and experiences. It also belongs on the reading lists of human resources and DEI professionals actively seeking to go broader, deeper, and have greater impact in their DEI work. |
| black history month nike: Marcas y marcajes Castiblanco Roldán, Andrés Fernando, 2018-03-01 Este libro propone una crítica de la sociedad y la cultura a partir de la memoria y lo imaginario; observa algunos insumos que gestionan y producen relatos e imágenes, como piezas o componentes de un sistema de marcajes que establece una serie de regímenes sensoriales, que asocian y articulan procesos creativos, publicitarios, narrativos, audiovisuales y multimediáticos, entre otros. |
| black history month nike: The Little Black Book of Success Elaine Meryl Brown, Marsha Haygood, Rhonda Joy McLean, 2010-03-02 This invaluable “mentor in your pocket” by three dynamic and successful black female executives will help all black women, at any level of their careers, play the power game—and win. Rich with wisdom, this practical gem focuses on the building blocks of true leadership—self-confidence, effective communication, collaboration, and courage—while dealing specifically with stereotypes (avoid the Mammy Trap, and don’t become the Angry Black Woman) and the perils of self-victimization (don’t assume that every challenge occurs because you are black or female). Some leaders are born, but most leaders are made—and The Little Black Book of Success will show you how to make it to the top, one step at a time. |
| black history month nike: Amanda Gorman Dr. Artika R. Tyner, 2022-01-01 Poet Amanda Gorman delivered her poem The Hill We Climb at the 2021 presidential inauguration, winning wide acclaim. Read about Gorman's early life, her children's and poetry books, and what she plans to do next. |
| black history month nike: Family Politics John O'Farrell, 2024-03-14 'The funniest book about politics I have ever read' Alistair Campbell 'Blending sharp satire with wit... a comedic reflection on the divided world' The Scotsman 'The perfect read for anyone hooked on politics and enjoys good plot laced with humour' Sunday Express ‘Hilarious...O’Farrell knows his stuff and, in an election year, his wry take on British politics at its most febrile is terrific value’ Mail on Sunday _________________ All across Britain, a generation of grown-up children are graduating from university, moving back in to their old bedrooms and showing their gratitude by berating their parents for their out-of-date politics. All across Britain, a generation of grown-up children are graduating from university, moving back in to their old bedrooms and showing their gratitude by berating their parents for their out-of-date politics. But for proud and high-profile left-wingers Emma and Eddie Hughes, the return of their only child is a far greater challenge than they ever could have anticipated. Young Dylan had warned them there was something personal he needed to tell them, but nothing could have prepared his right-on parents for the shocking revelation he delivers. Their son is a Conservative. From John O’Farrell, author of the bestselling political satire, Things Can Only Get Better, comes Family Politics, an insightful, sharply funny and and warm-hearted antidote to our divided times. _________________ Praise for John O'Farrell 'John O’Farrell couldn’t be unfunny if he tried’ Alan Johnson ‘A joy to read but it is also highly relevant to the contemporary culture' John Boyne 'More laugh-out-loud gags than the Tory Party has had recent leadership campaigns' Big Issue ‘A touch of self-deprecation and a sense of humour... John O’Farrell has these qualities in spades’ Guardian ‘If everyone read this book the country would be a far better place. I laughed, I cried, I loved it’ Jim Down |
| black history month nike: SCLC , 2004 |
| black history month nike: Skateboarding, Power and Change Indigo Willing, Anthony Pappalardo, 2023-06-02 This book explores how cultural, social and political change happens through a unique analysis of the ‘ethical turn’ in skateboarding today. Insights shared by key change-makers and industry insiders cover themes including First Nations, Black and People of Color, skater-run creative innovations, anti-colonialism, anti-racism initiatives, and a growing focus on equity and empowering skaters historically discriminated against due to gender and/or sexuality. These dynamic changes are also connected to conceptual and theoretical frameworks from skate research, journalism, and sociology. This is a must-read for anyone interested in subcultures and social change. |
| black history month nike: Building a Culture of Inclusivity Priya Bates, Advita Patel, 2023-06-03 Diversity, equality and inclusion (DEI) have never been so important in organizations and yet many feel inadequately prepared. In this guide, the authors combine their expert knowledge to provide a practical approach to bridge this skills and knowledge gap for those delivering Internal Communications. Navigating DEI language can be difficult, but Building a Culture of Inclusivity will help Internal Communication professionals, HR and business leaders engage employees in driving culture change to ensure everyone feels valued and like they belong. This book provides a roadmap to manage tangible change consistently throughout the year and techniques that avoid inauthenticity. It also explains how to identify and move away from performative tokenistic actions and biases to help develop effective deliverables that help every colleague in their organization feel included. This book offers support for conversations with leaders to help them drive the diversity agenda and understand the importance of cultivating a culture of inclusivity across their workforce through their internal communications. Inherently practical, Building a Culture of Inclusivity provides case studies of exemplar DEI communications, exercises for self-assessment and templates to complete to identify goals and strategies. Written by two experienced Internal Communication Professionals, this book will help you understand how to construct and sustain an inclusive workplace where progress leads to results. |
| black history month nike: 有溫度的品牌行銷：Nike前行銷長精煉27年的創意領導課 葛雷格．霍夫曼, 2023-04-21 ★亞馬遜分類暢銷榜第一名 ★甫出版即售出11國版權，各國讀者爭相捧讀 ★《商業內幕》、《廣告時代》評選最具創意力的領導人 品牌如何打動人心、與顧客建立強烈情感連結？ 透過Nike前行銷長的親筆傳記，一窺品牌幕後推手的經營心法！ 「作為品牌，絕不能忘記原則是觸動消費者的情感。」 ──Nike前行銷長，葛雷格．霍夫曼 ?影星克里斯．伊凡感動推薦：「太鼓舞人心了。我愛不釋手。」 ?行銷大師賽斯．高汀盛讚：「一個品牌不只是一個商標，而是一個故事。霍夫曼會幫助我們了解，致力於實踐創意，將如何讓每個故事變得更好。」 ??霍夫曼從實習生到行銷長的27年奇幻旅程： ．打造Nike+的logo，與賈伯斯攜手合作，創立Apple Watch Nike系列。 ．找來傳奇球星柯比．布萊恩推出聯名球鞋，加強Nike與運動明星之間的緊密聯繫。 ．為「小皇帝」勒布朗．詹姆斯打造爆紅影片，成功扭轉輿論方向。 ．為少數族裔發聲，推出「站起來，說出來」的Nike腕帶，全球迅速售出500萬套。 ．2012年倫敦奧運期間推出「活出你的偉大」活動，拓展了Nike的品牌特質。 ．2014年世界盃期間推出的影片，創下4億次觀看數，2,300萬按讚、留言與分享數，帶領Nike成為全球足球產業的首選品牌之一。 ??向Nike前行銷長學習創意行銷心法： ．鍛鍊好奇心：好奇心是一種肌肉，而肌肉需要鍛鍊。你必須塑造充滿創意性好奇心的氛圍。 ．抱持同理心：同理心是創意的泉源，當你碰觸到受眾的心理，達到感動他們的層次，便能建立觸動人心的品牌。 ．勇於被記住：就像歷久不衰的世界名著一樣，品牌要透過說故事的方式，激發人們的情感，創造記憶點，才能讓品牌永流傳。 ．建立品牌優勢：培養強而有力的創意文化，才能建立與消費者之間的情感聯繫，而這正是品牌最重要的競爭優勢所在。 ．打造夢幻團隊：學會擁抱團隊裡的夢想家，讓安靜的聲音說得最響亮，創造多樣性的氧氣，進而打造可自由發揮創意的夢幻隊伍。 本書作者霍夫曼於1992年以實習生的身分進入Nike，27年來，靠著與眾不同的創意與毅力，最終成為行銷長。他是Nike創新策略背後的主要推手，透過說故事和群眾體驗，成功帶領Nike攀向一座又一座品牌聲量的高峰。 霍夫曼認為，品牌能持續存活的關鍵要素，在於產品和人們之間強烈的情感連結。要觸動消費者的心弦，並不需要投入上百萬的經費；品牌與顧客之間的情感聯繫，取決於故事的力道與連結的深度。 不管你是一人團隊或隸屬於千人團隊，無論品牌與資源的規模大小，本書都能帶領你和團隊與品牌，說出引人入勝的故事，達成卓越的創意水準，建立並維持與顧客之間強烈的情感連結。 一致推薦 Audrey╱電商人妻 田鴻魁╱體育主播、Podcast「跑步不要聽」主持人 張嘉哲╱2012倫敦奧運馬拉松代表 張?仁 Jill╱國際暢銷作家 陳淑芬╱前Nike臺灣總經理 程紹同╱國立臺灣師範大學體育與運動科學系教授 葉明桂╱奧美集團首席策略顧問 （以上依姓名筆畫順序排列） |
| black history month nike: Progettare emozioni Greg Hoffman, 2023-10-27T00:00:00+02:00 In Progettare emozioni, Hoffman condivide le lezioni e le storie sul potere della creatività tratte dalla sua quasi trentennale esperienza in Nike. Una celebrazione dell’ingegnosità e una chiamata alle armi per chi si occupa di brand building per riscoprire quell’elemento umano che crea legami con i consumatori. Progettare emozioni è una guida per liberare l’ispirazione all’interno di un brand e per costruire connessioni emotive più forti con i consumatori, seguendo tre principi essenziali: • la creatività è uno sport di squadra; • provate a essere ricordati; • lasciate un’eredità, e non solo un ricordo. Durante i suoi anni in Nike – da stagista a CMO – Hoffman ha guidato team che hanno plasmato ed espresso la voce del brand e l’identità di Nike attraverso storytelling ed esperienze proposte ai consumatori. Ogni storia era distinta dalle altre, ma il risultato era sempre lo stesso: un forte legame emotivo tra prodotti e persone. Questo è, letteralmente, progettare emozioni. Attraverso storie affascinanti sulle più famose campagne Nike, Hoffman condivide filosofia e princìpi per creare un brand performante che possa risuonare nelle persone sprigionandone la creatività. |
| black history month nike: I Came As a Shadow John Thompson, 2020-12-15 A NEW YORK TIMES NOTABLE BOOK The long-awaited autobiography from Georgetown University’s legendary coach, whose life on and off the basketball court threw America’s unresolved struggle with racial justice into sharp relief. John Thompson was never just a basketball coach and I Came As A Shadow is categorically not just a basketball autobiography. After five decades at the center of race and sports in America, Thompson—the iconic NCAA champion, Black activist, and educator—was ready to make the private public at last, and he completed this autobiography shortly before his death in the historically tumultuous summer of 2020. Chockful of stories and moving beyond mere stats (three Final Fours, four-time national coach of the year, seven Big East championships, 97 percent graduation rate), Thompson’s book drives us through his childhood under Jim Crow segregation to our current moment of racial reckoning. We experience riding shotgun with Celtics icon Red Auerbach and coaching NBA Hall of Famers like Patrick Ewing and Allen Iverson. What were the origins of the the phrase “Hoya Paranoia”? You’ll see. And parting his veil of secrecy, Thompson brings us into his negotiation with a D.C. drug kingpin in his players’ orbit in the 1980s, as well as behind the scenes of his years on the Nike board. Thompson’s mother was a teacher who had to clean houses because of racism in the nation's capital. His father could not read or write. Their son grew up to be a man with his own larger-than-life statue in a building that bears his family’s name on a campus once kept afloat by the selling of 272 enslaved Black people. This is a great American story, and John Thompson’s experience sheds light on many of the issues roiling our nation. In these pages, he proves himself to be the elder statesman whose final words college basketball and the country need to hear. I Came As A Shadow is not a swan song, but a bullhorn blast from one of America’s most prominent sons. |
| black history month nike: The Eternalists Scott Kirkland, 2018-03-09 The Eternalists is about seven high school teenagers from New York City’s metropolitan area recruited by an advanced educational program by a lottery to help further their education so they can attend college. Unbeknownst to the teens, there’s a lot going on beneath the surface of this program. Before long, the teens are thrust into a world of mysticism, magic, and the underworld in order to help their teachers, the enigmatic but charismatic Dr. Maximillian and the lovely |
| black history month nike: Getting to Diversity Frank Dobbin, Alexandra Kalev, 2022-09-13 Management experts Frank Dobbin and Alexandra Kalev sift through decades of data to show why workplace diversity training fails and what works. Arguing that it’s time to focus on changing systems rather than individuals, the authors make data-driven recommendations for diversifying management and creating workplaces where everyone can thrive. |
| black history month nike: Het emotie-effect Greg Hoffman, 2022-11-16 Creativiteit kun je leren: marketinglessen uit een leven bij Nike. Voor lezers van Shoe Dog. Waarom zijn de reclames van Nike (o.a. met Serena Williams, Roger Federer en Cristiano Ronaldo) zo populair, met soms wel meer dan 100 miljoen views op YouTube? Greg Hoffman, de voormalig Chief Marketing Officer van Nike, verklaart in dit boek hun succes: ze stellen de mens boven het product. In Het emotie-effect deelt hij zijn lessen en verhalen over de kracht van creativiteit en storytelling, en laat hij zien dat door het creëren van emotie elk mens creatiever kan worden. Als Chief Marketing Officer van Nike was Hoffman verantwoordelijk voor het opzetten van de meest iconische campagnes van het bedrijf. Aan de hand van fascinerende anekdotes vertelt hij hoe hij, door sterke emotionele banden te creëren, het bekende merk op de kaart zette. Het emotie-effect viert vindingrijkheid en bewijst dat creativiteit een vaardigheid is die iedereen kan leren. ‘Een merk is geen logo, het is een verhaal. Dit boek laat zien hoe toewijding aan onze creativiteit elk verhaal beter kan maken.’ Seth Godin, auteur van This is Marketing ‘Het emotie-effect biedt niet alleen een aangrijpend inzicht in hoe de meest iconische campagnes in de geschiedenis zijn bedacht, maar is ook een liefdesbrief aan de kracht van zingeving en doelstellingen in ons werk.’ Bruce Daisley, auteur van Plezier in je werk ‘Het emotie-effect staat vol opmerkelijke verhalen uit Greg Hoffmans tijd bij Nike. Een echte aanrader.’ Professor Jonah Berger, auteur van Buzz ‘Met deze pageturner weet Greg Hoffman je op zeer persoonlijke wijze mee zijn verhaal in te trekken en deelt hij zijn opgedane lessen, kennis en handvatten van zijn ‘creatieve reis’ bij Nike.’ Adformatie |
| black history month nike: Digital Fashion Communication Alice Noris, Lorenzo Cantoni, 2022-08-29 Fashion is an integral part of popular culture, closely intertwined with tales, magazines, photography, cinema, television, music and sports...up to the emergence of dedicated exhibitions and museums. Fashion is undergoing a major digital transformation: garments and apparels are presented and sold online, and fashion trends and styles are launched, discussed and negotiated mainly in the digital arena. While going well beyond national and linguistic borders, digital fashion communication requires further cultural sensitivity: otherwise, it might ignite inter-cultural misunderstandings and communication crises. This book presents the recent transformation of fashion from being a Cinderella to becoming a major cultural attractor and academic research subject, as well as the implications of its digital transformation. Through several cases, it documents intercultural communication crises and provides strategies to interpret and prevent them. |
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r/PropertyOfBBC - Reddit
A community for all groups that are the rightful property of Black Kings. ♠️ Allows posting and reposting of a …
Black Women - Reddit
This subreddit revolves around black women. This isn't a "women of color" subreddit. Women with black/African …
Links to bs and bs2 : r/Blacksouls2 - Reddit
Jun 25, 2024 · Someone asked for link to the site where you can get bs/bs2 I accidentally ignored the message, …
Nothing Under - Reddit
r/NothingUnder: Dresses and clothing with nothing underneath. Women in outfits perfect for flashing, easy …
Black Twink : r/BlackTwinks - Reddit
56K subscribers in the BlackTwinks community. Black Twinks in all their glory
