| clean tech marketing company: Ocean Wave Energy Systems Abdus Samad, S.A Sannasiraj, V Sundar, Paresh Halder, 2021-08-21 This book offers a timely review of wave energy and its conversion mechanisms. Written having in mind current needs of advanced undergraduates engineering students, it covers the whole process of energy generation, from waves to electricity, in a systematic and comprehensive manner. Upon a general introduction to the field of wave energy, it presents analytical calculation methods for estimating wave energy potential in any given location. Further, it covers power-take off (PTOs), describing their mechanical and electrical aspects in detail, and control systems and algorithms. The book includes chapters written by active researchers with vast experience in their respective filed of specialization. It combines basic aspects with cutting-edge research and methods, and selected case studies. The book offers systematic and practice-oriented knowledge to students, researchers, and professionals in the wave energy sector. Chapters 17 of this book is available open access under a CC BY 4.0 license at link.springer.com |
| clean tech marketing company: Solar Trillions Tony Seba, 2010 Solar Trillions reveals market opportunities worth $35+ trillion of the $382 Trillion we'll spend in energy by 2050. The author shows why solar is the only clean energy source that can scale and why disruptive tech make it inevitable. Here are the seven amazing opportunities. 1: Desert Power: $9 trillion To provide all of America's electricity today, we would need just 100-by-100-mile square of desert. 2: Powering Industry: $7.1 trillion 24/7 solar power is here-and can reliably run factories & industry. 3. Island/Village Power: $2.6 trillion Two billion people around the world pay up to 10 times today's PV cost. 4: Power to the People: $8.7 trillion With Solar BIPV, walls, windows, and bricks will make money for building owners. 5: Bottled Electricity: $1.5 trillion We will hit peak water before we hit peak oil. 6: Energy in a Box: $5 trillion The race for electricity batteries is on. Solar thermal is ahead. 7: Internet Times Ten: $6.5 trillion The eBay of electricity is coming. |
| clean tech marketing company: Clean Money John Rubino, 2009 In Clean Money, John Rubino, Editor of GreenStockInvesting.com, introduces you to the world of clean tech (also known as green tech) and its wealth creation potential. Throughout the book, he explores a variety of clean energy sources–from solar power to biofuels–and shows how these renewable resources will spawn successful companies and rising share prices. Page by page, you'll discover the technologies that will drive this boom and become familiar with the state of their markets, their growth prospects, and the companies that are best positioned to become tomorrow's success stories. |
| clean tech marketing company: Freeing Energy: How Innovators Are Using Local-scale Solar and Batteries to Disrupt the Global Energy Industry from the Outside In Bill Nussey, 2021-11-05 The transition to clean energy is moving far too slowly. Trapped by a century of fossil fuel investments and politicians that struggle to plan beyond the next election, the Big Grid that powers our modern world is outdated and in dire need of an upgrade. Freeing Energy offers a new and faster path towards a clean energy future-one that is more reliable, more equitable, and cheaper. Just like personal computers eclipsed mainframes, millions of solar rooftops and small battery systems are challenging every assumption about our century-old, centralized electric grid. These small-scale local energy systems are deeply disruptive because they are based on fast-moving technologies, not fuels. Driven by a new generation of innovators and genuinely competitive markets, smaller systems are faster to build, easier to finance, cleaner to operate, and they create far more jobs than large-scale projects. Bill Nussey takes readers to mud huts in Africa, an off-grid farm in California, and a rural school in the mountains of Puerto Rico to uncover the underlying patterns of technology and the business model innovations of the local energy revolution. He shares stories and insights from some of the industry's brightest visionaries and from leaders of the most cutting-edge startups, bringing it all together into an actionable framework to help accelerate this transition. Freeing Energy is a deeply researched, actionable guide for anyone that cares about the future of energy-from startups, policymakers, investors, and utility leaders to the families and communities that want cleaner, cheaper energy today. |
| clean tech marketing company: Profession and Purpose Katie Kross, 2017-09-29 Sustainability holds the promise of an exciting new approach to business – one in which business goals are aligned with social and environmental goals. Multinational corporations are recognizing that we live in an increasingly resource-constrained world, and that more accountability for corporate social and environmental impacts will accrue to them. More importantly, forward-thinking executives understand that sustainability can present new opportunities for competitive advantage – whether that is by reducing costs, minimizing risk, appealing to increasingly conscientious customers, or reaching new markets entirely. With the growth of this field comes a host of interesting new career opportunities for MBAs. As companies are grappling with challenges like how to develop social return on investment (SROI) metrics or understand the potential impact of corporate carbon footprints on stock prices, there are new opportunities for the next generation of managers – managers who are not only trained in traditional MBA fundamentals but also grounded in an understanding of the multifaceted social and environmental challenges facing 21st-century global business leaders. Entirely new career paths are opening to MBAs interested in sustainability: sustainable venture capital, green marketing, corporate social responsibility management, carbon credit trading, and sustainability consulting, to name a few. Perhaps even more than corporate executives, MBA students understand this trend. The next generation of managers can see that the future of business will require a new set of skills and responsibilities. Between 2003 and 2008, membership in Net Impact, the global organization for MBAs and business professionals interested in sustainability, increased more than fourfold. By March 2009, over 130 business schools had a Net Impact chapter. Around the world, MBA students realize that a different model will be required for businesses in the coming decades. The career paths that fall under the broad umbrella of sustainability are as diverse as the MBA students themselves. One student may be interested in social entrepreneurship in West Africa, and the next will be seeking advice about clean-tech venture capital careers in Silicon Valley; a third will be interested in greening global supply chains. Corporate social responsibility, sustainable product marketing, microfinance, green real estate development, renewable energy, and other interests all likewise fall under the sustainability umbrella at times. Because of this diversity, it is often hard for business schools' career management centers to address sustainability-related career options in a comprehensive way. Many sustainability-related companies and nonprofits are not accustomed to on-campus recruiting. Others have not historically hired MBAs at all. MBA students and alumni interested in sustainability careers are often left to navigate their own internship and job search paths. And, often, they struggle. Profession and Purpose has been written to address this urgent need. Whether you are focused on an off-campus search or participating in the on-campus recruiting process, there are a host of sustainability-specific career resources you should know about. You'll need to be well versed in sustainability news and trends, and network at the right events, conferences, and company presentations. You also need to know about industry- and discipline-specific websites that post sustainability jobs for positions with titles like Corporate Social Responsibility Manager, Socially Responsible Investing Analyst, and Renewable Energy Market Analyst. Through hundreds of conversations with MBA students, professionals, and recruiters, as well as her own personal experience, the author has compiled the key job search resources and tips for MBAs interested in sustainability careers. The book provides ideas for researching companies, making the most of your networking, identifying job and internship openings, and preparing for interviews. No matter what stage of your MBA career search process you're in, this book will help you better understand your career options in the many fields of sustainability, direct you to the best resources and help you to fine-tune your sustainability job search strategy. It's the sustainability career coach MBAs have been waiting for. |
| clean tech marketing company: Summary: The Clean Tech Revolution BusinessNews Publishing,, 2014-11-12 The must-read summary of Ron Pernick and Clint Wilder's book: The Clean Tech Revolution: The Next Big Growth and Investment Opportunity. This complete summary of the ideas from Ron Pernick and Clint Wilder's book The Clean Tech Revolution shows that the concept of clean tech is not only the environmentally friendly option, it is the business-friendly option too, as government regulation and public opinion swings in its favour. Additionally, using fewer natural resources can mean increasing returns for investors. In their book, the authors explore the rationale behind Clean Tech and the eight key sectors. They explain that each sector still has its challenges but also analyse where the profit opportunities are for the companies with the knowledge and expertise to exploit those opportunities. This summary also offers a blueprint for how to sell Clean Tech products in a market that's changing, but is still a little resistant to the idea of Clean Tech. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read The Clean Tech Revolution and discover the future of technology. |
| clean tech marketing company: Sustainable Marketing Paul Randle, Alexis Eyre, 2023-12-03 Becoming a sustainable marketer is no longer an optional extra. Sustainability has become a necessity for the future, but do you feel confident delivering on this for your clients and customers? Sustainable Marketing is a blueprint for embedding sustainability at the heart of marketing. Exposing the disturbing reality of marketing's current relationship with many of our environmental and societal problems, it challenges the traditional role of marketing, its cultural norms and gross inefficiency. It goes on to present a compelling vision for change and a practical guide for marketing professionals, equipping them with the mindset and tools to transform their daily work and the industry as a whole, into a force for good. This is the perfect guide for marketing and sustainability professionals working through their company's sustainable transformation whilst trying to avoid the pitfalls of greenwashing and carbon myopia. Written by experts who apply their unique framework to the issue, this book takes what may feel like an insurmountable challenge and breaks it down, giving in-depth advice and providing real-world success stories from companies of all sizes including Tony's Chocolonely, The Onlii and AkzoNobel. |
| clean tech marketing company: Disrupted Dan Lyons, 2016-04-05 An instant New York Times bestseller, Dan Lyons' hysterical (Recode) memoir, hailed by the Los Angeles Times as the best book about Silicon Valley, takes readers inside the maddening world of fad-chasing venture capitalists, sales bros, social climbers, and sociopaths at today's tech startups. For twenty-five years Dan Lyons was a magazine writer at the top of his profession--until one Friday morning when he received a phone call: Poof. His job no longer existed. I think they just want to hire younger people, his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of marketing fellow. What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; shower pods became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the content factory, Nerf gun fights raged. Groups went on walking meetings, and Dan's absentee boss sent cryptic emails about employees who had graduated (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball chair. |
| clean tech marketing company: How Solar Energy Became Cheap Gregory F. Nemet, 2019-05-20 Solar energy is a substantial global industry, one that has generated trade disputes among superpowers, threatened the solvency of large energy companies, and prompted serious reconsideration of electric utility regulation rooted in the 1930s. One of the biggest payoffs from solar’s success is not the clean inexpensive electricity it can produce, but the lessons it provides for innovation in other technologies needed to address climate change. Despite the large literature on solar, including analyses of increasingly detailed datasets, the question as to how solar became inexpensive and why it took so long still remains unanswered. Drawing on developments in the US, Japan, Germany, Australia, and China, this book provides a truly comprehensive and international explanation for how solar has become inexpensive. Understanding the reasons for solar’s success enables us to take full advantage of solar’s potential. It can also teach us how to support other low-carbon technologies with analogous properties, including small modular nuclear reactors and direct air capture. However, the urgency of addressing climate change means that a key challenge in applying the solar model is in finding ways to speed up innovation. Offering suggestions and policy recommendations for accelerated innovation is another key contribution of this book. This book will be of great interest to students and scholars of energy technology and innovation, climate change and energy analysis and policy, as well as practitioners and policymakers working in the existing and emerging energy industries. |
| clean tech marketing company: Social and Sustainability Marketing Jishnu Bhattacharyya, Manoj Kumar Dash, Chandana Hewege, M.S. Balaji, Weng Marc Lim, 2021-09-26 ... an important intervention in the conversation around social and ecological sustainability that draws on both micromarketing and macromarketing scholarship to help the reader understand the challenges with illustrations from insightful cases both from emerging and developed economies. This compilation should be essential reading for the discerning student of sustainable consumption and production. -- Professor Pierre McDonagh, Associate Editor, Journal of Macromarketing (USA); Professor of Critical Marketing & Society, University of Bath, UK Experts in the field of economics, management science, and particularly in the marketing domain have always been interested in and acknowledged the importance of sustaining profitable businesses while incorporating societal and environmental concerns; however, the level of existing literature and availability of teaching cases reflect a dearth of real case studies, especially those focused on marketing for social good. This book of actual case studies will address that need. In addition, this book is important and timely in providing a case book for instructors (those in both industry and academia) to help them in teaching and training the next generation of leaders through corporate training and universities. Currently, marketing for social good is increasingly becoming a part of most curriculums under the umbrella of different titles, such as social marketing, green marketing, and sustainability marketing. The relevance of these studies is increasing across the globe. This book is composed of long and short real cases with varying complexity in different sectors. This case book will also cover some review articles for an overview of the recent developments in the study area. With these case studies, collections of questions, teaching materials, and real-life marketing scenarios, this book offers a unique source of knowledge to marketing professionals, students, and educators across the world. The main objective of this case book is to understand the applicability of marketing science (marketing for social good context, such as social marketing and sustainability marketing) in internet marketing related to e-buying behavior and e-WOM. In addition, it illustrates the various types of existing marketing practices that are relevant from both theoretical and practical points of view in this electronic era, as well as discussing other non-electronic marketing practices and focusing on consumer buying behavior. As a result, marketing managers can treat their customers according to their desired value. This book particularly explores the possibilities and advantages created by social marketing and sustainability marketing through the presentation of thorough review articles and case studies. This case book helps corporate training centers and universities with compact teaching reference materials in their relevant courses. |
| clean tech marketing company: Sustainable Entrepreneurship, Renewable Energy-Based Projects, and Digitalization Amina Omrane, Khalil Kassmi, Muhammad Wasim Akram, Ashish Khanna, Md Imtiaz Mostafiz, 2020-12-27 Sustainable Entrepreneurship is nowadays considered as a discipline at the cross-roads of many others. This book describes recent cases, techniques and tools proposed for leaders, entrepreneurs, and practitioners who are involved and responsible for making strategic decisions in their companies and aiming at sustainable development. This book highlights the use of new business models/methods that can be employed by organizations and researchers to save millions of dollars, to enhance the economic growth, as well as to resolve environmental and social issues, via sustainable networks, renewal energy distribution, and social/green entrepreneurship. It will provide a comprehensive discussion of practical techniques, like Machine Learning, Robotics, Photovoltaic solar energy, in the field of renewable energy, and other digital tools, such as digital marketing, crowdsourcing platforms, and digital currency. Meanwhile, it will enlighten the way for entrepreneurs and decision makers by helping them to learn how to grow their business. The focus will be on how to benefit from these techniques to develop sustainable and renewable energy-based projects, as well as digitalized new ventures. The book walks the reader through the latest emerging trends in digitalization that can support practitioners, managers, entrepreneurs, and researchers to help them appreciate the application of sustainable solutions in various functional domains. |
| clean tech marketing company: Marketing for Entrepreneurs Frederick G. Crane, 2013 Poor marketing is often cited as a reason behind the failure of entrepreneurial ventures, even when the idea in the first place may have been sound. This title moves beyond the classic theory and demonstrates the application of marketing in an entrepreneurial context. |
| clean tech marketing company: Marketing Green Building Services Jerry Yudelson, 2012-07-26 Marketing Green Building Services: Strategies for Success presents all the information key decision-makers need to respond to the fast-growing market for green buildings, design and construction services and products. Completely updated, revised and expanded from the author’s previous works, this book is the one resource you need to succeed in the green building marketplace. With a sound grounding in contemporary marketing theory and practice, the book assembles hard-to-find information to assist executives and partners in design and construction firms in crafting competitive strategies that build on their firm’ strengths, while shoring up their weaknesses. Since most design and construction firms specialize in particular market sectors, the book systematically examines the important market segments for green buildings. It also presents key business case justifications for green buildings that help architects, engineers and builders to understand client motivations and respond to them with appropriate marketing tactics and communications strategies. The book examines how the green building market is adopting certain new products and design approaches, information that will help manufacturers and product sales teams to craft appropriate marketing strategies. The book also helps owners and developers understand the green building business case and to find out what other leading-edge firms and projects have learned - how to market and sell green buildings and green developments in a highly competitive marketplace. |
| clean tech marketing company: Net Positive Paul Polman, Andrew Winston, 2021-10-05 A Financial Times Best Business Book of the Year Named one of 10 Best New Management Books for 2022 by Thinkers50 An advocate of sustainable capitalism explains how it's done — The Economist Polman's new book with the sustainable business expert Andrew Winston…argues that it's profitable to do business with the goal of making the world better. — The New York Times Named as recommended reading by Fortune's CEO Daily …Polman has been one of the most significant chief executives of his era and that his approach to business and its role in society has been both valuable and path-breaking. — Financial Times The ex-Unilever CEO who increased his shareholders' returns by 300% while ensuring the company ranked #1 in the world for sustainability for eleven years running has, for the first time, revealed how to do it. Teaming up with Andrew Winston, one of the world's most authoritative voices on corporate sustainability, Paul Polman shows business leaders how to take on humanity's greatest and most urgent challenges—climate change and inequality—and build a thriving business as a result. In this candid and straight-talking handbook, Polman and Winston reveal the secrets of Unilever's success and pull back the curtain on some of the world's most powerful c-suites. Net Positive boldly argues that the companies of the future will profit by fixing the world's problems, not creating them. Together the authors explode our most prevalent corporate myths: from the idea that business' only function is to maximise profits, to the naïve hope that Corporate Social Responsibility will save our species from disaster. These approaches, they argue, are destined for the graveyard. Instead, they show corporate leaders how to make their companies Net Positive—thriving by giving back more to the world than they take. Net Positive companies unleash innovation, build trust, attract the best people, thrill customers, and secure lasting success, all by helping create stronger, more inclusive societies and a healthier planet. Heal the world first, they argue, and you’ll satisfy your investors as a result. With ambitious vision and compelling stories, Net Positive will teach you how to find the inner purpose and courage you need to embrace the only business model that will matter in the years ahead. You will learn how to lead others and unlock your company's soul, while setting and delivering big and aggressive goals, and taking responsibility for all of your company's impacts. You'll find out the secrets to partnering with others, including your competition and critics, to drive transformative change from which you will prosper. You'll build a company that serves your people, your customers, your communities, your shareholders—and your children and grandchildren will thank you for it. Is this win-win for business and humanity too good to be true? Don't believe it. The world's smartest CEOs are already taking their companies on the Net Positive journey and benefitting as a result. Will you be left behind? Join the movement at netpositive.world |
| clean tech marketing company: Clean Disruption of Energy and Transportation Tony Seba, 2014-06-27 The industrial age of energy and transportation will be over by 2030. Maybe before. Exponentially improving technologies such as solar, electric vehicles, and autonomous (self-driving) cars will disrupt and sweep away the energy and transportation industries as we know it. The same Silicon Valley ecosystem that created bit-based technologies that have disrupted atom-based industries is now creating bit- and electron-based technologies that will disrupt atom-based energy industries. Clean Disruption projections (based on technology cost curves, business model innovation as well as product innovation) show that by 2030: - All new energy will be provided by solar or wind. - All new mass-market vehicles will be electric. - All of these vehicles will be autonomous (self-driving) or semi-autonomous. - The new car market will shrink by 80%. - Even assuming that EVs don't kill the gasoline car by 2030, the self-driving car will shrink the new car market by 80%. - Gasoline will be obsolete. Nuclear is already obsolete. - Up to 80% of highways will be redundant. - Up to 80% of parking spaces will be redundant. - The concept of individual car ownership will be obsolete. - The Car Insurance industry will be disrupted. The Stone Age did not end because we ran out of rocks. It ended because a disruptive technology ushered in the Bronze Age. The era of centralized, command-and-control, extraction-resource-based energy sources (oil, gas, coal and nuclear) will not end because we run out of petroleum, natural gas, coal, or uranium. It will end because these energy sources, the business models they employ, and the products that sustain them will be disrupted by superior technologies, product architectures, and business models. This is a technology-based disruption reminiscent of how the cell phone, Internet, and personal computer swept away industries such as landline telephony, publishing, and mainframe computers. Just like those technology disruptions flipped the architecture of information and brought abundant, cheap and participatory information, the clean disruption will flip the architecture of energy and bring abundant, cheap and participatory energy. Just like those previous technology disruptions, the Clean Disruption is inevitable and it will be swift. |
| clean tech marketing company: Marketing of High-technology Products and Innovations Jakki J. Mohr, Sanjit Sengupta, Stanley F. Slater, 2010 This title provides a thorugh overview of the issues high-tech marketers must address, and provides a balance between conceptual discussions and examples; small and big business; products and services; and consumer and business-to-business marketing contexts. |
| clean tech marketing company: Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies Appropriations for 2003: Justification of the budget estimates, Department of Commerce United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies, 2002 |
| clean tech marketing company: Sustainability Marketing Frank-Martin Belz, Ken Peattie, 2012-10-29 The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of marketing for the twenty-first century. Adopting a a consumer marketing focus, it emphasises integrating sustainability principles into both marketing theory and the practical decision making of marketing managers. The book shows how the complexities of sustainability issues can be addressed by marketers through a systematic step-by-step approach. The steps involve an analysis of socio-environmental priorities to complement conventional consumer research; an integration of social, ethical and environmental values into marketing strategy development; a new consumer-oriented sustainability marketing mix to replace the outmoded and producer-oriented '4Ps'; and finally an analysis of how marketing can go beyond responding to social change to contribute to a transformation to a more sustainable society. Without taking such steps, marketing will continue to drive global crises linked to climate change, poverty, food shortages, oil depletion and species extinction, instead of helping to tackle them. A comprehensive package of supplementary materials for this text is available at www.wiley.com/college/belz. View the authors blog at: www.sustainability-marketing.com |
| clean tech marketing company: Sustainability in Transition Travis Gliedt, Kelli Larson, 2018-07-04 Sustainability in Transition: Principles for Developing Solutions offers the first in-depth education-focused treatment of how to address sustainability in a comprehensive manner. The textbook is structured as a learning-centered approach to walk students through the process of linking sustainable behavior and decision-making to green innovation systems and triple-bottom-line economic development practices, in order to achieve sustainable change in incremental to transformational ways. All chapters combine theory and practice with the help of global case study and research study examples to illustrate barriers and best practices. Each chapter begins with learning objectives and ends with a 'check on learning' section that ties the main points back to the core themes of the book. Chapters include a section focused on measuring progress and a box comparing international research or case studies to the North American focus of the chapter. A list of additional academic sources for students that complement each chapter is included. Building sustainability tools, techniques, and competencies cumulatively with the help of problem- and project-based learning modules, Sustainability in Transition: Principles for Developing Solutions is a comprehensive resource for learning sustainability theory and doing sustainability practice. It will be essential reading for advanced undergraduate and graduate level students who have already completed introductory sustainability classes. |
| clean tech marketing company: Marketing Management In Geographically Remote Industrial Clusters: Implications For Business-to-consumer Marketing George Tesar, Jan Bodin, 2012-11-27 This book is the first to cover marketing management issues in geographically remote industrial clusters (GRICs). The phenomena of GRICs have increased in importance, especially in the Nordic countries, due to changes in industry structures as well as political ambitions. The practice of marketing and marketing management is not singular to industry clusters in Nordic countries. Remote areas in parts of the United States, South and Central America, and South East Asia exhibit similar tendencies.The problems faced by many entrepreneurial managers managing start-up or even existing enterprises are complex and require an in-depth understanding not only of the problems themselves, but also of the contextual framework in which these problems need to be solved. This book contains original cases that cover issues like cluster formation, information gathering, marketing strategies and operations, and information-technology. Examples come from industries like textile & furniture, automobile, agro-machinery, food, wine, software, and management consulting. |
| clean tech marketing company: Green Investing Jack Uldrich, 2008-02-01 Green stocks present unprecedented money-making opportunities. But in this emerging field you've got to know what you're doing. In this revised and updated edition of his essential guide to environmental stocks, financial consultant and contributor to The Motley Fool Jack Uldrich provides a roadmap to socially responsible riches. Profiling 100 leading green companies, he also zeroes in on the newest investment options in renewables--from solar and wind power to green building and fuel cells. Green technology is more than just a passing fad--it's the next big thing for the U.S. energy industry. Don't be left behind as environmental stocks surge forward. With Jack Uldrich's help, plant the seeds of your green portfolio today and watch your bottom line grow! |
| clean tech marketing company: Green Entrepreneur Handbook Eric Koester, 2016-04-19 Written by a practicing business attorney with startup experience in the environmental and technology sectors, this comprehensive handbook assists entrepreneurs in tackling the wide variety of opportunities to go green. A one-stop resource for entrepreneurs, it helps readers incorporate clean technology, environmental practices, and green business approaches into the work environment. The book discusses how to sell to utilities, explores fundraising outlets for green businesses, covers government incentives, presents key startup tools aimed at green businesses, and addresses challenges of many new businesses, such as raising money and making sales. Additional resources are available on the book's website. |
| clean tech marketing company: Dubai Energy Policy Laws and Regulations Handbook Volume 1 Strategic Information and Regulations IBP, Inc., 2016-05-27 2011 Updated Reprint. Updated Annually. Dubai Energy Policy, Laws and Regulations Handbook |
| clean tech marketing company: The Business of Global Energy Transformation M. Larsson, 2012-09-25 One of the first books to analyze business and financial aspects of sustainable transport and fuels systems and provides novel insights for researchers, managers, and politicians who work in energy and sustainability related areas. |
| clean tech marketing company: Federal Register Index , 1990 |
| clean tech marketing company: Federal Energy Regulatory Commission Reports United States. Federal Energy Regulatory Commission, 2004 |
| clean tech marketing company: Dubai (UAE) Oil, Gas Exploration and Energy Sector Laws and Regulation Handbook IBP USA, |
| clean tech marketing company: Technical Proceedings of the 2007 Cleantech Conference and Trade Show NanoScience & Technology Inst, 2019-08-22 The Cleantech conference, which runs parallel with NSTI's Nanotech, is designed to promote advancements in traditional technologies, emerging technologies, and clean business practices, covering important developments in renewable energy, clean technologies, business and policy, bio-energy, and novel technologies, as well as environme |
| clean tech marketing company: The Portable MBA in Entrepreneurship William D. Bygrave, Andrew Zacharakis, 2015-07-24 A totally updated and revised new edition of the most comprehensive, reliable guide to modern entrepreneurship For years, the Portable MBA series has tracked the core curriculum of leading business schools to teach you everything you need to know about business-without the cost of earning a traditional MBA degree. The Portable MBA in Entrepreneurship covers all the ins and outs of entrepreneurship, using real-life examples and handy tools to deliver clear, honest, practical advice on starting a successful business. If you're planning to start your own business, you'd best start with the facts. This reliable, information-packed resource shows you how to identify good business opportunities, create a business plan, do financial projections, find financing, and manage taxes. Other topics include marketing, selling, legal issues, intellectual property, franchising, starting a social enterprise, and selling your business. Completely updated with new examples, new topics, and full coverage of topical issues in entrepreneurship Includes customizable, downloadable forms for launching your own business Comes with Portable MBA Online, a new web site that gives readers access to forms, study guides, videos, presentations, and other resources Teaches you virtually everything you'd learn on entrepreneurship in today's best business schools Whether you're thinking of starting your own business or you already have and just need to brush up on entrepreneurial basics, this is the only guide you need. |
| clean tech marketing company: Green Innovations and IPR Management Andree Kirchner, Iris Kirchner-Freis, 2013-03-01 There can no longer be any doubt that promoting green innovations is essential if we are to meet the challenges of sustainable development, climate change, and intergenerational equity. With the maturity of this crucial awareness has come full recognition of the intellectual property rights of green innovators – an area of international law that has drawn a host of initiatives not only from lawyers and legal scholars but also from highly knowledgeable and well-placed authorities such as the World Intellectual Property Organization, the European Patent Office, the United Nations Environment Program, the International Tribunal for the Law of the Sea, the International Centre for Trade and Sustainable Development, the European Commission, and national environmental agencies. In this first-ever survey and analysis of the current and emerging state of the field, twenty-two outstanding practitioners, academics, policymakers, and officials describe the relevant work of all of these groups. Among the array of topics covered are the following: vast diversity of products, services, and processes; legacy IP measures from R&D in computers and semiconductors; role of green technology’s moral underpinning; wide-open startup vs. exorbitant up-front cost; and licensing issues in technology transfer. Although primarily intended for professionals concerned with the legal aspects of green technology – lawyers, policymakers, agency officials, academics – this book will also be of great value to inventors and technology companies as a guide to mechanisms for managing and sharing intellectual property rights in the context of green innovations. It is sure to engage a wide audience for years to come. |
| clean tech marketing company: Social Partnerships and Responsible Business M. May Seitanidi, Andrew Crane, 2013-12-04 Cross-sector partnerships are widely hailed as a critical means for addressing a wide array of social challenges such as climate change, poverty, education, corruption, and health. Amid all the positive rhetoric of cross-sector partnerships though, critical voices point to the limited success of various initiatives in delivering genuine social change and in providing for real citizen participation. This collection critically examines the motivations for, processes within, and expected and actual outcomes of cross-sector partnerships. In opening up new theoretical, methodological, and practical perspectives on cross-sector social interactions, this book reimagines partnerships in order to explore the potential to contribute to the social good. A multi-disciplinary perspective on partnerships adds serious value to the debate in a range of fields including management, politics, public management, sociology, development studies, and international relations. Contributors to the volume reflect many of these diverse perspectives, enabling the book to provide an account of partnerships that is theoretically rich and methodologically varied. With critical contributions from leading academics such as Barbara Gray, Ans Kolk, John Selsky, and Sandra Waddock, this book is a comprehensive resource which will increase understanding of this vital issue. |
| clean tech marketing company: United Arab Emirates Economic & Development Strategy Handbook Volume 1 Strategic Information and Programs IBP USA, 2013-08 2011 Updated Reprint. Updated Annually. United Arab Emirates Economic & Development Strategy Handbook |
| clean tech marketing company: United Arab Emirates Energy Policy, Laws and Regulations Handbook: Strategic Information and Regulations IBP, Inc., 2016-05-06 2011 Updated Reprint. Updated Annually. United Arab Emirates Energy Policy, Laws and Regulations Handbook Volume 2 |
| clean tech marketing company: Natural Gas Imports and Exports: Second Quarter Report 2003 , |
| clean tech marketing company: Water Policy in Israel Nir Becker, 2013-02-12 This book deals with water policy in Israel. It offers a detailed examination of the main sources of Israel’s water, its principle consumers, the gap between supply and demand, and the complex, contentious work of analyzing and devising the nation’s water management and use policies. Water Policy in Israel is arranged in five broad sections: The dynamics of moving from one policy era to another; Supply management; Demand management; The importance of the Sea of Galilee and the Dead Sea; and Regional and global issues including water conflict and cooperation and climate change. |
| clean tech marketing company: International Environmental Law Gerry Nagtzaam, Evan van Hook, Douglas Guilfoyle, 2019-10-23 This book seeks to better understand how International Environmental Law regimes evolve. The authors address throughout the major environmental, economic, and political tensions that have both shaped and constrained the evolution of international environmental policy within regimes, and its expression in international legal rule and norm development. Readers will gain an increased understanding of the growing role played by non-state actors in global environmental governance, including environmental non-government organisations, scientists, the United Nations, and corporations. The authors also look ahead to the future of International Environmental Law, evaluating key challenges and decisions that the discipline will face. The text is clear, concise, and accessible. It is ideally suited to students and professionals interested in International Environmental Law, and individuals who are intrigued by this dynamic area of law. |
| clean tech marketing company: Mad Like Tesla Tyler Hamilton, 2011-09-01 An “illuminating and important” look at the scientists, engineers, and entrepreneurs who are working to save us from catastrophic climate change (New York Journal of Books). Nikola Tesla was considered a mad scientist by the society of his time for predicting global warming more than a hundred years ago. Today, we need visionaries like him to find sources of alternative energy and solutions to this looming threat. Mad Like Tesla takes an in-depth look at climate issues, introducing thinkers and inventors such as Louis Michaud, a retired refinery engineer who claims we can harness the energy of man-made tornadoes, and a professor and a businessman who are running a company that genetically modifies algae so it can secrete ethanol naturally. These individuals and their unorthodox methods are profiled through first-person interviews, exploring the social, economic, financial, and personal obstacles that they continue to face. Also covered is the existing state of green energy technologies—such as solar, wind, biofuels, smart grid, and energy storage—offering a ray of hope against a backdrop of dread. “Hamilton makes complex technologies comprehensible.” —Library Journal |
| clean tech marketing company: Disruptive Technology: Concepts, Methodologies, Tools, and Applications Management Association, Information Resources, 2019-07-05 The proliferation of entrepreneurship, technological and business innovations, emerging social trends and lifestyles, employment patterns, and other developments in the global context involve creative destruction that transcends geographic and political boundaries and economic sectors and industries. This creates a need for an interdisciplinary exploration of disruptive technologies, their impacts, and their implications for various stakeholders widely ranging from government agencies to major corporations to consumer groups and individuals. Disruptive Technology: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines innovation, imitation, and creative destruction as critical factors and agents of socio-economic growth and progress in the context of emerging challenges and opportunities for business development and strategic advantage. Highlighting a range of topics such as IT innovation, business strategy, and sustainability, this multi-volume book is ideally designed for entrepreneurs, business executives, business professionals, academicians, and researchers interested in strategic decision making using innovations and competitiveness. |
| clean tech marketing company: Encyclopedia of New Venture Management Matthew R. Marvel, 2012-05-18 The Encyclopedia of New Venture Management explores the skills needed to succeed in business, along with the potential risks and rewards and environmental settings and characteristics. |
| clean tech marketing company: The International Handbook on Environmental Technology Management Dora Marinova, David Annandale, John Phillimore, 2008-01-01 This is an excellent textbook, suitable as a core text for environmental engineers and environmental scientists but equally it should, in my opinion, be compulsory reading for all researchers, practitioners, and policy-makers regardless of their discipline because it has relevance for all. In fact, the book is so lively and understandable that everyone and anyone could and should read it. . . Clearly written by a team of recognised environmental authors drawn from around the world, it guides the reader through current thinking on the tools and techniques industry. . . As an academic, it is a delight to find a book to recommend that I know students will enjoy and one which addresses so many different elements of a diversity of university courses, while covering the most important areas of environmental technology and management. I am certainly using it to enhance and update the content of some of my own lectures. Susan Haile, International Journal of Sustainable Engineering This substantial collection draws together a very wide variety of literatures and practices. . . I would expect this book to be a popular purchase by academic libraries, principally as a core text. R&D Management This stunning Handbook is an excellent tool for environmental manager and environmental officer alike. It is brimful of ideas, case studies and methodologies which stimulate continuous improvement thinking and help train staff to implement sustainability and environmental management concepts. Highly recommended. Eagle Bulletin This important Handbook is the first comprehensive account that brings together recent developments in the three related fields of environmental technology, environmental management and technology management. With contributions from more than 55 outstanding authors representing ten countries and five continents, the reader is provided with a vast range of insightful perspectives on the latest industry and policy issues. With the aid of numerous case studies, leading experts reflect on significant changes in the use of technology and management practices witnessed in the last decade. Within this Handbook, the authors discuss, in detail: eco-modernization and technology transformation environmental technology management in business practices measuring environmental technology management case studies in new technologies for the environment environmental technology management and the future. The International Handbook on Environmental Technology Management has a broad audience including researchers, practitioners, policymakers and students in the fields of sustainability and environmental science. |
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