cnbc directv channel guide: TV Guide , 2004 |
cnbc directv channel guide: The End of Reading David Trend, 2010 Big changes have been taking place in reading in recent years. While American society has become more visual and digital, the general state of literacy in America is in crisis, with educators and public officials worried about falling educational standards, the rising influence of popular culture, and growing numbers of non-English-speaking immigrants. But how justified are these worries? By focusing on «reading», this book takes a serious look at public literacy, but chooses not to blame the familiar scapegoats. Instead, The End of Reading proposes that in a diverse and rapidly changing society, we need to embrace multiple definitions of what it means to be a literate person. |
cnbc directv channel guide: Worlding David Trend, 2015-11-17 Worlding brings ideas about virtual places and societies together with perceptions about the real world in an era of mounting global uncertainty. As mass media and the Internet consume ever-increasing portions of our lives, are we becoming disengaged from face-to-face human interaction and real-world concerns? Or is the virtual world actually bringing people closer together and making them more involved with social issues? Worlding argues that the virtual and the real are profoundly interconnected, often in ways we don't fully appreciate. Drawing on sociology, cultural studies, philosophy, media analysis, and technology studies, Worlding makes the argument that virtual experience and social networking can be vital links to utopian visions and an appreciation of the world's diversity. |
cnbc directv channel guide: Your Guide To Entertainment Marketing and Performance (Collection) Al Lieberman, Patricia Esgate, Paul W. Farris, Neil Bendle, Phillip E. Pfeifer, David Reibstein, 2013-08-08 Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow…in The Definitive Guidce to Entertainment Marketing . ¿ Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition , is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight. |
cnbc directv channel guide: The Definitive Guide to Entertainment Marketing Al Lieberman, Pat Esgate, 2013-07-02 Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You’ll master innovative new ways to grab consumers’ attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment. |
cnbc directv channel guide: Broadcast Journalism Shrivastava, K M, |
cnbc directv channel guide: Everyday Culture David Trend, 2015-12-03 Everyday Culture examines the confluence of cultural and material possibility--the bringing together of thought and action in daily life. David Trend argues that an informed and invigorated citizenry can help reverse patterns of dehumanization and social control. The impetus for Everyday Culture can be described in the observation by Raymond Williams that the culture is ordinary, and that the fabric of meanings that inform and organize everyday life often go undervalued and unexamined. Everyday Culture shares with thinkers like Williams the conviction that it is precisely the ordinariness of culture that makes it extraordinarily important. The ubiquity of everyday culture means that it affects all aspects of contemporary economic, social, and political life. |
cnbc directv channel guide: Reclaiming Education for Democracy Paul Shaker, Elizabeth E. Heilman, 2010-04-26 Reclaiming Education for Democracy subjects the prophets and doctrines of educational neoliberalism to scrutiny in order to provide a rationale and vision for public education beyond the limits of No Child Left Behind. The authors combine a history of recent education policy with an in- depth analysis of the origins of such policy and its impact on professional educators. The public face of these policies is separated from motives rooted in politics, profit, and ideology. The book also searches for new insights in understanding the neoliberal and managerialist assault on education by examining the psychology of advocates who demonstrate a special animus toward universal public education. The manipulation of public education by No Child Left Behind is a case study in the general approach to public institutions taken by the politicians and theorists in these camps. K-12 education has been subjected to deceptive descriptive analyses, marginalization of its professional leadership, manipulation of its goals, the imposition of illegitimate quality markers, a grab on its resources by corporate profiteers, and a demoralization of its rank and file. This book helps us think beyond this new commonsense of education. Recipient: 2009 AERA Division K Award for Exemplary Research in Teaching and Teacher Education |
cnbc directv channel guide: The Media Handbook Helen Katz, 2010-07-29 The Media Handbookprovides an introduction to the complete media planning and buying process. Emphasizing basic media planning and buying calculations along with the practical realities of offering plan alternatives and evaluating the plan, this fourth edition reflects the critical changes in how media today are planned, bought, and sold. Author Helen Katz looks at the larger marketing, advertising, and media objectives, and follows with an exploration of major media categories, including those emerging, such as branded entertainment and viral marketing. She provides a comprehensive analysis of planning and buying, with a continued focus on how those tactical elements tie back to the strategic aims of the brand and client. The Media Handbookincludes: examples to provide a better sense of how media planning and buying work in the real world research studies to give readers additional references for more in-depth information media terms defined when they are introduced, making readers more comfortable in subsequent discussions a selection of key resources offered as an appendix for individuals or companies wishing to find out more about a particular service or system. This popular text is perfect for advanced students in advertising, media planning/buying, communication, public relations, and marketing, and it also will serve as an informative reference volume for practitioners. research studies to give readers additional references for more in-depth information media terms defined when they are introduced, making readers more comfortable in subsequent discussions a selection of key resources offered as an appendix for individuals or companies wishing to find out more about a particular service or system. This popular text is perfect for advanced students in advertising, media planning/buying, communication, public relations, and marketing, and it also will serve as an informative reference volume for practitioners. |
cnbc directv channel guide: Newsweek , 2005-03 |
cnbc directv channel guide: Broadcasting & Cable , 2008-11 |
cnbc directv channel guide: Vault Guide to the Top Media & Entertainment Employers Laurie Pasiuk, 2005-09 With this new Guide created for the many job seekers drawn to the glamorous and exciting world of media and entertainment. |
cnbc directv channel guide: Video Competition, Multichannel Programming United States. Congress. House. Committee on Commerce. Subcommittee on Telecommunications, Trade, and Consumer Protection, 1998 |
cnbc directv channel guide: Cable Vision , 2001 |
cnbc directv channel guide: Bagman Eric Stacey, 2006-07-01 BAGMAN is the story of the secret life of Col. Albert V. Carone, a man whose work for the Mafia, the U.S. Army and the CIA has been a closely guarded secret for many years, until 1999 when his daughter sued the CIA to restore her father's name and retrieve her inheritance. |
cnbc directv channel guide: Hoover's Guide to Media Companies , 1996 |
cnbc directv channel guide: Television & Cable Factbook , 2000 |
cnbc directv channel guide: Media Promotion & Marketing for Broadcasting, Cable & the Internet Susan Tyler Eastman, Douglas A. Ferguson, Robert Klein, 2012-11-12 This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Internet, 5ed it takes a fresh look at the industry and the latest strategies for media promotion and marketing. The book explores the scope and goals of media production from the perspectives of network and local television, cable, Internet and radio, including public broadcasting. Topics include: goals of promotion; research in promotion; on-air, print, and Web message design; radio promotion; television network and station promotion and new campaigns; non-commercial radio and television promotion; cable marketing and promotion; research and budgeting for promotion; syndicated program marketing; global and international promotion and marketing; and online marketing and promotion. |
cnbc directv channel guide: The Ladies' Home Journal , 2005-07 |
cnbc directv channel guide: Global Entertainment Media: A Critical Introduction Lee Artz, 2015-04-20 Balancing provocative criticism with clear explanations of complex ideas, this student-friendly introduction investigates the crucial role global entertainment media has played in the emergence of transitional capitalism. Examines the influence of global entertainment media on the emergence of transnational capitalism, providing a framework for explaining and understanding world culture as part of changing class relations and media practices Uses action adventure movies to demonstrate the complex relationship between international media political economy, entertainment content, global culture, and cultural hegemony Draws on examples of public and community media in Venezuela and Latin America to illustrate the relations between government policies, media structures, public access to media, and media content Engagingly written with crisp and controversial commentary to both inform and entertain readers Includes student-friendly features such as fully-integrated call out boxes with definitions of terms and concepts, and lists and summaries of transnational entertainment media |
cnbc directv channel guide: Can Journalism Be Saved? Rachel Davis Mersey, 2010-08-06 This book challenges the once-dominant social responsibility model and argues that a new, individual-first paradigm is what will allow journalism to survive in today's crowded media marketplace. By some measures, it would seem that print journalism is dying. Journalism recently suffered one of its worst circulation declines in years: a drop of more than ten percent in the a six month period ending September 30, 2009. The Rocky Mountain News in Denver, CO, closed its doors in 2009—after it dominated the AP awards in 2008, and was lauded for an investigative expose on unfair treatment of former nuclear workers. Even the New York Times and the Washington Post are experiencing financial trouble. But print advertising revenue still trumps online advertising revenue ten-fold. Is there hope yet for traditional journalism? This book reviews the complicated challenge facing journalism, tracing its 19th-century community-oriented origins and documenting the vast expansion of the news business via blogs and other Internet-enabled outlets, user-generated content, and news-like alternatives. The author argues that a radical shift in mindset—striving to meet each individual's demands for what he wants to know—will be necessary to save journalism. |
cnbc directv channel guide: PC World , 2001 |
cnbc directv channel guide: Global Media Edward Herrmann, Robert W. McChesney, 2001-08-27 Describes in detail the most recent rapid growth and cross border activities and linkages of an industry of large global media conglomerates. |
cnbc directv channel guide: The New York Times Index , 1999 |
cnbc directv channel guide: F&S Index United States Annual , 1999 |
cnbc directv channel guide: Screen Digest , 1998 |
cnbc directv channel guide: Competitive Strategy for Media Firms Sylvia M. Chan-Olmsted, 2006-08-15 Competitive Strategy for Media Firms introduces the concepts and analytical frameworks of strategic and brand management, and illustrates how they can be adapted according to the characteristics of distinct media products. Working from the premise that all media firms must strategize in response to the continuing evolution of new media, author Sylvia M. Chan-Olmsted offers applications of common business approaches to the products and components of the electronic media industry, and provides empirical examinations of broadcast, multichannel media, enhanced television, broadband communications, and global media conglomerate markets. This insightful and timely volume provides a thorough review of current concepts and industry practices, and serves as an essential primer for the application of business models in media contexts. As a realistic and integrated approach to media industry studies, this volume has much to offer researchers, scholars, and graduate students in media economics and management, and will be an important reference for industry practitioners. |
cnbc directv channel guide: Russian Life , 2011 |
cnbc directv channel guide: Ladies' Home Journal , 2005 |
cnbc directv channel guide: Encyclopedia of Media and Politics Todd Schaefer, Thomas Birkland, 2007 Explores the intersection of media and politics, from larger themes such as the role of media in civil, democratic society, to more specific topics such as media ownership and regulation. |
cnbc directv channel guide: Simply Marketing Communications Chris Fill, 2006 This title seeks to provide a suitably consistant appraisal of the ever-expanding world of marketing communications. The two main themes running through the text concern relationship marketing and integrated communications. |
cnbc directv channel guide: Vault Guide to the Top Publishing and Journalism Employers Michaela R. Drapes, Nicholas R. Lichtenberg, 2008 Get the inside scoop on the most important pharma and biotech companies, with company overviews, recent company news, info on the hiring process, and more. This updated Vault guide features the top employers in the industry, including, Forbes, Inc., HarperCollins Publishers Inc., Cox Enterprises, Inc. and Condi Nast Publications, Inc. |
cnbc directv channel guide: The Satellite and TV Handbook Bart Kuperus, 1997 The only guide published with complete, easily accessed data on how to receive hundreds of channels worldwide -- a treasured resource for satellite enthusiasts and professionals. Anyone tuned in to the world of satellite broadcasts and terrestrial reception will find getting there infinitely easier with this dependable guide next to TV and radio sets. Not just a user's guide, but also a buyer's guide to choosing satellite dishes and setting them up to receive hundreds of TV and radio stations around the globe. The instructions and explanations of how to set up your own home satellite system can save you hundreds of dollars in installation costs. Of special note in this revised edition is the first-time inclusion of a complete list of TV broadcasting organizations. This guide features: -- over 200 maps of satellite coverage areas -- worldwide satellite transponder loading survey -- names and addresses of major satellite TV broadcasters worldwide -- directory of reputable dealers -- in-depth explanations of satellite and TV-related matters. |
cnbc directv channel guide: No Bullshit Social Media Jason Falls, Erik Deckers, 2011-08-11 The In-Your-Face, Results-Focused, No-“Kumbaya” Guide to Social Media for Business! Detailed techniques for increasing sales, profits, market share, and efficiency Specific solutions for brand-building, customer service, R&D, and reputation management Facts, statistics, real-world case studies, and rock-solid metrics Stop hiding from social media--or treating it as if it’s a playground. Start using it strategically. Identify specific, actionable goals. Apply business discipline and proven best practices. Stop fearing risks. Start mitigating them. Measure performance. Get results. You can. This book shows you how. Jason Falls and Erik Deckers serve up practical social media techniques and metrics for building brands, strengthening awareness, improving service, optimizing R&D, driving better leads--and closing more sales. “Conversations” and “communities” are wonderful, but they’re not enough. Get this book and get what you really want from social media: profits. Think social media’s a passing fad? Too risky? Just a toy? Too soft and fuzzy? Not for your business? Wake up! It’s where your customers are. And it ain’t going away. Does that suck? No. It doesn’t. Do social media right, and all those great business buzzwords come true. Actionable. Measurable. And...wait for it...here comes the big one. Profitable. Damn profitable. Want to know how to do it right? We’ll show you. And, yeah, we know how because we’ve done it. This is the bullshit-free, lie-free, fluff-free, blessedly non-New-Age real deal. You’re going to learn how to use social media to deliver absolutely killer customer service. How to R&D stuff people actually want. Develop scads of seriously qualified leads. You’ll figure out what you want. You know, the little things like profits, market share, loyalty, and brand power. You’ll figure out how to measure it. And then you’ll go get it. One more thing. We know what scares you about social media. Screwing up (a.k.a., your mug on the front page of The Wall Street Journal). So we’ll tell you what to do so that won’t happen. Ever. No B.S. in this book. Just facts. Metrics. Best practices. Stuff to warm the hearts of your CFO, CEO, all your C-whatevers. And, yeah, you. So get your head out from under the pillow. Get your butt in gear. Let’s go make some money. |
cnbc directv channel guide: Encyclopedia of Television Horace Newcomb, 2014-02-03 The Encyclopedia of Television, second edtion is the first major reference work to provide description, history, analysis, and information on more than 1100 subjects related to television in its international context. For a full list of entries, contributors, and more, visit the Encyclo pedia of Television, 2nd edition website. |
cnbc directv channel guide: F&S Index International Annual , 1999 |
cnbc directv channel guide: Behind the Screen Spencer Lewerenz, Barbara Nicolosi, 2005 True stories of courage, faith, and perseverance show Christians making a difference in Hollywood. |
cnbc directv channel guide: Political and Civic Leadership Richard A. Couto, 2010-09-14 This work within The SAGE Reference Series on Leadership provides undergraduate students with an authoritative reference resource on political and civic leadership. This 2-volume set focuses on the 100 most important topics, issues, question, and debates specific to politics and civic society. Entries provide students with more detailed information and depth of discussion than typically found in an encyclopedia entry while avoiding much of the jargon, detail and density one might find in a journal article or a research handbook chapter. Key Features Includes entries written by a global panel of renowned experts Offers broad coverage of important, of-the-moment topics related to political and civic leadership, including explorations of the personalities and environments of political leaders, leadership roles in governance and allegiance, citizen activists and civic engagement, political campaigning, urban politics and leadership, public management, ethics in politics, policy development and implementation, executive management of public opinion, political speechmaking and the bully pulpit, congressional leadership, crisis management, and more Considers the history of political and civic leadership, with examples from the lives of pivotal figures, as well as the institutional settings and processes that lead to both opportunities and constraints unique to the political realm Provides students with more depth than usual encyclopedic entries while avoiding the jargon, detail, and density of more advanced works Features an approachable and clear writing style with appeal to undergraduate researchers and offers a list of further readings after each entry, as well as a detailed index and an online version of the work to maximize accessibility for today′s students |
cnbc directv channel guide: Hunt-Scanlon's Select Guide to Human Resource Executives , 2005 |
cnbc directv channel guide: The Journal of the American Chamber of Commerce in Japan , 1999 |
CNBC new graphics : r/stocks - Reddit
The streamlining will create more space for CNBC’s anchors and reporters and the insights they bring each day. Viewers may be less distracted by a swirl of bottom-of-the-screen elements …
What’s the difference between NBC, CNBC, and MSNBC?
NBC is their main network where they show regular TV shows.. CNBC stands for "Consumer News and Business Channel" and is usually oriented towards Business/Stock Market types. …
Question: What do you prefer to watch CNBC or Bloomberg, and …
CNBC sucks (and it's getting worse) but it is amusing in its awfulness at times. Bloomberg is better but also dry at times. I often have one or the other on in the background, but it's …
Watch CNBC, Bloomberg or any other business channels without …
Oct 13, 2022 · Watch CNBC, Bloomberg or any other business channels without cable Advice Needed Can anyone suggest frugal way to watch CNBC, Bloomberg or any other US business …
CNBC Pro : r/investing - Reddit
Mar 16, 2017 · if you have a brokerage investment account you can also stream cnbc live for free I have etrade and get it free - but i just end up watching it thru my verizion fios app while i am …
CNBC live stream question : r/Schwab - Reddit
Nov 7, 2023 · prospective customer here. I understand Charles Schwab customers get free CNBC TV live streaming; how does it work exactly, is it a small window on an app/dedicated …
Is Joe Kernan the most irritating and misinformed anchor on CNBC?
Joe Kernan has been there since the early days of CNBC - I remember him being on there ages and ages ago (he started on Squawk in 1995.) At this point, he doesn't really care anymore; …
Reddit - Dive into anything
Reddit is a network of communities where people can dive into their interests, hobbies and passions. There's a community for whatever you're interested in on Reddit.
CNBC:华尔街游说国会修改大而美的899条款 - 玻璃坊发表于 投资 …
6 days ago · 据 cnbc 看到的文件显示,代表美国基金公司的投资公司协会 (ici) 正在游说国会进行修订,并警告称,目前形式的法案也会影响到美国股市的大多数外国投资。
r/wallstreetbets - Reddit
r/wallstreetbets: Like 4chan found a Bloomberg Terminal.
CNBC new graphics : r/stocks - Reddit
The streamlining will create more space for CNBC’s anchors and reporters and the insights they bring each day. Viewers may be less distracted by a swirl of bottom-of-the-screen elements …
What’s the difference between NBC, CNBC, and MSNBC?
NBC is their main network where they show regular TV shows.. CNBC stands for "Consumer News and Business Channel" and is usually oriented towards Business/Stock Market types. MSNBC …
Question: What do you prefer to watch CNBC or Bloomberg, and
CNBC sucks (and it's getting worse) but it is amusing in its awfulness at times. Bloomberg is better but also dry at times. I often have one or the other on in the background, but it's primarily …
Watch CNBC, Bloomberg or any other business channels without …
Oct 13, 2022 · Watch CNBC, Bloomberg or any other business channels without cable Advice Needed Can anyone suggest frugal way to watch CNBC, Bloomberg or any other US business …
CNBC Pro : r/investing - Reddit
Mar 16, 2017 · if you have a brokerage investment account you can also stream cnbc live for free I have etrade and get it free - but i just end up watching it thru my verizion fios app while i am …
CNBC live stream question : r/Schwab - Reddit
Nov 7, 2023 · prospective customer here. I understand Charles Schwab customers get free CNBC TV live streaming; how does it work exactly, is it a small window on an app/dedicated software? …
Is Joe Kernan the most irritating and misinformed anchor on CNBC?
Joe Kernan has been there since the early days of CNBC - I remember him being on there ages and ages ago (he started on Squawk in 1995.) At this point, he doesn't really care anymore; he …
Reddit - Dive into anything
Reddit is a network of communities where people can dive into their interests, hobbies and passions. There's a community for whatever you're interested in on Reddit.
CNBC:华尔街游说国会修改大而美的899条款 - 玻璃坊发表于 投资 …
6 days ago · 据 cnbc 看到的文件显示,代表美国基金公司的投资公司协会 (ici) 正在游说国会进行修订,并警告称,目前形式的法案也会影响到美国股市的大多数外国投资。
r/wallstreetbets - Reddit
r/wallstreetbets: Like 4chan found a Bloomberg Terminal.