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| boutique fitness studio business plan: The Business of Personal Training Nutting, Mark A., 2019 From marketing and sales to budgets, staffing, and clientele issues, The Business of Personal Training walks you through the business-based side of personal training while teaching you the valuable skills you’ll need to start, build, and grow your business. |
| boutique fitness studio business plan: The Mom Test Rob Fitzpatrick, 2013-10-09 The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better. |
| boutique fitness studio business plan: Two-brain Business 2.0 Chris Cooper, 2015-07-30 If Chris Cooper has a superpower, it's the ability to make mistakes faster than anyone else. Fortunately, none have been fatal, and they can help OTHER gym owners build happier lives.Chris brings a big picture perspective unmatched by anyone else in the industry. After thousands of hours spent one-on-one with gym owners, hundreds of blog posts and more interviews than he can recall, Chris shares his best lessons in the second edition of Two-Brain Business. From Australia to Europe to North America, these are what Chris' clients--some of the best gyms in the world--are doing RIGHT.This is the follow-up to Two-Brain Business, one of the most popular fitness business books of all time. But its content is all new, with fresh stories, smart ideas and proven tactics.www.twobrainbusiness.com |
| boutique fitness studio business plan: The Anti-Marketing Manifesto Michelle Lopez Boggs, 2020-09-29 DO YOU WANT TO BUILD A SUSTAINABLE, ETHICAL, AND PROFITABLE BUSINESS WITHOUT FEELING LIKE A SELLOUT? Are you willing to be your true self in business and accept the consequences—and rewards—of doing so? People are sick to death of being targeted, manipulated, and conned into sales that don’t enrich their lives. Humanity deserves better than predatory marketing. Customers want to do business with real people, not fakes. They want the truth—your truth—not your BS. In today’s age of increasing transparency, you have to look inside and get 100% real with yourself. With her sharp, expressive writing style, veteran anti-marketer Michelle Lopez Boggs walks you through her unique philosophy for selling without being a sellout. In this book you’ll discover: • Why customers are done with predatory marketing and why you should use the MEI principle—Motivate, Educate, and Inspire— as the foundation for all your content and communication • How being your true self (flaws, emotions, quirks, and all) is the most valuable currency and the most satisfying path to profits • How to infuse your unique voice, personality, talents, and perspectives into every facet of your business from your packaging and email newsletter to your funnel) and how critical this is for growth • The profit-butchering enemy of your attention—and what to focus on instead • Why you should keep the three ride-or-die essentials on your desk (and learn to say “f*ck everything else”) Part sales and marketing, part self-development, and packed with examples and research, The Anti-Marketing Manifesto will guide you to big profits by bringing your best to the people you’re here to serve. |
| boutique fitness studio business plan: Bankable Business Plans Edward G. Rogoff, 2007 This book guides readers through a very comprehensive, step-by-step process to produce professional-quality business plans to attract the financial backing entrepreneurs need, no matter what their dream. |
| boutique fitness studio business plan: Connected Strategy Nicolaj Siggelkow, Christian Terwiesch, 2019-04-30 Business Models for Transforming Customer Relationships What if there were a way to turn occasional, sporadic transactions with customers into long-term, continuous relationships--while simultaneously driving dramatic improvements in operational efficiency? What if you could break your existing trade-offs between superior customer experience and low cost? This is the promise of a connected strategy. New forms of connectivity--involving frequent, low-friction, customized interactions--mean that companies can now anticipate customer needs as they arise, or even before. Simultaneously, enabled by these technologies, companies can create new business models that deliver more value to customers. Connected strategies are win-win: Customers get a dramatically improved experience, while companies boost operational efficiency. In this book, strategy and operations experts Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in industries such as healthcare, financial services, mobility, retail, entertainment, nonprofit, and education, Connected Strategy identifies the four pathways--respond-to-desire, curated offering, coach behavior, and automatic execution--for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies. Whether you're trying to revitalize strategy in an established company or disrupt an industry as a startup, this book will help you: Reshape your connections with your customers Find new ways to connect with existing suppliers while also activating new sources of capacity Create the right revenue model Make the best technology choices to support your strategy Integrating rich examples, how-to advice, and practical tools in the form of workshop chapters throughout, this book is the ultimate resource for creating competitive advantage through connected relationships with your customers and redefined connections in your industry. |
| boutique fitness studio business plan: Gym Launch Secrets Alex Hormozi, 2019-03-26 |
| boutique fitness studio business plan: The Art and Business of Teaching Yoga (revised) Amy Ippoliti, Taro Smith, 2023-12-05 Originally published in 2016, The Art and Business of Teaching Yoga immediately became the essential resource for those looking to start or maintain a successful career in yoga. Since then, the landscape has changed. Online yoga and social media are now a crucial part of most teachers’ repertoires. Yoga teachers also face broad cultural shifts, an evolving environmental crisis, and resulting anxiety among students, all of which bring fresh challenges to their leadership and teaching abilities. This expanded edition will help you: • plan dynamic classes, including engaging digital content • build a loyal student base and become more financially stable • optimize your own practice • maintain a marketing plan and develop a unique brand • teach yoga to facilitate ease and inspire creative action in a troubled world |
| boutique fitness studio business plan: Venture Capitalists at Work Tarang Shah, Shital Shah, 2012-01-24 This is probably the single most valuable resource for the entrepreneurs aspiring to build successful companies—Ron Conway, Special Adviser, SV Angel, and investor in Facebook, Google, Twitter, Foursquare, PayPal, Zappos I highly recommend Venture Capitalists at Work. This book captures the personalities and approaches of a number of leading VC practitioners and displays the heart and soul of the venture capital process, by offering an exclusive window into the voice of the practitioners.—Gus Tai, Trinity Ventures Venture Capitalists at Work is a foundational pillar in an entrepreneur's understanding and resources. This is a first in terms of the level of detail, quality of discussion, and value to the entrepreneur.—George Zachary, Charles River Ventures and Investor in Twitter Venture Capitalists at Work: How VCs Identify and Build Billion-Dollar Successes offers unparalleled insights into the funding and management of companies like YouTube, Zappos, Twitter, Starent, Facebook, and Groupon. The venture capitalists profiled—among the best in the business—also reveal how they identify promising markets, products, and entrepreneurs. Author Tarang Shah, a venture capital professional himself, interviews rising VC stars, Internet and software investment pioneers, and venture investment thought leaders. You’ll learn firsthand what criteria venture capitalists use to make investments, how they structure deals, the many ways they help the companies they fund, avoidable mistakes they see all too often, the role of luck in a success, and why so many startups fail. Venture Capitalists at Work also contains interviews with those on the receiving end of venture money—entrepreneurs in high-profile startups that went on to achieve great success. Whether you’re an entrepreneur, an aspiring VC, an M&A professional, or an ambitious student, the knowledge you will gain from Venture Capitalists at Work could provide a significant shortcut to success. Other books in the Apress At Work Series: Coders at Work, Seibel, 978-1-4302-1948-4 CIOs at Work, Yourdon, 978-1-4302-3554-5 CTOs at Work, Donaldson, Seigel, & Donaldson, 978-1-4302-3593-4 Founders at Work, Livingston, 978-1-4302-1078-8 European Founders at Work, Santos, 978-1-4302-3906-2 Women Leaders at Work, Ghaffari, 978-1-4302-3729-7 Advertisers at Work, Tuten, 978-1-4302-3828-7 Gamers at Work, Ramsay. 978-1-4302-3351-0 |
| boutique fitness studio business plan: Start Your Own Personal Training Business The Staff of Entrepreneur Media, Cheryl Kimball, 2016-11-21 Personal training is an exciting industry to be in right now! Starting a personal training business can offer a satisfying combination of financial reward, a flexible schedule, and a career where you can make a profound difference in the lives of others. As skilled personal trainer, having good business knowledge and judgment can be the first step to earning a substantial income. In this revised guide, our experts teach you the nuts and bolts of starting a business, including everything from writing a business plan to finding a profitable niche within the exercise and sports community. From boutique studios to partnerships with schools and private trainers, this book will help get you started on the right foot. |
| boutique fitness studio business plan: Making Waves Helaine Knapp, 2024-06-18 Ten years of riding the startup waves forced Helaine to develop grit, determination, resilience, creative problem solving, deep interpersonal skills, and her own unique leadership style. Now, she’s ready to show other women how they can do the same. With Making Waves, Helaine inspires and speaks to women who want to start something new and change their lives. If she can do it, so can they. Not enough people are talking about how difficult it is to be a woman in business. Business is not a “man’s world” anymore—it’s different, emotional, and difficult. As an in-the-spotlight female entrepreneur, Helaine Knapp navigated the twists, pivots and multiple points of rock bottom, each time finding a way over and through. Helaine’s experiences transformed her into the person who could run a multi-faceted company…and start a movement. But being a trailblazer who breaks the cycle isn’t all rainbows and butterflies. In fact, most of it is quite the opposite—it’s crying big tears, facing uncertainty, encountering problem after problem, and ultimately recognizing that “success” may just be admitting things aren't working and knowing it’s time to move on. The end will surprise you. |
| boutique fitness studio business plan: Understanding Business Valuation Gary R. Trugman, 2018-01-08 This fifth edition simplifies a technical and complex area of practice with real-world experience and examples. Expert author Gary Trugman's informal, easy-to-read style, covers all the bases in the various valuation approaches, methods, and techniques. Author note boxes throughout the publication draw on Trugman's veteran, practical experience to identify critical points in the content. Suitable for all experience levels, you will find valuable information that will improve and fine-tune your everyday activities. |
| boutique fitness studio business plan: The Micro-Workout Plan Tom Holland, 2021-08-03 Ditch the gym! It’s not about how long you exercise—or where—but about the type of moves you do. Bowflex Fitness Advisor Tom Holland introduces micro-workouts for optimal health that will help you achieve the body you want. Does the prospect of spending long hours at the gym deter you from exercising? Tom Holland has a much better approach: “excessive moderation” utilizing manageable micro-workouts that provide maximum, long-term results by engaging your full body, elevating your heart rate, accelerating physical conditioning, and increasing circulation and energy. They’re perfect for the busy people who don’t have time for the gym and want to exercise when, where, and for however long they want. In The Micro-Workout Plan, Tom shares the knowledge he’s gained from 30 years in the fitness industry, debunks myths, explains why micro-workouts succeed, and offers a motivating, manageable method for fitness well-being. He provides actionable steps with 30 5-minute mix-and-match micro-workout routines: just two to four 5-minute micro-workouts a day done whenever and wherever you want will target your whole body and help you achieve the daily activity required for optimal health. Plus, there’s a step-by-step photographic section of 80 exercises teaching proper form. With this book in hand, you can ditch the gym and get the same experience at home. |
| boutique fitness studio business plan: The Business Year: Mexico 2023 , This 256-page publication includes a comprehensive examination of the main trends in Latin America’s second-largest economy during an unprecedented period of uncertainty and change. To understand how this economy performed during this period and how it might recover, we conducted a year-long investigation that includes interviews with top executives and officials from the public and private sectors. |
| boutique fitness studio business plan: Why We Buy Paco Underhill, 2009 Guide to ever-evolving consumer culture, offering advice on how to keep current customers and attract new ones. |
| boutique fitness studio business plan: Profit First for Microgyms John Briggs, 2019-06 Profit First for Microgyms adapts the simple cash flow method revealed in Mike Michalowicz's bestselling book, Profit First, to help you become profitable from your next deposit. Using humor and true stories about his clients and his own microgym, John Briggs offers a step-by-step plan to help transform your microgym into a profitable business. |
| boutique fitness studio business plan: The Global Private Health & Fitness Business Jerónimo García-Fernández, Pablo Gálvez-Ruiz, 2021-04-15 The Global Private Health & Fitness Business shows the globalization of the health and fitness industry, and its different forms of management according to different countries, the objective being to show the various business models in the fitness industry in seventeen countries around the world and explore their methods of marketing. |
| boutique fitness studio business plan: Roll Model Jill Miller, 2014-11-04 Pain is an epidemic. It prevents you from performing at your best because it robs you of concentration, power, and peace of mind. But most pain is preventable and treatable, and healing is within your grasp. Hundreds of thousands of people around the globe have taken life “by the balls” and circumvented a dismal future of painkillers, surgeries, and hopelessness by using Jill Miller’s groundbreaking Roll Model Method. The Roll Model gives you the tools to change the course of your life in less than 5 minutes a day. You are a fully equipped self-healing organism, and this book will guide you through easy-to-perform self-massage techniques that will erase pain and improve your performance in whatever activities you pursue. The Roll Model teaches you how to improve the quality of your life no matter your size, shape, or condition. Within these pages you will find: • Inspiring stories of people just like you who have altered the course of their lives by using the Roll Model Method • Accessible explanations of how and why this system works based on the science of your body and the physiological effects of rolling • Step-by-step rolling techniques to help awaken your body’s resilience from head to toe so that you have more energy, less stress, and greater performance Whether you’re living with constant discomfort, seeking to improve your mobility, or trying to avoid medication and surgery, this book provides empowering and effective solutions for becoming your own best Roll Model. |
| boutique fitness studio business plan: Creating a Lifestyle Medicine Center Jeffrey I. Mechanick, Robert F. Kushner, 2020-09-04 Building on the groundbreaking work Lifestyle Medicine (2016), this unique new book bridges the gap between theory and practice by providing detailed information on the real-world development and creation of a Lifestyle Medicine Center, whether independently or as part of an established medical program or department. Part one sets the stage by establishing the rationale for creating a Lifestyle Medicine Center as well as the medical and economic burden it seeks to alleviate. The construction of the physical facility and all of the myriad details of the program and its key players are covered in part two, from the structural to the aesthetic, including informatics, developing patient resources and education tools, current technologies and applications, the role of the dietitian and exercise physiologist, inpatient consultation, the importance of community engagement, and more. Part three is comprised of case studies of existing, successful Lifestyle Medicine Centers across the country, with detailed descriptions of their history, development, programs and challenges. Chapters are supported with plentiful figures, tables and useful links. The burden of chronic disease in the U.S. and globally is growing, with pervasive direct and indirect multi-scale adverse effects on health and well-being, economics, and quality of life. Notwithstanding the remarkable progress in biomedical technology, the role of lifestyle medicine in managing chronic disease in a preventive care model is paramount; however, the relevant and effective education in lifestyle medicine is lacking. Translating the theory into action steps, instantiated by case studies with critical interpretations and problem-solving tools, Creating a Lifestyle Medicine Center is the go-to resource for family and primary care physicians, internal medicine physicians, and all clinical specialties interested in planning and developing a lifestyle medicine program. |
| boutique fitness studio business plan: Small Dojo Big Profits Mike Massie, 2013-07-15 For over a decade, Small Dojo Big Profits has guided martial arts instructors through the risky yet highly rewarding process of starting and running a highly successful and profitable martial art school. Eschewing the conventional wisdom that says you must have a huge school with 300 or more students to be financially successful, the author instead shows you how to take on less risk while working smarter and not harder by running a lean, mean, efficient martial arts studio operation. Author Mike Massie has started three successful martial arts studios from scratch, and has the distinction of opening his first studio with no start-up capital, zero credit, and in a town where he was a complete stranger. Yet, he was able to go from teaching in part-time locations to running his own full-time studio in under a year, and he achieved this while staying in profit from month one. The process he followed is the same one this book is based upon, and this updated version of Small Dojo Big Profits also draws on the author's experience in starting and growing two more successful studios during the recent mortgage crisis and economic recession. A common sense martial arts school start-up and business operations manual, this completely updated version of the classic martial arts business guide is perfect for anyone who wants to maintain their integrity while building a successful martial art school. If you're looking for the best source of complete information for starting, launching, growing, and running a martial art school from scratch, this is it. |
| boutique fitness studio business plan: The Business of Yoga Casey Conrad, Howard VanEs, 2014-09-02 How many more students would you like in your yoga classes? In The Business of Yoga the world's leading sales trainer for the health and fitness industry teams up with an experienced and successful yoga instructor who is also the former owner of an award winning ad agency to show you exactly how to use modern marketing concepts and tools to get more students and enjoy more profits from your studio or as an individual instructor. DISCOVER * Tons of ways to fill your classes with new students ' * How to create dozens of new profit centers within your studio or practice * Key steps to building long term students * How to stop worrying about the competition * The secrets for preventing low revenue periods & maximizing income year round Whether you're a studio owner who wants to take your yoga business to the next level, a yoga instructor who is finding it challenging to make ends meet, or just getting started with your career in the yoga business you will find this book to be transformational! You'll get the exact information, marketing methods and tools need to become successful doing what you love most - teaching yoga! |
| boutique fitness studio business plan: Fitness Facility Management Steven A. Trotter, Chris Stevenson, 2024-10-14 Readers will learn to manage various kinds of fitness facilities, including for-profit and non-profit facilities, large commercial chain facilities, boutique facilities, school or organization facilities, and others. Topics include marketing and promotions; recruiting, onboarding, evaluating, and offboarding staff; risk management and emergency preparedness; building and equipment acquisition and maintenance; and program development. Readers will learn practical methods to build, promote, staff, and maintain fitness facilities that attract and keep clientele-- |
| boutique fitness studio business plan: Introduction to Business Lawrence J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel, Bethann Talsma, James C. Hyatt, 2024-09-16 Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License. |
| boutique fitness studio business plan: 300+ WAYS TO MAKE MONEY WITH CHATGPT D. L. Bailey, 2024-08-01 Discover the ultimate guide to leveraging Chat GPT for financial success in 300+ Ways to Make Money With Chat GPT. This comprehensive ebook provides over 300 creative and practical methods to harness the power of Chat GPT to generate income. Whether you're a seasoned entrepreneur or just starting, you'll find actionable strategies, tips, and real-world examples to turn your Chat GPT interactions into lucrative ventures. Unlock the potential of AI and start your journey towards financial independence today! |
| boutique fitness studio business plan: Training for the CrossFit Games Douglas Chapman, 2013-11-30 Presents the author's day-by-day training program developed for and followed by Julie Foucher between the end of the CrossFit Games 2011 and the start of the CrossFit Games 2012. |
| boutique fitness studio business plan: Getting Physical Shelly McKenzie, 2016-02-29 From Charles Atlas to Jane Fonda, the fitness movement has been a driving force in American culture for more than half a century. What started as a means of Cold War preparedness now sees 45 million Americans spend more than $20 billion a year on gym memberships, running shoes, and other fitness-related products. In this first book on the modern history of exercise in America, Shelly McKenzie chronicles the governmental, scientific, commercial, and cultural forces that united-sometimes unintentionally--to make exercise an all-American habit. She tracks the development of a new industry that gentrified exercise and made the pursuit of fitness the hallmark of a middle-class lifestyle. Along the way she scrutinizes a number of widely held beliefs about Americans and their exercise routines, such as the link between diet and exercise and the importance of workplace fitness programs. While Americans have always been keen on cultivating health and fitness, before the 1950s people who were preoccupied with their health or physique were often suspected of being homosexual or simply odd. As McKenzie reveals, it took a national panic about children's health to galvanize the populace and launch President Eisenhower's Council on Youth Fitness. She traces this newborn era through TV trailblazer Jack La Lanne's popularization of fitness in the '60s, the jogging craze of the '70s, and the transformation of the fitness movement in the '80s, when the emphasis shifted from the individual act of running to the shared health-club experience. She also considers the new popularity of yoga and Pilates, reflecting today's emphasis on leanness and flexibility in body image. In providing the first real cultural history of the fitness movement, McKenzie goes beyond simply recounting exercise trends to reveal what these choices say about the people who embrace them. Her examination also encompasses battles over food politics, nutrition problems like our current obesity epidemic, and people left behind by the fitness movement because they are too poor to afford gym memberships or basic equipment. In a country where most of us claim to be regular exercisers, McKenzie's study challenges us to look at why we exercise-or at least why we think we should-and shows how fitness has become a vitally important part of our American identity. |
| boutique fitness studio business plan: Primalbranding Patrick Hanlon, 2006-01-24 The author explains why the most successful brands--whether products, services, or organizations--create a culture of belief, in which the consumer develops a powerful emotional attachment to the brand as the best of its kind. |
| boutique fitness studio business plan: The New Rules of Lifting for Women Lou Schuler, Cassandra Forsythe, PhD, RD, Alwyn Cosgrove, 2008-12-26 In The New Rules of Lifting for Women, authors Lou Schuler, Cassandra Forsythe and Alwyn Cosgrove present a comprehensive strength, conditioning and nutrition plan destined to revolutionize the way women work out. All the latest studies prove that strength training, not aerobics, provides the key to losing fat and building a fit, strong body. This book refutes the misconception that women will bulk up if they lift heavy weights. Nonsense! It's tough enough for men to pack on muscle, and they have much more of the hormone necessary to build muscle: natural testosterone. Muscles need to be strengthened to achieve a lean, healthy look. Properly conditioned muscles increase metabolism and promote weight loss -- it's that simple. The program demands that women put down the Barbie weights, step away from the treadmill and begin a strength and conditioning regime for the natural athlete in every woman. The New Rules of Lifting for Women will change the way women see fitness, nutrition and their own bodies. |
| boutique fitness studio business plan: The Sisterhood of S. W. E. A. T. Linda Mitchell, 2015-11-16 About the Author Linda wants to live in a world where there is a Organic Coffee Shop, Victoria's Secret, and a gym on every corner. On a more serious note, she wants to live in a world where we, as women, instead of tearing each other down, learn to build each other up, and celebrate one another's differences, thus rising to our fullest potential. Linda Mitchell is the owner of ChickFit Studio in Mason, Ohio. She enjoys coaching clients, writing, and cooking up healthy experiments, as her son Jake calls them. She has been married for twenty-one years to Tracy-a very sexy redhead-and has three grown children, Michael, Tiffany, and Jake. At age fifty, Linda became a graduate of the Institute of Integrative Nutrition and an award winning fitness competitor. Linda is an established writer. As a women's health and fitness expert, she collaborated on the fitness portion of the book Fat Flush for Life with mentor and New York Times bestselling author, Ann Louise Gittleman. Fat Flush for Life was listed in Time magazine as one of the top ten diet books of 2009. Linda has enjoyed writing her own column Fit over Forty for Ms. Fitness magazine for more than a decade. She has also written several magazine articles and cover stories on Suzanne Somers, Dara Torres, Kim Dolan Leto, Nicole Moneer Guerrero, Yoga Fit guru Beth Shaw, basketball superstar Nancy Lieberman, and numerous others. Linda has made various fitness video and TV appearances on Fox, Fox Sports, WKRC News, WCPO News, WXIX News, The Deceptive Diet Plan video, and the Fat Flush infomercial. Linda has coordinated numerous group fitness programs at local health clubs and has conducted personal training for the last thirty years. She is the founder of ChickFit Studio which is specifically devoted to fulfilling the needs of women. After spending time with women from all walks of life, Linda has developed her own philosophies on what works and what doesn't. Linda has many years of experience dealing with women of all ages and fitness levels. One client described her as the transformation queen while another declared her to be an absolute inspiration. She has used the valuable experience that she has learned through competing to help others achieve their ultimate goals and reach their peak performance. Linda believes that there are no limits to the results you can achieve through her hands-on approach and group fitness coaching style. Linda keeps in touch with the latest industry trends in fitness to keep her training and teaching fresh and current. She is certified in the following: AFAA Personal Training, AFAA Group Fitness Instructor, Yogafit Level 1-5 Instructor, Plyo-Glide, TRX Suspension Training, Kangaroo Cardio using Kangoo Jump Shoes, POSE method running, Roadrunners of America running, AFAA Step Aerobics, Spinning, Zumba, S.T.R.I.D.E., Hip Hop Hustle, Pi-Yo, Turbo Kick, AEA Water Aerobics, SCW Mat Pilates, Kickboxing, and boot camp. Linda is very passionate about ChickFit and has had amazing success through her coaching and classes. Her greatest joy is helping others to achieve their weight loss and fitness goals! When she's not teaching ChickFit boot camp, you may find Lisa at a Fitness America Competition, a Reebok Spartan Race, Surfing, White Water Rafting, listening to Audible while running sprints, or cuddling up on the couch with her husband. This girl really likes to keep it moving. With over thirty years of experience in the fitness industry under her belt, Linda truly has women's bodies down to a science. Join Linda as she takes you on a fit adventure and transforms your perception of what is possible for you. |
| boutique fitness studio business plan: Legends of Fitness Stephen J. Tharrett, Frank O'Rourke, James A. Peterson, 2011-03-09 Legends of Fitness details the history of the health and fitness industry, touching on the individuals who have had a noteworthy impact on the industry and highlighting the equipment innovations that have played such an important role in the evolution of the industry. Only by understanding the past, can individuals fully comprehend and overcome the challenges facing the industry, and more importantly, create a viable pathway for it to prosper in the future. All royalties from the sale of this book will be donated to Augie's Quest. |
| boutique fitness studio business plan: Human Dimension and Interior Space Julius Panero, Martin Zelnik, 2014-01-21 The study of human body measurements on a comparative basis is known as anthropometrics. Its applicability to the design process is seen in the physical fit, or interface, between the human body and the various components of interior space. Human Dimension and Interior Space is the first major anthropometrically based reference book of design standards for use by all those involved with the physical planning and detailing of interiors, including interior designers, architects, furniture designers, builders, industrial designers, and students of design. The use of anthropometric data, although no substitute for good design or sound professional judgment should be viewed as one of the many tools required in the design process. This comprehensive overview of anthropometrics consists of three parts. The first part deals with the theory and application of anthropometrics and includes a special section dealing with physically disabled and elderly people. It provides the designer with the fundamentals of anthropometrics and a basic understanding of how interior design standards are established. The second part contains easy-to-read, illustrated anthropometric tables, which provide the most current data available on human body size, organized by age and percentile groupings. Also included is data relative to the range of joint motion and body sizes of children. The third part contains hundreds of dimensioned drawings, illustrating in plan and section the proper anthropometrically based relationship between user and space. The types of spaces range from residential and commercial to recreational and institutional, and all dimensions include metric conversions. In the Epilogue, the authors challenge the interior design profession, the building industry, and the furniture manufacturer to seriously explore the problem of adjustability in design. They expose the fallacy of designing to accommodate the so-called average man, who, in fact, does not exist. Using government data, including studies prepared by Dr. Howard Stoudt, Dr. Albert Damon, and Dr. Ross McFarland, formerly of the Harvard School of Public Health, and Jean Roberts of the U.S. Public Health Service, Panero and Zelnik have devised a system of interior design reference standards, easily understood through a series of charts and situation drawings. With Human Dimension and Interior Space, these standards are now accessible to all designers of interior environments. |
| boutique fitness studio business plan: Anatomy of a Business Plan Linda Pinson, Jerry Jinnett, 1996 Create a polished, professional business plan with this step-by-step guide. This award-winning bestseller has successfully helped more than 50,000 people write business plans that work. The book will help entrepreneurs create an effective, results-oriented plan quickly and easily--showing readers how to put concepts into action. |
| boutique fitness studio business plan: The Truth About Exercise Addiction Katherine Schreiber, Heather A. Hausenblas, 2015-02-19 Designed for individuals concerned about their workout habits, personal trainers, family and friends of folks with a problem, as well as working mental health professionals treating exercise addicts, The Truth About Exercise Addiction provides an easy-to-read, illuminating glimpse into the rising trend of over-exercise. Delving into the history of exercise addiction and the growing influence of “thinspiration,” Katherine Schreiber and Heather A. Hausenblasillustrate the symptoms and dangers of obsessive exercise with true stories from sufferers, all while exploring why and how such a seemingly healthy behavior morphs into a dangerous means of self-destruction. Analyzing the causes and consequences of excessive physical activity alongside the influence of genetics, culture, and personality, this book allows readers to gain a greater understanding of what exercise addiction looks and feels like. The Truth About Exercise Addiction also provides an unprecedented list of resources to address exercise addiction, a snapshot of treatments currently available for sufferers, and to top it off: guidelines on how to confront and care for someone who may have a problem. |
| boutique fitness studio business plan: Behind the Cloud Marc Benioff, Carlye Adler, 2009-10-19 How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish. |
| boutique fitness studio business plan: The Social Organism Oliver Luckett, Michael Casey, 2016-11-15 A must-read for business leaders and anyone who wants to understand all the implications of a social world. -- Bob Iger, Chairman and Chief Executive Officer of The Walt Disney Company From tech visionaries Oliver Luckett and Michael J. Casey, a groundbreaking, must-read theory of social media -- how it works, how it's changing human life, and how we can master it for good and for profit. In barely a decade, social media has positioned itself at the center of twenty-first century life. The combined power of platforms like Facebook, Twitter, Instagram, Snapchat, and Vine have helped topple dictators and turned anonymous teenagers into celebrities overnight. In the social media age, ideas spread and morph through shared hashtags, photos, and videos, and the most compelling and emotive ones can transform public opinion in mere days and weeks, even attitudes and priorities that had persisted for decades. How did this happen? The scope and pace of these changes have left traditional businesses -- and their old-guard marketing gatekeepers -- bewildered. We simply do not comprehend social media's form, function, and possibilities. It's time we did. In The Social Organism, Luckett and Casey offer a revolutionary theory: social networks -- to an astonishing degree--mimic the rules and functions of biological life. In sharing and replicating packets of information known as memes, the world's social media users are facilitating an evolutionary process just like the transfer of genetic information in living things. Memes are the basic building blocks of our culture, our social DNA. To master social media -- and to make online content that impacts the world -- you must start with the Social Organism. With the scope and ambition of The Second Machine Age and James Gleick's The Information, The Social Organism is an indispensable guide for business leaders, marketing professionals, and anyone serious about understanding our digital world -- a guide not just to social media, but to human life today and where it is headed next. |
| boutique fitness studio business plan: The Profitable Blogging System 2.0: Step By Step Action Plan to Launch,Grow and Scale your Blog into a Business Durga Thiyagarajan, 2023-06-08 The Profitable Blogging System is a comprehensive guide for bloggers who want to turn their passion into a profitable business. In this book, Durga provides a step-by-step system that takes you through everything you need to know to create a successful blog. With chapters on finding your niche, developing your creative edge, building your tech stack, creating a content strategy, conducting keyword research, and perfecting your blog writing process, this book provides a complete blueprint for creating a profitable blog. The Profitable Blogging System is not just another blogging book - it's a complete system that takes you from beginner to pro. Whether you're just starting out or you've been blogging for years, this book has something to offer. So why wait? Start your journey towards profitable blogging today with The Profitable Blogging System! |
| boutique fitness studio business plan: The One Page Business Plan for the Creative Entrepreneur Jim Horan, Tom Peters, 2010-12-01 Here is a practical workbook that will achieve tangible results. The One Page Business Plan for the Creative Entrepreneur captures the critical elements of a business plan on a single page using key words and short phrases. There is no room for fluff - every word counts. This book, with interactive CD, guides new entrepreneurs and seasoned business owners through a step-by-step process to create business plans that are incredibly focused and clear! |
| boutique fitness studio business plan: High Drama John Burgman, Kynan Waggoner, 2020-03-03 One afternoon in 1987, two renegade climbers in Berkeley, California, hatched an ambitious plan: under the cover of darkness, they would rappel down from a carefully scouted highway on-ramp, gluing artificial handholds onto the load-bearing concrete pillars underneath. Equipped with ingenuity, strong adhesive, and an urban guerilla attitude, Jim Thornburg and Scott Frye created a serviceable climbing wall. But what they were part of was a greater development: the expansion and reimagining of a sport now slated for a highly anticipated Olympic debut in 2020. High Drama explores rock climbing's transformation from a pursuit of select anti-establishment vagabonds to a sport embraced by competitors of all ages, social classes, and backgrounds. Climbing magazine's John Burgman weaves a multi-layered story of traditionalists and opportunists, grassroots organizers and business-minded developers, free-spirited rebels and rigorously coached athletes. |
| boutique fitness studio business plan: Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) Dave Kerpen, 2011-06-07 THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking |
| boutique fitness studio business plan: The Ultimate Sales Machine Chet Holmes, 2007-06-21 NEWLY REVISED AND UPDATED The bestselling business playbook for turbocharging any organization, updated for modern audiences with new and never-before-seen material Every single day 3,076 businesses shut their doors. But what if you could create the finest, most profitable and best-run version of your business without wasting precious dollars on a thousand different strategies? When The Ultimate Sales Machine first published in 2007, legendary sales expert Chet Holmes gave us the key to do just that. All you need is to focus on twelve key areas of improvement—and practice them over and over with pigheaded discipline. Now, a decade later, Chet’s daughter Amanda Holmes breathes new life into her father’s classic advice. With updated language to match our ever-changing times and over 50 new pages of content, The Ultimate Sales Machine will help any modern reader transform their organization into a high-performing, moneymaking force. With practical tools, real-life examples, and proven strategies, this book will show you how to: • Teach your team to work smarter, not harder • Get more bang from your marketing for less • Perfect every sales interaction by working on sales, not just in sales • Land your dream clients This revised edition expands on these proven concepts, with checklists to get faster ROIs, Core Story Frameworks to get your company to number one in your marketplace, and a bonus, never-before-revealed chapter from Chet, “How to Live a Rich and Full Life,” that will put you in the best possible mindset to own your career. For every CEO, manager, and business owner who wants to take their organization to the next level, The Ultimate Sales Machine will put you and your company on the path to success—and help you stay there! |
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