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| columbia masters sports management: Profiles of Sport Industry Professionals Matthew J. Robinson, 2001 The sports field is becoming increasingly complex and multifaceted, and sports are big business. This is the most comprehensive career sports book available, and a valuable reference for professors and students alike. |
| columbia masters sports management: Encyclopedia of Sport Management Paul M Pedersen, 2024-09-06 This thoroughly updated second edition of the Encyclopedia of Sport Management is an authoritative reference work that provides detailed explanations of critical concepts within the field. |
| columbia masters sports management: A Practical Guide to Sport Management Internships John Miller, Todd L. Seidler, 2010 To meet the demand of the industry, university sport management students must possess experience. The internship experience has been identified as the most critical element for the professional preparation of future sport managers. Since many students may have a peripheral understanding of the inner workings of the sport industry, A Practical Guide to Sport Management Internships is designed to offer undergraduate and graduate students as well as the internship supervisor in-depth pedagogical and legal insights to be better prepared for the experience. Miller and Seidler have compiled a nifty resource that provides an overview of the role of internships in sport management programs... Along with discussions useful to faculty looking to establish or enhance an internship program, they address the different types of internships to consider and various tools for students... Summing Up: Recommended. -- CHOICE Magazine, September 2010 |
| columbia masters sports management: Sports Marketing John A. Davis, Jessica Zutz Hilbert, 2013-09-30 This textbook provides a truly international approach to the emerging field of sports marketing and provides the reader with the best practices of over 200 companies and sports clubs around the world. Sports Marketing explores the latest sports |
| columbia masters sports management: International Sport Management Eric W. MacIntosh, Gonzalo Bravo, Ming Li, 2019 International Sport Management, Second Edition, serves as an invaluable guide for students as they build careers that require an understanding of the relationships, influences, and responsibilities of sport management in a global context. |
| columbia masters sports management: The Real Madrid Way Steven G. Mandis, 2016-10-11 The untold story of Real Madrid: one of the most incredible turnarounds in sports and business history. Real Madrid is the most successful sports team on the planet. The soccer club has more trophies than any other sports team, including 11 UEFA Champions League trophies. However, the story behind the triumph goes beyond the players and coaches. Generally unnoticed, a management team consisting mostly of outsiders took the team from near bankruptcy to the most valuable sports organization in the world. How did Real Madrid achieve such extraordinary success? Columbia Business School adjunct professor Steven G. Mandis investigates. Given unprecedented behind-the-scenes access, Mandis is the first researcher to rigorously ana- lyze both the on-the-field and business aspects of a sports team. What he learns is completely unexpected and challenges the conventional wisdom that moneyball-fueled data analytics are the primary instruments of success. Instead, Real Madrid's winning formula both on and off the field, from player selection to financial management, is based on aligning strategy with the culture and values of its fan base. Chasing the most talented (and most expensive) players can be a recipe for a winning record, but also financial disaster, as it was for Real Madrid in the late 1990s. Real Madrid's management believes that the club exists to serve the Real Madrid community. They discovered that its fans care more about why the team exists, how their club wins, and whom it wins with versus just winning. The why, how, and whom create a community brand and identity, and inspire extraordinary passion and loyalty, which has led to amazing marketing and commercial success—in turn, attracting and paying for the best players in the world, with the values the fans expect. The club's values and culture also provide a powerful environment for these best players to work together to win trophies. The Real Madrid Way explains how Real Madrid has created and maintains a culture that drives both financial and on-the-field success. This book is an engrossing account of the lifetime of one of the greatest clubs in the most popular sport in the world, and for business and organization leaders, it's an invaluable inside look at a compelling alternative model with lasting competitive advantages that can deliver superior and sustainable returns and performance. |
| columbia masters sports management: Sports Publicity Joseph Favorito, 2013 With a strong emphasis on professional practice and the day-to-day realities of working in sports and entertainment, the book covers all the core functional areas such as: Effective writing and speaking Building and Marketing brands Developing contacts and networks Social and Digital Media Strategy Gaining experience and internships Crisis management Successful pitching Press conferences Working with individual athletes, teams and league organizations Agents, Broadcast Networks and Agencies Understanding the global sports market The second edition includes brand new material on using social media, gaming, and brand integration, as well as extended real-world case studies and interviews with trailblazing PR professionals. No other book offers such a valuable insider's view of the sports communications industry or the importance of PR and media relations in building successful sports organizations. |
| columbia masters sports management: Sport Matters Kenneth L. Shropshire, 2021-02-17 Donald Sterling. Ray Rice. The Washington Redskins. The Miami Dolphins. NCAA Athletes. These names, among countless others, have blanketed the headlines as the media has brought global attention to several recent sports controversies. Now, Kenneth L. Shropshire, The Wharton School of the University of Pennsylvania professor of Legal Studies and Business Ethics and Director of the Wharton Sports Business Initiative, uses these stories as a prism for exploring the leadership challenges facing team owners, management, players, and fans. In Sport Matters: Leadership, Power, and the Quest for Respect in Sports, Shropshire examines the need for diversity, inclusion, respect, and equality in sports, focusing on the need for leadership to embrace and deliver these principles in a real and tangible way within the sports industry. He also introduces the Sports Power Matrix, a framework for understanding power within the sports industry. Sport Matters addresses what the Donald Sterling drama can teach us about race and the need for inclusion at the ownership level; the lessons learned from the NFL and Ray Rice case; the Washington Redskins name and the economics of change; what the Miami Dolphins matter tells us about respect in the workplace and beyond; and compensation and equality in amateur sports. Sport Matters, filled with disturbing revelations and uncomfortable truths, also provides hope, revealing how obstacles to achieving an ideal culture of equality and respect within the sports industry can be removed. Shropshire argues that while change matters, continued emphasis on diversity, inclusion and respect is needed to create true progress. |
columbia masters sports management: Applied Sport Management Skills, Second Edition (With Web Study Guide) Robert N. Lussier, PhD and David C. Kimball, PhD
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| columbia masters sports management: Native Games Chris Hallinan, Barry Judd, 2013-07-19 Research on Indigenous participation in sport offers many opportunities to better understand the political issues of equality, empowerment, self-determination and protection of culture and identity. This volume compares and conceptualises the sociological significance of Indigenous sports in different international contexts. |
| columbia masters sports management: Winning With Data Fiona Green, 2018-08-06 For many years, sports rights owners have had an ‘if you build it, they will come’ attitude, suggesting they take their fans for granted. Combined with advances in broadcasting quality, digital marketing, and social media, this has resulted in diminishing attendances and participation levels. The use of CRM (Customer Relationship Management), BI (Business Intelligence) and Data Analytics has therefore become integral to doing business in sports, emulating the approach used by brands such as Amazon, Netflix, and Spotify. Technology has made the world a smaller place; clubs and teams can now connect with their fans anywhere in the world, allowing them to grow their marketplace, but they operate in an ‘attention economy’ where there’s too much choice and engagement is key. This book sets out to share the processes and principles the sports industry uses to capitalise on the natural loyalty it creates. Case studies and commentary from around the world are used to demonstrate some of the practices implemented by the world’s leading sports brands including clubs Arsenal and the San Antonio Spurs. the governing bodies of UEFA and Special Olympics International, and the MLS and NHL. With a focus on our unique challenges coupled with the opportunities the use of data creates, this book is essential reading for professionals within the sports industry. |
| columbia masters sports management: Move the Crowd Mike Bruny, 2008-12-19 In Move the Crowd: 30 Days of Hip Hop Affirmations to Change you Life,author, Mike Bruny has his reader take a look at a topic, hip hop,through a different set of lenses. Hip hop is traditionally viewed or portrayed in a negative light, but in this book the author shows how he has used hip hoplyrics to inspire positive actions for himself and others. The combination of hip hop, self development tied with daily affirmations and thought provoking questions make it a must have for those who are looking to move the crowd in their own life. |
| columbia masters sports management: Peterson's Graduate Programs in Business, Education, Health, Information Studies, Law and Social Work Peterson's Guides Staff, Peterson's Guides, Inc, 2006-12 Detailed program listings of accredited graduate programs in the physical sciences, math, and agricultural scienes. |
| columbia masters sports management: Cumulative List of Organizations Described in Section 170 (c) of the Internal Revenue Code of 1954 , 2004 |
| columbia masters sports management: Contemporary Microenterprise Joseph Mark S. Munoz, 2010-01-01 While there have been numerous books and articles written on the popular topic of microfinance , few books have been written on the business model behind it: the microenterprise . Due to its diversity of thought and high quality of chapter contributions, this book is poised to be the book on microenterprises . Contemporary Microenterprise is a collage of the latest research and viewpoints on the subject by recognized academics and experts from around the globe. Through the confluence of diverse and profound voices from around the world, very small (micro) businesses have proven to be the most prevalent and fastest-growing business form, and a suitable model for enterprise survival and success in a challenging global economy. Joseph Mark Munoz has brought together an international cast of contributors, and draws insights from concepts and cases from locations such as Vietnam, the United States, Latin America and Africa. The chapters include conceptual frameworks and research that yield valuable lessons and practical business solutions. The broad scope of this compendium, coupled with its careful attention to detail, will be of critical value to business students and their professors, industry executives, government officials, policymakers, consultants and entrepreneurs. |
| columbia masters sports management: What Happened to Goldman Sachs Steven Mandis, 2013-09-10 This is the story of the slow evolution of Goldman Sachs—addressing why and how the firm changed from an ethical standard to a legal one as it grew to be a leading global corporation. In What Happened to Goldman Sachs, Steven G. Mandis uncovers the forces behind what he calls Goldman’s “organizational drift.” Drawing from his firsthand experience; sociological research; analysis of SEC, congressional, and other filings; and a wide array of interviews with former clients, detractors, and current and former partners, Mandis uncovers the pressures that forced Goldman to slowly drift away from the very principles on which its reputation was built. Mandis evaluates what made Goldman Sachs so successful in the first place, how it responded to pressures to grow, why it moved away from the values and partnership culture that sustained it for so many years, what forces accelerated this drift, and why insiders can’t—or won’t—recognize this crucial change. Combining insightful analysis with engaging storytelling, Mandis has written an insider’s history that offers invaluable perspectives to business leaders interested in understanding and managing organizational drift in their own firms. |
| columbia masters sports management: Sport Law for Sport Managers Doyice Cotten, T. Jesse Wilde, 1997 |
| columbia masters sports management: Financial Risk Management Allan M. Malz, 2011-09-13 Financial risk has become a focus of financial and nonfinancial firms, individuals, and policy makers. But the study of risk remains a relatively new discipline in finance and continues to be refined. The financial market crisis that began in 2007 has highlighted the challenges of managing financial risk. Now, in Financial Risk Management, author Allan Malz addresses the essential issues surrounding this discipline, sharing his extensive career experiences as a risk researcher, risk manager, and central banker. The book includes standard risk measurement models as well as alternative models that address options, structured credit risks, and the real-world complexities or risk modeling, and provides the institutional and historical background on financial innovation, liquidity, leverage, and financial crises that is crucial to practitioners and students of finance for understanding the world today. Financial Risk Management is equally suitable for firm risk managers, economists, and policy makers seeking grounding in the subject. This timely guide skillfully surveys the landscape of financial risk and the financial developments of recent decades that culminated in the crisis. The book provides a comprehensive overview of the different types of financial risk we face, as well as the techniques used to measure and manage them. Topics covered include: Market risk, from Value-at-Risk (VaR) to risk models for options Credit risk, from portfolio credit risk to structured credit products Model risk and validation Risk capital and stress testing Liquidity risk, leverage, systemic risk, and the forms they take Financial crises, historical and current, their causes and characteristics Financial regulation and its evolution in the wake of the global crisis And much more Combining the more model-oriented approach of risk management-as it has evolved over the past two decades-with an economist's approach to the same issues, Financial Risk Management is the essential guide to the subject for today's complex world. |
| columbia masters sports management: Evolution of the Modern Sports Fan Andrew C. Billings, Kenon A. Brown, 2017-03-21 The concept of “fandom” has been revolutionized over the past 20 years because of various technological, cultural, and communicative advancements. Evolution of the Modern Sports Fan: Communicative Approaches explores the elements of the sports fan that have markedly changed since the turn of the century. Inherent within these investigations is the role of communication in a multitude of forms (mediated, relational, etc.) as the prototypical sports fan has most heavily shifted within this domain. From the advent of social media to the rise of fantasy sport to the increased media platforms in which to consume sport, the sports fan has never had more options for consumption—and for the rendering of his/her opinions. This edited volume offers an opportunity to advance what we now know about American sports fandom as well as the ability to debunk what scholars thought they knew about sports fandom that has now shifted. |
| columbia masters sports management: Careers in Information Science Louise Schultz, 1963 Presents copy for use as a reference brochure and a giveaway sheet to be distributed to guidance counselors to help them direct young people into the growing field of Information Science. Sets forth that Information Science is concerned with the properties, behavior, and flow of information. Describes how it is used, both by individuals and in large systems. Discusses the opportunities in Information Science and outlines three relatively different career areas: (1) Special Librarianship; (2) Literature Analysis; and (3) Information System Design. Details an educational program appropriate for participation in these career areas. Concludes that Information Science is a new but rapidly growing field pushing the frontiers of human knowledge and, thus, contributing to human well-being and progress. (Author). |
| columbia masters sports management: Research Quarterly for Exercise and Sport , 1994 |
| columbia masters sports management: Sport Marketing 4th Edition Mullin, Bernard J., Hardy, Stephen, Sutton, William, 2014-05-02 Sport Marketing, Fourth Edition With Web Study Guide, has been streamlined and updated to keep pace with the latest information and issues in the competitive world of sport marketing. This text maintains its position as the best-selling and original text in the field, continuing to direct students to a better understanding of the theoretical backbone that makes sport marketing such a unique and vibrant subject to study. Using the new full-color format and companion web study guide, students will stay engaged as they explore how fans, players, coaches, the media, and companies interact to drive the sport industry. |
| columbia masters sports management: The Theory of the Leisure Class Thorstein Veblen, 2005-12 In The Theory Of The Leisure Class, His First And Best-Known Work, Thorstein Veblen Challenges Some Of Man S Most Cherished Standards Of Behavior And With Devastating Wit And Satire Exposes The Hollowness Of Many Of Our Canons Of Taste, Education, Dress And Culture. Veblen Uses The Leisure Class As His Example Because It Is This Class That Sets The Standards Followed By Every Level Of Society.The Sign Of Membership In The Leisure Class Is Exemption From Industrial Toil And The Mark Of Success Is Lavish Expenditure Conspicuous Consumption Is The Famous Term He Invented To Describe Spending Which Satisfies No Real Need But Is A Mark Of Prestige.The Process Veblen Criticized Continues Today The Same Worship Of An Empty Scale Of Values, The Same Urge To Prove Oneself Better Than One S Neighbor By The Conspicuous Accumulation Of Useless Objects And By Time And Money-Wasting Activities. |
| columbia masters sports management: College Admissions Data Sourcebook Midwest Edition Bound 2010-11 , 2010-09 |
| columbia masters sports management: Cumulative List of Organizations Described in Section 170 (c) of the Internal Revenue Code of 1986 , 1990 |
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| columbia masters sports management: Sport Marketing Bernard J. Mullin, Stephen Hardy, William A. Sutton, 2018-10-30 Sport Marketing, Fourth Edition With Web Study Guide, has been streamlined and updated to keep pace with the latest information and issues in the competitive world of sport marketing. This text maintains its position as the best-selling and original text in the field, continuing to direct students to a better understanding of the theoretical backbone that makes sport marketing such a unique and vibrant subject to study. Using the new full-color format and companion web study guide, students will stay engaged as they explore how fans, players, coaches, the media, and companies interact to drive the sport industry. Heavily updated with more contributions from industry professionals and emphasis on social media platforms that have revolutionized the field in recent years, this edition contains practical material that prepares students for careers in sport marketing. It also includes these updates: •A web study guide featuring exclusive video interviews with industry professionals and accompanying activities that tie core concepts and strategies from the book into applied situations •Instructor ancillaries enhanced by gradable chapter quizzes that can be used with learning management systems •An attractive and engaging full-color interior •Chapter objectives, opening scenarios, engaging sidebars, and photos throughout the text that guide students in grasping important concepts •Wrap-Up, Activities, and Your Marketing Plan sections at the end of each chapter that offer opportunities for self-assessment and review The highly respected authors have long been recognized for their ability to define this exciting field, combining academic study and current research with industry experience for an unmatched learning experience for students preparing to enter the working world. The content in this fourth edition of Sport Marketing has been reorganized to make it easier to use in the classroom. Chapters 1 through 3 provide an overview of the field of sport marketing as an area of study and profession. Chapters 4 and 5 teach students how to research and study the behaviors of sport consumers, including an overview of marketing segmentation. Chapters 6 through 13 provide extensive information on the nuts and bolts of the field, including the five Ps of sport marketing and special sections on branding, sales and service, engagement and activation, community relations, and social media. The final chapters explore legal issues, integration, and the future of sport marketing. Instructors may also take advantage of the student web study guide and complete package of ancillaries to enhance learning and presentation of core concepts. All materials, including the web study guide, instructor guide, test package, presentation package plus image bank, and LMS-compatible chapter quizzes, are available online. The world of sport marketing continues to evolve. Sport Marketing, Fourth Edition With Web Study Guide, offers students a complete view of the expansive field of sport, providing an understanding of the foundations of sport marketing and how to enhance the sport experience. |
| columbia masters sports management: 2012-2013 College Admissions Data Sourcebook Southeast Edition , |
| columbia masters sports management: 2012-2013 College Admissions Data Sourcebook Midwest Edition , |
| columbia masters sports management: Research Handbook on Major Sporting Events Harry A. Solberg, Rasmus K. Storm, Kamilla Swart, 2024-01-18 Presenting a comprehensive and pragmatic view on challenges around sporting events, this timely Research Handbook examines the hosting of major sporting events and the impacts they can have on stakeholders. Looking beyond the host destination, it provides a wealth of conceptual analysis on the organisation and administration of such events, including the bidding process, planning, management, sponsorship issues, and marketing. |
| columbia masters sports management: Routledge Handbook of Sports Event Management Milena Parent, Jean-Loup Chappelet, 2017-07-14 From the Olympic Games to community-level competitions, sports events can be complex and pose a particular set of managerial challenges. The Routledge Handbook of Sports Event Management surveys the management of sports events around the world of every size and scale, from small to mega-events, including one-off and recurring events, and single-sport and multi-sport events. The book adopts a unique stakeholder perspective, structured around the groups and individuals who have an interest in and co-create sports events, including organising committees, promoters, sport organisations, spectators, community groups, sponsors, host governments, the media and NGOs. Each chapter addresses a specific stakeholder, defines that stakeholder and its relationships with sports events, describes the managerial requirements for a successful event, assesses current research and directions for future research, and outlines the normative dimensions of stakeholder engagement (such as sustainability and legacy). No other book takes such a broad view of sports event management, surveying key theory, current research, best practice, and moral and ethical considerations in one volume. With contributions from leading sport and event scholars from around the world, the Routledge Handbook of Sports Event Management is essential reading for any advanced student, researcher or professional with an interest in sport management, sport development, sport policy or events. |
| columbia masters sports management: College Admissions Data Sourcebook Northeast Edition Bound 2010-11 , 2010-09 |
| columbia masters sports management: Official Gazette of the United States Patent and Trademark Office , 2003 |
| columbia masters sports management: Sports Market Place , 1996 |
| columbia masters sports management: Scholastic Coach , 1988 |
| columbia masters sports management: Resources in Education , 1975 |
| columbia masters sports management: American Women Leaders Carol Hooks Hawkins, 2009-03-23 This reference work contains entries on 1,560 women who have excelled in their careers to become well-known leaders in politics, business, education and culture. From Justice Cynthia Aaron to business executive Andrea Zoop, it includes women of many races, nations of origin, economic backgrounds, and fields of interest to present a wide-ranging group of leaders who can be considered positive role models of achievement. Each entry gives an informative biography, including up-to-date details of accomplishments. |
| columbia masters sports management: College Admissions Data Sourcebook Northeast Edition Looseleaf 2010-11 , 2010-09 |
| columbia masters sports management: The American Tyler-keystone , 1905 |
| columbia masters sports management: Monthly Labor Review , 1991 Publishes in-depth articles on labor subjects, current labor statistics, information about current labor contracts, and book reviews. |
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