| bs in tourism and hospitality management: Foundations of Tourism Norma Polovitz Nickerson, 1996 For introductory courses in Tourism, Hospitality Management, Travel, or Recreation in two and four year and proprietary schools. Unusually comprehensive in scope and depth, this introduction to tourism provides balanced coverage of the WHOLE range of components within the tourism industry. It explores all aspects of both the private and public businesses related to tourism e.g., theories, planning, environmental concerns, operations, and the interrelationships among the many tourism businesses. |
| bs in tourism and hospitality management: Hospitality Career Opportunities Hotelier Tanji, 2014-01-01 Hospitality Career Opportunities: Learn Secrets to Get Jobs in Hotel, Restaurant and Cruise Industry is undoubtedly the BEST Job training manual in the market written only for hospitality management students & workers. This book provides solid information about a variety of careers within the hospitality industry and includes training and education requirements, salary statistics, and professional and Internet resources. You may wonder why I am claiming this manual as the BEST HOTEL and RESTAURANT MANAGEMENT JOB TRAINING GUIDE. Simply because of these following unique features that this book provides: Exclusive List of questions that are asked in Hotel & Restaurant Job Interviews. Most complete & updated list of Hotel, Restaurant & Cruise Industry related web sites, Official career pages, and relevant social networking links for getting Jobs. Detail instructions on how to prepare hospitality industry standard resume, cover letter, thank you letter and many more. Detail descriptions on all proven job hunting strategies. Complete guideline on how to manage both advertised and non-advertised jobs. Detail instructions on how to manage jobs through online resources. Expert Career advice for career advancement. Updated industry Information like latest hiring trends and current salary etc. Covers various carrier options available in hotel, restaurant, cruise ships, airlines etc. |
| bs in tourism and hospitality management: Adventures in Peru Cecil Herbert Prodgers, 1924 |
| bs in tourism and hospitality management: Hospitality Strategic Management Cathy A. Enz, 2009-04-07 Updated to include the current models, theories, and hospitality practices, Hospitality Strategic Management: Concept and Cases, Second Edition is a comprehensive guide to strategic management in the international hospitality industry. Author Cathy A. Enz uses the case study approach to cover current topics such as innovation, entrepreneurship, leadership, ethics, and franchising. Eight full case studies with exhibits and documents address the areas of lodging, food service, tourism e-commerce, gaming, cruise lines, and airlines, making this book ideal for executive level training courses or hospitality industry executives interested in developing their strategic management skills. |
| bs in tourism and hospitality management: Casino Gaming Technology Jane Bokunewicz, Donald Kneisel, Maria McNichols, 2012 The first of its kind, CASINO GAMING TECHNOLOGY explores the systems and technologies crucial to casino operations. Offering broad coverage, it traces the evolution of technology in slots, tables, casino cage, marketing, security, and miscellaneous systems like race/simulcast and sports book. Written from a business perspective, it focuses on how technology and systems are used to make better decisions, improve customer service and streamline operations. Each chapter includes learning activities and in-class discussions that prompt students to understand the past, present, and future impact of technology on the casino business. |
| bs in tourism and hospitality management: Tourism in Tasmania Can-Seng Ooi, Anne Hardy, 2020 Tasmania is a truly remarkable place which attracts growing numbers of visitors from the four corners of the globe. Our collective challenge is to ensure that tourism in Tasmania is sustainable and delivers benefits to the wider community while protecting and promoting what is truly unique about our island state.Richard EcclestonProfessor Director, Institute for the Study of Social Change, University of TasmaniaAt a critical time for the industry, this book demands that Tasmanians consider the shape of the Island's future tourism industry. The book is not just relevant for the government and industry leaders who are currently debating this topic ; it challenges all Tasmanians in their respective communities to voice their opinions, so that what is special to them, remains so.David ReedLeading tourism industry consultant and operator, and former General Manager of Strahan Village |
| bs in tourism and hospitality management: Long-term Education and Training United States. Defense Supply Agency, 1976 |
| bs in tourism and hospitality management: Marketing Leadership in Hospitality and Tourism Stowe Shoemaker, Robert C. Lewis, Peter Charles Yesawich, 2007 How do you gain a sustainable competitive advantage in today's global hospitality industry? Are there ways to attract and keep a customer over the course of a lifetime? Marketing Leadership in Hospitality and Tourism, Fourth Edition addresses the marketing strategies and tactics known to be effective in the industry such as strategic pricing and revenue management, customer loyalty programs, proven communication mixes, and more! Each chapter explores how to market services and the hospitality experience from both an academic and industry point of view. Case studies, international examples, web exercises and intriguing interviews help readers learn about marketing and also about the industry itself. |
| bs in tourism and hospitality management: Tourism Operations and Management Sunetra Roday, Archana Biwal, Joshi Vandana, 2009 Tourism: Operations and Management is a comprehensive textbook, designed especially for undergraduate degree/diploma students of hotel management and tourism studies. The book explores core concepts of tourism and explains them through numerous examples, illustrations, tables, and photographs. Beginning with an introduction to the travel and tourism industry, the book goes on to discuss various types of tourism; tourism infrastructure like accommodation, food and beverage, telecommunications; tourist transport (air, road, rail, and water); Indian and international tourism organizations. The book explains how to set up travel agencies and tour operations and their role in the tourism industry. Key topics like tourism product; tourism marketing; customer service skills; economic, environmental, socio-cultural and political impacts of tourism; and planning, managing and developing a tourist attraction are discussed at length. The emerging trends in tourism like GDS, e-ticketing, web marketing are explored. Chapters on travel formalities and regulations; airline geography; and itinerary planning enhance the readers understanding of the practical operational aspects and make the book useful for practitioners as well. Students of hotel management, hospitality, and tourism studies will find this book useful for its coverage of the key concepts of tourism operations and management explained through industry-related examples, formats, and photographs. With its practice-oriented approach, the book would also be useful to practitioners like travel agents and tour operators. |
| bs in tourism and hospitality management: Entrepreneurship in Hospitality and Tourism Maureen Brookes, Levent Altinay, 2015-09-30 'Entrepreneurship in Hospitality and Tourism: a global perspective' gives a new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. The highly qualified international team of contributors ensures a global perspective. |
| bs in tourism and hospitality management: Managing Quality of Life in Tourism and Hospitality Muzaffer Uysal, M. Joseph Sirgy, Stefan Krüger, 2018 |
| bs in tourism and hospitality management: Tourism Marketing Alan Fyall, Brian Garrod, 2005 This book provides a thorough and detailed understanding of tourism marketing principles and practice within the context of inter- organisational collaboration. |
| bs in tourism and hospitality management: Event Risk Management and Safety Peter E. Tarlow, 2002-08-01 Rowdy guests at a festival or convention, a riot at a sport event, a bomb at the Atlanta Olympics, a food poisoning outbreak at a company picnic - each year, thousands of accidents resulting in injury, death, and significant financial loss occur at events. This book provides assistance to event organizers, managers, and planners to reduce, in some cases eliminate, these types of losses. |
| bs in tourism and hospitality management: Hospitality Financial Management Agnes L. DeFranco, Thomas W. Lattin, 2006-10-20 Real-world advice for quick retention of the most important business concepts and skills of hospitality finance Hospitality Financial Management provides a straightforward, practical approach to help the hospitality manager effectively analyze hospitality industry management reports and financial statements; prepare accurate business forecasts, strategic pricing models, and effective cost-control systems; manage working capital; develop and finance growth strategies; perform investment analysis; prepare investment packages; negotiate and structure business deals; and ultimately increase shareholder value and personal wealth. This comprehensive how-to book includes: Feature Stories--brief histories of famous hospitality leaders highlighting how they have used financial management skills to attain success for their companies and significant financial rewards for themselves Learning Outcomes--a summary of key topics covered in each chapter Finance in Action--scenarios that apply the concepts, skills, and techniques presented in the chapter to real-world situations. A step-by-step solution is provided for each problem to walk the reader through the necessary financial calculations The Real Deal--boxed inserts that emphasize the relevance of the book by linking financial concepts to fun facts associated with situations students either have or will encounter in their everyday lives Concept Checks--case studies that reinforce the materials presented and enable students to practice their analytic and problem-solving skills Hospitality Financial Management is the perfect book for undergraduate and graduate hospitality management students, hospitality industry managers, and owners of small hospitality businesses. |
| bs in tourism and hospitality management: Sustainability in Hospitality Miguel Angel Gardetti, Ana Laura Torres, 2017-09-08 This ground-breaking research represents the most complete collection yet on how the hospitality industry is addressing sustainability and ethical issues. Covering supply chain management, innovative sustainability initiatives, CSR programmes, biologically-respectful tourism and Value Creation, Sustainability in Hospitality: How Innovative Hotels are Transforming the Industry presents valuable global viewpoints on embedding sustainability into all aspects of the hospitality industry, and the impact this could have on transforming the sector into an advocate for more sustainable, eco-conscious tourism.The chapters in this edited collection span organizational governance, human rights and labour practices, environment and climate change, fair operating practices, stakeholder engagement, CSR and strategic management. The global reach of the collection brings case studies from China, the US, the UK, Mexico and Italy, while company case studies include Fairmont Luxury Hotels and Sextantio.Sustainability in Hospitality: How Innovative Hotels are Transforming the Industry will be an essential read for academics researching the development of ethically-conscious and sustainable hospitality, and for hotel managers and group CEOs who want to know how sustainability and CSR can be embedded in their day-to-day operations. |
| bs in tourism and hospitality management: Tourism and Development Richard Sharpley, David J. Telfer, 2002 This text explores the role of tourism as a potential contibutor to socio-economic development in destination areas. Establishing a link between tourism studies and development studies, it considers what is meant by development, the processes through which development may be achieved and, in particular, a number of fundamental issues related to the use of tourism as a development agent. In so doing, it challenges conventional thinking about the relationship between tourism and development. |
| bs in tourism and hospitality management: Jobs in Tourism and Hospitality Wendy Taylor, 2004 |
| bs in tourism and hospitality management: Events and Sustainability Kirsten Holmes, Michael Hughes, Judith Mair, Jack Carlsen, 2015-03-24 Increasing concerns over climate and environmental change, the global economic and financial crisis and impacts on host communities, audiences, participants and destinations has reinforced the need for more sustainable approaches to events. Sustainability now features as part of the bid process for many mega-events, such as the Olympic Games, as well as significant regional and local events, where the event organisers are required by funding bodies and governments to generate broader outcomes for the locality. This book is the first to offer students a comprehensive introduction to the full range of issues and topics relevant to event sustainability including impacts, operating and policy environments, stimulating urban regeneration and creating lasting legacies, as well as practical knowledge on how to achieve a sustainable event. Taking a holistic approach drawing on multidisciplinary theory it offers insight into the economic, socio-cultural and environmental impacts and how these can be adapted or mitigated. Theory and practice are linked through integrated case studies based on a wide range of event types from mega events to community festivals to show impacts, best practice and how better sustainable practice can be achieved in the future. Learning objectives, discussion questions and further reading suggestions are included to aid understanding and further knowledge; additional resources for lecturers and students including power point slides, video and web links are available online. Events and Sustainability is essential reading for all events management students and future managers. |
| bs in tourism and hospitality management: The Cornell School of Hotel Administration on Hospitality Michael C. Sturman, Jack B. Corgel, Rohit Verma, 2011-03-31 This cutting edge and comprehensive book with contributions from the star faculty of Cornell University's School of Hotel Administration offers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authoritative advice you need to: Develop and manage a multinational career and become a leader in the hospitality industry Maximize profits from franchise agreements, management contracts, and leases Understand and predict customer choices, and motivate your staff to provide outstanding service Manage hospitality businesses and the real estate underlying the businesses Control costs, coordinate branding strategy, and manage operations across multiple locations |
| bs in tourism and hospitality management: Careers in Hospitality & Tourism Michael Shally-Jensen, 2014 Written for high school and undergraduate students, this series will help students explore their futures, and set goals in these exciting and growing fields. This title examines 20 occupations in hospitality and tourism. Chapters provide an inside-look at the career options within a particular profession. |
| bs in tourism and hospitality management: Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications Management Association, Information Resources, 2014-10-31 Over generations, human society has woven a rich tapestry of culture, art, architecture, and history, personified in artifacts, monuments, and landmarks arrayed across the globe. Individual communities are looking to exploit these local treasures for the benefit of the travelers who come to see them. Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host. This broadly-focused, multi-volume reference will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique variety of human ingenuity and innovation around the world. |
| bs in tourism and hospitality management: Hospitality Management Lyn Pont, PhD, 2014-12 Competition in the hospitality industry is nonstop, and brands are looking for associates who can handle themselves flawlessly both on and off the job. Modern hospitality professionals are correctly concerned about representing their organizations, and themselves, with polish, politeness, confidence, and authority. Hospitality Management leads the way by showcasing the soft skills that you can use to amaze your guests with your outstanding attention to customer care--Publisher. |
| bs in tourism and hospitality management: Hospitality Marketing Management David C. Bojanic, Robert D. Reid, 2016-11-16 Hospitality Marketing Management, 6th Edition explores marketing and themes unique to hospitality and tourism. The 6th edition presents many new ideas along with established marketing principles, exploring not only the foundations of marketing in the hospitality world but also new trends in the industry. |
| bs in tourism and hospitality management: Marketing for Hospitality and Tourism Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu, 2017 Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the leading resource on hospitality and tourism marketing. The Seventh Edition of this popular book includes new and updated coverage of social media, destination tourism and other current industry trends, authentic industry cases, and hands-on application activities. New to the Seventh Edition: Shows readers the importance of social media. Provides a contemporary overview of destination marketing. Reflects current industry trends. Uses interesting industry examples to entertain and engage students. Provides hands-on application assignments. Supports teaching with comprehensive instructor supplements. |
| bs in tourism and hospitality management: The Heart of Hospitality Micah Solomon, 2016-10-11 Success in today’s rapidly changing hospitality industry depends on understanding the desires of guests of all ages, from seniors and boomers to the newly dominant millennial generation of travelers. Help has arrived with a compulsively-readable new standard, The Heart of Hospitality: Great Hotel and Restaurant Leaders Share Their Secrets by Micah Solomon, with a foreword by The Ritz-Carlton Hotel Company’s president and COO Herve Humler. This up-to-the-minute resource delivers the closely guarded customer experience secrets and on-trend customer service insights of today’s top hoteliers, restaurateurs, and masters of hospitality management including: Four Seasons Chairman Isadore Sharp: How to build an unsinkable company culture Union Square Hospitality Group CEO Danny Meyer: His secrets of hiring, onboarding, training, and more Tom Colicchio (Craft Restaurants, Top Chef): How to create a customer-centric customer experience in a chef-centric restaurant Virgin Hotels CEO Raul Leal: How Virgin Hotels created its innovative, future-friendly hospitality approach Ritz-Carlton President and COO Herve Humler: How to engage today’s new breed of luxury travelers Double-five-star chef and hotelier Patrick O’Connell (The Inn at Little Washington) shares the secrets of creating hospitality connections Designer David Rockwell on the secrets of building millennial-friendly restaurants and hotel spaces (W, Nobu, Andaz) that resonate with today’s travelers Restaurateur Traci Des Jardins on building a “narcissism-free” hospitality culture Legendary chef Eric Ripert’s principles of creating a great guest experiences, simultaneously within a single dining room. The Heart of Hospitality is a hospitality management resource like no other, put together by leading customer service expert Micah Solomon. Filled with exclusive, first-hand stories and wisdom from the top professionals in the industry, The Heart of Hospitality is an essential hospitality industry resource. As Ritz-Carlton President and COO Herve Humler says in his foreword to the book, “If you want to create and sustain a level of service so memorable that it becomes an unbeatable competitive advantage, you’ll find the secrets here.” |
| bs in tourism and hospitality management: International Hospitality Management Richard Teare, Michael D. Olsen, 1992-01-01 This book aims to explore the theory and practice of corporate strategy in the international hospitality industry. Divided into four parts for easy reference (The international environment, Competitive strategies, Corporate structures and planning, Corporate systems) each part is introduced by one of the editors in conjunction with a leading international senior executive. This is intended to give the book a blend of theory and practice and demonstrates the real-life applications of corporate strategy. Each chapter includes minicases and assignments and suggestions for further reading. on hotel and catering courses. It should also be useful to practioners at senior management level. |
| bs in tourism and hospitality management: Introduction to Revenue Management for the Hospitality Industry, An: Principles and Practices for the Real World Kimberly A. Tranter, Trevor Stuart-Hill, Juston Parker, 2013-10-03 For courses in Introduction to Revenue Management. The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authors’ years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success. With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and stages of revenue management planning. Four unique application chapters tailor concepts to specific segments of the industry and professional profiles help students learn about possibilities within the field. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. |
| bs in tourism and hospitality management: Destination Unknown Carolin Lusby , 2021-06-01 Tourism: the good, the bad and the ugly. As one of the biggest industries in the world, tourism contributed ten percent of the world’s GDP before the pandemic brought it to an historic standstill. Hailed as a smokeless industry, it was seen as a tool for development by serving as an income and job creator. The industry was expanding in oftentimes uncontrolled forms, reaching over one billion international travelers before the virus halted all travel. This edited volume highlights the issues the industry faces, including impacts on the environment, culture, and residents. As the industry rebounds post-pandemic, this book gives space to imagine a more equitable and ethical industry. Bringing together expert authors from around the world, contributions highlight possible ways the industry can be developed more beneficially for people and planet. From nature-based tourism in Africa which protects natural resources by involving local communities and offering cultural interpretation; to vernacular design of tourism buildings and ecolodges that honors and celebrates the local; to considering ways in which cruise ship tourism can offer meaningful encounters instead of contributing to overtourism; to taking a hard look at volunteer tourism and the ways in which it inadvertently prioritizes profit and traveler needs over the needs of local communities, and how it can be developed more ethically; to examining tourism as a tool to increase interculturalism and intercultural understanding; and to the sensitive issue of ethnic tourism to discover one’s roots and identify and aid in community development. This book celebrates the ways in which tourism brings us together and can add to our personal and planetary well-being by consciously choosing the ways we travel and how we develop travel opportunities. |
| bs in tourism and hospitality management: Operations Management in the Hospitality Industry Peter Szende, Alec N. Dalton, Michelle (Myongjee) Yoo, 2021-06-10 From restaurants to resorts, the hospitality industry demands strong operations management to delight guests, develop employees, and deliver financial returns. This introductory textbook provides students with fundamental techniques and tools to analyse and improve operational capabilities of any hospitality organization. |
| bs in tourism and hospitality management: The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company Joseph A. Michelli, 2008-07-01 Discover the secrets of world-class leadership! When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed. The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization. He emerged with the key principles leaders at any company can use to provide a customer experience unlike any other, such as: Understanding the ever-evolving needs of customers Empowering employees by treating them with the utmost respect Anticipating customers' unexpressed needs and concerns Developing and conducting an unsurpassed training regimen Sharing engaging stories from the company's employees--from the corporate office and hotels around the globe--Michelli describes the innovative methods the company uses to create peerless guest experiences and explains how it constantly hones and improves them. The New Gold Standard weaves practical how-to advice, proven leadership tools, and the wisdom of experts to help you create and embed superior customer-service principles, processes, and practices in your own organization. |
| bs in tourism and hospitality management: Wellness Management in Hospitality and Tourism Bendegul Okumus, Heather Linton-Kelly, 2022-10-31 The first text that studies the science behind the trends and look at every aspect of wellness across the tourism and hospitality industries. It provides students with the skills and knowledge to become a leader in the development of this new wave of exciting, nutritious, safe and profitable wellness products, services and practices. |
| bs in tourism and hospitality management: Principles of Tourism Management Johanna Muller, 2016-06-03 There has been a recent upsurge in the tourism sector across the globe. This has facilitated the progress of tourism industry and its contribution to the economy of the world. This book is a collection of recent theories and concepts in the field. It covers a diverse array of topics such as cultural tourism, sustainable tourism, impact of economic and non-economic factors on tourism, importance of marketing, etc. The aim of this text is to bring forth the most innovative case studies to provide the readers with a truly global overview of the subject. It will serve as a resource guide for students, academicians, professionals and anyone else associated with the tourism sector. |
| bs in tourism and hospitality management: Tourism A. J. Burkart, S. Medlik, 1992 |
| bs in tourism and hospitality management: Setting the Table Danny Meyer, 2009-10-13 The bestselling business book from award-winning restauranteur Danny Meyer, of Union Square Cafe, Gramercy Tavern, and Shake Shack Seventy-five percent of all new restaurant ventures fail, and of those that do stick around, only a few become icons. Danny Meyer started Union Square Cafe when he was 27, with a good idea and hopeful investors. He is now the co-owner of a restaurant empire. How did he do it? How did he beat the odds in one of the toughest trades around? In this landmark book, Danny shares the lessons he learned developing the dynamic philosophy he calls Enlightened Hospitality. The tenets of that philosophy, which emphasize strong in-house relationships as well as customer satisfaction, are applicable to anyone who works in any business. Whether you are a manager, an executive, or a waiter, Danny’s story and philosophy will help you become more effective and productive, while deepening your understanding and appreciation of a job well done. Setting the Table is landmark a motivational work from one of our era’s most gifted and insightful business leaders. |
| bs in tourism and hospitality management: Be Our Guest Disney Institute, 2003-06 Foreword by Michael D. Eisner. All organisations drive towards the same goal - how best to serve their customers. Walt Disney World has always enjoyed a reputation as a company that set the benchmark for outstanding business practices. Now, for the first time, one critical element of the method behind the magic is revealed: that of quality service. Here, their proven principles and processes are fully outlined, to help your organisation focus its vision and assemble its infrastructure to deliver exceptional customer service. |
| bs in tourism and hospitality management: Hospitality Management Education Kaye Sung Chon, Clayton W Barrows, Robert H Bosselman, 2013-04-03 Help students succeed now and in the future in any aspect of the hospitality field!Hospitality Management Education focuses on the academic aspect of hospitality--the mechanisms of hospitality education programs, their missions, their constituents, and the outcomes of their efforts. This book examines why people study hospitality management, the vast opportunities the field offers, and ways to best prepare students for a career in the industry or in academia. Within Hospitality Management Education, you'll find exhibits, figures, tables, and insight into innovative practice methods that will strengthen your skills as an educator and contributor to the growing success of this discipline.Containing research and first-hand accounts, Hospitality Management Education offers you insight into qualities and strategies that make educators or employees effective and successful in the industry. You'll find useful information to help you better prepare students and enhance your teaching skills, such as: understanding the history and advances of hospitality management education during the past 75 years stressing the difference between the hospitality industry and other industries to help prospective hospitality students understand the unique rigors of hospitality examining degree programs in the United Kingdom, Australia, and the United States to identify common global teaching trends, differences, and program outcomes enhancing student learning and education programs by linking academic hospitality programs to industry through internships, involvement with industry associations, and advisory councils assuring quality in academic programs through accreditation, certification, outside peer reviews, outside reviews by the industry, and administrative reviews of the faculty preparing for a professional academic career through strategic career planning, networking, and targeting hospitality programs Hospitality Management Education discusses educational trends as a whole over the past decade to give you insight into future directions of hospitality such as increased specialization, growing numbers of faculty, more funding, and increased academic focus on research and scholarship. In this valuable volume, you'll find methods and suggestions that will make you a more knowledgeable and effective educator! |
| bs in tourism and hospitality management: Marketing for Hospitality and Tourism Gerald Ross, 2021-11-16 Marketing is an essential aspect of every business in the modern times. It helps in creating brand awareness and brand loyalty amongst customers. The tourism and hospitality industry also employs strategies in order to promote any destination, hotels, spas, etc. Some of the commonly used marketing methods include public relations, advertising and social media marketing. This book will provide the readers with a detailed knowledge about these methods and how to use them to promote any business in the tourism and hospitality sector. It will prove immensely beneficial to professionals and students engaged in this industry at various levels. |
| bs in tourism and hospitality management: Strategic Management in the Hospitality Industry Michael D. Olsen, Joseph J. West, Eliza Ching Yick Tse, 2013-10-03 For courses in Strategic Management or Policy in Hospitality Programs. Based on scientific research within the industry, this book outlines a strategic model that can be used to improve decision making and policy within the hospitality field. Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance. Placing a responsibility on the learner, the book offers a combination of cumulative learning exercises, simulated decision making settings, and a text specific website. This edition clearly discusses the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management. |
| bs in tourism and hospitality management: Hospitality Sales and Marketing James R. Abbey, American Hotel & Lodging Association, 2014-08-18 In today's highly-competitive hospitality market, it is essential to have an understanding of sales and marketing. Hospitality Sales and Marketing goes beyond theory to focus on a customer-oriented and practical approach for effectively marketing hotels and restaurants. The book explores the four Ps (price, product, promotion, and place) as they relate to specific market segments, providing a customer-focused perspective. Illustrations and exhibits include industry examples (forms, checklists, advertisements, etc.) that are used by today's industry leaders to effectively market their properties. |
| bs in tourism and hospitality management: Oceania Chris Cooper, Colin Michael Hall, 2005-01-01 Oceania: A Tourism Handbook draws together a wide range of sources to provide a comprehensive handbook of tourism in the Oceania region. As tourism continues to grow in importance and significance for the countries of Oceania, it is important to have a single source of information and reference for tourism. At the same time, it is vital to provide a disciplined analysis of tourism by standardising terminologies and delivering a consistency of approach for all the countries in the region. The handbook provides an anatomy of tourism in the region by taking a detailed look at each of the three key constituents of Oceania - Australia, New Zealand and the Pacific Islands. For each of these regions, tourism demand, supply and organisation have been analysed, as well as a chapter to guide the reader through the tourism statistics sources that are available. The final section of the handbook takes a thematic approach with chapters examining key issues of tourism in the region, including investment, air transport, risk management, land ownership, climate change and tourism education.--BOOK JACKET. |
What Is the Difference Between a BA and a BS Degree?
May 30, 2025 · Learn more about the difference between these two bachelor's degrees and how to choose the best degree for your goals. The Bachelor of Arts (BA) and the Bachelor of …
Bachelor of Science (BS) Degree: Areas of Study, Careers, and More
May 30, 2025 · A Bachelor of Science (BS) is a type of bachelor's degree you can earn in certain majors, such as the natural sciences, mathematics, technology, engineering, and health. BS …
Bachelor of Science - Wikipedia
A Bachelor of Science (BS, BSc, B.S., B.Sc., SB, or ScB; from the Latin scientiae baccalaureus) [1] is a bachelor's degree that is awarded for programs that generally last three to five years. …
What Is a Bachelor’s Degree? Requirements, Costs, and More
May 30, 2025 · Bachelor of Science (BS): You earn a Bachelor of Science when you study technology, math, or one of the natural sciences, such as biology, chemistry, finance, or …
What Is a BS Degree? Is It Right for You? - PrepScholar
In this guide, we explain the BS degree meaning, subjects and skills BS students learn in college, popular BS degrees to get, how this degree type differs from other degrees like BA and BFA, …
BA Degree vs. BS Degree: What’s the Difference and Which Is Better?
Nov 4, 2024 · The BA degree vs. BS degree choice comes down to whether you want a broad, flexible program (BA) or a focused, technical one (BS). So, in simple terms, a BA gives you …
Bachelor's Degrees | BA, BS, BBA, BPS Degrees | CollegeAtlas
Jun 24, 2014 · What is a bachelor’s degree? A bachelor’s degree, also called a baccalaureate degree, is an undergraduate degree offered by four-year colleges and universities. It requires …
What is the Difference Between a BS, BA, BFA, and BAS Degree?
The difference between a BA and BS program is subtle, but generally a BA program focuses more on tactical and general application of the subject while a BS program focuses more on the …
What is a BS degree? - edX
Mar 18, 2025 · What is a BS degree, and why is it important? A bachelor of science degree program takes about four years to obtain and generally covers the basic information you need …
Bas Vs Bs Degree (Pros & Cons Explained)
Feb 14, 2024 · BAs focus on humanities and liberal arts with flexibility, while BS degrees emphasize science and technical subjects with more specialization. Additionally, BAS degrees …
What Is the Difference Between a BA and a BS Degree?
May 30, 2025 · Learn more about the difference between these two bachelor's degrees and how to choose the best degree for your goals. The Bachelor of Arts (BA) and the Bachelor of …
Bachelor of Science (BS) Degree: Areas of Study, Careers, and More
May 30, 2025 · A Bachelor of Science (BS) is a type of bachelor's degree you can earn in certain majors, such as the natural sciences, mathematics, technology, engineering, and health. BS …
Bachelor of Science - Wikipedia
A Bachelor of Science (BS, BSc, B.S., B.Sc., SB, or ScB; from the Latin scientiae baccalaureus) [1] is a bachelor's degree that is awarded for programs that generally last three to five years. …
What Is a Bachelor’s Degree? Requirements, Costs, and More
May 30, 2025 · Bachelor of Science (BS): You earn a Bachelor of Science when you study technology, math, or one of the natural sciences, such as biology, chemistry, finance, or …
What Is a BS Degree? Is It Right for You? - PrepScholar
In this guide, we explain the BS degree meaning, subjects and skills BS students learn in college, popular BS degrees to get, how this degree type differs from other degrees like BA and BFA, …
BA Degree vs. BS Degree: What’s the Difference and Which Is Better?
Nov 4, 2024 · The BA degree vs. BS degree choice comes down to whether you want a broad, flexible program (BA) or a focused, technical one (BS). So, in simple terms, a BA gives you …
Bachelor's Degrees | BA, BS, BBA, BPS Degrees | CollegeAtlas
Jun 24, 2014 · What is a bachelor’s degree? A bachelor’s degree, also called a baccalaureate degree, is an undergraduate degree offered by four-year colleges and universities. It requires …
What is the Difference Between a BS, BA, BFA, and BAS Degree?
The difference between a BA and BS program is subtle, but generally a BA program focuses more on tactical and general application of the subject while a BS program focuses more on the …
What is a BS degree? - edX
Mar 18, 2025 · What is a BS degree, and why is it important? A bachelor of science degree program takes about four years to obtain and generally covers the basic information you need …
Bas Vs Bs Degree (Pros & Cons Explained)
Feb 14, 2024 · BAs focus on humanities and liberal arts with flexibility, while BS degrees emphasize science and technical subjects with more specialization. Additionally, BAS degrees …
