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business analytics specialization wharton: A Human's Guide to Machine Intelligence Kartik Hosanagar, 2020-03-10 A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and how we can shape the way they impact us Through the technology embedded in almost every major tech platform and every web-enabled device, algorithms and the artificial intelligence that underlies them make a staggering number of everyday decisions for us, from what products we buy, to where we decide to eat, to how we consume our news, to whom we date, and how we find a job. We've even delegated life-and-death decisions to algorithms--decisions once made by doctors, pilots, and judges. In his new book, Kartik Hosanagar surveys the brave new world of algorithmic decision-making and reveals the potentially dangerous biases they can give rise to as they increasingly run our lives. He makes the compelling case that we need to arm ourselves with a better, deeper, more nuanced understanding of the phenomenon of algorithmic thinking. And he gives us a route in, pointing out that algorithms often think a lot like their creators--that is, like you and me. Hosanagar draws on his experiences designing algorithms professionally--as well as on history, computer science, and psychology--to explore how algorithms work and why they occasionally go rogue, what drives our trust in them, and the many ramifications of algorithmic decision-making. He examines episodes like Microsoft's chatbot Tay, which was designed to converse on social media like a teenage girl, but instead turned sexist and racist; the fatal accidents of self-driving cars; and even our own common, and often frustrating, experiences on services like Netflix and Amazon. A Human's Guide to Machine Intelligence is an entertaining and provocative look at one of the most important developments of our time and a practical user's guide to this first wave of practical artificial intelligence. |
business analytics specialization wharton: The Customer Centricity Playbook Peter Fader, Sarah E. Toms, 2018-10-30 A 2019 Axiom Business Award winner. In The Customer Centricity Playbook , Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer. |
business analytics specialization wharton: Don't Pay for Your MBA Laurie Pickard, 2017-11-02 Discover the secrets and tips to get the business education you need, the faster and cheaper way. The average debt load for graduates of the top business schools has now exceeded $100,000. For most young professionals, this means spending the first half of their career in the red and feeling pressure to take the first position offered to them so that they can start paying off their debt. However, it doesn’t have to be that way. Author and businesswoman Laurie Pickard discovered a way to get the business education she needed to land her dream job while avoiding the massive school loans that plague so many. In Don’t Pay for Your MBA, she shares all that she learned so that others can benefit as well. Pickard discovered that the same prestigious business schools that offer the MBAs so many covet also offer MOOCs (massive online open courses) for low or even no cost. Within these pages, you will learn how to: Define your goals and tailor a curriculum that is geared toward your dream job Master the language of business Build a strong network Choose a concentration and deepen your expertise Showcase your nontraditional education in a way that attracts companies Don’t fall for the lies that pressure countless graduates every year into MBA programs and insurmountable debt. Self-directed online learning can fill gaps in your training, position you for promotions, and open new opportunities--at a fraction of the cost! |
business analytics specialization wharton: Innovation Prowess George S. Day, 2013-04-16 Wharton professor George S. Day shows that growth leaders use their innovation prowess to accelerate their growth at a faster rate. In this essential guide, Day reveals how to build this prowess by combining discipline in growth-seeking activities with an organizational ability to innovate. |
business analytics specialization wharton: Global Brand Power Barbara E. Kahn, 2013-03-05 The branding bible for today's globalized world Today, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won't be confused, and focused enough to provide clear differentiation from the competition. Strong brands are more than globally recognizable; they are critical assets that can make a significant contribution to your company's bottom line. In Global Brand Power, Kahn brings brand management into the 21st century, addressing how branding contributes to the purchase process and how to position a strong global brand, from identifying the appropriate competitive set, offering a sustainable differential advantage, and targeting the right strategic segment. This essential guide also covers how customer ownership of your brand affects marketing strategy, methods for assessing brand value, how to manage a brand for long-term profitability, effective brand communications and repositioning strategies, and how to manage a brand in a world of total transparency—where one slip-up can go around the world via social media instantaneously. Filled with stories about how Coca-Cola, The Estée Lauder Companies Inc., Marriott, Apple, Starbucks, Campbell Soup Company, Southwest Airlines, and celebrities like Lady Gaga are leveraging their brands, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm. |
business analytics specialization wharton: Innovation Tournaments Christian Terwiesch, Karl Ulrich, 2009-06-09 Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach this book demonstrates how to systematically identify exceptional opportunities for innovation. An innovation tournament, just like its counterpart in sports, starts with a large number of candidates, with opportunities as the players. These opportunities are pitted against each other until only the exceptional survive. This book provides a principled approach for the effective management of innovation tournaments - identifying a wealth of promising opportunities and then evaluating and filtering them intelligently for greatest profitability. With a set of practical tools for creating and identifying new opportunities, it guides the reader in evaluating and screening opportunities. The book demonstrates how to construct an innovation portfolio and how to align the innovation process with an organization's competitive strategy. Innovation Tournaments employs quirky, fresh examples ranging from movies to medical devices. The authors' tool kit is built on their extensive research, their entrepreneurial backgrounds, and their teaching and consulting work with many highly innovative organizations. |
business analytics specialization wharton: The Acquisition Storm: How Does It Feel Yana Chizhikova, 2024-01-29 This book is dedicated to you who have already had or will still have to go through significant changes in your work and life caused by the purchase and reorganization of your company. This story looks like an easy-read allegory, with the analogy to the well-known change curve in psychology, but you will think about: How do I feel about the new old workplace, managers, and colleagues? Am I able to cooperate with the new management? If I will collaborate, when and how? Such an insider's view on the situation with our adaptation is rarely offered. This book is definitely for you trying to stay and adapt to the new work requirements and culture. All is possible, although the way to the winning result is complex and challenging. |
business analytics specialization wharton: Retail Analytics Emmett Cox, 2011-10-18 The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail environment, from retail basics and organization structures to common retail database designs. Packed with case studies and examples, this book insightfully reveals how you can begin using your business data as a strategic advantage. Helps retailers and analysts to use analytics to sell more merchandise Provides fact-based analytic strategies that can be replicated with the same success the author achieved on a global level Reveals how retailers can begin using their data as a strategic advantage Includes examples from many retail departments illustrating successful use of data and analytics Analytics is the wave of the future. Put your data to strategic use with the proven guidance found in Retail Analytics. |
business analytics specialization wharton: From Job Loss to Dream Job Yana Chizhikova, 2024-01-28 Start turning things around from job loss to landing your dream job with From Job Loss to Dream Job: Doing Well in Midlife Career Changes. This book is for people in their midlife, showing you step-by-step how to bounce back after losing a job. It helps you figure out your dream job and how to make it happen. Packed with easy-to-follow tips and explanations, this book is like a map to help you get through tough times and do well. Whether thinking about your job differently or dreaming big, this book gives you the tools and ideas to succeed in your midlife career changes. Is it possible to change your professional life after your 40 years? Is it possible to change your life so that you can be satisfied with it? What will it take to do this? How can we do it in the best way? You may find some helpful information by reading this book about: job change at will loss of job job search choosing the type of education being an entrepreneur or a hired employee etc The author hopes you find this information valuable. Do not just get by – do great with this helpful book. |
business analytics specialization wharton: Contagious Jonah Berger, 2016-05-03 Upper Saddle River, N.J. : Creative Homeowner, |
business analytics specialization wharton: Leading the Life You Want Stewart Friedman, 2014-09-16 A Wall Street Journal Bestseller “For nearly thirty years, my life’s work has been to help people like you find ways to bring the often warring aspects of life into greater harmony.” — Stew Friedman, from Leading the Life You Want You’re busy trying to lead a “full” life. But does it really feel full—or are you stretched too thin? Enter Stew Friedman, Wharton professor, adviser to leaders across the globe, and passionate advocate of replacing the misguided metaphor of “work/life balance” with something more realistic and sustainable. If you’re seeking “balance” you’ll never achieve it, argues Friedman. The idea that “work” competes with “life” ignores the more nuanced reality of our humanity—the interaction of four domains: work, home, community, and the private self. The goal is to create harmony among them instead of thinking only in terms of trade-offs. It can be done. Building on his national bestseller, Total Leadership, and on decades of research, teaching, and practice as both consultant and senior executive, Friedman identifies the critical skills for integrating work and the rest of life. He illustrates them through compelling original stories of these remarkable people: • former Bain & Company CEO and Bridgespan co-founder Tom Tierney • Facebook COO and bestselling author Sheryl Sandberg • nonprofit leader and US Navy SEAL Eric Greitens • US First Lady Michelle Obama • soccer champion-turned-broadcaster Julie Foudy • renowned artist Bruce Springsteen Each of these admirable (though surely imperfect) people exemplifies a set of skills—for being real, being whole, and being innovative—that produce a sense of purpose, coherence, and optimism. Based on interviews and research, their stories paint a vivid picture of how six very different leaders use these skills to act with authenticity, integrity, and creativity—and they prove that significant public success is accomplished not at the expense of the rest of life, but as the result of meaningful engagement in all its parts. With dozens of practical exercises for strengthening these skills, curated from the latest research in organizational psychology and related fields, this book will inspire you, inform you, and instruct you on how to take realistic steps now toward leading the life you truly want. |
business analytics specialization wharton: Hedge Fund Course Stuart A. McCrary, 2004-12-03 A self-study course that reviews the technical and quantitative knowledge necessary to properly manage a hedge fund Today, traditional asset managers are looking to develop their own hedge funds as alternative offerings to their clients. Hedge Fund Course presents all the technical and quantitative knowledge necessary to run a leveraged investment company, and complements the less-technical information presented in the popular, How to Create and Manage a Hedge Fund (0-471-22488-X). Filled with in-depth insight and expert advice, this book represents an executive-level educational program for money managers exploring the launch of alternative investment strategies or entering the hedge fund industry for the first time. Stuart A. McCrary (Winnetka, IL) is a partner with Chicago Partners LLC and specializes in options, mortgage-backed securities, derivatives, and hedge funds. As president of Frontier Asset Management, McCrary managed and ran his own hedge fund before joining Chicago Partners. He received his BA and MBA from Northwestern University. |
business analytics specialization wharton: Rude Awakening Mauro F. Guillén, 2018-05 In the wake of World War II, a number of institutions designed to promote a liberal global economic and geopolitical order were established—the International Monetary Fund, the General Agreement on Tariffs and Trade (forerunner of the World Trade Organization), and the World Bank in the economic sphere, and the United Nations in the geopolitical realm. Although these organizations were far from perfect, their actions promoted rising living standards and political freedoms for all. Liberalism thus reengineered represented a fundamental bet on the supremacy of democracy and the market economy, and spurred the transformation of North America, Western Europe, and Japan into prosperous societies, each with a large and vibrant middle class and a social safety net. Now, however, this liberal geopolitical and economic order is under attack. The free movement of goods, services, money, people, and information that once formed the recipe for progress under liberalism is blamed by many for rising inequality, mass migrations, and the declining legitimacy of political parties, as well as the fragmentation of global superpower relations. Nationalism, xenophobia, and populism continue to advance at the right and left ends of the political spectrum, eroding the moderate middle ground. In Rude Awakening, Mauro F. Guillén argues for an improved international arrangement to provide for stability and prosperity. He offers key considerations that a reinvented global liberal order must address—from finding a balance between markets and governments to confronting present realities, such as rapid technological change and social inequality, to recognizing that Europe and the United States can no longer attempt by themselves to steer the global economy. Rude Awakening affirms the potential of liberalism still to provide a flexible framework for governments, businesses, workers, and citizens to explore and make necessary compromises and coalitions for a better future. |
business analytics specialization wharton: Why Good People Can't Get Jobs Peter Cappelli, 2012-05-29 Peter Cappelli confronts the myth of the skills gap and provides an actionable path forward to put people back to work. Even in a time of perilously high unemployment, companies contend that they cannot find the employees they need. Pointing to a skills gap, employers argue applicants are simply not qualified; schools aren't preparing students for jobs; the government isn't letting in enough high-skill immigrants; and even when the match is right, prospective employees won't accept jobs at the wages offered. In this powerful and fast-reading book, Peter Cappelli, Wharton management professor and director of Wharton's Center for Human Resources, debunks the arguments and exposes the real reasons good people can't get hired. Drawing on jobs data, anecdotes from all sides of the employer-employee divide, and interviews with jobs professionals, he explores the paradoxical forces bearing down on the American workplace and lays out solutions that can help us break through what has become a crippling employer-employee stand-off. Among the questions he confronts: Is there really a skills gap? To what extent is the hiring process being held hostage by automated software that can crunch thousands of applications an hour? What kind of training could best bridge the gap between employer expectations and applicant realities, and who should foot the bill for it? Are schools really at fault? Named one of HR Magazine's Top 20 Most Influential Thinkers of 2011, Cappelli not only changes the way we think about hiring but points the way forward to rev America's job engine again. |
business analytics specialization wharton: Customer Centricity Peter Fader, 2012 Not all customers are created equal. Despite what the tired old adage says, the customer is not always right. Not all customers deserve your best efforts: in the world of customer centricity, there are good customers...and then there is pretty much everybody else. Upending some of our most fundamental beliefs, renowned behavioral data expert Peter Fader, Co-Director of The Wharton Customer Analytics Initiative, helps businesses radically rethink how they relate to customers. He provides insights to help you revamp your performance metrics, product development, customer relationship management and organization in order to make sure you focus directly on the needs of your most valuable customers and increase profits for the long term. |
business analytics specialization wharton: Norms in the Wild Cristina Bicchieri, 2017 Large scale behavioral interventions work in some social contexts, but fail in others. The book explains this phenomenon with diverse personal and social behavioral motives, guided by research in economics, psychology, and international consulting done with UNICEF. The book offers tested tools that mobilize mass media, community groups, and autonomous first movers (or trendsetters) to alter harmful collective behaviors. |
business analytics specialization wharton: Beyond Advertising Yoram (Jerry) Wind, Catharine Findiesen Hays, 2016-02-02 The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today’s unprecedented speed and scope of technological change? Beyond Advertising provides a business transformation road map for an aspirational future, based on the insights of more than 200 of the world’s most forward-thinking executives, innovators, and academics all grappling with today’s unique challenges and opportunities. This book offers a concrete set of principles, including The All Touchpoint Value Creation Model, designed to lift us out of reactive thinking and encourage the co-creation of a future better for business, better for people, and better for society. Actionable steps include: Holistically orchestrate and allocate resources across all touchpoints Redefine expectations of success to align for multi-win outcomes Provide every stakeholder at all touchpointsa R.A.V.E.S. standard of content: relevant and respectful, actionable, valuable, exceptional experiences, and a shareworthy story Develop all touchpoints to maximize the M.A.D.E.s value of context: the complete person, the features of the delivery platform, the dynamic environment, and synergies with other touchpoints |
business analytics specialization wharton: Financial Planning & Analysis and Performance Management Jack Alexander, 2018-06-13 Critical insights for savvy financial analysts Financial Planning & Analysis and Performance Management is the essential desk reference for CFOs, FP&A professionals, investment banking professionals, and equity research analysts. With thought-provoking discussion and refreshing perspective, this book provides insightful reference for critical areas that directly impact an organization’s effectiveness. From budgeting and forecasting, analysis, and performance management, to financial communication, metrics, and benchmarking, these insights delve into the cornerstones of business and value drivers. Dashboards, graphs, and other visual aids illustrate complex concepts and provide reference at a glance, while the author’s experience as a CFO, educator, and general manager leads to comprehensive and practical analytical techniques for real world application. Financial analysts are under constant pressure to perform at higher and higher levels within the realm of this consistently challenging function. Though areas ripe for improvement abound, true resources are scarce—until now. This book provides real-world guidance for analysts ready to: Assess performance of FP&A function and develop improvement program Improve planning and forecasting with new and provocative thinking Step up your game with leading edge analytical tools and practical solutions Plan, analyze and improve critical business and value drivers Build analytical capability and effective presentation of financial information Effectively evaluate capital investments in uncertain times The most effective analysts are those who are constantly striving for improvement, always seeking new solutions, and forever in pursuit of enlightening resources with real, useful information. Packed with examples, practical solutions, models, and novel approaches, Financial Planning & Analysis and Performance Management is an invaluable addition to the analyst’s professional library. Access to a website with many of the tools introduced are included with the purchase of the book. |
business analytics specialization wharton: Business Analysis and Valuation Sue Joy Wright, Michael Bradbury, Philip Lee, Krishna G. Palepu, Paul M. Healy, 2014 Business Analysis and Valuation has been developed specifically for students undertaking accounting Valuation subjects. With a significant number of case studies exploring various issues in this field, including a running chapter example, it offers a practical and in-depth approach. This second edition of the Palepu text has been revitalised with all new Australian content in parts 1-3, making this edition predominantly local, while still retaining a selection of the much admired and rigorous Harvard case studies in part 4. Retaining the same author team, this new edition presents the field of valuation accounting in the Australian context in a clear, logical and thorough manner. |
business analytics specialization wharton: Principles of Management David S. Bright, Anastasia H. Cortes, Eva Hartmann, 2023-05-16 Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters. |
business analytics specialization wharton: The Rise of the Naked Economy Ryan Coonerty, Jeremy Neuner, 2013-07-09 What happens when work is no longer a place but a state of mind: when the trappings that have defined the economy as we knew it are stripped away and we start from the bare essence of what it means to make a living? From corner coffee shops to Fortune 500 companies, workers from all different backgrounds are creating a new reality and prosperity. The Rise of the Naked Economy shows readers how to achieve both personal and professional success in an economy that does not guarantee lifetime employment. Pioneers Coonerty and Neuner report from the front lines on the future of work. From the recently graduated to the recently laid off, this book covers how the rise in non-traditional employment calls for a new infrastructure, strategy, and attitude for workers, companies, and communities alike. Through interviews with the people, companies, and policymakers who are leading the change and already profiting from it, The Rise of the Naked Economy provides an optimistic, humorous, and inspirational vision for readers who want reclaim their lives and livelihoods. |
business analytics specialization wharton: Connected Strategy Nicolaj Siggelkow, Christian Terwiesch, 2019-04-30 Business Models for Transforming Customer Relationships What if there were a way to turn occasional, sporadic transactions with customers into long-term, continuous relationships--while simultaneously driving dramatic improvements in operational efficiency? What if you could break your existing trade-offs between superior customer experience and low cost? This is the promise of a connected strategy. New forms of connectivity--involving frequent, low-friction, customized interactions--mean that companies can now anticipate customer needs as they arise, or even before. Simultaneously, enabled by these technologies, companies can create new business models that deliver more value to customers. Connected strategies are win-win: Customers get a dramatically improved experience, while companies boost operational efficiency. In this book, strategy and operations experts Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in industries such as healthcare, financial services, mobility, retail, entertainment, nonprofit, and education, Connected Strategy identifies the four pathways--respond-to-desire, curated offering, coach behavior, and automatic execution--for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies. Whether you're trying to revitalize strategy in an established company or disrupt an industry as a startup, this book will help you: Reshape your connections with your customers Find new ways to connect with existing suppliers while also activating new sources of capacity Create the right revenue model Make the best technology choices to support your strategy Integrating rich examples, how-to advice, and practical tools in the form of workshop chapters throughout, this book is the ultimate resource for creating competitive advantage through connected relationships with your customers and redefined connections in your industry. |
business analytics specialization wharton: Hands-On Artificial Intelligence on Amazon Web Services Subhashini Tripuraneni, Charles Song, 2019-10-04 Perform cloud-based machine learning and deep learning using Amazon Web Services such as SageMaker, Lex, Comprehend, Translate, and Polly Key Features Explore popular machine learning and deep learning services with their underlying algorithms Discover readily available artificial intelligence(AI) APIs on AWS like Vision and Language Services Design robust architectures to enable experimentation, extensibility, and maintainability of AI apps Book Description From data wrangling through to translating text, you can accomplish this and more with the artificial intelligence and machine learning services available on AWS. With this book, you'll work through hands-on exercises and learn to use these services to solve real-world problems. You'll even design, develop, monitor, and maintain machine and deep learning models on AWS. The book starts with an introduction to AI and its applications in different industries, along with an overview of AWS artificial intelligence and machine learning services. You'll then get to grips with detecting and translating text with Amazon Rekognition and Amazon Translate. The book will assist you in performing speech-to-text with Amazon Transcribe and Amazon Polly. Later, you'll discover the use of Amazon Comprehend for extracting information from text, and Amazon Lex for building voice chatbots. You will also understand the key capabilities of Amazon SageMaker such as wrangling big data, discovering topics in text collections, and classifying images. Finally, you'll cover sales forecasting with deep learning and autoregression, before exploring the importance of a feedback loop in machine learning. By the end of this book, you will have the skills you need to implement AI in AWS through hands-on exercises that cover all aspects of the ML model life cycle. What you will learn Gain useful insights into different machine and deep learning models Build and deploy robust deep learning systems to production Train machine and deep learning models with diverse infrastructure specifications Scale AI apps without dealing with the complexity of managing the underlying infrastructure Monitor and Manage AI experiments efficiently Create AI apps using AWS pre-trained AI services Who this book is for This book is for data scientists, machine learning developers, deep learning researchers, and artificial intelligence enthusiasts who want to harness the power of AWS to implement powerful artificial intelligence solutions. A basic understanding of machine learning concepts is expected. |
business analytics specialization wharton: Introduction to Business Lawrence J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel, Bethann Talsma, James C. Hyatt, 2024-09-16 Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License. |
business analytics specialization wharton: Never Stop Learning Bradley R. Staats, 2018-05-15 Keep learning, or risk becoming irrelevant. It's a truism in today's economy: the only constant is change. Technological automation is making jobs less routine and more cognitively challenging. Globalization means you're competing with workers around the world. Simultaneously, the internet and other communication technologies have radically increased the potential impact of individual knowledge.The relentless dynamism of these forces shaping our lives has created a new imperative: we must strive to become dynamic learners. In every industry and sector, dynamic learners outperform their peers and realize higher impact and fulfillment by learning continuously and by leveraging that learning to build yet more knowledge. In Never Stop Learning, behavioral scientist and operations expert Bradley R. Staats describes the principles and practices that comprise dynamic learning and outlines a framework to help you become more effective as a lifelong learner. The steps include: Valuing failure Focusing on process, not outcome, and on questions, not answers Making time for reflection Learning to be true to yourself by playing to your strengths Pairing specialization with variety Treating others as learning partners Replete with the most recent research about how we learn as well as engaging stories that show how real learning happens, Never Stop Learning will become the operating manual for leaders, managers, and anyone who wants to keep thriving in the new world of work. |
business analytics specialization wharton: Supercharge Power BI MrExcel's Holy Macro! Books, Matt Allington, 2024-09-26 Master the power of DAX and data modeling in Power BI to elevate your data analysis skills. This comprehensive guide covers essential functions, advanced techniques, and practical examples for mastering business analytics. Key Features Comprehensive coverage of DAX functions Step-by-step progression from basics to advanced topics Practical examples to reinforce learning Book DescriptionThis guide is designed to empower Power BI users with advanced skills in data modeling and DAX. It begins with an introduction to the foundational concepts of data modeling, where you'll learn how to structure your data for optimal performance and analysis. You’ll then progress to mastering essential DAX functions, including iterators, filters, and time intelligence. These chapters will help you create sophisticated calculations that bring your data to life. As you advance, the guide delves into more complex topics like evaluation context, context transition, and disconnected tables. These concepts are crucial for understanding how DAX formulas interact with your data, enabling you to build more accurate and insightful reports. The guide also covers practical applications, such as transferring DAX skills to Excel and using advanced Power BI features like Analyze in Excel and Cube Formulas. By the end of this book, you'll have a deep understanding of both data modeling and DAX, equipping you with the knowledge to tackle complex data challenges. Whether you’re working on business intelligence projects or enhancing your data analysis capabilities, this guide will give you the tools to excel in Power BI.What you will learn Create and load data models Master DAX functions Utilize filter propagation Implement time intelligence Transition context efficiently Transfer DAX skills to Excel Who this book is for This book is ideal for data analysts, business intelligence professionals, and Power BI users looking to deepen their understanding of DAX and data modeling. A basic understanding of Power BI and familiarity with data analysis concepts are recommended. |
business analytics specialization wharton: The Art of Woo G. Richard Shell, Mario Moussa, 2007 Explains that the selling of ideas is a matter of encouraging others to share one's beliefs in a guide for salespeople that invites readers to self-assess their persuasion personality and build on natural strengths. |
business analytics specialization wharton: Introduction to Financial Accounting Andrew Thomas, Anne Marie Ward, 2012 The new seventh edition of 'Introduction to Financial Accounting' has been fully revised and updated to reflect the very latest developments in this dynamic field and offers contemporary and comprehensive coverage of Financial Accounting today. |
business analytics specialization wharton: The Architecture of Collapse Mauro F. Guillén, 2015 Using a variety of economic, financial, and political indicators, this book demonstrates that the global system has become an 'architecture of collapse'. The global financial crisis of 2008, the bilateral relationship between the U.S. and China, and the European sovereign debt crisis illustrate the causes and the consequences of global instability |
business analytics specialization wharton: The Strategic Leader's Roadmap Harbir Singh, Michael Useem, 2016-10-11 We can all become strategic leaders if we stay on the right path. Even a strong leader can flounder without an effective strategy, and the most powerful strategy can fail without the right leader. Only those who master and integrate both skills can effectively navigate the challenges that lay ahead for today's organizations. The authors offer a 6-point checklist for leading strategically that will help managers strengthen their capacity to develop strategy and to lead its execution. |
business analytics specialization wharton: The Unicorn's Shadow Ethan Mollick, 2020-06-23 Bringing hard data to the way we think about entrepreneurial success, this bold call to action draws on the latest scientific evidence to dispel the most pervasive startup myths and light a path to entrepreneurship for those eclipsed by the hype. When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous unicorns that have achieved valuations of over $1 billion, from Facebook to Google to Uber. In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works. Among the issues he examines: Which founders are most likely to succeed?Where do the best startup ideas come from?What's the most foolproof way of securing the funding needed to take a company to the next level?Should your sales pitch really be something out of Hollywood?What's the best way to grow and scale your company and create a thriving culture that won't hinder expansion? Mollick argues that entrepreneurship is too important, both for society and for the individuals who start companies, to be eclipsed by the shadows of unicorns. He shows we can democratize entrepreneurship—but only by following an evidence-based approach that puts to rest the false narratives that surround it. |
business analytics specialization wharton: Hands-On Artificial Intelligence on Amazon Web Services Subhashini Tripuraneni, Charles Song, 2019-10-04 Perform cloud-based machine learning and deep learning using Amazon Web Services such as SageMaker, Lex, Comprehend, Translate, and Polly Key FeaturesExplore popular machine learning and deep learning services with their underlying algorithmsDiscover readily available artificial intelligence(AI) APIs on AWS like Vision and Language ServicesDesign robust architectures to enable experimentation, extensibility, and maintainability of AI appsBook Description From data wrangling through to translating text, you can accomplish this and more with the artificial intelligence and machine learning services available on AWS. With this book, you’ll work through hands-on exercises and learn to use these services to solve real-world problems. You’ll even design, develop, monitor, and maintain machine and deep learning models on AWS. The book starts with an introduction to AI and its applications in different industries, along with an overview of AWS artificial intelligence and machine learning services. You’ll then get to grips with detecting and translating text with Amazon Rekognition and Amazon Translate. The book will assist you in performing speech-to-text with Amazon Transcribe and Amazon Polly. Later, you’ll discover the use of Amazon Comprehend for extracting information from text, and Amazon Lex for building voice chatbots. You will also understand the key capabilities of Amazon SageMaker such as wrangling big data, discovering topics in text collections, and classifying images. Finally, you’ll cover sales forecasting with deep learning and autoregression, before exploring the importance of a feedback loop in machine learning. By the end of this book, you will have the skills you need to implement AI in AWS through hands-on exercises that cover all aspects of the ML model life cycle. What you will learnGain useful insights into different machine and deep learning modelsBuild and deploy robust deep learning systems to productionTrain machine and deep learning models with diverse infrastructure specificationsScale AI apps without dealing with the complexity of managing the underlying infrastructureMonitor and Manage AI experiments efficientlyCreate AI apps using AWS pre-trained AI servicesWho this book is for This book is for data scientists, machine learning developers, deep learning researchers, and artificial intelligence enthusiasts who want to harness the power of AWS to implement powerful artificial intelligence solutions. A basic understanding of machine learning concepts is expected. |
business analytics specialization wharton: The 360° Corporation Sarah Kaplan, 2019-09-03 Companies are increasingly facing intense pressures to address stakeholder demands from every direction: consumers want socially responsible products; employees want meaningful work; investors now screen on environmental, social, and governance criteria; clicktivists create social media storms over company missteps. CEOs now realize that their companies must be social as well as commercial actors, but stakeholder pressures often create trade-offs with demands to deliver financial performance to shareholders. How can companies respond while avoiding simple greenwashing or pinkwashing? This book lays out a roadmap for organizational leaders who have hit the limits of the supposed win-win of shared value to explore how companies can cope with real trade-offs, innovating around them or even thriving within them. Suggesting that the shared-value mindset may actually get in the way of progress, bestselling author Sarah Kaplan shows in The 360° Corporation how trade-offs, rather than being confusing or problematic, can actually be the source of organizational resilience and transformation. |
business analytics specialization wharton: Business Forecasting, Second Edition A. Reza Hoshmand, 2009-12-04 This book emphasizes the rationale, application, and interpretation of the most commonly used forecasting techniques in business. |
business analytics specialization wharton: An Entire MBA in 1 Course Chris Haroun, 2016-02-09 ** ACCORDING TO BUSINESS INSIDER: Getting your MBA has never been easier. Haroun is one of the highest rated professors on Udemy, so you can expect to be in good hands through the course of your education. ** This is the book version of the popular Udemy.com course called An Entire MBA in 1 Course. From the Author of 101 Crucial Lessons They Don't Teach You in Business School, which Forbes magazine calls 1 of 6 books that all entrepreneurs need to read right now. This book will teach you everything you need to know about business....from starting a company to taking it public. Most business books are significantly outdated. This book leverages many online resources and makes the general business, accounting and finance process very easy to understand (and enjoyable too)! There are many incredibly engaging and entertaining video links in the book to YouTube and other sources; 'edutainment' works! Although this book is close to 400 pages, I tried to visualize the content of this book as much as possible as this is a more impactful and enjoyable way to learn (think Pinterest versus the tiny words in the Economist)! The contents of this book are all based on my work experience at several firms, including Goldman Sachs, the consulting industry at Accenture, a few companies I have started, the hedge fund industry where I worked at Citadel and most recently, based on my experience at a prominent San Francisco based venture capital firm. I also included many helpful practical business concepts I learned while I did an MBA at Columbia University and a Bachelor of Commerce degree at McGill University. Think of this book as a greatest hits business summary from my MBA, undergraduate business degree, work experience in consulting, equities, hedge funds, venture capital and starting my own companies. As the title of this book suggests, this is an entire MBA in one book; it's also a practical manual to help you accomplish your business career goals. I have minimized boring theoretical concepts in this book in order to keep it as close to reality as possible. I hope you enjoy it! In addition to teaching at 4 universities in the San Francisco Bay Area, you can find other courses that I teach online at www.udemy.com/user/chris-haroun/. |
business analytics specialization wharton: Venture Capital and the Finance of Innovation Andrew Metrick, Ayako Yasuda, 2011-06-15 This useful guide walks venture capitalists through the principles of finance and the financial models that underlie venture capital decisions. It presents a new unified treatment of investment decision making and mark-to-market valuation. The discussions of risk-return and cost-of-capital calculations have been updated with the latest information. The most current industry data is included to demonstrate large changes in venture capital investments since 1999. The coverage of the real-options methodology has also been streamlined and includes new connections to venture capital valuation. In addition, venture capitalists will find revised information on the reality-check valuation model to allow for greater flexibility in growth assumptions. |
business analytics specialization wharton: Corporate Diplomacy Witold J. Henisz, 2017-09-08 Managers of multinational organizations are struggling to win the strategic competition for the hearts and minds of external stakeholders. These stakeholders differ fundamentally in their worldview, their understanding of the market economy and their aspirations and fears for the future. Their collective opinions of managers and corporations will shape the competitive landscape of the global economy and have serious consequences for businesses that fail to meet their expectations. This important new book argues that the strategic management of relationships with external stakeholders – what the author calls Corporate Diplomacy – is not just canny PR, but creates real and lasting business value.Using a mix of colourful examples, practically relevant tools and considered perspectives, the book hones in on a fundamental challenge that managers of multinational corporations face as they strive to compete in the 21st century. As falling communication costs shrink, the distance between external stakeholders and shareholder value is increasingly created and protected through a strategic integration of the external stakeholder facing functions. These include government affairs, stakeholder relations, sustainability, enterprise risk management, community relations and corporate communications. Through such integration, the place where business, politics and society intersect need not be a source of nasty surprises or unexpected expenses. Most of the firms profiled in the book are now at the frontier of corporate diplomacy. But they didn’t start there. Many of them were motivated by past failings. They fell into conflicts with critical stakeholders – politicians, communities, NGO staffers, or activists – and they suffered. They experienced delays or disruptions to their operations, higher costs, angry customers, or thwarted attempts at expansion. Eventually, the managers of these companies developed smarter strategies for stakeholder engagement. They became corporate diplomats. The book draws on their experiences to take the reader to the forefront of stakeholder engagement and to highlight the six elements of corprate diplomacy. |
business analytics specialization wharton: Invisible Influence Jonah Berger, 2017-06-20 You think that your choices and behaviors are driven by your individual, personal tastes, and opinions. Our own personal thoughts and opinions is patently obvious. Right? Wrong. Other people's behavior has a huge influence on everything we do, from the mundane to the momentous. Berger integrates research and thinking from business, psychology, and social science to focus on the subtle, invisible influences behind our choices as individuals |
business analytics specialization wharton: Big Data Driven Supply Chain Management Nada R. Sanders, 2014-05-07 Master a complete, five-step roadmap for leveraging Big Data and analytics to gain unprecedented competitive advantage from your supply chain. Using Big Data, pioneers such as Amazon, UPS, and Wal-Mart are gaining unprecedented mastery over their supply chains. They are achieving greater visibility into inventory levels, order fulfillment rates, material and product delivery… using predictive data analytics to match supply with demand; leveraging new planning strengths to optimize their sales channel strategies; optimizing supply chain strategy and competitive priorities; even launching powerful new ventures. Despite these opportunities, many supply chain operations are gaining limited or no value from Big Data. In Big Data Driven Supply Chain Management, Nada Sanders presents a systematic five-step framework for using Big Data in supply chains. You'll learn best practices for segmenting and analyzing customers, defining competitive priorities for each segment, aligning functions behind strategy, dissolving organizational boundaries to sense demand and make better decisions, and choose the right metrics to support all of this. Using these techniques, you can overcome the widespread obstacles to making the most of Big Data in your supply chain — and earn big profits from the data you're already generating. For all executives, managers, and analysts interested in using Big Data technologies to improve supply chain performance. |
business analytics specialization wharton: The Mom Test Rob Fitzpatrick, 2013-10-09 The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better. |
BUSINESS | English meaning - Cambridge Dictionary
BUSINESS definition: 1. the activity of buying and selling goods and services: 2. a particular company that buys and…. Learn more.
ENTERPRISE | English meaning - Cambridge Dictionary
ENTERPRISE definition: 1. an organization, especially a business, or a difficult and important plan, especially one that…. Learn more.
SAVVY | English meaning - Cambridge Dictionary
SAVVY definition: 1. practical knowledge and ability: 2. having or showing practical knowledge and experience: 3…. Learn more.
LEVERAGE | English meaning - Cambridge Dictionary
LEVERAGE definition: 1. the action or advantage of using a lever: 2. power to influence people and get the results you…. Learn more.
INCUMBENT | English meaning - Cambridge Dictionary
INCUMBENT definition: 1. officially having the named position: 2. to be necessary for someone: 3. the person who has or…. Learn more.
BUSINESS | English meaning - Cambridge Dictionary
BUSINESS definition: 1. the activity of buying and selling goods and services: 2. a particular company that buys …
ENTERPRISE | English meaning - Cambridge Dictionary
ENTERPRISE definition: 1. an organization, especially a business, or a difficult and important plan, …
SAVVY | English meaning - Cambridge Dictionary
SAVVY definition: 1. practical knowledge and ability: 2. having or showing practical knowledge and experience: …
LEVERAGE | English meaning - Cambridge Dictionary
LEVERAGE definition: 1. the action or advantage of using a lever: 2. power to influence people and get the results …
INCUMBENT | English meaning - Cambridge Dictionary
INCUMBENT definition: 1. officially having the named position: 2. to be necessary for someone: 3. the …