Advertisement
| business as a force for good: Force for Good Brian Engelland, 2017-10-26 These pages show you how to infuse integrity into your business and why it is so essential to success. You will learn not only the responsibilities you have to your employees, to your customers, and to society in general, but also why you must fulfill these responsibilities to remain competitive. In short, you’ll learn how to do the right thing in business, and how to do it the right way. From Force for Good you’ll learn: The one principal concern of business (Hint: it’s not profit)The particular virtues you must have to run a good businessWhat natural law is and how it applies to businessThe 3 elements of business integrityThe 4 core principles of Catholic social doctrine that render even very competitive businesses humaneThe 6 things you must consider when making ethical decisionsThe 10 steps you must take now to develop integrity in your business These helpful pages include, as well: Scriptural support for Catholic Social Doctrines related to businessDozens of quotes from papal encyclicals about businessMany real-life examples from real businesses, successful and notPlus, much more to make you a better person and your business a better business! |
| business as a force for good: Net Positive Paul Polman, Andrew Winston, 2021-10-05 A Financial Times Best Business Book of the Year Named one of 10 Best New Management Books for 2022 by Thinkers50 An advocate of sustainable capitalism explains how it's done — The Economist Polman's new book with the sustainable business expert Andrew Winston…argues that it's profitable to do business with the goal of making the world better. — The New York Times Named as recommended reading by Fortune's CEO Daily …Polman has been one of the most significant chief executives of his era and that his approach to business and its role in society has been both valuable and path-breaking. — Financial Times The ex-Unilever CEO who increased his shareholders' returns by 300% while ensuring the company ranked #1 in the world for sustainability for eleven years running has, for the first time, revealed how to do it. Teaming up with Andrew Winston, one of the world's most authoritative voices on corporate sustainability, Paul Polman shows business leaders how to take on humanity's greatest and most urgent challenges—climate change and inequality—and build a thriving business as a result. In this candid and straight-talking handbook, Polman and Winston reveal the secrets of Unilever's success and pull back the curtain on some of the world's most powerful c-suites. Net Positive boldly argues that the companies of the future will profit by fixing the world's problems, not creating them. Together the authors explode our most prevalent corporate myths: from the idea that business' only function is to maximise profits, to the naïve hope that Corporate Social Responsibility will save our species from disaster. These approaches, they argue, are destined for the graveyard. Instead, they show corporate leaders how to make their companies Net Positive—thriving by giving back more to the world than they take. Net Positive companies unleash innovation, build trust, attract the best people, thrill customers, and secure lasting success, all by helping create stronger, more inclusive societies and a healthier planet. Heal the world first, they argue, and you’ll satisfy your investors as a result. With ambitious vision and compelling stories, Net Positive will teach you how to find the inner purpose and courage you need to embrace the only business model that will matter in the years ahead. You will learn how to lead others and unlock your company's soul, while setting and delivering big and aggressive goals, and taking responsibility for all of your company's impacts. You'll find out the secrets to partnering with others, including your competition and critics, to drive transformative change from which you will prosper. You'll build a company that serves your people, your customers, your communities, your shareholders—and your children and grandchildren will thank you for it. Is this win-win for business and humanity too good to be true? Don't believe it. The world's smartest CEOs are already taking their companies on the Net Positive journey and benefitting as a result. Will you be left behind? Join the movement at netpositive.world |
| business as a force for good: The B Corp Handbook Ryan Honeyman, 2014-10-13 Using Business as a Force for Good Join a Growing Movement: Learn how you can join more than 1,000 Certified B Corporations from 80 industries and 35 countries—led by well-known icons like Patagonia and Ben & Jerry's and disruptive upstarts like Warby Parker and Etsy—in a global movement to redefine success in business. Build a Better Business: Drawing on interviews, tips, and best practices from over 100 B Corporations, author and B Corp owner Ryan Honeyman shows that using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase customer trust, loyalty, and evangelism for your brand. More than 1,000 companies from 80 industries and 30 countries are leading a global movement to redefine success in business. They're called B Corporations—B Corps for short—and these businesses create high-quality jobs, help build stronger communities, and restore the environment, all while generating solid financial returns. Author and B Corp owner Ryan Honeyman worked closely with over 100 B Corp CEOs and senior executives to share their tips, advice, and best-practice ideas for how to build a better business and how to meet the rigorous standards for—and enjoy the benefits of—B Corp certification. This book makes the business case for improving your social and environmental performance and offers a step-by-step “quick start guide” on how your company can join an innovative and rapidly expanding community of businesses that want to make money and make a difference. |
| business as a force for good: Forces for Good Leslie R. Crutchfield, Heather McLeod Grant, 2012-05-01 An updated edition of a groundbreaking book on best practices for nonprofits What makes great nonprofits great? In the original book, authors Crutchfield and McLeod Grant employed a rigorous research methodology derived from for-profit books like Built to Last. They studied 12 nonprofits that have achieved extraordinary levels of impact—from Habitat for Humanity to the Heritage Foundation—and distilled six counterintuitive practices that these organizations use to change the world. Features a new introduction that explores the new context in which nonprofits operate and the consequences for these organizations Includes a new chapter on applying the Six Practices to small, local nonprofits, including some examples of these organizations Contains an update on the 12 organizations featured in the original book—how they have fared, what they've learned, and where they are now in their growth trajectory This book has lessons for all readers interested in creating significant social change, including nonprofit managers, donors, and volunteers. |
| business as a force for good: Forces for Good Paul Hargreaves, 2019-03-25 Do you want your business to step up and make a meaningful difference? There’s a new generation of businesses emerging. They’re working together to make a positive impact on the world by redefining what it means to be successful. By changing the way you work and considering the impact of the decisions you make, you can join them in reducing poverty, injustice and environmental damage by balancing purpose with profit. In this ground-breaking book, you will discover how these purpose-driven businesses work and how you can: Increase productivity by fully embracing diversity and developing an inclusive culture.Put respect, courtesy and compassion at the heart of your business.Maximise profits whilst prioritising the needs of people and the planet.Attract an engaged and motivated workforce that’s focused on success and sustainability. Join the growing global community of leaders and like-minded businesses that are putting what they do to work as a force for good. |
| business as a force for good: Better Business Christopher Marquis, 2020-09-13 A compelling look at the B Corp movement and why socially and environmentally responsible companies are vital for everyone’s future Businesses have a big role to play in a capitalist society. They can tip the scales toward the benefit of the few, with toxic side effects for all, or they can guide us toward better, more equitable long-term solutions. Christopher Marquis tells the story of the rise of a new corporate form—the B Corporation. Founded by a group of friends who met at Stanford, these companies undergo a rigorous certification process, overseen by the B Lab, and commit to putting social benefits, the rights of workers, community impact, and environmental stewardship on equal footing with financial shareholders. Informed by over a decade of research and animated by interviews with the movement’s founders and leading figures, Marquis’s book explores the rapid growth of companies choosing to certify as B Corps, both in the United States and internationally, and explains why the future of B Corporations is vital for us all. |
| business as a force for good: Good Business Bill Novelli, 2021-02-02 An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business. In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause. Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can. |
| business as a force for good: Conscious Capitalism, With a New Preface by the Authors John Mackey, Rajendra Sisodia, 2014-01-07 The bestselling book, now with a new preface by the authors At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business, Conscious Capitalism is for anyone hoping to build a more cooperative, humane, and positive future. Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue that both business and capitalism are inherently good, and they use some of today’s best-known and most successful companies to illustrate their point. From Southwest Airlines, UPS, and Tata to Costco, Panera, Google, the Container Store, and Amazon, today’s organizations are creating value for all stakeholders—including customers, employees, suppliers, investors, society, and the environment. Read this book and you’ll better understand how four specific tenets—higher purpose, stakeholder integration, conscious leadership, and conscious culture and management—can help build strong businesses, move capitalism closer to its highest potential, and foster a more positive environment for all of us. |
| business as a force for good: The Heart of Business Hubert Joly, 2021-05-04 A Wall Street Journal Bestseller Named a Financial Times top title How to unleash human magic and achieve improbable results. Hubert Joly, former CEO of Best Buy and orchestrator of the retailer's spectacular turnaround, unveils his personal playbook for achieving extraordinary outcomes by putting people and purpose at the heart of business. Back in 2012, Everyone thought we were going to die, says Joly. Eight years later, Best Buy was transformed as Joly and his team rebuilt the company into one of the nation's favorite employers, vastly increased customer satisfaction, and dramatically grew Best Buy's stock price. Joly and his team also succeeded in making Best Buy a leader in sustainability and innovation. In The Heart of Business, Joly shares the philosophy behind the resurgence of Best Buy: pursue a noble purpose, put people at the center of the business, create an environment where every employee can blossom, and treat profit as an outcome, not the goal. This approach is easy to understand, but putting it into practice is not so easy. It requires radically rethinking how we view work, how we define companies, how we motivate, and how we lead. In this book Joly shares memorable stories, lessons, and practical advice, all drawn from his own personal transformation from a hard-charging McKinsey consultant to a leader who believes in human magic. The Heart of Business is a timely guide for leaders ready to abandon old paradigms and lead with purpose and humanity. It shows how we can reinvent capitalism so that it contributes to a sustainable future. |
| business as a force for good: Making Money Moral Judith Rodin, Saadia Madsbjerg, 2021-02-09 As we look ahead to the recovery from the COVID-19 crisis, Making Money Moral could not come at a better time. —Jamie Dimon, Chairman and Chief Executive Officer, JPMorgan Chase The math doesn't add up: Global financial markets can no longer ignore the world's most critical problems. The risks are too high and the costs too great. In Making Money Moral: How a New Wave of Visionaries Is Linking Purpose and Profit, authors Judith Rodin and Saadia Madsbjerg explore a burgeoning movement of bold and ambitious innovators. These trailblazers are unlocking private-sector investments in new ways to solve global problems, from environmental challenges to social issues such as poverty and inequality. They are earning great returns and reimagining capitalism in the process. Pioneers in the field of sustainable and impact investing, Rodin and Madsbjerg offer first-hand stories of how investors of every type and in every asset class are investing in world-changing solutions—with great success. Meet the visionaries who are leading this movement:The investment managers putting trillions of dollars to work, like TPG, Wellington Management, State Street Global Advisors, Nuveen, Amundi, APG and Natixis;The asset owners driving the transition, like GPIF and PensionDanmark;A new generation of entrepreneurs benefiting from the investments, like DreamBox Learning, an innovative educational technology platform, and Goodlife Pharmacies, which is disrupting the traditional notion of a pharmacy; The corporations that are repurposing their business models to meet demand for sustainable products and services, like Ørsted; andThe nonprofits that are reimagining how to raise money for their work while creating significant value for investors, like The Nature Conservancy. In their book, Rodin and Madsbjerg offer a deep look at the most powerful tools available today—and how they can be unlocked. They reveal:Who the investors are and what they want;How innovative products and investment strategies can deliver long-term value for investors while improving lives and protecting ecosystems;How leaders can build strategies and prepare their organizations to enter and expand this dynamic market; andHow to measure impact, understand critical regulations, and avoid potential pitfalls.A roadmap to making the financial market a force for good, Making Money Moral is a must-read for those seeking private-sector capital to address a big problem, as well as those seeking both to mitigate risk and to invest in big solutions. Judith Rodin and Saadia Madsbjerg identify an important new way of looking at money: from the root of all evil to the fount of all solutions. Their timely, important book on impact investing is full of powerful insights and compelling examples they've seen firsthand. Their work will be sure to accelerate momentum toward a more sustainable world. —Rosabeth Moss Kanter, Harvard Business School Professor and Author of Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time |
| business as a force for good: The Business of Good Jason Haber, 2016-05-16 The Business of Good From Main Street to Wall Street, today's social entrepreneurs are rebooting capitalism, challenging the charity industrial complex, and disrupting business models. Haber envelops the reader in the foundation of social entrepreneurship, from Benjamin Franklin to what he calls The Great Convergence, the turn-of-the-millennium zeitgeist shift which provided the fuel for social entrepreneurship’s surge to the forefront of business. Haber shares the stories of inspiring young people that are disrupting established norms and changing the world. This is a must read book for Millennials, business executives, nonprofits, doers, and dreamers: The Business of Good brings a much-needed fresh and innovative look at social entrepreneurship. |
| business as a force for good: Out Of Business Dennis Fiery, 1999-04-01 Sometimes playing by the rules isn't good enough. When filing a formal complaint, asking for your money back, and engaging in healthy competition just don't do the trick, you need to take serious action. This book arms you with 101 ways to derail, deflate and destroy your target business. And if you want to protect your own business, this book is the best insurance policy you'll ever buy. Whether you're looking to cripple an international conglomerate because of their offensive politics, or shut down the mom-and-pop store that's been ripping off people in your neighborhood, you'll find the techniques here. Don't get mad. Don't get even. Get Revenge. For Information Purposes Only. |
| business as a force for good: Evolution of a Corporate Idealist Christine Bader, 2016-10-21 There is an invisible army of people deep inside the world's biggest and best-known companies, pushing for safer and more responsible practices. They are trying to prevent the next Rana Plaza factory collapse, the next Deepwater Horizon explosion, the next Foxconn labor abuses. Obviously, they don't always succeed. Christine Bader is one of those people. She worked for and loved BP and then-CEO John Browne's lofty rhetoric on climate change and human rights--until a string of fatal BP accidents, Browne's abrupt resignation under a cloud of scandal, and the start of Tony Hayward's tenure as chief executive, which would end with the Deepwater Horizon disaster. Bader's story of working deep inside the belly of the beast is unique in its details, but not in its themes: of feeling like an outsider both inside the company (accused of being a closet activist) and out (assumed to be a corporate shill); of getting mixed messages from senior management; of being frustrated with corporate life but committed to pushing for change from within. The Evolution of a Corporate Idealist: When Girl Meets Oil is based on Bader's experience with BP and then with a United Nations effort to prevent and address human rights abuses linked to business. Using her story as its skeleton, Bader weaves in the stories of other Corporate Idealists working inside some of the world's biggest and best-known companies. |
| business as a force for good: A Force for Good Daniel Goleman, 2015-07-02 For decades, the Dalai Lama has travelled the world, meeting with people from a wealth of countries who differ greatly in their background, social status and viewpoint, bringing them his own individual wisdom and compassion. In his encounters with everyone from the inhabitants of shantytowns in S�o Paulo and Soweto to heads of state in Davos and Washington D.C., the Dalai Lama saw similar problems: a set of values that have helped the very rich to advance beyond the multitudinous poor, a disregard for the environment that could lead to global catastrophe and governments in paralysis, bereft of positive, progressive policies of any sort. Now, as he turns eighty, having built up a profound knowledge of the world we live in today, as well as a penetrating grasp of its scientific context, the Dalai Lama gives us his vision for a better future. Challenging what he sees as a general mixture of cynicism and self-interest, he offers a radically different perspective and a vision that can be assimilated by people around the globe. From cultivating early on a capacity for caring that transcends religious, ideological and national boundaries, to creating an economic system that applies principals of fairness and which values fulfilment, his argument focuses on what is urgent and why it should matter to each of us. In his unique manifesto, the Dalai Lama presents perspective on the world that can bring hope to millions, that will endure beyond the present day and that has the potential to reshape humanity as we know it. |
| business as a force for good: Change for Good Paul Klein, 2022-03-15 Written by a leader with 35 years experience, Change for Good explores businesses' new bottom line: helping to solve social problems. Featuring personal experiences and practical tools that will help businesses, their employees, and the public to take action and make change. |
| business as a force for good: Screw Business As Usual Richard Branson, 2017-04-04 From the trailblazing founder and CEO of the Virgin Group, a powerful argument for using business to make a positive impact in the world. Richard Branson, one of the world’s most famous and admired business leaders, argues that it’s time to turn capitalism upside down—to shift our values from an exclusive focus on profit to also caring for people, communities and the planet. As he writes, “My message is a simple one: business as usual isn’t working. In fact, it’s ‘business as usual’ that’s wrecking our planet. Resources are being used up; the air, the sea, the land—are all heavily polluted. The poor are getting poorer. Many are dying of starvation or because they can’t afford a dollar a day for life-saving medicine. . . . Prophesying doom and gloom is simply not my style. . . . I think business can help fix things and create a more prosperous world for everyone. I happen to believe in business because I believe that business can be a force for good. By that I mean doing good is good for business.” Screw Business as Usual shows how easy it is for both businesses and individuals to embark on a whole new way of doing things, solving major problems and turning our work into something we both love and are proud of. |
| business as a force for good: The Beautiful Business Steven Morris, 2021-10-26 The Beautiful Business encourages entrepreneurs to reclaim their business and life as a fundamental creative journey that enables their people and their business entity to continually evolve and thrive. Based on timeless business, psychology, and artistic principles put forward by some of the greatest hearts and minds in history, The Beautiful Business presents an actionable manifesto to shape any business into an unignorable entity that stands the test of time. This book will change the questions you ask about why your business exists. It will change the way you see your business, your life, and the people around you. It will change how you measure success in your business. It will help you, the business seeker, to make a more beautiful business, life, and world. Your business matters. Make it beautiful. |
| business as a force for good: Profit & Purpose Kyle Westaway, 2014-08-04 Why has Warby Parker been able to make such dramatic inroads against the behemoths in the long established eyeglass market? How has Method revolutionized the soap aisle? Amid the cacophony of online retailers, why has Etsy seen such explosive growth, with 2013 annual sales north of $1 billion? These companies all have been disruptive because they are operating from a strong social/environmental purpose. They are proving a counterintuitive truth – purpose can drive profits. But it’s not just innovative startups that are getting in on the action. Blue chip companies such as Nike, Coca-Cola and IBM are innovating within their organization to create a positive social and environmental impact globally. This is not a trend. It’s the future of business. Based on in-depth interviews with founders, Profit & Purpose profiles a number of the most successful pioneers of this new way forward, telling the stories of thirteen social enterprises ranging from non-profits like Charity:Water and DonorsChoose.org, to for-profits, like Method and Burts Bees; from startups like Etsy and Warby Parker, to multinational corporations with market capitalizations in the hundreds of billions, like Coca-Cola, IBM and Nike. Kyle Westaway digs beneath the public stories of these organizations’ success to reveal how they have harness the power of purpose. Taking readers behind the scenes, he shows how these leading social enterprises progressed from concept to scale, how they overcame common pitfalls, and how they managed to find an optimal balance between their mission and their business mandates. Westaway reveals that though there is no magic bullet formula that guarantees success, there are seven core practices that distinguish these market leaders from the pack of contenders. They are: DISCOVER THROUGH CURIOSITY // Finding the right opportunity catalyzes impact. DESIGN WITH HUMILTY // Prioritizing users creates killer products. BUILD THROUGH HUSTLE // Rallying people creates critical momentum for launch. FUND BY COMMITMENT // Aligning funders around a vision creates true partnerships. CONNECT WITH AUTHENTICITY // Authentic connection builds a movement. SCALE THROUGH COMMUNITY // Focusing on culture ensures smart growth. EVALUATE WITH HONESTY // Honest measurement ensures continual improvement. Profit & Purpose takes the literature on social entrepreneurship an important step forward, providing the practical tools for turning good intentions into breakaway success. |
| business as a force for good: Social Entrepreneurship and Corporate Social Responsibility Joan Marques, Satinder Dhiman, 2020-07-05 This book provides professionals, as well as students, with the understanding that Social Entrepreneurship and Corporate Social Responsibility (CSR) are now core business principles for sustainably. It encourages social entrepreneurs in their role as forerunners, in creating new business models that develop, facilitate or implement constructive solutions to social, cultural and environmental issues. At the same time, this book views corporate social responsibility as a means of challenging existing entities to realize and modify prior unsustainable and predatory business models; and to increase social, cultural and environmental accountability. By linking these two concepts, this book prompts a paradigmatic awakening, whereby the foundational driver of business creation and management no longer rests on profit maximization, but on improvement of the quality of life for society. |
| business as a force for good: Give to Profit Alisoun MacKenzie, 2017 The Give-to-Profit model is an authentic and potent way to turn your business into a force for good. Whether you'd like to raise funds for charity, volunteer, find a cause to support, buy social or are simply looking for ideas, this book will help you step forward with confidence - no matter what stage of business you're at right now. |
| business as a force for good: The Six New Rules of Business Judy Samuelson, 2021-01-12 The rules of business are changing dramatically. The Aspen Institute's Judy Samuelson describes the profound shifts in attitudes and mindsets that are redefining our notions of what constitutes business success. Dynamic forces are conspiring to clarify the new rules of real value creation—and to put the old rules to rest. Internet-powered transparency, more powerful worker voice, the decline in importance of capital, and the complexity of global supply chains in the face of planetary limits all define the new landscape. As executive director of the Aspen Institute Business and Society Program, Judy Samuelson has a unique vantage point from which to engage business decision makers and identify the forces that are moving the needle in both boardrooms and business classrooms. Samuelson lays out how hard-to-measure intangibles like reputation, trust, and loyalty are imposing new ways to assess risk and opportunity in investment and asset management. She argues that “maximizing shareholder value” has never been the sole objective of effective businesses while observing that shareholder theory and the practices that keep it in place continue to lose power in both business and the public square. In our globalized era, she demonstrates how expectations of corporations are set far beyond the company gates—and why employees are both the best allies of the business and the new accountability mechanism, more so than consumers or investors. Samuelson's new rules offer a powerful guide to how businesses are changing today—and what is needed to succeed in tomorrow's economic and social landscape. |
| business as a force for good: A Force for Good John Taft, 2015-03-17 Some of the world's most respected financial minds explore how the industry can regain the public's trust and use its power—responsibly —for positive change |
| business as a force for good: Good Is the New Cool Afdhel Aziz, Bobby Jones, 2016-10-25 “We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New Cool Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world. |
| business as a force for good: Who Cares Wins David Jones, 2012-06-13 Written by the CEO of Havas Worldwide, this book shows you how to use social media to engage with customers and grow your business. This isn't a book about social media and the inexorable rise of Facebook and Twitter. Nor is it a book about CSR or business doing good. Instead it's actually the first book that recognises that far from being two separate subjects, they are intrinsically interlinked. And that the most successful leaders and businesses in the future will be those who are the most socially responsible. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. |
| business as a force for good: The Nature of Business Giles Hutchins, 2013-05-07 The business of biomimicry—companies the way nature intended. |
| business as a force for good: WEconomy Sir Craig Kielburger, Sir Holly Branson, Sir Marc Kielburger, 2018-03-07 ***100% of Author Royalties are being donated to charity in keeping with the belief that WEconomy can indeed change the world by empowering families in developing communicates to lift themselves out of poverty with the small business training these book sales are providing. Track your individual impact on a global scale with the specific code on your book’s back cover at WE.org. Your guide to ‘Business with Benefits'... for All! Purpose and profit are powerful human motivators. Combined, this power can change the world. WEconomy is your guidebook to the greatest evolution in business since the assembly line. Discover the secret to achieving purpose with profit in your career and company, all while driving positive impact. Do you crave more meaning in your job? This book is your roadmap. Are you seeking to inspire employees? CEOs are discovering that purpose is the key to increasing productivity and retaining top performers. If you’re in sales, unleash the power of purpose to inspire customers to be passionate brand ambassadors. If you are an aspiring social entrepreneur, learn how to massively scale your mission. Get paid to change the world — who wouldn’t want to be the person doing that? Uncover the methods of megastars like Oprah Winfrey, Earvin “Magic” Johnson, and Sir Richard Branson, who make the world a better place through purposeful—and highly successful—business strategies. The stellar authorial team share in candid detail, the setbacks and achievements they experienced building successful enterprises and charities—with purpose. With the tips inside this book, you, your business, or your charity can: Find a cause that drives you and your career goals to new heights Create a job that you love and be celebrated by your peers, boss, and industry Inspire brand fanatics to stay loyal to you, your company, and your cause Add a halo to your product, grow your geographic reach, innovate for “the next big thing,” engage Boomers to Gen Z, and much more! This is your blueprint for living by your personal values, achieving career success, and changing the world. Purpose and profit are the greatest human motivators. This is the definitive roadmap for bringing the power of both forces together—achieving purpose with profit in your career, company, and changing the world. Do you crave more meaning in your job? This book will give you the roadmap. Are you seeking to inspire employees? CEOs are discovering that purpose is the secret to increasing productivity and retaining top workers. If you’re in sales, unleash the power of purpose to inspire customers to be passionate brand ambassadors. Everyone wants more meaning. We all inherently know that purpose is powerful, but this is the ground-breaking book to unleashing the purpose within your career, company, and life goals. This book will show you how to profit with purpose, whether you’re the one calling the shots or a junior employee looking to advance. Get paid to change the world – who wouldn’t want to be the person doing that? |
| business as a force for good: The Gentle Marketing Revolution Sarah Santacroce, 2021-01-27 Marketing has become a dirty word, a source of mistrust and a nightmare for many entrepreneurs.But what if marketing didn't have to be pushy, soul stealing, and focused on hustle and hype? What if there was a way you could connect with clients authentically and in alignment with your values and still make money? What if purpose and profit could coexist in the business world? Enter the Gentle MARKETING REVOLUTION.Structured around three phases of transformation that revolutionize the traditional Ps of marketing, along with thought-provoking questions to guide the way, Santacroce lays out the necessary steps to replace the old way of marketing with a way that is aligned with your values, your story, and your own unique approach-with profound results. You are in business to share your gifts with the world. The Gentle Marketing Revolution is the compass you need on your journey! |
| business as a force for good: Trailblazer Marc Benioff, Monica Langley, 2019-10-15 NEW YORK TIMES BESTSELLER • The founder and co-CEO of Salesforce delivers an inspiring vision for successful companies of the future—in which changing the world is everyone’s business. “The gold standard on how to use business as a platform for change at this urgent time.”—Ray Dalio, founder of Bridgewater Associates and author of Principles: Life and Work What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do. In Trailblazer, Benioff gives readers a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies. He reveals how Salesforce’s core values—trust, customer success, innovation, and equality—and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives. Along the way, he shares insights and best practices for anyone who wants to cultivate a company culture positioned to thrive in the face of the inevitable disruption ahead. None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces. In the future, profits and progress will no longer be sustainable unless they serve the greater good. Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change. Praise for Trailblazer “A guide for what every business and organization must do to thrive in this period of profound political and economic change.”—Jamie Dimon, chairman and CEO of JPMorgan Chase “In Trailblazer, Benioff explores how companies can nurture a values-based culture to become powerful platforms for change.”—Susan Wojcicki, CEO of YouTube |
| business as a force for good: Good Profit Charles G. Koch, 2015-10-13 NEW YORK TIMES BESTSELLER • Learn how to apply the principles of Charles Koch’s revolutionary Market-Based Management® system to generate good profit in your organization, company, and life “This book helps show you the way to good profit—whether you work for an international supermarket chain, a medium-sized regional business, or your own start-up.”—John Mackey, co-founder and co-CEO, Whole Foods Market The technological innovations, extreme politics, civil unrest, cyber attacks, demographic shifts, and global pandemic that have affected all businesses since this book was published have only confirmed Charles Koch’s belief that “the only reason a business should exist (and the only way it can legitimately survive long term) is to create value in a responsible way.” Hence, the principles in Good Profit are more important today than ever before. What exactly does Koch Industries, Inc., do and why is it so remarkably profitable? Koch’s name may not be on your home’s plywood, vehicle’s grille, smartphone’s connectors, or baby’s ultra-absorbent diapers but it makes them all. And Koch’s Market-Based Management® (MBM) system is what drives these innovations and many more. The core objective of MBM is to generate good profit. Good profit results from products and services that customers vote for freely with their dollars. It results from a bottom-up culture where employees are empowered to act entrepreneurially to discover customers’ preferences and the best ways to improve their lives. Drawing on six decades of interdisciplinary studies, experimental discovery, and practical implementation across Koch businesses worldwide, Charles Koch walks the reader through the five dimensions of MBM to show how to apply its framework in any business, industry, or organization of any size. Readers will learn how to: • Craft a vision for how to thrive in spite of increasingly rapid disruption and ever-changing consumer values • Select and retain a workforce possessing both virtue and talent • Create an environment of knowledge sharing that prizes respectful challenges from everyone at every level • Award employees with ownership and decision rights based on their comparative advantages and proven contributions, not job title • Motivate all employees to maximize their contributions by structuring incentives so compensation is limited only by the value they create A must-read for any leader, entrepreneur, or student, as well as anyone who wants a more civil, fair, and prosperous society, Good Profit is one of the greatest management books of all time. |
| business as a force for good: The Necessary Art of Persuasion Jay A. Conger, 2008-09-08 In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others. |
| business as a force for good: The Healing Organization Raj Sisodia, Michael J. Gelb, 2019-09-17 The image of modern corporations has been shaped by a profits over people approach, but we are at a point where business must take the lead in healing the crises of our time. The Healing Organization shows how corporations can become healing forces. Conscious Capitalism pioneer Raj Sisodia and organizational innovation expert Michael J. Gelb were inspired to write this book because of the epidemic of unnecessary suffering connected with business, including the destruction of the environment; increasing numbers living paycheck-to-paycheck and barely surviving; and rising rates of depression and stress leading to chronic health problems. Based on extensive in-depth interviews and inspiring case studies, Sisodia and Gelb show how companies such as Shake Shack, Hyatt, KIND Healthy Snacks, Eileen Fisher, H-E-B, FIFCO, Jaipur Rugs and DTE Energy are healing their employees, customers, communities and other stakeholders. They represent a diverse sampling of industries and geographies, but they all have significant elements in common, besides being profitable enterprises: Their employees love coming to work. They have passionately loyal customers. They make a significant positive difference to the communities they serve. They preserve and restore the ecosystems in which they operate. The enmity and dividedness between those who champion unfettered capitalism and those who advocate socialism is exacerbating rather than solving our problems. In a world that urgently needs healing on many levels, this is a movement whose time has come. The Healing Organization shows how it can be done, how it is being done, and how you can begin to do it too. |
| business as a force for good: The Fourth Bottom Line Paul Hargreaves, 2021-05-05 Are you looking for a more compassionate, caring and loving way to lead? Do you want to be a leader that makes a meaningful difference, who opposes injustice and strives to make the world a better place? In this unique, empowering and inspiring guide, Business Leader and BCorp Ambassador Paul Hargreaves challenges you to banish outdated, paternalistic, ‘command and control’ leadership and instead embrace the positive, proactive and purpose-led styles that have the power to energise, empower, elevate and change the world. Using an enlightening and thought-provoking mix of stories, quotes and case-studies, Paul will guide you on a journey through 50 essential leadership qualities. Day by day he’ll equip you with ingenious ideas, inspiration and the mindset you need to become a leader who: Nurtures, supports and cherishes the planet as well as your people. Releases love, compassion and care throughout your organisation. Challenges the status quo and is a catalyst for positive change. Uses empathy, trust and mutual respect to drive success and encourage the best in others. By becoming a genuinely dynamic and human leader who’s driven by principle, purpose and passion, you’ll make a more profound impact on your business and the world as you create a legacy to be proud of. |
| business as a force for good: Changing Business from the Inside Out Tim Mohin, 2012-07-02 The BP oil spill, the 2008 global financial collapse, and revelations of scandalous working conditions at Chinese electronics supplier Foxconn show why so many are suspicious of promises of corporate responsibility. But slowly and fitfully, corporations are changing. It’s not just because of the high cost of making amends and a fear of negative publicity. Consumers are demanding better corporate behavior, and an increasing number of executives are eager to make their organizations more of a force for good. But corporations can’t act in responsible ways if no “treehuggers” are working inside the system to lead the effort. For more than two decades, Timothy J. Mohin has worked to improve working conditions, clean up factories, and battle climate change—all while being employed by some of the biggest companies in the world. In Changing Business from the Inside Out he’s written the first practical, authoritative insider’s guide to creating a career in corporate responsibility. Mohin describes how to get started and what the day-to-day experience of being “the designated driver at the corporate cocktail party” is really like. He recounts colorful case studies from his own career, provides advice on how CSR workers can have greater impact, and even looks into how employees in other corporate functions can make a difference. He details the programs and processes needed to support a comprehensive CSR effort, but perhaps most importantly, he identifies the personal and professional skills needed to navigate corporate politics and get buy-in from sometimes skeptical colleagues. With more than 80 percent of the Fortune 500 now publishing “sustainability reports,” a new career path has been forged in corporate responsibility. From strategy to data mining to supply chains and communication, this book is the “operator’s manual” for this new career path. |
| business as a force for good: Sumantra Ghoshal on Management Sumantra Ghoshal, 2005 This collection of Sumantra Ghoshal's most influential writings highlights the main currents of his thinking and shows how he became force for good in the arena of management thought and, by extension, the arena of management practice. |
| business as a force for good: Unlocking Africa's Business Potential Landry Signe, 2020-04-07 Africa welcomes business investment and offers some of the world's highest returns and impacts Africa has tremendous economic potential and offers rewarding opportunities for global businesses looking for new markets and long-term investments with favorable returns. Africa has been one of the world's fastest-growing regions over the past decade, and by 2030 will be home to nearly 1.7 billion people and an estimated $6.7 trillion worth of consumer and business spending. Increased political stability in recent years and improving regional integration are making market access easier, and business expansion will generate jobs for women and youth, who represent the vast majority of the population. Current economic growth and poverty-alleviation efforts mean that more than 43 percent of the continent's people will reach middle- or upper-class status by 2030. Unlocking Africa's Business Potential examines business opportunities in the eight sectors with the highest potential returns on private investment—the same sectors that will foster economic growth and diversification, job creation, and improved general welfare. These sectors include: consumer markets, agriculture and agriprocessing, information and communication technology, manufacturing, oil and gas, tourism, banking, and infrastructure and construction. The book's analysis of these sectors is based on case studies that identify specific opportunities for investment and growth, along with long-term market projections to inform decision-making. The book identifies potential risks to business and offers mitigation strategies. It also provides policymakers with solutions to attract new business investments, including how to remove barriers to business and accelerate development of the private sector. |
| business as a force for good: A Force for Good Daniel Goleman, 2015-06-23 For more than half a century, in such books as The Art of Happiness and The Dalai Lama’s Little Book of Inner Peace, the Dalai Lama has guided us along the path to compassion and taught us how to improve our inner lives. In A Force for Good, with the help of his longtime friend Daniel Goleman, the New York Times bestselling author of Emotional Intelligence, the Dalai Lama explains how to turn our compassionate energy outward. This revelatory and inspiring work provides a singular vision for transforming the world in practical and positive ways. Much more than just the most prominent exponent of Tibetan Buddhism, the Fourteenth Dalai Lama is also a futurist who possesses a profound understanding of current events and a remarkable canniness for modern social issues. When he takes the stage worldwide, people listen. A Force for Good combines the central concepts of the Dalai Lama, empirical evidence that supports them, and true stories of people who are putting his ideas into action—showing how harnessing positive energies and directing them outward has lasting and meaningful effects. Goleman details the science of compassion and how this singular guiding motivation has the power to • break such destructive social forces as corruption, collusion, and bias • heal the planet by refocusing our concerns toward our impact on the systems that support all life • reverse the tendency toward systemic inequity through transparency and accountability • replace violence with dialogue • counter us-and-them thinking by recognizing human oneness • create new economic systems that work for everyone, not just the powerful and rich • design schooling that teaches empathy, self-mastery, and ethics Millions of people have turned to the Dalai Lama for his unparalleled insight into living happier, more purposeful lives. Now, when the world needs his guidance more than ever, he shows how every compassion-driven human act—no matter how small—is integral for a more peaceful, harmonious world, building a force for a better future. Revelatory, motivating, and highly persuasive, A Force for Good is arguably the most important work from one of the world’s most influential spiritual and political figures. Praise for A Force for Good “A Force for Good offers ideas that every individual can work with and build on, ranging from things that help the environment to things that help the less fortunate. [It’s] a long-range, global plan from a brilliant futuristic thinker, so this is a book that can be of value to any human living on Earth. When you’re ready for a jolt of optimism, pick up this book.”—Pop Culture Nerd “Far from being a self-help book, this examines specific ideas espoused by the Dalai Lama, such as emotional hygiene, compassionate economy, and education of the heart that can make the world a better place. An optimistic and thoughtful primer with practical applications.”—Booklist |
| business as a force for good: Force for Good John Blakey, 2024-08-03 As the business world pivots from profit to purpose, leaders need to access a new set of behaviours, tools and approaches to stay motivated, authentic and successful. Force for Good will help leaders examine whether their current behaviours, ways of working and business strategies are appropriate to the ethical, intellectual and emotional challenges of the purpose-driven business life. John Blakey proposes that without new ways of working, purpose-driven leaders will become increasingly alienated, confused and ill-prepared for the challenges and transforming their business. Force for Good explores the practical challenges facing purpose-leaders. Taking abstract or confusing jargon-fuelled terms, the book provides a collection of common sense techniques and practical tools that any busy, performance-focused leader can quickly deploy to build better and more purposeful organizations. |
| business as a force for good: The 4Th Competitive Force for Good Hendrik J Troskie, 2020-07-16 Business leaders are increasingly turning towards Environment, Social and Governance (ESG) frameworks for guidance. There are clear advantages for businesses and investors in ESG companies: they are more resilient, more cost effective in risk management and less troubled by regulators. Moreover, they are given access to new markets where others fail. In this book I reveal the root cause of the problem: the 4th Competitive Force. I show that it can either be a force for good or a force for bad. ESG business that use the 4th Competitive Force for good excel, have much lower risk and much lower risk management costs. I first show you how not to run your business with a 4th Competitive Force for bad and how to turn it around so ESG is built into its DNA, that it becomes a force for good. With Covid-19 pandemic spreading across the world and economies in lockdown, many businesses have a unique opportunity to prepare for a new age where businesses work for the good of society and make a profit. If you want a fundamentally ESG company then this book is for you. As a bonus you will also have efficient and effective cybersecurity. |
| business as a force for good: Making Globalisation a Force for Good Great Britain. Department of Trade and Industry, 2004 Globalisation refers to the process of growing interdependence between the economies and businesses of different countries, with the ever increasing movement across national boundaries of goods, services, investment finance and jobs. This White Paper considers the Government's policy approach towards international trade and investment, based upon its commitment to sustainable development and in the context of an enlarged EU. It addresses the implications of globalisation both nationally and internationally, and sets out the Government's vision of a world trading system which is fair as well as free for all. It contains three sections which focus on: i) the internationalisation of business, markets and production, EU developments, and the experience of developing countries; ii) how to ensure the UK economy benefits from globalisation; and iii) the role of trade and investment in global poverty reduction, including the Doha Development Agenda, market liberalisation in developing countries, international regulation, agricultural trade and development, environmental protection and labour standards, promoting corporate social responsibility, and improving the functioning of the World Trade Organization. |
| business as a force for good: Forces for Good Graeme Cheeseman, 2004 Forces for good develops and explores the concept of 'cosmopolitan militaries'. It examines how governments, militaries and institutions have responded politically, doctrinally and operationally to claims that militaries have a new role in cosmopolitan law enforcement that allows and perhaps even requires the use of force to protect and defend those who are the victims of gross abuse of human rights. The contributors include academics, defence practitioners and serving military officers.--BOOK JACKET. |
BUSINESS | English meaning - Cambridge Dictionary
BUSINESS definition: 1. the activity of buying and selling goods and services: 2. a particular company that buys and….
VENTURE | English meaning - Cambridge Dictionary
VENTURE definition: 1. a new activity, usually in business, that involves risk or uncertainty: 2. to risk going….
ENTERPRISE | English meaning - Cambridge Dictionary
ENTERPRISE definition: 1. an organization, especially a business, or a difficult and important plan, especially one that….
INCUMBENT | English meaning - Cambridge Dictionary
INCUMBENT definition: 1. officially having the named position: 2. to be necessary for someone: 3. the person who has or….
AD HOC | English meaning - Cambridge Dictionary
AD HOC definition: 1. made or happening only for a particular purpose or need, not planned before it happens: 2. made….
LEVERAGE | English meaning - Cambridge Dictionary
LEVERAGE definition: 1. the action or advantage of using a lever: 2. power to influence people and get the results you….
ENTREPRENEUR | English meaning - Cambridge Dictionary
ENTREPRENEUR definition: 1. someone who starts their own business, especially when this involves seeing a new opportunity….
CULTIVATE | English meaning - Cambridge Dictionary
CULTIVATE definition: 1. to prepare land and grow crops on it, or to grow a particular crop: 2. to try to develop and….
EQUITY | English meaning - Cambridge Dictionary
EQUITY definition: 1. the value of a company, divided into many equal parts owned by the shareholders, or one of the….
LIAISE | English meaning - Cambridge Dictionary
LIAISE definition: 1. to speak to people in other organizations, etc. in order to work with them or exchange….
BUSINESS | English meaning - Cambridge Dictionary
BUSINESS definition: 1. the activity of buying and selling goods and services: 2. a particular company that buys and….
VENTURE | English meaning - Cambridge Dictionary
VENTURE definition: 1. a new activity, usually in business, that involves risk or uncertainty: 2. to risk going….
ENTERPRISE | English meaning - Cambridge Dictionary
ENTERPRISE definition: 1. an organization, especially a business, or a difficult and important plan, especially one that….
INCUMBENT | English meaning - Cambridge Dictionary
INCUMBENT definition: 1. officially having the named position: 2. to be necessary for someone: 3. the person who has or….
AD HOC | English meaning - Cambridge Dictionary
AD HOC definition: 1. made or happening only for a particular purpose or need, not planned before it happens: 2. made….
LEVERAGE | English meaning - Cambridge Dictionary
LEVERAGE definition: 1. the action or advantage of using a lever: 2. power to influence people and get the results you….
ENTREPRENEUR | English meaning - Cambridge Dictionary
ENTREPRENEUR definition: 1. someone who starts their own business, especially when this involves seeing a new opportunity….
CULTIVATE | English meaning - Cambridge Dictionary
CULTIVATE definition: 1. to prepare land and grow crops on it, or to grow a particular crop: 2. to try to develop and….
EQUITY | English meaning - Cambridge Dictionary
EQUITY definition: 1. the value of a company, divided into many equal parts owned by the shareholders, or one of the….
LIAISE | English meaning - Cambridge Dictionary
LIAISE definition: 1. to speak to people in other organizations, etc. in order to work with them or exchange….
