Advertisement
business case for promotion: How to Make Partner and Still Have a Life Heather Townsend, Jo Larbie, 2019-12-03 Becoming a partner in a professional services firm is for many ambitious fee-earners the ultimate goal. But in this challenging industry, with long hours, high pressure and even higher expectations, how do you stand out from the crowd? How do you build the most effective relationships? And how do you find the time to do all of this and still have a fulfilling personal life? Now in its third edition, How to Make Partner and Still Have a Life equips individuals at the start of their career through to partner with the skills needed to reach and succeed at the leadership level. How to Make Partner and Still Have a Life details the expectations and realities of being a partner and outlines how you can continue to achieve once you have obtained the much-coveted role. This edition is updated with guidance on developing the right mindset for success and the importance of mentoring and sponsorship. There is a specific focus on women and BAME professionals and the challenges faced by individuals coming from non-traditional or under-represented backgrounds. Heather Townsend and Jo Larbie provide a guide to help you tackle common obstacles and work smarter - not harder - to reach the top. Start your journey to partnership and still have the time for a life outside of work. |
business case for promotion: Fearless Salary Negotiation Josh Doody, 2015-12-02 |
business case for promotion: Introduction to Business Lawrence J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel, Bethann Talsma, James C. Hyatt, 2024-09-16 Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License. |
business case for promotion: The Realities of Management Promotion Marian N. Ruderman, Patricia J. Ohlott, 1994 Promotions are among the most significant rewards a manager can receive. They are also important events for an organization. Yet little is known about what goes into the actual promotion decision. This report documents a study of how the promotion decisions of senior-level employees in three Fortune 500 companies were actually made. A clearer picture is gained through interviews with those involved in the process and through access to performance appraisals and succession-planning documents. |
business case for promotion: The Peter Principle Dr. Laurence J. Peter, Raymond Hull, 2014-04-01 The classic #1 New York Times bestseller that answers the age-old question Why is incompetence so maddeningly rampant and so vexingly triumphant? The Peter Principle, the eponymous law Dr. Laurence J. Peter coined, explains that everyone in a hierarchy—from the office intern to the CEO, from the low-level civil servant to a nation’s president—will inevitably rise to his or her level of incompetence. Dr. Peter explains why incompetence is at the root of everything we endeavor to do—why schools bestow ignorance, why governments condone anarchy, why courts dispense injustice, why prosperity causes unhappiness, and why utopian plans never generate utopias. With the wit of Mark Twain, the psychological acuity of Sigmund Freud, and the theoretical impact of Isaac Newton, Dr. Laurence J. Peter and Raymond Hull’s The Peter Principle brilliantly explains how incompetence and its accompanying symptoms, syndromes, and remedies define the world and the work we do in it. |
business case for promotion: The Unwritten Rules John Beeson, 2010-09-02 Maximize your chances to get promoted to the executive level As predictable career paths have become extinct in most organizations, managers aspiring to the C-level job are left to their own devices to determine how to advance their careers. Even in companies committed to talent development, guidance to aspiring executives is often vague and contradictory. This happens, executive coach John Beeson argues, because executive promotions are made based on the decision makers' intuitive sense of whether or not a manager can succeed at higher levels within the organization. Beeson decodes these leadership criteria--the unwritten rules--that companies use to make decisions about who gets promoted and who doesn't, and identifies the six core selection factors that are imperative for success at the executive level Demonstrating strategic skills Building a strong management team Managing implementation Exhibiting the capacity for innovation and change Working across organizational boundaries Projecting executive presence Filled with stories of managers who successfully climbed up the executive ladder-and some who struggled-The Unwritten Rules is an invaluable resource for aspiring executives. |
business case for promotion: Promotion Faster & Better Gyan Shankar, 2023-07-16 If you're ready to take your career to the next level starting from today, keep reading this book as this helps you understand what you need to do, why you need to do it and how you can do it. Author reveals insider career strategies to get promotion faster & better. Here is a chance to understand the problems and the challenges that you may have been facing and why your current efforts may no longer lead you to your next promotion. Each chapter is a clear, concise, specific thing to do, to get the promotion you’re working hard for. Use them to nail it down, before somebody else does. |
business case for promotion: Sales Promotion Roddy Mullin, Julian Cummins, 2008 Sales promotion is one of the most powerful weapons available to your sales and marketing teams, and is used more than any other type of marketing - because it works. Annual research shows that 60 per cent of consumers participate in some form of sales promotion each month.Packed with practical examples as well as updated and new case studies, Sales Promotion details the tried-and-tested methods companies use to stay ahead of the competition, revealing the winning offers that gain new customers and keep existing ones happy.Sales Promotion includes new developments in the field, exploring the use of new media such as SMS, MMS, interactive TV and web-based advertising. It also considers the effects of the 2005 Gambling Act, and each chapter features a new interactive self-study question-and-feedback section.Sales Promotion is a core text of the ISP diploma, and the author has utilized graduate feedback to make the fourth edition relevant to students, whilst preserving its status as a potent tool for sales and marketing professionals. Whether your company is a small start-up or an international business, Sales Promotion can help you to get ahead and stay ahead of your competitors.Topics covered include: the purpose of sales promotion; what sales promotion can do for you; how to use different techniques, including joint promotions, price promotions and off-the-shelf promotions; how to implement an integrated market strategy; maintaining a crucial creative edge; the best ways to use suppliers; researching and evaluating your promotion. |
business case for promotion: Promote Yourself Dan Schawbel, 2013-09-03 New York Times and Wall Street Journal Bestseller Promote Yourself is a perfect read for young people starting their ‘real' job, or veterans who want to up their game.--Daniel H. Pink, #1 New York Times bestselling author of To Sell Is Human and Drive How people perceive you at work has always been vital to a successful career. Now with the Internet, social media, and the unrelenting hum of 24/7 business, the ability to brand and promote yourself effectively has become absolutely essential. No matter how talented you are, it doesn't matter unless managers can see those talents and think of you as an invaluable employee, a game-changing manager, or the person whose name is synonymous with success. So, how do you stand out and get ahead? The subtle and amazingly effective art of self-promotion is the razor-thin difference between success and failure. By drawing on exclusive research on the modern workplace and countless interviews with the most dynamic professionals, career guru and founder of Millennial Branding Dan Schawbel's Promote Yourself gives you the new rules for success, and answers your most pressing questions about your career: * What are managers really looking for? * What do you do if you're stuck at work? * How do you create a personal brand for professional success? * How do you use social media for networking to propel your career? Promote Yourself frees you from the outdated rules for getting ahead and lays out a step-by-step process for building a successful career in an age of ever-changing technologies and economic uncertainty. By basing your personal brand on the rock-solid foundation of hard, soft, and online skills that are essential to get the job done right and by knowing exactly what managers value, Schawbel provides you with the unique skills and message that you'll need today and for the rest of your career. Promote Yourself: The New Rules for Career Success is the definitive book on marketing yourself and building an outstanding career. |
business case for promotion: Occupational Health 2008: Making the business case - special report , |
business case for promotion: Promotion Arthur Stone Dewing, 1921 |
business case for promotion: Policy Guidelines for the Development and Promotion of Open Access Swan, Alma, UNESCO, 2012-04-10 UNESCO issued this publication to demystify the concept of open access (OA) and to provide concrete steps on putting relevant policies in place. Its focus is on scientific research from peer-reviewed journal articles. Building capacities in Member States for Open Access is a necessary but not sufficient condition for promotion of the concept. Creating an enabling policy environment for OA is therefore a priority. This publication will serve the needs of OA policy development at the government, institutional and funding agency level. The overall objective of the Policy Guidelines is to promote Open Access in Member States by facilitating understanding of all relevant issues related to Open Access. The guidelines are not prescriptive in nature, but are suggestive to facilitate knowledge-based decision-making to adopt OA policies and strengthen national research systems. |
business case for promotion: The Good Jobs Strategy Zeynep Ton, 2014 A research-backed clarion call to CEOs and managers, making the controversial case that good, well-paying jobs are not only good for workers and for society--they're good for business, too. |
business case for promotion: Promoting Health and Well-being in the Workplace Margaret Hodgins, Paul Fleming, John Griffiths, 2017-09-16 The workplace is where almost two thirds of adults spend almost two thirds of their waking time. Though traditional, statutorily-driven approaches to risk management have been demonstrably effective in reducing the number of injuries and sickness in recent years, psychological and physical health issues are still rife in the modern-day workforce. Work-related sickness and injury absence, and the economic cost implications of such, are having a detrimental effect not just on employees and employers, but on the wider community. Written by a team of experts from across academia and practice settings, this engaging new book argues that employer organizations must work collaboratively with employees in order to create working environments that promote health for all. With a sharp focus on applying theory to practice, the book uses real-life examples from areas across the globe to encourage readers to think contextually. Key topics covered include: - Work-life balance, including issues of workload and the 'long hours culture' - The impact of work-related musculoskeletal disorders - The nature, scale and causes of work-related stress - The significance of corporate social responsibility in employee wellness. Aligned with global frameworks, this comprehensive text provides both students and qualified professionals with a solid foundation for practice, and a rich source of material for discussion. |
business case for promotion: Promotional Marketing Roddy Mullin, 2018 Edition numbering starts over again with the title change; the earlier edition is called sixth edition but is the first under the new title. |
business case for promotion: Promoting Healthy Workplaces Dr. Nicole Cvenkel Ph.D., 2019-05-25 The health and well-being of people of working age are of fundamental importance to the future of work and organizational productivity globally. Growing evidence suggests that employee well-being at work can help improve physical and mental health, reduce health inequalities and offer improved opportunities for engagement, wellness at work, and productivity. The debate about the impact of working life on employee well-being has been intensified. Whilst the issue of employee well-being at work has reached a new level of importance in the minds of policy makers, managers, and employers there is still little evidence that attention has been paid to the worker’s voice in their evaluation of HRM practices, line management leadership, the quality of working life and well-being at work in organizations. Research within these areas remain relatively untapped. Furthermore, understanding employees expectations of the psycho-social factors affecting the employment relationship and employee well-being at work are all lacking in the evidence base. This book seeks to contribute to the debate in these areas. |
business case for promotion: Sales Promotion Julian Cummins, Roddy Mullin, 2002 This book spells out the tried and tested methods that companies use to stay ahead in the sales promotion race. It details the offers that win new customers and keep existing ones buying. This book amounts to a DIY sales promotion kit. |
business case for promotion: Promoting Health, Preventing Disease The Economic Case OECD, World Health Organization, 2015-10-29 A growing body of evidence from economic studies shows areas where appropriate policies can generate health and other benefits at an affordable cost, sometimes reducing health expenditure and helping to redress health inequalities at the same time. |
business case for promotion: Nutrition Promotion Tony Worsley, 2020-07-25 Affluenza in developed societies is damaging our health, leading to increasing rates of obesity, diabetes and other metabolic disorders. Growth in individual food consumption is also threatening ecological sustainability. More than ever before, dieticians, nutritionists, and other health professionals need to promote healthy eating to the general public. Nutrition Promotion sets nutrition education firmly in a public health context, showing that nutrition promotion is most effective when targeted to particular population groups. Tony Worsley presents the history, theory and methods of nutrition promotion, and provides practical applications in a variety of settings and age groups. Drawing on international theory and research, and with international case studies and examples, Nutrition Promotion is an essential text for students and professionals in nutrition studies and dietetics, health promotion and public health programs. 'Finally we have a book on nutrition promotion from a public health perspective that integrates food systems, theoretical health behavior change models, evaluation methods, applications across settings and sectors, and provides practical examples from different countries.' - Professor Mary Story, School of Public Health, University of Minnesota 'A timely and considered book. It follows in that great tradition of public health nutrition by providing a basis for analysis, but takes it a step further by helping the reader make the transition to action.' - Martin Caraher, Reader in Food and Health Policy, City University London |
business case for promotion: No Bullsh!t Leadership Martin G. Moore, 2021-09-28 What makes a truly exceptional leader? Discover the practical, fail-proof tools that will help you to fine-tune your leadership skills, solidify respect among your workforce, and ensure your company’s lasting success. When Martin G. Moore was asked to rescue a leading energy corporation from ever-increasing debt and a lack of executive accountability, he faced an uphill battle. Not only had he never before stepped into the role of CEO; he also had no experience in the rapidly evolving energy sector. Relying on the practical leadership principles he had honed throughout his thirty-three-year career, he overhauled the company’s culture, redefined its leadership capability, and increased earnings by a compound annual growth rate of 125 percent. In No Bullsh!t Leadership, Moore outlines these proven leadership principles in a clear, direct way. He sweeps away the mystical fog surrounding leadership today and lays out the essential steps for success. Moore combines this tangible advice with honest, real-world examples from his own career to provide a no-nonsense look at the skills a true leader possesses. Moore’s principles for no bullshit leadership focus on: Creating value by focusing only on the things that matter most Facing conflict, adversity, and ambiguity with decisiveness and confidence Setting uncompromising standards for behavior and performance Selecting and developing great people Making those people accountable, and empowering them to do their best Setting simple, value-driven goals and communicating them relentlessly Though the steps aren’t easy, they are guaranteed, if implemented, to lift your leadership–and your organization–to a higher level. Wherever you are in your career, No Bullsh!t Leadership will help you develop the skills and form the habits needed to become a no bullshit leader. |
business case for promotion: Betting on You Laurie Ruettimann, 2021-01-12 Indispensable reading for anyone seeking to improve their professional selves. —Daniel H. Pink, #1 New York Times bestselling author of When An essential guide for how to snap out of autopilot and become your own best advocate, with candid anecdotes and easy-to-adopt steps, from veteran HR specialist and popular podcast host Laurie Ruettimann Chances are you've spent the past few months cooped up inside, buried under a relentless news cycle and work that never seems to switch off. Millions of us worldwide are overworked, exhausted, and trying our hardest—yet not getting the recognition we deserve. It’s time for a fix. Top career coach and HR consultant Laurie Ruettimann knows firsthand that work can get a hell of a lot better. A decade ago, Ruettimann was uninspired, blaming others and herself for the unhappiness she felt. Until she had an epiphany: if she wanted a fulfilling existence, she couldn’t sit around and wait for change. She had to be her own leader. She had to truly take ahold of life—the good, the bad, and the downright ugly—in order to transform her future. Today, as businesses prioritize their bottom line over employee satisfaction and workers become increasingly isolated, the need to safeguard your well-being is crucial. And though this sounds intimidating, it’s easier to do than you think. Through tactical advice on how to approach work in a smart and healthy manner, which includes knowing when to sign off for the day, doubling down on our capacity to learn, fixing those finances, and beating impostor syndrome once and for all, Ruettimann lays out the framework necessary to champion your interests and create a life you actually enjoy. Packed with advice and stories of others who regained control of their lives, Betting on You is a game-changing must-read for how to radically improve your day-to-day, working more effectively and enthusiastically starting now. |
business case for promotion: Advertising and Promotion Chris Hackley, 2010-03-03 This bestselling text offers a new synthesis of literature, theory, practice, and research in advertising and promotion. It brings together the managerial focus of advertising and agency operations with a consumer cultural focus on the social and ethical role of advertising. The Second Edition provides a stronger focus on integrated marketing communications and the promotional mix, more coverage of e-marketing and social media, and a focus on the implications for advertising of the continuing changes in the media infrastructure and the new media funding models emerging. Packed with case studies and first-hand examples gathered from leading international advertising agencies, Chris Hackley succeeds in providing a lively and stimulating introduction to the rapidly evolving advertising environment. |
business case for promotion: Workplace Health Promotion Programs Carl I. Fertman, 2015-10-05 Shine a spotlight on the benefits of promoting health in the workplace Workplace Health Promotion Programs focuses on the incredible value that employee health programs can offer by exploring six key topics: behavioral health, physical health, healthy environments, health education, nutritional health, and physical activity. This in-depth resource explicitly establishes what successful workplace health promotion programs, services, and collaborations are, and then builds upon this foundational understanding by introducing methods and tools for promoting employee health and safety, while emphasizing the skills students need to do so. Through this resource, students will come to understand how to recognize employee health and safety opportunities, and how to think on a larger scale when it comes to workplace health initiatives in small, midsized, and larger employers that are comprehensive and fiscally sound. Workplace health promotion programs have the potential to both improve the health of the population as a whole and control healthcare spending in the process. Health problems are estimated to cost employers in the United States over $200 billion per year through medical costs, absenteeism, disability, and overall reduced productivity. Improving well-being through effective workplace health promotion programs can reduce this cost—and create healthier, happier workforces. Discover the design, implementation, and evaluation of workplace health promotion programs that address the range of employee health needs and concerns Understand how evidence-based programs can positively impact business and reduce health care cost Explore the larger scale implications of successful workplace health programs, including health policies, health insurance design, worker safety, employee behavior, etc. Learn how together employers and employees work to create a culture of health and well-being to support and promote employee health and safety Review the ways in which successful workplace health promotion programs can prove financially beneficial Workplace Health Promotion Programs is a resource that guides students and professionals alike in the discovery, development, and execution of successful employee health initiatives. |
business case for promotion: Advertising and Promotion Dr. Chris Hackley, 2005-01-26 A readable and absorbing account of what advertising people try to achieve (whether or not they know quite how or why), grounded in Chris Hackley's real and recent acquaintance with the practicalities of advertising, as well as its principles.... He minimises the inevitable jargon of linguistics and communication theory. His own language is always accurate and clear, and often engaging. The well managed flow from chapter to chapter sustains interest and enjoyment. I read the book from cover to cover in one sitting. - INTERNATIONAL JOURNAL OF ADVERTISING Professor Hackley's book provides a timely reminder to student and practitioner alike that advertising continues to play a key role in the successful planning and implementation of marketing communications. Underpinned by a series of topical and often thought-provoking illustrations, this work not only explains how advertising is developed, but also presents the discipline in the wider context of socio-cultural and linguistic research. Working from a practical advertising management basis, the text raises some key issues for advertising as focus for academic and intellectual study. - Chris Blackburn, The Business School, Oxford Brookes University, formerly Account Director at Foote, Cone & Belding, Leagas Delaney and Boase Massimi Pollitt Dr Hackley has an uncommon approach to advertising. His book combines the abstract theory of advertising and its effects with a hard-nosed practical approach. It is a guide to understanding and appreciating advertising and a way to understand how and why advertising works or why it does not. I think that this book is a fine text for students. Even more, it deserves to be read by advertising practitioners. - Arthur J. Kover, former editor of the Journal of Advertising Research, Management Fellow at the Yale School of Management Advertising and Promotion is not only a detailed and insightful account of how advertising is created; the book also explains how advertising comes to cast its all-enveloping shadow over contemporary consumer culture. Many case examples drawn from major international campaigns are used to illustrate the power of advertising to portray brand `personalities' in terms that resonate with consumers across many cultures. It contains detailed coverage of the major areas of advertising and marketing communications but it is not a simplistic treatment. Advertising and Promotion takes a novel intellectual approach and draws on concepts from the wider humanities and social sciences to cast fresh light on an over-familiar subject matter. It uniquely combines detailed case information, current research and lively topical issues to offer an authoritative and comprehensive account of advertising's pre-eminent role in contemporary marketing communications. It is an advanced student text, a reflective practitioner's handbook and an insightful account for the general reader. |
business case for promotion: Health Promotion Settings Angela Scriven, Margaret Hodgins, 2011-11-11 Health Promotion Settings combines the theoretical discourse of the settings approach, covering a wide range of fundamental principles, concepts and policy issues, with real life examples of settings, including workplaces, schools, neighbourhood, cities and prisons. Frameworks and processes that are actively shaping health promotion in settings in the 21st Century are documented and the ideas and research covered will provide a vital set of indicators for those who promote health in settings. Combining theory with practical examples and case studies, the authors show how a settings approach can work in practice, drawing on a range of local, national and international initiatives and coordinated projects. Health Promotion Settings provides a rich source of ideas and case examples which highlight the challenges for promoting health in a range of contexts. Special attention is given to the workplace as both a priority area for health promotion and a key determinant of health. Written by a highly experienced team of health promotion and public health professionals, academics and researchers, this book is essential reading for both students and practitioners working towards the improvement of health using a settings approach. Online Resources are provided. |
business case for promotion: Introduction to Health Promotion Anastasia M. Snelling, 2023-11-14 An in-depth look at the theoretical foundations and practical applications of health promotion Introduction to Health Promotion gives students a working knowledge of health promotion concepts and their applications, with a special emphasis on the philosophical and theoretical foundations of health promotion. This new edition underscores the growing need—highlighted by the COVID-19 pandemic—for activities, programs, and policies to improve the quality of health for all. Spearheaded by leading public health professor and registered dietitian Dr. Anastasia Snelling, this respected textbook addresses health disparities in disadvantaged communities and describes the features of the community-driven programs that will be necessary to address them. Unlike other books in the field, Introduction to Health Promotion delves into the complex, interwoven factors that influence health, including social and physical environments, medical advances, personal lifestyle choices, and legislation. This in-depth examination prepares and inspires health promotion students as they prepare for their careers. Provides a clear introduction to the essential topics and theories in health promotion Reviews the cultural and political landscape surrounding key health behaviors, including tobacco use, physical activity, and eating Explores current trends in health promotion, including telehealth, health disparities, new technologies, and the aging population Describes contemporary health promotion initiatives and provides an overview of health promotion settings and career opportunities Ideal for students in health promotion, health education, and public health fields, Introduction to Health Promotion prepares learners with a comprehensive overview of the foundations, history, and current perspectives of health promotion, as well as its key methods and applications. Instructors will appreciate the online supplementary materials, facilitating course design. |
business case for promotion: Sport Promotion and Sales Management Richard L. Irwin, William Anthony Sutton, Larry M. McCarthy, 2008 This is a guide to promotion and sales in the sport industry. Experts from the classroom and sports field offer insights and experiential data on the skills needed to succeed in sports promotion and sales. |
business case for promotion: Fitness for Work John Hobson, Julia Smedley, 2019-02-14 The 'bible' of occupational health, Fitness for Work is the most in-depth and comprehensive resource available on the relationship between ill health and employment. The specialist advice given covers health hazards in the work place, fitness for work, and rehabilitation after illness or injury. A truly current source, it discusses the social aspects of work, and problems associated with our ageing workforce and changing population. Communicating occupational health advice to patients, employees, and doctors, Fitness for Work improves relationships in the workplace. It details the impact of a patient's health on work, and how they can be supported to gain or remain in employment. This invaluable source argues that in a suitable role, an employee can derive immense benefits to their health and well-being from work. Importantly, this comprehensive title also presents tactics on how to reduce inappropriate barriers to work for those who have overcome an injury or disease, and those who live with chronic conditions. Fully revised and updated, the sixth edition of Fitness for Work is based on the latest research evidence and clinical advances. The first half of the book focuses on the general principles of fitness to work and occupational health practice, such as legal aspects, ethical principles, health promotion, health surveillance and general principles of rehabilitation. In addition, it advises on sickness absence, ill health retirement, medication, transport, vibration and travel. In the second half of the book, chapters are arranged by clinical speciality or topic, and are co-authored by a topic specialist and a specialist occupational physician providing a comprehensive view of the subject. For effortless reference, each specialty chapter outlines the conditions covered, their prevalence and impact, and discusses the clinical aspects and treatment that affects work capacity. All recommendations are evidence-based and make use of the NICE guidelines. The definitive text on the relationship between health and work, Fitness for Work delivers a wealth of valuable consensus guidance, codes of practice, and locally evolved standards. This highly-regarded resource is essential for all occupational health practitioners. |
business case for promotion: Managing Health, Safety and Well-Being Aditya Jain, Stavroula Leka, Gerard I.J.M. Zwetsloot, 2018-04-11 To achieve sustainable progress in workplace and societal functioning and development, it is essential to align perspectives for the management of health, safety and well-being. Employers are responsible for providing every individual with a working environment that is safe and does not harm their physical or mental health. However, the current state of the art indicates that approaches used to promote health, safety and well-being have not had the anticipated results. At the level of the enterprise it is widely understood and accepted by all stakeholders that employers share the responsibility of promoting and managing the health of their workers. Evidence indicates that most employers put in place procedures and measures to manage workers’ health and create healthy workplaces to meet legal requirements, as a response to requests by employees, as a need to improve company image/reputation, and to improve productivity. This highlights that in addition to legal requirements, the key drivers for companies also include the ethical and business case. While much has been written about role of legislation and the business case for promoting health, safety and well-being, not much is known about the ‘ethical case’ for promoting employment and working conditions. In this context, this book examines the potential of the link between responsible and sustainable workplace practices, human rights and worker health, safety and well-being and explores how complementary approaches can be used to promote employment and working conditions and sustainability at the organizational level. It offers a framework for aligning different approaches and perspectives to the promotion of workers’ health, safety and well-being and provides recommendations for introducing such an approach at the enterprise level. |
business case for promotion: China-Focused Cases CEIBS Case Center, 2019-03-01 This book is the first anthology compiled in English by the CEIBS Case Center to promote China-focused cases worldwide. Included are ten of twenty six award-winning cases from the Global Contest for the Best China-Focused Cases during 2015 to 2017: these works exemplify the quality of effective business cases and share stories of China to the world. Each of the ten cases has a defining feature. Some cases, with a focus on user demand, analyze how companies build their core competence (e.g., Haidilao Hot-Pot and OnePlus Mobile Phone), while others present an array of business innovations in the era of new retail, e-commerce, and the sharing economy (e.g., SF Express, Jinhuobao, ofo, FamilyMart, and Handu Apparel). Some describe Chinese companies’ operations in the overseas market (e.g., Huawei and TECNO), and others depict how foreign companies adapt to the Chinese market in a unique way (e.g., Starbucks). These cases were drawn from Chinese and overseas business schools. The book helps bridge the gap between the world management community’s interest in China and the limited availability of China-focused management cases. We hope this collection of select cases will prove valuable and informative for our readers. |
business case for promotion: Green & Tones′ Health Promotion Ruth Cross, James Woodall, 2024-01-25 What to expect from the new edition: · Full discussion on the impacts from Covid-19 on health strategy · Increased emphasis on upstream interventions rather than patient-centred, individualised (downstream) approaches · Increased internationalisation – more comparative examples and international perspectives prioritising northern Europe, Scandinavia and the US Health promotion is being taught to an increasingly diverse range of students, either because of background, future career plans or the increasing international student numbers. This book provides international examples, applicable to a range of health professions, to meet the needs of diverse cohorts. The international case studies provided online also mean that international students in the UK have access to cases that can be more relevant to their own countries. It can be a challenge understanding the ′softer side′ of health science, particularly understanding how to think outside an individual responsibility for Health promotion/public health. The focus of this book is setting out the process of planning, implementing and evaluating successful health programmes meaning that you are introduced to the ′softer side′ in an applied way - making it easier for you to see the importance of what you are studying. |
business case for promotion: Lifestyle Medicine, Second Edition James M. Rippe, 2013-03-15 There is no doubt that daily habits and actions exert a profound health impact. The fact that nutritional practices, level of physical activity, weight management, and other behaviors play key roles both in the prevention and treatment of most metabolic diseases has been recognized by their incorporation into virtually every evidence-based medical guideline. Despite this widespread recognition, physicians and other healthcare workers often cannot find a definitive and comprehensive source of information on all of these areas. Designed for physicians and other health care workers, Lifestyle Medicine, Second Edition brings together evidence-based research in multiple health-related fields to assist practitioners both in treating disease and promoting good health. Sections cover nutrition and exercise, behavioral psychology, public policy, and management of a range of disorders, including cardiovascular disease, endocrine and metabolic dysfunction, obesity, cancer, immunology and infectious diseases, pulmonary disorders, and many more. |
business case for promotion: Marketing Management Michael R. Czinkota, Masaaki Kotabe, Demetris Vrontis, S. M. Riad Shams, 2021-08-24 This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of Marketing Management, the text features new classical and contemporary cases, new interdisciplinary and cross-functional implications of business management theories, contemporary marketing management principles and. futuristic application of marketing management theories and concepts. The core and complex issues are presented in a simplified manner providing students with a stimulating learning experience that enables critical thinking, understanding and future application. Each chapter features a chapter summary, key terms, review and discussion questions and a practice quiz. Throughout the text there are also specific teaching features to provide students and instructors with an enhanced pedagogical experience. These features include: The Manager’s Corner: These sections provide real-world examples that instructors may highlight to exemplify theory or as mini-cases for discussion. Marketing in Action: These sections ask students to apply concepts and theories to actual business situations. Web Exercises: These mini sections provide students with real world issues and suggest websites for more information. In addition, the authors provide ancillary lecture notes and Solution/Instructors manual online to aid instructors in their teaching activities. |
business case for promotion: Global Investment Competitiveness Report 2019/2020 World Bank Group, 2020-07-06 The Global Investment Competitiveness Report 2019-2020 provides novel analytical insights, empirical evidence, and actionable recommendations for governments seeking to enhance investor confidence in times of uncertainty. The report's findings and policy recommendations are organized around 3 ICs - they provide guidance to governments on how to increase investments' contributions to their country's development, enhance investor confidence, and foster their economies' investment competitiveness. The report presents results of a new survey of more than 2,400 business executives representing FDI in 10 large developing countries: Brazil, China, India, Indonesia, Malaysia, Mexico, Nigeria, Thailand, Turkey, and Vietnam. The results show that over half of surveyed foreign businesses have already been adversely affected by policy uncertainty, experiencing a decrease in employment, firm productivity, or investment. Foreign investors report that supporting political environments, stable macroeconomic conditions, and conducive regulatory regimes are their top three investment decision factors. Moreover, the report's new global database of regulatory risk shows that predictability and transparency increase investor confidence and FDI flows. The report also assesses the impact of FD! on poverty, inequality, employment, and firm performance using evidence from various countries. It shows that FDI in developing countries yields benefits to their firms and citizens-including more and better-paid jobs-but governments need to be vigilant about possible adverse consequences on income distribution. The report is organized in S chapters: Chapter 1 presents the results of the foreign investor survey. Chapter 2 explores the differential performance and development impact of greenfield FDI, local firms acquired by multinational corporations {i.e. brownfield FDI), and domestically-owned firms using evidence from six countries. Chapter 3 assesses the impact of FDI on poverty, inequality, employment and wages, using case study evidence from Ethiopia, Turkey and Vietnam. Chapter 4 presents a new framework to measure FDI regulatory risk that is linked to specific legal and regulatory measures. Chapter S focuses on factors for increasing the effectiveness of investment promotion agencies. |
business case for promotion: Well-Being in the Workplace: Governance and Sustainability Insights to Promote Workplace Health Nicole Cvenkel, 2020-05-02 This book is intended for human resources management academics, researchers, students, organizational leaders and managers, HR Practitioners, and those responsible for helping support employees in the 21st-century workplace. It offers a path forward to create an environment that will not only build a healthier workplace by providing appropriate and effective well-being interventions but also offers solutions to manage multi-generational and ‘holistic’ employees within the employment relationship. The book describes the factors that promote healthy and WELL organizations and introduces concepts and strategies to reduce workplace stress and mental health issues and improve workplace well-being toward sustained organizational success. Employers that embrace the corporate responsibility of promoting the health and well-being of multi-generational, holistic employees will reap cost savings, employee engagement, and productivity advantages, as well as a healthier and more productive workforce. |
business case for promotion: Occupational Health: A Practical Guide for Managers Dr. Ann Fingret, Alan Smith, 2013-02-01 New legislation and recommended working practices demand that every organisation considers carefully the health of its workforce. Occupational Health: A Practical Guide for Managers offers a comprehensive view of health and safety issues at work. The range of people it aims to appeal to reflects the interdisciplinary nature of this subject. Personnel professionals, managers and occupational health practitioners alike will find it an invaluable resource. |
business case for promotion: Hybrid Intelligence for Social Networks Hema Banati, Siddhartha Bhattacharyya, Ashish Mani, Mario Köppen, 2017-11-28 This book explains aspects of social networks, varying from development and application of new artificial intelligence and computational intelligence techniques for social networks to understanding the impact of social networks. Chapters 1 and 2 deal with the basic strategies towards social networks such as mining text from such networks and applying social network metrics using a hybrid approach; Chaps. 3 to 8 focus on the prime research areas in social networks: community detection, influence maximization and opinion mining. Chapter 9 to 13 concentrate on studying the impact and use of social networks in society, primarily in education, commerce, and crowd sourcing. The contributions provide a multidimensional approach, and the book will serve graduate students and researchers as a reference in computer science, electronics engineering, communications, and information technology. |
business case for promotion: The Nation's Health Leiyu Shi, Douglas A. Singh, 2010-09-15 Summary: • Presents a comprehensive overarching framework to portray the determinants of the nation’s health and organize the major components of the Book. Then, under each major component, we present a more detailed framework capturing the essential elements of that particular component of the overarching framework. This would be an important new addition to the Book and will make better sense to the readers when approaching the reading materials. • The book cross-links to Delivering Healthcare in the US and Essentials of the US Health Care System books so that the readings presented in this Book would also become background and supplemental readings of the two other textbooks. • In front of each major component, a summary section highlights the major issues and challenges related to that component and provides a summary of the representative articles to follow. This helps readers clearly grasp the essential elements related to that component and understand the main objectives of each of the selected readings for that component. • The Book will include both classic readings and new readings published within the last five years. • New features: Introduces articles on healthcare delivery and interventions to address health determinants and improve population health from other countries in the world. Readers will benefit from learning from other countries in both healthcare delivery and health determinants interventions. Other positive features of the Book include: • Limited use of tables and figures to allow readers to grasp the essence of the chapter without too much distraction • The book can be used either stand-alone as a textbook or a secondary reader to a health care related course Courses will be found in: Schools of Public Health Department of Health Administration and Policy School of Nursing School of Medicine Allied Health Competitive Features: Timely / current Concise and easy-to-follow Well-organized Focusing on essentials of U.S. health care delivery Include lessons and experiences from foreign countries Inexpensive Qualifying Questions: a) Do your students have limited knowledge of U.S. health care? – The book includes overviews and collection of articles that provide an introduction to the most essentials components of U.S. health care delivery at layman’s terms. b) Is current information important in your teaching? – The book provides relevantly current articles on important components of U.S. health care delivery. Its relatively short-length facilitates quick updates from year to year. c) Is coherence important to you and your students? – The book uses a comprehensive framework to organize the parts and chapters. Its limited use of tables and figures does not cause too much a ‘slow-down’. |
business case for promotion: California. Court of Appeal (1st Appellate District). Records and Briefs California (State)., |
business case for promotion: The Green Office Manual Wastebusters Ltd, 2013-11-05 This revised second edition highlights the opportunities for achieving cost savings and environmental improvements to enhance competitiveness in organizations of all sizes, with specific guidance for small businesses. The manual sets out effective and simple mechanisms to encourage participation and commitment from both staff and suppliers. It builds on the advice of the first edition, with a wide range of new case studies from different sectors, including retailers, hotels and hospitality, schools and educational institutions, airports and prisons, and plenty of office-based examples. A new chapter on environmental reporting considers international developments in environmental management, reporting and sustainable business, including the Global Reporting Initiative and the European Environmental Reporting Awards, with a link to DETR guidance. An extended chapter on energy and utilities provides an update on environmental legislation, government position and industry trends. An office waste chapter looks at examples of successful waste exchanges that save disposal costs to donors and purchase costs to recipients. |
BUSINESS | English meaning - Cambridge Dictionary
BUSINESS definition: 1. the activity of buying and selling goods and services: 2. a particular company that buys and….
VENTURE | English meaning - Cambridge Dictionary
VENTURE definition: 1. a new activity, usually in business, that involves risk or uncertainty: 2. to risk going….
ENTERPRISE | English meaning - Cambridge Dictionary
ENTERPRISE definition: 1. an organization, especially a business, or a difficult and important plan, especially one that….
INCUMBENT | English meaning - Cambridge Dictionary
INCUMBENT definition: 1. officially having the named position: 2. to be necessary for someone: 3. the person who has or….
AD HOC | English meaning - Cambridge Dictionary
AD HOC definition: 1. made or happening only for a particular purpose or need, not planned before it happens: 2. made….
LEVERAGE | English meaning - Cambridge Dictionary
LEVERAGE definition: 1. the action or advantage of using a lever: 2. power to influence people and get the results you….
ENTREPRENEUR | English meaning - Cambridge Dictionary
ENTREPRENEUR definition: 1. someone who starts their own business, especially when this involves seeing a new opportunity….
CULTIVATE | English meaning - Cambridge Dictionary
CULTIVATE definition: 1. to prepare land and grow crops on it, or to grow a particular crop: 2. to try to develop and….
EQUITY | English meaning - Cambridge Dictionary
EQUITY definition: 1. the value of a company, divided into many equal parts owned by the shareholders, or one of the….
LIAISE | English meaning - Cambridge Dictionary
LIAISE definition: 1. to speak to people in other organizations, etc. in order to work with them or exchange….
BUSINESS | English meaning - Cambridge Dictionary
BUSINESS definition: 1. the activity of buying and selling goods and services: 2. a particular company that buys and….
VENTURE | English meaning - Cambridge Dictionary
VENTURE definition: 1. a new activity, usually in business, that involves risk or uncertainty: 2. to risk going….
ENTERPRISE | English meaning - Cambridge Dictionary
ENTERPRISE definition: 1. an organization, especially a business, or a difficult and important plan, especially one that….
INCUMBENT | English meaning - Cambridge Dictionary
INCUMBENT definition: 1. officially having the named position: 2. to be necessary for someone: 3. the person who has or….
AD HOC | English meaning - Cambridge Dictionary
AD HOC definition: 1. made or happening only for a particular purpose or need, not planned before it happens: 2. made….
LEVERAGE | English meaning - Cambridge Dictionary
LEVERAGE definition: 1. the action or advantage of using a lever: 2. power to influence people and get the results you….
ENTREPRENEUR | English meaning - Cambridge Dictionary
ENTREPRENEUR definition: 1. someone who starts their own business, especially when this involves seeing a new opportunity….
CULTIVATE | English meaning - Cambridge Dictionary
CULTIVATE definition: 1. to prepare land and grow crops on it, or to grow a particular crop: 2. to try to develop and….
EQUITY | English meaning - Cambridge Dictionary
EQUITY definition: 1. the value of a company, divided into many equal parts owned by the shareholders, or one of the….
LIAISE | English meaning - Cambridge Dictionary
LIAISE definition: 1. to speak to people in other organizations, etc. in order to work with them or exchange….