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communicating science to the public: Communicating Science Effectively National Academies of Sciences, Engineering, and Medicine, Division of Behavioral and Social Sciences and Education, Committee on the Science of Science Communication: A Research Agenda, 2017-03-08 Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences †psychological, economic, political, social, cultural, and media-related †on how science related to such issues is understood, perceived, and used. |
communicating science to the public: The New Art of Old Public Science Communication Miira B. Hill, 2022-03-30 This book investigates the phenomenon of science communication events, as spectacles for legitimising and communicating science to the public. With attention to events such as ‘Science Slam’, where scientists are asked to present their knowledge in new ways and speak to an audience of laymen, the author examines the participants’ use of stylistic devices borrowed from other events in order to address a diverse audience in a competitive environment. With attention to the performative appearance of scientists on stage and the manner in which contemporary public performing scientists present, problematise, and communicate knowledge, the author considers the justifications offered by participants in terms of legitimacy and expectations. Illustrating the crucial role of bodies, techniques, visuals, and objects in the communicative construction of (scientific) reality, The New Art of Old Public Science Communication: The Science Slam sheds new light on the construction of improved science communication. As such, it will appeal to social scientists with interests in science communication, the sociology of science and technology, and the sociology of knowledge. |
communicating science to the public: The Science of Communicating Science Craig Cormick, 2019-11-01 Are you wishing you knew how to better communicate science, without having to read several hundred academic papers and books on the topic? Luckily Dr Craig Cormick has done this for you! This highly readable and entertaining book distils best practice research on science communication into accessible chapters, supported by case studies and examples. With practical advice on everything from messages and metaphors to metrics and ethics, you will learn what the public think about science and why, and how to shape scientific research into a story that will influence beliefs, behaviours and policies. |
communicating science to the public: Communicating Science in Social Contexts Donghong Cheng, Michel Claessens, Nicholas R. J. Gascoigne, Jenni Metcalfe, Bernard Schiele, Shunke Shi, 2008-07-15 Science communication, as a multidisciplinary field, has developed remarkably in recent years. It is now a distinct and exceedingly dynamic science that melds theoretical approaches with practical experience. Formerly well-established theoretical models now seem out of step with the social reality of the sciences, and the previously clear-cut delineations and interacting domains between cultural fields have blurred. Communicating Science in Social Contexts examines that shift, which itself depicts a profound recomposition of knowledge fields, activities and dissemination practices, and the value accorded to science and technology. Communicating Science in Social Contexts is the product of long-term effort that would not have been possible without the research and expertise of the Public Communication of Science and Technology (PCST) Network and the editors. For nearly 20 years, this informal, international network has been organizing events and forums for discussion of the public communication of science. |
communicating science to the public: Investigating Science Communication in the Information Age Richard Holliman, 2009 Sections include: Engaging with public engagement, Researching public engagement, Studying science in popular media, Mediating science news, Communicating science in popular media and Examining audiences for popular science. |
communicating science to the public: The Chicago Guide to Communicating Science Scott L. Montgomery, 2017-02-21 This book is a comprehensive guide to scientific communication that has been used widely in courses and workshops as well as by individual scientists and other professionals since its first publication in 2002. This revision accounts for the many ways in which the globalization of research and the changing media landscape have altered scientific communication over the past decade. With an increased focus throughout on how research is communicated in industry, government, and non-profit centers as well as in academia, it now covers such topics as the opportunities and perils of online publishing, the need for translation skills, and the communication of scientific findings to the broader world, both directly through speaking and writing and through the filter of traditional and social media. It also offers advice for those whose research concerns controversial issues, such as climate change and emerging viruses, in which clear and accurate communication is especially critical to the scientific community and the wider world. |
communicating science to the public: Communicating Science LeeAnn Kahlor, Patricia Stout, 2009-11-13 This volume explores the evolution of science communication, addressing key issues and offering substance for future study. Harnessing the energies of junior scholars on the forefront of science communication, this work pushes the boundaries of research forward, allowing scholars to sample the multiple paradigms and agendas that will play a role in shaping the future of science communication. Editors LeeAnn Kahlor and Patricia Stout challenge their readers to channel the energy within these chapters to build or continue to build their own research agendas as all scholars work together – across disciplines – to address questions of public understanding of science and communicating science. These chapters are intended to inspire still more research questions, to help aspiring science communication scholars locate their own creative and original research programs, and to help veteran science communication scholars expand their existing programs such that they can more actively build interdisciplinary bridges. Crossing methodological boundaries, work from quantitative and qualitative scholars, social scientists and rhetoricians is represented here. This volume is developed for practitioners and scholars alike – for anyone who is concerned about or interested in the future of science and how communication is shaping and will continue to shape that future. In its progressive pursuit of interdisciplinary research streams – of thinking outside methodological and theoretical boxes – this book inspires science communication scholars at all levels to set a new standard for collaboration not just for science communication, but for communication research in general. |
communicating science to the public: Communicating Science Nicholas Russell, 2010 Ideal for students and practitioners in science, engineering and medicine, this book gives an insight into science's place in society. |
communicating science to the public: Communicating Science Toss Gascoigne, Bernard Schiele, Joan Leach, Michelle Riedlinger, Luisa Massarani, Bruce V. Lewenstein, Peter Broks, 2020-09-14 Modern science communication has emerged in the twentieth century as a field of study, a body of practice and a profession—and it is a practice with deep historical roots. We have seen the birth of interactive science centres, the first university actions in teaching and conducting research, and a sharp growth in employment of science communicators. This collection charts the emergence of modern science communication across the world. This is the first volume to map investment around the globe in science centres, university courses and research, publications and conferences as well as tell the national stories of science communication. How did it all begin? How has development varied from one country to another? What motivated governments, institutions and people to see science communication as an answer to questions of the social place of science? Communicating Science describes the pathways followed by 39 different countries. All continents and many cultures are represented. For some countries, this is the first time that their science communication story has been told. |
communicating science to the public: The Oxford Handbook of the Science of Science Communication Kathleen Hall Jamieson, Dan M. Kahan, Dietram Scheufele, 2017 On topics from genetic engineering and mad cow disease to vaccination and climate change, this Handbook draws on the insights of 57 leading science of science communication scholars who explore what social scientists know about how citizens come to understand and act on what is known by science. |
communicating science to the public: Strategic Science Communication John C. Besley, Anthony Dudo, 2022-09-27 This guidebook is essential reading for all professionals in the field. |
communicating science to the public: Communicating Science and Technology in Society Ana Delicado, Fabienne Crettaz Von Roten, Katarina Prpić, 2021-11-23 This volume addresses the engagement between science and society from multiple viewpoints. At a time when trust in experts is being questioned, misinformation is rife and scientific and technological development show growing social impact, the volume examines the challenges in involving the public in scientific debates and decisions. It takes into account societal needs and concerns in research, and analyses the interface between the roles of institutions and individuals. From environmental challenges to science communication, participatory technological design to animal experimentation, and transdisciplinarity to norms and values in science, the volume brings together research on areas in which scientists and citizens interact, across diverse, often understudied, socio-cultural contexts in Europe. It encompasses the natural sciences, engineering and the social sciences, and the chapters follow diverse theoretical frameworks and methodologies, including both quantitative and qualitative approaches. This volume contributes not just to scholarly knowledge on the topic of science and society relations, but also provides useful information for students, policy makers, journalists, and STEM (science, technology, engineering and mathematics) researchers keen on engaging with their publics and conducting responsible research and innovation. |
communicating science to the public: Presenting Science to the Public Barbara Gastel, 1983 Abstract: A text for science professionals, prepared by a physician who has specialized in scientific communication, presents practical guidelines for conveying abstruse, difficult, or highly technical information to nontechnical audiences. The text sets out the basic principles of communication and illustrates these principles from the author's personal experiences. The material is organized into 2 principal parts: the first deals with presenting science through the mass media; the second considers presenting science directly to the public. General principles for communicating science to the public also are discussed. (wz). |
communicating science to the public: Science Communication Annette Leßmöllmann, Marcelo Dascal, Thomas Gloning, 2019-12-16 The volume gives a multi-perspective overview of scholarly and science communication, exploring its diverse functions, modalities, interactional structures, and dynamics in a rapidly changing world. In addition, it provides a guide to current research approaches and traditions on communication in many disciplines, including the humanities, technology, social and natural sciences, and on forms of communication with a wide range of audiences. |
communicating science to the public: Exploring Science Communication Ulrike Felt, Sarah R. Davies, 2020-01-27 The communication of scientific research raises big questions about the kind of societies we want to live in. Through a range of case studies, from museums to Facebook to public parks, Exploring Science Communication shows you how to understand and analyse the complex and diverse ways science and society relate in today’s knowledge intensive environments. |
communicating science to the public: Science Communication in Theory and Practice S.M. Stocklmayer, M.M. Gore, C.R. Bryant, 2012-12-06 This book provides an overview of the theory and practice of science communication. It deals with modes of informal communication such as science centres, television programs, and journalism and the research that informs practitioners about the effectiveness of their programs. It aims to meet the needs of those studying science communication and will form a readily accessible source of expertise for communicators. |
communicating science to the public: Science for Policy Handbook Vladimir Sucha, Marta Sienkiewicz, 2020-07-29 Science for Policy Handbook provides advice on how to bring science to the attention of policymakers. This resource is dedicated to researchers and research organizations aiming to achieve policy impacts. The book includes lessons learned along the way, advice on new skills, practices for individual researchers, elements necessary for institutional change, and knowledge areas and processes in which to invest. It puts co-creation at the centre of Science for Policy 2.0, a more integrated model of knowledge-policy relationship. Covers the vital area of science for policymaking Includes contributions from leading practitioners from the Joint Research Centre/European Commission Provides key skills based on the science-policy interface needed for effective evidence-informed policymaking Presents processes of knowledge production relevant for a more holistic science-policy relationship, along with the types of knowledge that are useful in policymaking |
communicating science to the public: Communicating Science to the Public Leo Tan Wee Hin, R. Subramaniam, 2014-07-24 This book explores effective approaches for communicating science to the public in developing countries. Offering multiple perspectives on this important topic, it features 17 chapters that represent the efforts of 23 authors from eight countries: Australia, Bangladesh, India, Ireland, New Zealand, USA, Singapore and South Africa. Inside, readers will find a diversity of approaches to communicate science to the public. The book also highlights some of the challenges that science communicators, science policy makers, science teachers, university academics in the sciences and even entrepreneurs may face in their attempts to boost science literacy levels in their countries. In addition, it shares several best practices from the developed world that may help readers create communication initiatives that can lead to increased engagement with science in communities in the Asia Pacific region and beyond. Given the pervasive influence of science and technology in today’s society, their impact will only increase in the years to come as the world becomes more globalized and the economies of countries become more inter-linked. This book will be a useful source of reference for developing countries looking to tap into the potential of science for nation building and effectively engage their communities to better understand science and technology. Supported by the Pacific Science Association, Hawaii. |
communicating science to the public: Science Communication in the World Bernard Schiele, Michel Claessens, Shunke Shi, 2012-04-02 This volume is aimed at all those who wonder about the mechanisms and effects of the disclosure of knowledge. Whether they have a professional interest in understanding these processes generally, or they wish to conduct targeted investigations in the PCST field, it will be useful to anyone involved in science communication, including researchers, academics, students, journalists, science museum staff, scientists high public profiles, and information officers in scientific institutions. |
communicating science to the public: Communicating Science Holly Menninger, Robert Gropp, 2008 |
communicating science to the public: An Ethics of Science Communication Fabien Medvecky, Joan Leach, 2019-11-01 This book presents the first comprehensive set of principles for an ethics of science communication. We all want to communicate science ethically, but how do we do so? What does being ethical when communicating science even mean? The authors argue that ethical reasoning is essential training for science communicators. The book provides an overview of the relationship between values, science, and communication. Ethical problems are examined to consider how to create an ethics of science communication. These issues range from the timing of communication, narratives, accuracy and persuasion, to funding and the client-public tension. The book offers a tailor-made ethics of science communication based on principlism. Case studies are used to demonstrate how this tailor-made ethics can be applied in practice. |
communicating science to the public: Practising Science Communication in the Information Age Richard Holliman, 2009 Practising science communication in the information age reviews the trends and issues that are engaging practitioners of science communication, critically exploring topics as diverse as peer review, open access pulication, the protection of intellectual property, the popularization of science and the practices of public engagement. |
communicating science to the public: Examining Pedagogical Content Knowledge Julie Gess-Newsome, Norman G. Lederman, 2006-04-11 This ambitious text is the first of its kind to summarize the theory, research, and practice related to pedagogical content knowledge. The audience is provided with a functional understanding of the basic tenets of the construct as well as its applications to research on science teacher education and the development of science teacher education programs. |
communicating science to the public: Communication and Engagement with Science and Technology John K. Gilbert, Susan M. Stocklmayer, 2012-11-27 Science communication seeks to engage individuals and groups with evidence-based information about the nature, outcomes, and social consequences of science and technology. This text provides an overview of this burgeoning field ─ the issues with which it deals, important influences that affect it, the challenges that it faces. It introduces readers to the research-based literature about science communication and shows how it relates to actual or potential practice. A Further Exploration section provides suggestions for activities that readers might do to explore the issues raised. Organized around five themes, each chapter addresses a different aspect of science communication: • Models of science communication – theory into practice • Challenges in communicating science • Major themes in science communication • Informal learning • Communication of contemporary issues in science and society Relevant for all those interested in and concerned about current issues and developments in science communication, this volume is an ideal text for courses and a must-have resource for faculty, students, and professionals in this field. |
communicating science to the public: Science Communication Laura Bowater, Kay Yeoman, 2012-10-25 Science communication is a rapidly expanding area and meaningful engagement between scientists and the public requires effective communication. Designed to help the novice scientist get started with science communication, this unique guide begins with a short history of science communication before discussing the design and delivery of an effective engagement event. Along with numerous case studies written by highly regarded international contributors, the book discusses how to approach face-to-face science communication and engagement activities with the public while providing tips to avoid potential pitfalls. This book has been written for scientists at all stages of their career, including undergraduates and postgraduates wishing to engage with effective science communication for the first time, or looking to develop their science communication portfolio. |
communicating science to the public: Communicating Science and Technology Through Online Video Bienvenido León, Michael Bourk, 2018-03-20 10.2. Some Challenges Ahead -- Appendix 1 Notes on the Research Method -- Contributors -- Index |
communicating science to the public: Science Communication: An Introduction Frans Van Dam, Liesbeth De Bakker, Anne M Dijkstra, Eric Allen Jensen, 2020-03-05 'The book provides a concise, informative, comprehensive, and current overview of key issues in the field of science communication, the background of science communication, its theoretical bases, and its links to science communication practice. Especially the link between theory / research and practice is very well developed in the book and in the individual chapters. I think that is valuable for both readers new to the field of science communication, but also for those who identify with only one of these sides … it is indeed a comprehensive and concise overview, convincing in its aim to link theory, research, and practice and I will definitely use it for my lectures on science communication.'JCOM - Journal of Science CommunicationA concise, coherent and easily readable textbook about the field of science communication, connecting the practice of science communicators with theory. In the book, recent trends and shifts in the field resonate, such as the transition from telling about science to interacting with the public and the importance of science communication in health and environmental communication. The chapters have been written by experts in their disciplines, coming from philosophy of science and communication studies to health communication and science journalism. Cases from around the world illustrate science communication in practice. The book provides a broad, up-to-date and coherent introduction to science communication for both, students of science communication and related fields, as well as professionals.Related Link(s) |
communicating science to the public: Houston, We Have a Narrative Randy Olson, 2015-09-16 Ask a scientist about Hollywood, and you’ll probably get eye rolls. But ask someone in Hollywood about science, and they’ll see dollar signs: moviemakers know that science can be the source of great stories, with all the drama and action that blockbusters require. That’s a huge mistake, says Randy Olson: Hollywood has a lot to teach scientists about how to tell a story—and, ultimately, how to do science better. With Houston, We Have a Narrative, he lays out a stunningly simple method for turning the dull into the dramatic. Drawing on his unique background, which saw him leave his job as a working scientist to launch a career as a filmmaker, Olson first diagnoses the problem: When scientists tell us about their work, they pile one moment and one detail atop another moment and another detail—a stultifying procession of “and, and, and.” What we need instead is an understanding of the basic elements of story, the narrative structures that our brains are all but hardwired to look for—which Olson boils down, brilliantly, to “And, But, Therefore,” or ABT. At a stroke, the ABT approach introduces momentum (“And”), conflict (“But”), and resolution (“Therefore”)—the fundamental building blocks of story. As Olson has shown by leading countless workshops worldwide, when scientists’ eyes are opened to ABT, the effect is staggering: suddenly, they’re not just talking about their work—they’re telling stories about it. And audiences are captivated. Written with an uncommon verve and enthusiasm, and built on principles that are applicable to fields far beyond science, Houston, We Have a Narrative has the power to transform the way science is understood and appreciated, and ultimately how it’s done. |
communicating science to the public: Routledge Handbook of Public Communication of Science and Technology Massimiano Bucchi, Brian Trench, 2021-02-28 Communicating science and technology is a high priority of many research and policy institutions, a concern of many other private and public bodies, and an established subject of training and education. In the past few decades, the field has developed and expanded significantly, both in terms of professional practice, and in terms of research and reflection. At the same time, particularly in recent years, interactions between science and society have become a topic of heated public and political debates, touching issues like quality and credibility of information, trust in science and scientific actors and institutions and the roles of experts in crises and emergencies. This book provides a state-of-the-art review of this fast-growing and increasingly important area, through an examination of research done on the main actors, issues and arenas involved. The third edition of the Handbook brings the reviews up-to-date and deepens the analysis. As well as substantial re-working of many chapters, it includes four new chapters addressing enduring themes (science publics, science-media theories), recent trends (art-science interactions) and new proposed insights on science communication as culture and as 'the social conversation around science'. New contributors are added to the group of leading scholars in the field featured in the previous editions. The Handbook is a student-friendly resource, but its scope and expert contributions will equally appeal to practitioners and professionals in science communication. Combining the perspectives of different disciplines and of different geographical and cultural contexts, this original text provides an interdisciplinary as well as a global approach to public communication of science and technology. It is a valuable resource, notably an indispensable guide to the published work in the field, for students, researchers, educators and professionals in science communication, media and journalism studies, sociology, history of science, and science and technology studies. Chapter 8 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license. |
communicating science to the public: Handbook of Public Communication of Science and Technology Massimiano Bucchi, Brian Trench, 2008-06-03 Comprehensive yet accessible, this key Handbook provides an up-to-date overview of the fast growing and increasingly important area of ‘public communication of science and technology’, from both research and practical perspectives. As well as introducing the main issues, arenas and professional perspectives involved, it presents the findings of earlier research and the conclusions previously drawn. Unlike most existing books on this topic, this unique volume couples an overview of the practical problems faced by practitioners with a thorough review of relevant literature and research. The practical Handbook format ensures it is a student-friendly resource, but its breadth of scope and impressive contributors means that it is also ideal for practitioners and professionals working in the field. Combining the contributions of different disciplines (media and journalism studies, sociology and history of science), the perspectives of different geographical and cultural contexts, and by selecting key contributions from appropriate and well-respected authors, this original text provides an interdisciplinary as well as a global approach to public communication of science and technology. |
communicating science to the public: Communicating Popular Science S. Perrault, 2013-07-12 Technoscientific developments often have far-reaching consequences, both negative and positive, for the public. Yet, because science has the authority to decide which judgments about scientific issues are sound, public concerns are often dismissed because they are not part of the technoscientific paradigm they question. This book addresses the role of science popularization in that paradox; it explains how science writing works and argues that it can do better at promoting public discussions about science-related issues. To support these arguments, it situates science popularization in its historical and cultural context; provides a conceptual framework for analyzing popular science texts; and examines the rhetorical effects of common strategies used in popular science writing. Twenty-six years after Dorothy Nelkin's groundbreaking book, Selling Science: How the Press Covers Science and Technology, popular science writing is still not meeting its potential as a public interest genre; Communicating Popular Science explores how it can move closer to doing so. |
communicating science to the public: Effective Chemistry Communication in Informal Environments National Academies of Sciences, Engineering, and Medicine, Division of Behavioral and Social Sciences and Education, Board on Science Education, Division on Earth and Life Studies, Board on Chemical Sciences and Technology, Committee on Communicating Chemistry in Informal Settings, 2016-09-19 Chemistry plays a critical role in daily life, impacting areas such as medicine and health, consumer products, energy production, the ecosystem, and many other areas. Communicating about chemistry in informal environments has the potential to raise public interest and understanding of chemistry around the world. However, the chemistry community lacks a cohesive, evidence-based guide for designing effective communication activities. This report is organized into two sections. Part A: The Evidence Base for Enhanced Communication summarizes evidence from communications, informal learning, and chemistry education on effective practices to communicate with and engage publics outside of the classroom; presents a framework for the design of chemistry communication activities; and identifies key areas for future research. Part B: Communicating Chemistry: A Framework for Sharing Science is a practical guide intended for any chemists to use in the design, implementation, and evaluation of their public communication efforts. |
communicating science to the public: Communicating Science in Times of Crisis H. Dan O'Hair, Mary John O'Hair, 2021-04-29 Learn more about how people communicate during crises with this insightful collection of resources In Communicating Science in Times of Crisis: COVID-19 Pandemic, distinguished academics and editors H. Dan O’Hair and Mary John O’Hair have delivered an insightful collection of resources designed to shed light on the implications of attempting to communicate science to the public in times of crisis. Using the recent and ongoing coronavirus outbreak as a case study, the authors explain how to balance scientific findings with social and cultural issues, the ability of media to facilitate science and mitigate the impact of adverse events, and the ethical repercussions of communication during unpredictable, ongoing events. The first volume in a set of two, Communicating Science in Times of Crisis: COVID-19 Pandemic isolates a particular issue or concern in each chapter and exposes the difficult choices and processes facing communicators in times of crisis or upheaval. The book connects scientific issues with public policy and creates a coherent fabric across several communication studies and disciplines. The subjects addressed include: A detailed background discussion of historical medical crises and how they were handled by the scientific and political communities of the time Cognitive and emotional responses to communications during a crisis Social media communication during a crisis, and the use of social media by authority figures during crises Communications about health care-related subjects Data strategies undertaken by people in authority during the coronavirus crisis Perfect for communication scholars and researchers who focus on media and communication, Communicating Science in Times of Crisis: COVID-19 Pandemic also has a place on the bookshelves of those who specialize in particular aspects of the contexts raised in each of the chapters: social media communication, public policy, and health care. |
communicating science to the public: Successful Science Communication David J. Bennett, Richard C. Jennings, 2011-09-29 In the 25 years since the 'Bodmer Report' kick-started the public understanding of science movement, there has been something of a revolution in science communication. However, despite the ever-growing demands of the public, policy-makers and the media, many scientists still find it difficult to successfully explain and publicise their activities or to understand and respond to people's hopes and concerns about their work. Bringing together experienced and successful science communicators from across the academic, commercial and media worlds, this practical guide fills this gap to provide a one-stop resource covering science communication in its many different forms. The chapters provide vital background knowledge and inspiring ideas for how to deal with different situations and interest groups. Entertaining personal accounts of projects ranging from podcasts, to science festivals, to student-run societies give working examples of how scientists can engage with their audiences and demonstrate the key ingredients in successful science communication. |
communicating science to the public: Communicating Science and Technology in Society Ana Delicado, Fabienne Crettaz Von Roten, Katarina Prpić, 2020-11-22 This volume addresses the engagement between science and society from multiple viewpoints. At a time when trust in experts is being questioned, misinformation is rife and scientific and technological development show growing social impact, the volume examines the challenges in involving the public in scientific debates and decisions. It takes into account societal needs and concerns in research, and analyses the interface between the roles of institutions and individuals. From environmental challenges to science communication, participatory technological design to animal experimentation, and transdisciplinarity to norms and values in science, the volume brings together research on areas in which scientists and citizens interact, across diverse, often understudied, socio-cultural contexts in Europe. It encompasses the natural sciences, engineering and the social sciences, and the chapters follow diverse theoretical frameworks and methodologies, including both quantitative and qualitative approaches. This volume contributes not just to scholarly knowledge on the topic of science and society relations, but also provides useful information for students, policy makers, journalists, and STEM (science, technology, engineering and mathematics) researchers keen on engaging with their publics and conducting responsible research and innovation. |
communicating science to the public: Communicating Uncertainty Sharon M. Friedman, Sharon Dunwoody, Carol L. Rogers, 2012-10-12 Exploring the interactions that swirl around scientific uncertainty and its coverage by the mass media, this volume breaks new ground by looking at these issues from three different perspectives: that of communication scholars who have studied uncertainty in a number of ways; that of science journalists who have covered these issues; and that of scientists who have been actively involved in researching uncertain science and talking to reporters about it. In particular, Communicating Uncertainty examines how well the mass media convey to the public the complexities, ambiguities, and controversies that are part of scientific uncertainty. In addition to its new approach to scientific uncertainty and mass media interactions, this book distinguishes itself in the quality of work it assembles by some of the best known science communication scholars in the world. This volume continues the exploration of interactions between scientists and journalists that the three coeditors first documented in their highly successful volume, Scientists and Journalists: Reporting Science as News, which was used for many years as a text in science journalism courses around the world. |
communicating science to the public: Ethics and Practice in Science Communication Susanna Priest, Jean Goodwin, Michael F. Dahlstrom, 2018-03-07 From climate to vaccination, stem-cell research to evolution, scientific work is often the subject of public controversies in which scientists and science communicators find themselves enmeshed. Especially with such hot-button topics, science communication plays vital roles. Gathering together the work of a multidisciplinary, international collection of scholars, the editors of Ethics and Practice in Science Communication present an enlightening dialogue involving these communities, one that articulates the often differing objectives and ethical responsibilities communicators face in bringing a range of scientific knowledge to the wider world. In three sections—how ethics matters, professional practice, and case studies—contributors to this volume explore the many complex questions surrounding the communication of scientific results to nonscientists. Has the science been shared clearly and accurately? Have questions of risk, uncertainty, and appropriate representation been adequately addressed? And, most fundamentally, what is the purpose of communicating science to the public: Is it to inform and empower? Or to persuade—to influence behavior and policy? By inspiring scientists and science communicators alike to think more deeply about their work, this book reaffirms that the integrity of the communication of science is vital to a healthy relationship between science and society today. |
communicating science to the public: Unscientific America Chris Mooney, Sheril Kirshenbaum, 2009-07-14 In his famous 1959 Rede lecture at Cambridge University, the scientifically-trained novelist C.P. Snow described science and the humanities as two cultures, separated by a gulf of mutual incomprehension. And the humanists had all the cultural power -- the low prestige of science, Snow argued, left Western leaders too little educated in scientific subjects that were increasingly central to world problems: the elementary physics behind nuclear weapons, for instance, or the basics of plant science needed to feed the world's growing population. Now, Chris Mooney and Sheril Kirshenbaum, a journalist-scientist team, offer an updated two cultures polemic for America in the 21st century. Just as in Snow's time, some of our gravest challenges -- climate change, the energy crisis, national economic competitiveness -- and gravest threats -- global pandemics, nuclear proliferation -- have fundamentally scientific underpinnings. Yet we still live in a culture that rarely takes science seriously or has it on the radar. For every five hours of cable news, less than a minute is devoted to science; 46 percent of Americans reject evolution and think the Earth is less than 10,000 years old; the number of newspapers with weekly science sections has shrunken by two-thirds over the past several decades. The public is polarized over climate change -- an issue where political party affiliation determines one's view of reality -- and in dangerous retreat from childhood vaccinations. Meanwhile, only 18 percent of Americans have even met a scientist to begin with; more than half can't name a living scientist role model. For this dismaying situation, Mooney and Kirshenbaum don't let anyone off the hook. They highlight the anti-intellectual tendencies of the American public (and particularly the politicians and journalists who are supposed to serve it), but also challenge the scientists themselves, who despite the best of intentions have often failed to communicate about their work effectively to a broad public -- and so have ceded their critical place in the public sphere to religious and commercial propagandists. A plea for enhanced scientific literacy, Unscientific America urges those who care about the place of science in our society to take unprecedented action. We must begin to train a small army of ambassadors who can translate science's message and make it relevant to the media, to politicians, and to the public in the broadest sense. An impassioned call to arms worthy of Snow's original manifesto, this book lays the groundwork for reintegrating science into the public discourse -- before it's too late. |
communicating science to the public: Effective Science Communication (Second Edition) Sam Illingworth, Grant Allen, 2020-05-08 Being a scientist in the 21st century can be extremely demanding. In addition to conducting exceptional research we are expected to communicate it effectively to a variety of audiences, from scientists and students to policymakers and press officers. This book provides a roadmap for how to disseminate your research findings in an engaging manner via a range of channels, such as scientific publications, press releases, social media and outreach. Furthermore, by providing advice and worked examples on how to fund and publish your research, develop additional skills and support inclusive practices, this book provides a comprehensive handbook for how to be a successful scientist. This second edition brings the text up to date and includes additional material, while retaining the combination of clear insight and practical advice that made the first edition essential. |
communicating science to the public: Storytelling with Data Cole Nussbaumer Knaflic, 2015-11-02 Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it! |
COMMUNICATE Definition & Meaning - Merriam-Webster
The meaning of COMMUNICATE is to convey knowledge of or information about : make known. How to use communicate in a sentence.
COMMUNICATING | English meaning - Cambridge Dictionary
COMMUNICATING definition: 1. present participle of communicate 2. to share information with others by speaking, writing…. Learn more.
Communication - Wikipedia
There are many forms of communication, including human linguistic communication using sounds, sign language, and writing as well as animals exchanging information and attempts to …
COMMUNICATE | definition in the Cambridge English Dictionary
communicate with We can now communicate instantly with people on the other side of the world. Unable to speak a word of the language, he communicated with (= using) his hands. be …
COMMUNICATING Definition & Meaning - Dictionary.com
Communicating definition: making or having a direct connection from one room to another. See examples of COMMUNICATING used in a sentence.
Communicating - Definition, Meaning & Synonyms - Vocabulary.com
6 days ago · Whether you’re a teacher or a learner, Vocabulary.com can put you or your class on the path to systematic vocabulary improvement.
COMMUNICATION Definition & Meaning - Merriam-Webster
The meaning of COMMUNICATION is a process by which information is exchanged between individuals through a common system of symbols, signs, or behavior; also : exchange of …
communicate - Oxford Learner's Dictionaries
Definition of communicate verb from the Oxford Advanced Learner's Dictionary. [intransitive, transitive] to share or exchange information, news, ideas, feelings, etc. We only communicate …
Effective Communication Improving Your Interpersonal Skills - HelpGuide.org
Mar 13, 2025 · Want better communication skills? These tips will help you avoid misunderstandings, grasp the real meaning of what’s being communicated, and greatly …
What Is Communication? How to Use It Effectively
Communication is sharing messages through words, signs, and more to create and exchange meaning. Feedback is a key part of communication, and can be given through words or body …
COMMUNICATE Definition & Meaning - Merriam-Webster
The meaning of COMMUNICATE is to convey knowledge of or information about : make known. How to use communicate in a sentence.
COMMUNICATING | English meaning - Cambridge Dictionary
COMMUNICATING definition: 1. present participle of communicate 2. to share information with others by speaking, writing…. Learn more.
Communication - Wikipedia
There are many forms of communication, including human linguistic communication using sounds, sign language, and writing as well as animals exchanging information and attempts to …
COMMUNICATE | definition in the Cambridge English Dictionary
communicate with We can now communicate instantly with people on the other side of the world. Unable to speak a word of the language, he communicated with (= using) his hands. be …
COMMUNICATING Definition & Meaning - Dictionary.com
Communicating definition: making or having a direct connection from one room to another. See examples of COMMUNICATING used in a sentence.
Communicating - Definition, Meaning & Synonyms
6 days ago · Whether you’re a teacher or a learner, Vocabulary.com can put you or your class on the path to systematic vocabulary improvement.
COMMUNICATION Definition & Meaning - Merriam-Webster
The meaning of COMMUNICATION is a process by which information is exchanged between individuals through a common system of symbols, signs, or behavior; also : exchange of …
communicate - Oxford Learner's Dictionaries
Definition of communicate verb from the Oxford Advanced Learner's Dictionary. [intransitive, transitive] to share or exchange information, news, ideas, feelings, etc. We only communicate …
Effective Communication Improving Your Interpersonal Skills - HelpGuide.org
Mar 13, 2025 · Want better communication skills? These tips will help you avoid misunderstandings, grasp the real meaning of what’s being communicated, and greatly …
What Is Communication? How to Use It Effectively
Communication is sharing messages through words, signs, and more to create and exchange meaning. Feedback is a key part of communication, and can be given through words or body …