Reading The Rainbow Goblins with Kids
The Rainbow Goblins is a picture book by Mercer Mayer about little goblins who want to make everything grey by stealing all the colors from the world. A rainbow comes to their cave and teaches them that colors are better together. It's one of those books you end up reading forty times over several months because your kid loves it. Here's what I actually learned after going through this with my own kids.
The Rainbow Goblins: What It Actually Is
Mercer Mayer published this in 1975. It's aimed at preschool to early elementary age, roughly four to seven years old. The story follows the goblins as they hoard colors, which gives Mayer a chance to do repetitive rhyming that younger kids find satisfying. The rainbow character appears at the end to restore everything. That's basically the whole plot. What makes it work in practice is the repetition. The goblins steal red, then blue, then yellow, and each time the rhyme scheme resets. Kids this age latch onto predictable patterns. They'll start anticipating the next line before you get there, which is how you know they're engaged even if they look like they're zoning out. I used to rush through these books when my daughter was three. She'd stop me and point at the same illustration for the tenth time. I thought I was being efficient. I was actually rushing past the part where she was learning to focus and sustain attention on something she liked. Slowing down literally doubled the educational value without any extra effort on my part.
How to Use This Book Effectively
Don't just read it straight through once. Read it slowly on the first pass and let her interrupt. The second time through, pause at each color page and ask what color comes next. By the fifth reading she'll be doing it unprompted. That's the whole method. There isn't a more sophisticated approach that actually works better. One thing I noticed that nobody talks about: the book works as a gentle introduction to primary color mixing without you having to set up any experiment. When the goblins mix stolen colors together, you can literally point and say "that's what happens when you combine those two." She absorbed primary color theory from a picture book before she could tie her shoes. Not because the book is a teaching tool, but because the visual sequence makes it obvious if you're paying attention. I also learned the hard way not to buy the cheapest copy available. The original 1975 edition has been reprinted dozens of times by different publishers and the print quality varies enormously. Some of the later paperback editions print the rainbow pages with muddy colors that look grey instead of vivid. That defeats the entire point of the book. Get the hardcover or a well-reviewed recent reprint from a major publisher. Check the color reproduction in person if you can before buying.
Get the Full Details

Common Problems Parents Face
The main issue is that some kids become fixated on the goblins being mean. My son asked me three nights in a row whether the goblins were going to be okay after the rainbow showed up. That's not a problem with the book. It's a sign he's developing empathy, which is actually good. But if you're reading this and your kid is similarly preoccupied, just answer simply. They needed the reassurance. Another edge case: the book assumes familiarity with basic color names. If your child is still learning colors, this book can feel confusing rather than fun. I ran into this with a neighbor's kid who knew red and blue but called yellow "gold" and green "grass." It threw off the counting rhythm. The workaround was just to map his words onto the book's words without correcting him harshly. "Yes, that's the gold color, the book calls it yellow. Same thing." Ten minutes later he was using both terms interchangeably. There's also the issue of availability. The book goes in and out of print regularly because it's niche enough that publishers don't keep it constantly stocked. If you can't find it at your local library, order from a major bookseller rather than a third-party marketplace seller. I once got a copy with misbound pages where half the illustrations were upside down. Returned it immediately. The book itself is fine. The manufacturing quality of individual copies is not consistent.
What It Won't Do
This isn't a book that teaches morals through subtlety. The message is stated directly and openly. If you're looking for something that lets kids draw their own conclusions, this isn't it. It's straightforward: sharing colors is better than hoarding them. The goblins learn this by the end. That's it. It also won't hold the attention of kids who have already read it twenty times and just want you to skip to the end. My daughter hit that phase around the eighth reading. She'd heard the whole thing. The workaround was switching to a different Mercer Mayer book from the same era and seeing if she'd accept the substitution. She did, eventually. Not immediately, but she accepted it. Reading fatigue is real even with favorite books. If you need something similar but with a slightly different angle, Mayer's Little Critter books handle sharing and cooperation in a more episodic format. Not as tight a narrative, but more variety if you're cycling through multiple reads in a short period.