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| communication and rhetorical studies: The SAGE Handbook of Rhetorical Studies Andrea A. Lunsford, Kirt H. Wilson, Rosa A. Eberly, 2009 The SAGE Handbook of Rhetorical Studies surveys the latest advances in rhetorical scholarship, synthesizing theories and practices across major areas of study in the field and pointing the way for future studies. Edited by Andrea A. Lunsford and Associate Editors Kirt H. Wilson and Rosa A. Eberly, the Handbook aims to introduce a new generation of students to rhetorical study and provide a deeply informed and ready resource for scholars currently working in the field. |
| communication and rhetorical studies: The Oxford Handbook of Rhetorical Studies Michael John MacDonald, 2017 Featuring roughly sixty specially commissioned essays by an international cast of leading rhetoric experts from North America, Europe, and Great Britain, the Handbook will offer readers a comprehensive topical and historical survey of the theory and practice of rhetoric from ancient Greece and Rome through the Middle Ages and Enlightenment up to the present day. |
| communication and rhetorical studies: Sourcebook on Rhetoric James Jasinski, 2001-07-19 Please update SAGE UK and SAGE INDIA addresses on imprint page. |
| communication and rhetorical studies: Affect, Emotion, and Rhetorical Persuasion in Mass Communication Lei Zhang, Carlton Clark, 2018-10-09 This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines. Contributions from a wide range of scholars feature theoretical overviews and critical perspectives on the movement commonly referred to as the affective turn as well as case studies. Critical investigations of the rhetorical strategies behind the 2016 United States presidential election, public health and antiterrorism mass media campaigns, television commercials, and the digital spread of fake news, among other issues, will prove to be both timely and of enduring value. This book will be of use to advanced undergraduates, graduate students, and active researchers in communication, rhetoric, political science, social psychology, sociology, and cultural studies. |
| communication and rhetorical studies: Professional Communication and Network Interaction Heidi A. McKee, James E. Porter, 2017-06-14 Drawing from classical and contemporary rhetorical theory and from in-depth interviews with business professionals, the authors present a case-based approach for exploring the changing landscape of professional communication. |
| communication and rhetorical studies: At the Intersection Thomas Rosteck, 1999-01-01 This provocative volume is based on the premise that cultural studies and rhetorical studies address specific and parallel questions about culture, critical practice, and interpretation, and that opening up a dialogue between them can enhance both and provide a more complete understanding of society. Noted scholars across a variety of disciplines examine overlaps and contradictions between these approaches as well as critical and pedagogical issues that surface with their linkage. |
| communication and rhetorical studies: Twentieth-Century Roots of Rhetorical Studies Jim A. Kuypers, Andrew King, 2001-03-30 An exploration of the conception of rhetoric of 11 key American rhetoricians, through analyses of their life's work. The essays examine the innate mode of perception that guided the rhetorical understanding of the early critics. |
| communication and rhetorical studies: Rhetorical Memory and Delivery John Frederick Reynolds, 2013-11-05 Why has classical rhetoric been a subject of such growing interest for the past ten years? Because the most exciting work in classical rhetoric has asked us to rethink classical concepts in modern terms. What's been missing, at least in book-length form, is a scholarly rethinking of rhetorical memory and delivery. As many scholars have been noting in their work for some time now, three of five classical issues -- invention, arrangement, and style -- have dominated rhetorical studies while the other two -- memory and delivery -- have largely been misunderstood or ignored. Re-examined in light of recent research on orality, literacy, and electronic technology, rhetorical memory and delivery issues can become not only central to the field but also key to the continued interest in classical rhetoric. Bringing together national scholars from a variety of related disciplines in which rhetorical memory and delivery issues matter, this collection is the only volume that examines classical and contemporary interpretations of rhetorical memory and delivery in depth and detail. |
| communication and rhetorical studies: Introducing Communication Amardo Rodriguez, 2020-02-18 Introducing Communication introduces students to different communication perspectives and concepts from around the world, encouraging them to reflect on the consequences and implications that come with each of these perspectives |
| communication and rhetorical studies: Rhetorical Audience Studies and Reception of Rhetoric Jens E. Kjeldsen, 2018-09-11 This book examines the reception of rhetoric and the rhetoric of reception. By considering salient rhetorical traits of rhetorical utterances and texts seen in context, and relating this to different kinds of reception and/or audience use and negotiation, the authors explore the connections between rhetoric and reception. In our time, new media and new forms of communication make it harder to distinguish between speaker and audience. The active involvement of users and audiences is more important than ever before. This project is based on the premise that rhetorical research should reconsider the understanding, conceptualization and examination of the rhetorical audience. From mostly understanding audiences as theoretical constructions that are examined textually and speculatively, the contributors give more attention to empirical explorations of actual audiences and users. The book will provide readers with new knowledge on the workings of rhetoric as well as illustrative and guiding examples of new methods of rhetorical studies. |
| communication and rhetorical studies: Methodologies for the Rhetoric of Health & Medicine Lisa Meloncon, J. Blake Scott, 2017-07-06 Methodologies for the Rhetoric of Health & Medicine charts new methodological territories for rhetorical studies and the emerging field of the rhetoric of health and medicine. It advances the larger goal of differentiating the rhetoric of health and medicine as a distinct but pragmatically diverse area of study. |
| communication and rhetorical studies: Rhetorical Code Studies Kevin Brock, 2019-03-04 Winner of the 2017 Sweetland Digital Rhetoric Collaborative Book Prize Software developers work rhetorically to make meaning through the code they write. In some ways, writing code is like any other form of communication; in others, it proves to be new, exciting, and unique. In Rhetorical Code Studies, Kevin Brock explores how software code serves as meaningful communication through which software developers construct arguments that are made up of logical procedures and express both implicit and explicit claims as to how a given program operates. Building on current scholarly work in digital rhetoric, software studies, and technical communication, Brock connects and continues ongoing conversations among rhetoricians, technical communicators, software studies scholars, and programming practitioners to demonstrate how software code and its surrounding discourse are highly rhetorical forms of communication. He considers examples ranging from large, well-known projects like Mozilla Firefox to small-scale programs like the “FizzBuzz” test common in many programming job interviews. Undertaking specific examinations of code texts as well as the contexts surrounding their composition, Brock illuminates the variety and depth of rhetorical activity taking place in and around code, from individual differences in style to changes in large-scale organizational and community norms. Rhetorical Code Studies holds significant implications for digital communication, multimodal composition, and the cultural analysis of software and its creation. It will interest academics and students of writing, rhetoric, and software engineering as well as technical communicators and developers of all types of software. |
| communication and rhetorical studies: Rhetoric in Detail Barbara Johnstone, Christopher Eisenhart, 2008-10-29 The eleven studies in this volume illustrate and advance the synthesis of discourse analysis with rhetorical studies. Rhetoric in Detail shows how a variety of techniques from discourse analysis can be useful in studying such concerns as agency, legitimation, controversy, and style, and how concepts from rhetoric including genre and figuration can enrich the work of discourse analysts. The authors’ research sites range from government commissions, political speeches, newspaper reports and letters to interviews and conversations in beauty salons and online. Methodological overviews interspersed throughout survey critical discourse analysis, interactional sociolinguistics, grounded theory, computer-aided corpus analysis, narrative analysis, and participant observation and provide suggestions for further reading. Rhetoric in Detail is an invaluable source for rhetoricians looking for systematic, grounded ways of approaching new, more vernacular sites for rhetorical discourse and for discourse analysts interested in seeing what they can learn from the tradition and practice of rhetorical analysis. |
| communication and rhetorical studies: Organizational Rhetoric Mary F. Hoffman, Debra J. Ford, 2010 Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society |
| communication and rhetorical studies: An Introduction to Rhetorical Communication James C Mccroskey, 2015-11-19 An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages. |
| communication and rhetorical studies: Rhetorical Accessability Lisa Meloncon, 2014-11-30 Rhetorical Accessability is the first text to bring the fields of technical communication and disability studies into conversation. The two fields also share a pragmatic foundation in their concern with accommodation and accessibility, that is, the material practice of making social and technical environments and texts as readily available, easy to use, and/or understandable as possible to as many people as possible, including those with disabilities. Through its concern with the pragmatic, theoretically grounded work of helping users interface effectively and seamlessly with technologies, the field of technical communication is perfectly poised to put the theoretical work of disability studies into practice. In other words, technical communication could ideally be seen as a bridge between disability theories and web accessibility practices. While technical communicators are ideally positioned to solve communication problems and to determine the best delivery method, those same issues are compounded when they are viewed through the dual lens of accessibility and disability. With the increasing use of wireless, expanding global marketplaces, increasing prevalence of technology in our daily lives, and ongoing changes of writing through and with technology, technical communicators need to be acutely aware of issues involved with accessibility and disability. This collection will advance the field of technical communication by expanding the conceptual apparatus for understanding the intersections among disability studies, technical communication, and accessibility and by offering new perspectives, theories, and features that can only emerge when different fields are brought into conversation with one another and is the first text to bring the fields of technical communication and disability studies into conversation with one another. |
| communication and rhetorical studies: Visual Rhetoric Lester C. Olson, Cara A. Finnegan, Diane S. Hope, 2008-03-20 Visual images, artifacts, and performances play a powerful part in shaping U.S. culture. To understand the dynamics of public persuasion, students must understand this visual rhetoric. This rich anthology contains 20 exemplary studies of visual rhetoric, exploring an array of visual communication forms, from photographs, prints, television documentary, and film to stamps, advertisements, and tattoos. In material original to this volume, editors Lester C. Olson, Cara A. Finnegan, and Diane S. Hope present a critical perspective that links visuality and rhetoric, locates the study of visual rhetoric within the disciplinary framework of communication, and explores the role of the visual in the cultural space of the United States. Enhanced with these critical editorial perspectives, Visual Rhetoric: A Reader in Communication and American Culture provides a conceptual framework for students to understand and reflect on the role of visual communication in the cultural and public sphere of the United States. Key Features and Benefits Five broad pairs of rhetorical action—performing and seeing; remembering and memorializing; confronting and resisting; commodifying and consuming; governing and authorizing—introduce students to the ways visual images and artifacts become powerful tools of persuasion Each section opens with substantive editorial commentary to provide readers with a clear conceptual framework for understanding the rhetorical action in question, and closes with discussion questions to encourage reflection among the essays The collection includes a range of media, cultures, and time periods; covers a wide range of scholarly approaches and methods of handling primary materials; and attends to issues of gender, race, sexuality and class Contributors include: Thomas Benson; Barbara Biesecker; Carole Blair; Dan Brouwer; Dana Cloud; Kevin Michael DeLuca; Anne Teresa Demo; Janis L. Edwards; Keith V. Erickson; Cara A. Finnegan; Bruce Gronbeck; Robert Hariman; Christine Harold; Ekaterina Haskins; Diane S. Hope; Judith Lancioni; Margaret R. LaWare; John Louis Lucaites; Neil Michel; Charles E. Morris III; Lester C. Olson; Shawn J. Parry-Giles; Ronald Shields; John M. Sloop; Nathan Stormer; Reginald Twigg and Carol K. Winkler This book significantly advances theory and method in the study of visual rhetoric through its comprehensive approach and wise separations of key conceptual components. —Julianne H. Newton, University of Oregon |
| communication and rhetorical studies: Disability Rhetoric Jay Timothy Dolmage, 2014-01-22 Disability Rhetoric is the first book to view rhetorical theory and history through the lens of disability studies. Traditionally, the body has been seen as, at best, a rhetorical distraction; at worst, those whose bodies do not conform to a narrow range of norms are disqualified from speaking. Yet, Dolmage argues that communication has always been obsessed with the meaning of the body and that bodily difference is always highly rhetorical. Following from this rewriting of rhetorical history, he outlines the development of a new theory, affirming the ideas that all communication is embodied, that the body plays a central role in all expression, and that greater attention to a range of bodies is therefore essential to a better understanding of rhetorical histories, theories, and possibilities. |
| communication and rhetorical studies: Rhetoric: A Very Short Introduction Richard Toye, 2013-03-28 Society's attitudes to rhetoric are often very negative. Here, Richard Toye provides an engaging, historically informed introduction to rhetoric, from Ancient Greece to the present day. Wide-ranging in its scope, this Very Short Introduction is the essential starting point for understanding the art of persuasion. |
| communication and rhetorical studies: Communication Criticism Malcolm Osgood Sillars, Bruce E. Gronbeck, 2001 This introduction to criticism teaches students critical skills, whether examining television, fiction, nonfiction, visual arts, or oral and written discourse. Three introductory chapters provide a foundation to explore nine approaches to critical study. The perspectives presented bridge disciplinary boundaries and include: asking questions about how audiences process communication, understanding human symbol systems and social relations as vehicles for comprehending the world, value and narrative analysis, and psychoanalytic and ideological criticism. The discussions of using each approach contain questions critics are most likely to ask, assumptions governing the approach, an exploration of sample analyses that reveal vocabulary most frequently used, and a review of the problems encountered by critics. |
| communication and rhetorical studies: The Rhetorical Power of Popular Culture Deanna D. Sellnow, 2017-02-17 Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism? The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition’s easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work. |
| communication and rhetorical studies: A New Handbook of Rhetoric Michele Kennerly, 2021-07-12 Like every discipline, Rhetorical Studies relies on a technical vocabulary to convey specialized concepts, but few disciplines rely so deeply on a set of terms developed so long ago. Pathos, kairos, doxa, topos—these and others originate from the so-called classical world, which has conferred on them excessive authority. Without jettisoning these rhetorical terms altogether, this handbook addresses critiques of their ongoing relevance, explanatory power, and exclusionary effects. A New Handbook of Rhetoric inverts the terms of classical rhetoric by applying to them the alpha privative, a prefix that expresses absence. Adding the prefix α- to more than a dozen of the most important terms in the field, the contributors to this volume build a new vocabulary for rhetorical inquiry. Essays on apathy, akairos, adoxa, and atopos, among others, explore long-standing disciplinary habits, reveal the denials and privileges inherent in traditional rhetorical inquiry, and theorize new problems and methods. Using this vocabulary in an analysis of current politics, media, and technology, the essays illuminate aspects of contemporary culture that traditional rhetorical theory often overlooks. Innovative and groundbreaking, A New Handbook of Rhetoric at once draws on and unsettles ancient Greek rhetorical terms, opening new avenues for studying values, norms, and phenomena often stymied by the tradition. In addition to the editor, the contributors include Caddie Alford, Benjamin Firgens, Cory Geraths, Anthony J. Irizarry, Mari Lee Mifsud, John Muckelbauer, Bess R. H. Myers, Damien Smith Pfister, Nathaniel A. Rivers, and Alessandra Von Burg. |
| communication and rhetorical studies: What Do We Know About the World? Gabrijela Kišiček, Igor Ž. Žagar, 2013-10-03 What do we know about the world? Rhetorical and Argumentative Perspectives is a book trying to answer the title question by contributing to rhetorical and argumentative studies. It consists of papers presented at the “First International Conference on Rhetoric in Croatia: the Days of Ivo Škarić” in May, 2012, and subsequently revised for publication. Through a variety of different routs, the papers explore the role of rhetoric and argumentation in various types of public discourse and present interdisciplinary work connecting linguists, phoneticians, philosophers, law experts and communication scientists in the common ground of rhetoric and argumentation.. The Conference was organized with the intent of paying respect to the Croatian rhetorician and professor emeritus Ivo Škarić who was the first to introduce rhetoric at the Department of Phonetics at the Faculty of Humanities and Social Sciences, University of Zagreb. |
| communication and rhetorical studies: Communication Matters Jeremy Packer, Stephen B. Crofts Wiley, 2013-06-17 Communication has often been understood as a realm of immaterial, insubstantial phenomena—images, messages, thoughts, languages, cultures, and ideologies—mediating our embodied experience of the concrete world. Communication Matters challenges this view, assembling leading scholars in the fields of Communication, Rhetoric, and English to focus on the materiality of communication. Building on the work of materialist theorists such as Gilles Deleuze, Michel Foucault, Friedrich Kittler, and Henri Lefebvre, the essays collected here examine the materiality of discourse itself and the constitutive force of communication in the production of the real. Communication Matters presents original work that rethinks communication as material and situates materialist approaches to communication within the broader materiality turn emerging in the humanities and social sciences. This collection will be of interest to researchers and postgraduate students in Media, Communication Studies, and Rhetoric. The book includes images of the digital media installations of Francesca Talenti, Professor, Department of Communication Studies, University of North Carolina at Chapel Hill. |
| communication and rhetorical studies: Human Communication as Narration Walter R. Fisher, 2021-06-03 This book addresses questions that have concerned rhetoricians, literary theorists, and philosophers since the time of the pre-Socratics and the Sophists: How do people come to believe and to act on the basis of communicative experiences? What is the nature of reason and rationality in these experiences? What is the role of values in human decision making and action? How can reason and values be assessed? In answering these questions, Professor Fisher proposes a reconceptualization of humankind as homo narrans, that all forms of human communication need to be seen as stories—symbolic interpretations of aspects of the world occurring in time and shaped by history, culture, and character; that individuated forms of discourse should be considered good reasons—values or value-laden warrants for believing or acting in certain ways; and that a narrative logic that all humans have natural capacities to employ ought to be conceived of as the logic by which human communication is assessed. |
| communication and rhetorical studies: The Conceit of Context Charles E. Morris III, Kendall R. Phillips, 2020 This edited volume features essays derived from presentations delivered at the 15th Biennial Public Address Conference held at Syracuse University in October 2016, as well as additional material. The Conceit of Context explores the often invoked--indeed a central term in the history of rhetorical studies--but less often engaged concept of context. In this volume, we center the notion of context as the site of engagement, critique, and imagination, seeking to deepen the critical and political promise of context in the study of public discourse. |
| communication and rhetorical studies: The Oxford Encyclopedia of Communication and Critical Cultural Studies Dana L. Cloud, 2019 |
| communication and rhetorical studies: The SAGE Encyclopedia of Communication Research Methods Mike Allen, 2017-04-11 Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version. |
| communication and rhetorical studies: Critical Power Tools J. Blake Scott , Bernadette Longo , Katherine V. Wills, 2007-06-01 Winner of the 2007 National Council of Teachers of English (NCTE) Award for Best Collection of Essays on Technical and Scientific Communication The first book to focus on the intersection of cultural studies and technical communication, Critical Power Tools draws on various traditions of cultural studies to develop new or expanded theoretical, methodological, and pedagogical approaches to technical communication. Offered as a sourcebook for the field, the book is organized into three parts. The first section, emphasizing theory building, reconceptualizes key concepts or practices, such as usability, through a cultural studies lens. The second section illustrates alternative research methods through several case studies. The third section offers critical and productive pedagogical approaches, including specific assignments, applicable to both undergraduate and graduate courses. |
| communication and rhetorical studies: Listening to Their Voices Molly Meijer Wertheimer, 1997 In her introduction Molly Meijer Wertheimer traces the patriarchal nature of traditional rhetorical histories as well as the continuing debate about how best to write women into rhetoric's historical record. Though composed from a variety of disciplinary perspectives, the volume's essays advance rhetorical theory by examining exceptional women rhetoricians and their unusual rhetorical practices and strategies. |
| communication and rhetorical studies: Contemporary Rhetorical Theory John Louis Lucaites, Celeste Michelle Condit, Sally Caudill, 1999-01-01 This indispensable text brings together important essays on the themes, issues, and controversies that have shaped the development of rhetorical theory since the late 1960s. An extensive introduction and epilogue by the editors thoughtfully examine the current state of the field and its future directions, focusing in particular on how theorists are negotiating the tensions between modernist and postmodernist considerations. Each of the volume's eight main sections comprises a brief explanatory introduction, four to six essays selected for their enduring significance, and suggestions for further reading. Topics addressed include problems of defining rhetoric, the relationship between rhetoric and epistemology, the rhetorical situation, reason and public morality, the nature of the audience, the role of discourse in social change, rhetoric in the mass media, and challenges to rhetorical theory from the margins. An extensive subject index facilitates comparison of key concepts and principles across all of the essays featured. |
| communication and rhetorical studies: The Handbook of Organizational Rhetoric and Communication Oyvind Ihlen, Robert L. Heath, 2018-08-14 A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric. |
| communication and rhetorical studies: Rhetorical Work in Emergency Medical Services Elizabeth L. Angeli, 2018-09-03 NCTE-CCCC Best Book in Technical or Scientific Communication 2020 Rhetorical Work in Emergency Medical Services: Communicating in the Unpredictable Workplace details how communicators harness the power of rhetoric to make decisions and communicate in unpredictable contexts. Grounded in a 16-month study in the emergency medical services (EMS) workplace, this text contributes to our theoretical, methodological, and practical understandings of the situation-specific processes that communicators and researchers engage in to respond to the urgencies and constraints of high-stakes workplaces. This book presents these intricate processes and skills—learned and innate—that workplace communicators use to accomplish goal-directed activity, collaborate with other communicators, and complete and teach workplace writing. |
| communication and rhetorical studies: Rhetorical Listening Krista Ratcliffe, 2005 Long ignored within rhetoric and composition studies, listening has returned to the disciplinary radar. Rhetorical Listening: Identification, Gender, Whiteness argues that rhetorical listening facilitates conscious identifications needed for cross-cultural communication. |
| communication and rhetorical studies: The Routledge Handbook of Comparative World Rhetorics Keith Lloyd, 2020-06-10 The Routledge Handbook of Comparative World Rhetorics offers a broad and comprehensive understanding of comparative or world rhetoric, from ancient times to the modern day. Bringing together an international team of established and emergent scholars, this Handbook looks beyond Greco-Roman traditions in the study of rhetoric to provide an international, cross-cultural study of communication practices around the globe. With dedicated sections covering theory and practice, history, pedagogy, hybrids and the modern context, this extensive collection will provide the reader with a solid understanding of: how comparative rhetoric evolved how it re-defines and expands the field of rhetorical studies what it contributes to our understanding of human communication its implications for the advancement of related fields, such as composition, technology, language studies, and literacy. In a world where understanding how people communicate, argue, and persuade is as important as understanding their languages, The Routledge Handbook of Comparative World Rhetorics is an essential resource for scholars and students of communication, composition, rhetoric, cultural studies, cultural rhetoric, cross-cultural studies, transnational studies, translingual studies, and languages. |
| communication and rhetorical studies: Silence and Listening as Rhetorical Arts Cheryl Glenn, Krista Ratcliffe, 2011-01-05 In Silence and Listening as Rhetorical Arts,editors Cheryl Glenn and Krista Ratcliffe bring together seventeen essays by new and established scholars that demonstrate the value and importance of silence and listening to the study and practice of rhetoric. Building on the editors’ groundbreaking research, which respects the power of the spoken word while challenging the marginalized status of silence and listening, this volumemakes a strong case for placing these overlooked concepts, and their intersections, at the forefront of rhetorical arts within rhetoric and composition studies. Divided into three parts—History, Theory and Criticism, and Praxes—this book reimagines traditional histories and theories of rhetoric and incorporates contemporary interests, such as race, gender, and cross-cultural concerns, into scholarly conversations about rhetorical history, theory, criticism, and praxes. For the editors and the other contributors to this volume, silence is not simply the absence of sound and listening is not a passive act. When used strategically and with purpose—together and separately—silence and listening are powerful rhetorical devices integral to effective communication. The essays cover a wide range of subjects, including women rhetors from ancient Greece and medieval and Renaissance Europe; African philosophy and African American rhetoric; contemporary antiwar protests in the United States; activist conflict resolution in Israel and Palestine; and feminist and second-language pedagogies. Taken together, the essays in this volume advance the argument that silence and listening are as important to rhetoric and composition studies as the more traditionally emphasized arts of reading, writing, and speaking and are particularly effective for theorizing, historicizing, analyzing, and teaching. An extremely valuable resource for instructors and students in rhetoric, composition, and communication studies, Silence and Listening as Rhetorical Arts will also have applications beyond academia, helping individuals, cultural groups, and nations more productively discern and implement appropriate actions when all parties agree to engage in rhetorical situations that include not only respectful speaking, reading, and writing but also productive silence and rhetorical listening. |
| communication and rhetorical studies: Text + Field Sara L. McKinnon, Robert Asen, Karma R. Chávez, Robert Glenn Howard, 2016-06-01 Rhetorical critics have long had a troubled relationship with method, viewing it as at times opening up provocative avenues of inquiry, and at other times as closing off paths toward meaningful engagement with texts. Text + Field shifts scholarly attention from this conflicted history, looking instead to the growing number of scholars who are supplementing text-based scholarship by venturing out into the field, where rhetoric is produced, enacted, and consumed. These field-based practices involve observation, ethnographic interviews, and performance. They are not intended to displace text-based approaches; rather, they expand the idea of method by helping rhetorical scholars arrive at new and complementary answers to long-standing disciplinary questions about text, context, audience, judgment, and ethics. The first volume in rhetoric and communication to directly address the relevance, processes, and implications of using field methods to augment traditional scholarship, Text + Field provides a framework for adapting these new tools to traditional rhetorical inquiry. Aside from the editors, the contributors are Roberta Chevrette, Kathleen M. de Onís, Danielle Endres, Joshua P. Ewalt, Alina Haliliuc, Aaron Hess, Jamie Landau, Michael Middleton, Tiara R. Na’puti, Jessy J. Ohl, Phaedra C. Pezzullo, Damien Smith Pfister, Samantha Senda-Cook, Lisa Silvestri, and Valerie Thatcher. |
| communication and rhetorical studies: Speechwriting in Theory and Practice Jens E. Kjeldsen, Amos Kiewe, Marie Lund, Jette Barnholdt Hansen, 2019-03-14 This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession. |
| communication and rhetorical studies: Rhetorical Dimensions of Popular Culture Barry Brummett, 2004-09 Supports the argument that rhetoric needs to be conceptualized as the social function that influences and manages meaning Through history, rhetoric has been understood as the art of verbal influence. This art took various forms and was put to diverse uses. Rhetoric has usually been regarded as the kind of extended verbal discourse found in the public speech, the essay, the letter, or belles lettres, a discourse often founded on reasoned argument in support of propositions. This conception of rhetoric as propositional, verbal text persisted through ages in which public controversy primarily took oral or written form: words spoken or committed to print. Issues were debated and decisions were formed verbally; the word was the agency for managing public business. But today the dominance of the extended text and the well-supported line of argument is fading. Public discourse may be embodied in as many words as it was in 1860, but the words take rather different forms. Presidential candidates speak more than they ever have, but campaigns depend increasingly on the twenty-second sound bite targeted for the evening news (Hart, 1987). A public that once read newspapers, listened to radios and to the Chautauqua speaker, or conversed on front porches is increasingly turning to various forms of video for information and entertainment. The place and time of rhetoric are moving inexorably from specific locales in which issues are debated, into the more general context of popular culture. In other words, rhetoric as a distinct social practice carried out during concentrated periods of speaking and listening, or reading and writing, is dissipating into a noisy environment teeming with messages. Rhetorical studies as an academic discipline is responding to these changes in rhetorical practice by augmenting its traditional concerns for extended verbal texts (e.g., Medhurst & Benson, 1984). Students of rhetoric have recently examined the rhetoric of the streets, cartoons, and popular music. This book joins those efforts by theorists to conceptualize a kind of rhetoric that is less verbal, or textual, and more integrated into popular culture than is the rhetoric of Edmund Burke, Abraham Lincoln, and Franklin Roosevelt. The public as well as the academy needs a way to understand the rhetorical dimensions of popular culture. |
| communication and rhetorical studies: Social Media and Integrated Marketing Communication Jeanne M. Persuit, 2013-07-18 Social Media and Integrated Marketing Communication: A Rhetorical Approach explores social media in the areas of corporate identity, brand narratives, and crisis response from a rhetorical perspective. Key ideas in this text are social media as epideictic rhetoric—the rhetorical setting that deals with the present and matters of virtue and education—and how rhetorical decorum, a component of Cicero’s third Canon of Style, can guide organizations and their audiences toward more ethical and effective integrated marketing communication (IMC). This strategy emphasizes changing behavior, not just attitudes. Because social media leaves traces of communication that may be with us for the foreseeable future, Social Media and Integrated Marketing Communication frames the conversation about social media and IMC to move away from a risk/reward or a return on investment orientation and toward a focus on social media as communicative action that is attentive to this historical moment, to organizations and their audiences, and to communication ethics. Through this, Persuit asks how organizations can engage in decorum in their online IMC efforts while at the same time considering how their audiences can engage in decorum as well. Neither romanticizing nor demonizing the areas of social media and IMC, instead, this text offers a pragmatic understanding of these areas that finds a place in the theory of the communication discipline. |
Communication | Definition, Types, Examples, & Facts | Britannica
May 8, 2025 · Communication, the exchange of meanings between individuals through a common system of symbols. This article treats the functions, types, and psychology of communication. …
Communication - Wikipedia
There are many forms of communication, including human linguistic communication using sounds, sign language, and writing as well as animals exchanging information and attempts to …
What Is Communication? How to Use It Effectively
Communication is sharing messages through words, signs, and more to create and exchange meaning. Feedback is a key part of communication, and can be given through words or body …
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Communication is simply the act of transferring information from one place, person or group to another. Every communication involves (at least) one sender, a message and a recipient. This …
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Apr 30, 2011 · Communication is the act of conveying information for the purpose of creating a shared understanding. It’s something that humans do every day. The word “communication” …
What is Communication? Types, Meaning and Importance - Vedantu
In simple terms, communication is the process of exchanging information between individuals or groups. It involves the transmission of ideas, feelings, or facts from one person (the sender) to …
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Communication generates meaning by sending and receiving symbolic cues influenced by multiple contexts. There are three types of communication: verbal, nonverbal, and written. Three forms of …
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Sep 21, 2023 · Generally, we categorize it into the four main mediums of communication: verbal, nonverbal, written, and visual. However, we can also look at other ways to distil communication …
Communication | Definition, Types, Examples, & Facts | Britannica
May 8, 2025 · Communication, the exchange of meanings between individuals through a common system of symbols. This article treats the functions, types, and psychology of communication. …
Communication - Wikipedia
There are many forms of communication, including human linguistic communication using sounds, sign language, and writing as well as animals exchanging information and attempts to …
What Is Communication? How to Use It Effectively
Communication is sharing messages through words, signs, and more to create and exchange meaning. Feedback is a key part of communication, and can be given through words or body …
What is Communication? Verbal, Non-Verbal & Written
Communication is simply the act of transferring information from one place, person or group to another. Every communication involves (at least) one sender, a message and a recipient. This …
What is Communication? The Definition of Communication
Apr 30, 2011 · Communication is the act of conveying information for the purpose of creating a shared understanding. It’s something that humans do every day. The word “communication” …
What is Communication? Types, Meaning and Importance - Vedantu
In simple terms, communication is the process of exchanging information between individuals or groups. It involves the transmission of ideas, feelings, or facts from one person (the sender) to …
1.1 What is Communication: Types and Forms
Communication generates meaning by sending and receiving symbolic cues influenced by multiple contexts. There are three types of communication: verbal, nonverbal, and written. Three forms of …
Effective Communication Improving Your Interpersonal Skills
Mar 13, 2025 · Whether you’re trying to improve communication with your romantic partner, kids, boss, or coworkers, learning the following communication skills can help strengthen your …
What is Communication? - National Communication Association
At its foundation, Communication focuses on how people use messages to generate meanings within and across various contexts, and is the discipline that studies all forms, modes, media, and …
12 Types of Communication (2025) - Helpful Professor
Sep 21, 2023 · Generally, we categorize it into the four main mediums of communication: verbal, nonverbal, written, and visual. However, we can also look at other ways to distil communication …
