Business Intelligence And Analytics Management

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  business intelligence and analytics management: Business Intelligence Strategy and Big Data Analytics Steve Williams, 2016-04-08 Business Intelligence Strategy and Big Data Analytics is written for business leaders, managers, and analysts - people who are involved with advancing the use of BI at their companies or who need to better understand what BI is and how it can be used to improve profitability. It is written from a general management perspective, and it draws on observations at 12 companies whose annual revenues range between $500 million and $20 billion. Over the past 15 years, my company has formulated vendor-neutral business-focused BI strategies and program execution plans in collaboration with manufacturers, distributors, retailers, logistics companies, insurers, investment companies, credit unions, and utilities, among others. It is through these experiences that we have validated business-driven BI strategy formulation methods and identified common enterprise BI program execution challenges. In recent years, terms like big data and big data analytics have been introduced into the business and technical lexicon. Upon close examination, the newer terminology is about the same thing that BI has always been about: analyzing the vast amounts of data that companies generate and/or purchase in the course of business as a means of improving profitability and competitiveness. Accordingly, we will use the terms BI and business intelligence throughout the book, and we will discuss the newer concepts like big data as appropriate. More broadly, the goal of this book is to share methods and observations that will help companies achieve BI success and thereby increase revenues, reduce costs, or both. - Provides ideas for improving the business performance of one's company or business functions - Emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies - Includes exercises and case studies with road-tested advice about formulating BI strategies and program plans
  business intelligence and analytics management: Business Analytics for Managers Gert Laursen, Jesper Thorlund, 2010-07-13 While business analytics sounds like a complex subject, this book provides a clear and non-intimidating overview of the topic. Following its advice will ensure that your organization knows the analytics it needs to succeed, and uses them in the service of key strategies and business processes. You too can go beyond reporting!—Thomas H. Davenport, President's Distinguished Professor of IT and Management, Babson College; coauthor, Analytics at Work: Smarter Decisions, Better Results Deliver the right decision support to the right people at the right time Filled with examples and forward-thinking guidance from renowned BA leaders Gert Laursen and Jesper Thorlund, Business Analytics for Managers offers powerful techniques for making increasingly advanced use of information in order to survive any market conditions. Take a look inside and find: Proven guidance on developing an information strategy Tips for supporting your company's ability to innovate in the future by using analytics Practical insights for planning and implementing BA How to use information as a strategic asset Why BA is the next stepping-stone for companies in the information age today Discussion on BA's ever-increasing role Improve your business's decision making. Align your business processes with your business's objectives. Drive your company into a prosperous future. Taking BA from buzzword to enormous value-maker, Business Analytics for Managers helps you do it all with workable solutions that will add tremendous value to your business.
  business intelligence and analytics management: Business Intelligence Ramesh Sharda, Dursun Delen, Efraim Turban, 2017-01-13 For courses on Business Intelligence or Decision Support Systems. A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice.
  business intelligence and analytics management: Business Intelligence David Loshin, 2012-11-27 Business Intelligence: The Savvy Managers Guide, Second Edition, discusses the objectives and practices for designing and deploying a business intelligence (BI) program. It looks at the basics of a BI program, from the value of information and the mechanics of planning for success to data model infrastructure, data preparation, data analysis, integration, knowledge discovery, and the actual use of discovered knowledge. Organized into 21 chapters, this book begins with an overview of the kind of knowledge that can be exposed and exploited through the use of BI. It then proceeds with a discussion of information use in the context of how value is created within an organization, how BI can improve the ways of doing business, and organizational preparedness for exploiting the results of a BI program. It also looks at some of the critical factors to be taken into account in the planning and execution of a successful BI program. In addition, the reader is introduced to considerations for developing the BI roadmap, the platforms for analysis such as data warehouses, and the concepts of business metadata. Other chapters focus on data preparation and data discovery, the business rules approach, and data mining techniques and predictive analytics. Finally, emerging technologies such as text analytics and sentiment analysis are considered. This book will be valuable to data management and BI professionals, including senior and middle-level managers, Chief Information Officers and Chief Data Officers, senior business executives and business staff members, database or software engineers, and business analysts. - Guides managers through developing, administering, or simply understanding business intelligence technology - Keeps pace with the changes in best practices, tools, methods and processes used to transform an organization's data into actionable knowledge - Contains a handy, quick-reference to technologies and terminology
  business intelligence and analytics management: Business Intelligence and Analytics in Small and Medium Enterprises Pedro Novo Melo, Carolina Machado, 2019-11-26 Technological developments in recent years have been tremendous. This evolution is visible in companies through technological equipment, computerized procedures, and management practices associated with technologies. One of the management practices that is visible is related to business intelligence and analytics (BI&A). Concepts such as data warehousing, key performance indicators (KPIs), data mining, and dashboards are changing the business arena. This book aims to promote research related to these new trends that open up a new field of research in the small and medium enterprises (SMEs) area. Features Focuses on the more recent research findings occurring in the fields of BI&A Conveys how companies in the developed world are facing today's technological challenges Shares knowledge and insights on an international scale Provides different options and strategies to manage competitive organizations Addresses several dimensions of BI&A in favor of SMEs
  business intelligence and analytics management: Business Intelligence and Analytics Ramesh Sharda, Efraim Turban, Dursun Delen, 2014-02-28 Decision Support and Business Intelligence Systems provides the only comprehensive, up-to-date guide to today's revolutionary management support system technologies, and showcases how they can be used for better decision-making. The 10th edition focuses on Business Intelligence (BI) and analytics for enterprise decision support in a more streamlined book.
  business intelligence and analytics management: Business Intelligence Jerzy Surma, 2011-03-06 This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates primarily on practical business issues and demonstrates how to apply data warehousing and data analytics to support business decision making. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. All examples are based on the most recent achievements in business intelligence. Finally this book outlines an overview of a methodology that takes into account the complexity of developing applications in an integrated business intelligence environment. This book is written for managers, business consultants, and undergraduate and postgraduates students in business administration.
  business intelligence and analytics management: Big Data, Big Analytics Michael Minelli, Michele Chambers, Ambiga Dhiraj, 2013-01-22 Unique prospective on the big data analytics phenomenon for both business and IT professionals The availability of Big Data, low-cost commodity hardware and new information management and analytics software has produced a unique moment in the history of business. The convergence of these trends means that we have the capabilities required to analyze astonishing data sets quickly and cost-effectively for the first time in history. These capabilities are neither theoretical nor trivial. They represent a genuine leap forward and a clear opportunity to realize enormous gains in terms of efficiency, productivity, revenue and profitability. The Age of Big Data is here, and these are truly revolutionary times. This timely book looks at cutting-edge companies supporting an exciting new generation of business analytics. Learn more about the trends in big data and how they are impacting the business world (Risk, Marketing, Healthcare, Financial Services, etc.) Explains this new technology and how companies can use them effectively to gather the data that they need and glean critical insights Explores relevant topics such as data privacy, data visualization, unstructured data, crowd sourcing data scientists, cloud computing for big data, and much more.
  business intelligence and analytics management: Agile Analytics Ken Collier, 2012 Using Agile methods, you can bring far greater innovation, value, and quality to any data warehousing (DW), business intelligence (BI), or analytics project. However, conventional Agile methods must be carefully adapted to address the unique characteristics of DW/BI projects. In Agile Analytics, Agile pioneer Ken Collier shows how to do just that. Collier introduces platform-agnostic Agile solutions for integrating infrastructures consisting of diverse operational, legacy, and specialty systems that mix commercial and custom code. Using working examples, he shows how to manage analytics development teams with widely diverse skill sets and how to support enormous and fast-growing data volumes. Collier's techniques offer optimal value whether your projects involve back-end data management, front-end business analysis, or both. Part I focuses on Agile project management techniques and delivery team coordination, introducing core practices that shape the way your Agile DW/BI project community can collaborate toward success Part II presents technical methods for enabling continuous delivery of business value at production-quality levels, including evolving superior designs; test-driven DW development; version control; and project automation Collier brings together proven solutions you can apply right now--whether you're an IT decision-maker, data warehouse professional, database administrator, business intelligence specialist, or database developer. With his help, you can mitigate project risk, improve business alignment, achieve better results--and have fun along the way.
  business intelligence and analytics management: Business Intelligence and Data Mining Anil Maheshwari, 2014-12-31 “This book is a splendid and valuable addition to this subject. The whole book is well written and I have no hesitation to recommend that this can be adapted as a textbook for graduate courses in Business Intelligence and Data Mining.” Dr. Edi Shivaji, Des Moines, Iowa “As a complete novice to this area just starting out on a MBA course I found the book incredibly useful and very easy to follow and understand. The concepts are clearly explained and make it an easy task to gain an understanding of the subject matter.” -- Mr. Craig Domoney, South Africa. Business Intelligence and Data Mining is a conversational and informative book in the exploding area of Business Analytics. Using this book, one can easily gain the intuition about the area, along with a solid toolset of major data mining techniques and platforms. This book can thus be gainfully used as a textbook for a college course. It is also short and accessible enough for a busy executive to become a quasi-expert in this area in a couple of hours. Every chapter begins with a case-let from the real world, and ends with a case study that runs across the chapters.
  business intelligence and analytics management: Integration Challenges for Analytics, Business Intelligence, and Data Mining Azevedo, Ana, Santos, Manuel Filipe, 2020-12-11 As technology continues to advance, it is critical for businesses to implement systems that can support the transformation of data into information that is crucial for the success of the company. Without the integration of data (both structured and unstructured) mining in business intelligence systems, invaluable knowledge is lost. However, there are currently many different models and approaches that must be explored to determine the best method of integration. Integration Challenges for Analytics, Business Intelligence, and Data Mining is a relevant academic book that provides empirical research findings on increasing the understanding of using data mining in the context of business intelligence and analytics systems. Covering topics that include big data, artificial intelligence, and decision making, this book is an ideal reference source for professionals working in the areas of data mining, business intelligence, and analytics; data scientists; IT specialists; managers; researchers; academicians; practitioners; and graduate students.
  business intelligence and analytics management: Business Intelligence Guidebook Rick Sherman, 2014-11-04 Between the high-level concepts of business intelligence and the nitty-gritty instructions for using vendors' tools lies the essential, yet poorly-understood layer of architecture, design and process. Without this knowledge, Big Data is belittled – projects flounder, are late and go over budget. Business Intelligence Guidebook: From Data Integration to Analytics shines a bright light on an often neglected topic, arming you with the knowledge you need to design rock-solid business intelligence and data integration processes. Practicing consultant and adjunct BI professor Rick Sherman takes the guesswork out of creating systems that are cost-effective, reusable and essential for transforming raw data into valuable information for business decision-makers. After reading this book, you will be able to design the overall architecture for functioning business intelligence systems with the supporting data warehousing and data-integration applications. You will have the information you need to get a project launched, developed, managed and delivered on time and on budget – turning the deluge of data into actionable information that fuels business knowledge. Finally, you'll give your career a boost by demonstrating an essential knowledge that puts corporate BI projects on a fast-track to success. - Provides practical guidelines for building successful BI, DW and data integration solutions. - Explains underlying BI, DW and data integration design, architecture and processes in clear, accessible language. - Includes the complete project development lifecycle that can be applied at large enterprises as well as at small to medium-sized businesses - Describes best practices and pragmatic approaches so readers can put them into action. - Companion website includes templates and examples, further discussion of key topics, instructor materials, and references to trusted industry sources.
  business intelligence and analytics management: Business Intelligence Carlo Vercellis, 2011-08-10 Business intelligence is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all factors that affect a business, such as customers, competitors, business partners, economic environment, and internal operations, therefore enabling optimal decisions to be made. Business Intelligence provides readers with an introduction and practical guide to the mathematical models and analysis methodologies vital to business intelligence. This book: Combines detailed coverage with a practical guide to the mathematical models and analysis methodologies of business intelligence. Covers all the hot topics such as data warehousing, data mining and its applications, machine learning, classification, supply optimization models, decision support systems, and analytical methods for performance evaluation. Is made accessible to readers through the careful definition and introduction of each concept, followed by the extensive use of examples and numerous real-life case studies. Explains how to utilise mathematical models and analysis models to make effective and good quality business decisions. This book is aimed at postgraduate students following data analysis and data mining courses. Researchers looking for a systematic and broad coverage of topics in operations research and mathematical models for decision-making will find this an invaluable guide.
  business intelligence and analytics management: Encyclopedia of Organizational Knowledge, Administration, and Technology Khosrow-Pour D.B.A., Mehdi, 2020-09-29 For any organization to be successful, it must operate in such a manner that knowledge and information, human resources, and technology are continually taken into consideration and managed effectively. Business concepts are always present regardless of the field or industry – in education, government, healthcare, not-for-profit, engineering, hospitality/tourism, among others. Maintaining organizational awareness and a strategic frame of mind is critical to meeting goals, gaining competitive advantage, and ultimately ensuring sustainability. The Encyclopedia of Organizational Knowledge, Administration, and Technology is an inaugural five-volume publication that offers 193 completely new and previously unpublished articles authored by leading experts on the latest concepts, issues, challenges, innovations, and opportunities covering all aspects of modern organizations. Moreover, it is comprised of content that highlights major breakthroughs, discoveries, and authoritative research results as they pertain to all aspects of organizational growth and development including methodologies that can help companies thrive and analytical tools that assess an organization’s internal health and performance. Insights are offered in key topics such as organizational structure, strategic leadership, information technology management, and business analytics, among others. The knowledge compiled in this publication is designed for entrepreneurs, managers, executives, investors, economic analysts, computer engineers, software programmers, human resource departments, and other industry professionals seeking to understand the latest tools to emerge from this field and who are looking to incorporate them in their practice. Additionally, academicians, researchers, and students in fields that include but are not limited to business, management science, organizational development, entrepreneurship, sociology, corporate psychology, computer science, and information technology will benefit from the research compiled within this publication.
  business intelligence and analytics management: Business Intelligence and Performance Management Peter Rausch, Alaa F. Sheta, Aladdin Ayesh, 2013-02-15 During the 21st century business environments have become more complex and dynamic than ever before. Companies operate in a world of change influenced by globalisation, volatile markets, legal changes and technical progress. As a result, they have to handle growing volumes of data and therefore require fast storage, reliable data access, intelligent retrieval of information and automated decision-making mechanisms, all provided at the highest level of service quality. Successful enterprises are aware of these challenges and efficiently respond to the dynamic environment in which their business operates. Business Intelligence (BI) and Performance Management (PM) offer solutions to these challenges and provide techniques to enable effective business change. The important aspects of both topics are discussed within this state-of-the-art volume. It covers the strategic support, business applications, methodologies and technologies from the field, and explores the benefits, issues and challenges of each. Issues are analysed from many different perspectives, ranging from strategic management to data technologies, and the different subjects are complimented and illustrated by numerous examples of industrial applications. Contributions are authored by leading academics and practitioners representing various universities, research centres and companies worldwide. Their experience covers multiple disciplines and industries, including finance, construction, logistics, and public services, amongst others. Business Intelligence and Performance Management is a valuable source of reference for graduates approaching MSc or PhD programs and for professionals in industry researching in the fields of BI and PM for industrial application.
  business intelligence and analytics management: Theory and Practice of Business Intelligence in Healthcare Khuntia, Jiban, Ning, Xue, Tanniru, Mohan, 2019-12-27 Business intelligence supports managers in enterprises to make informed business decisions in various levels and domains such as in healthcare. These technologies can handle large structured and unstructured data (big data) in the healthcare industry. Because of the complex nature of healthcare data and the significant impact of healthcare data analysis, it is important to understand both the theories and practices of business intelligence in healthcare. Theory and Practice of Business Intelligence in Healthcare is a collection of innovative research that introduces data mining, modeling, and analytic techniques to health and healthcare data; articulates the value of big volumes of data to health and healthcare; evaluates business intelligence tools; and explores business intelligence use and applications in healthcare. While highlighting topics including digital health, operations intelligence, and patient empowerment, this book is ideally designed for healthcare professionals, IT consultants, hospital directors, data management staff, data analysts, hospital administrators, executives, managers, academicians, students, and researchers seeking current research on the digitization of health records and health systems integration.
  business intelligence and analytics management: Business Intelligence Ramesh Sharda, Dursun Delen, Efraim Turban, 2014 Includes bibliographical references and index
  business intelligence and analytics management: Decision Support, Analytics, and Business Intelligence, Third Edition Daniel J. Power, Ciara Heavin, 2017-06-08 Rapid technology change is impacting organizations large and small. Mobile and Cloud computing, the Internet of Things (IoT), and “Big Data” are driving forces in organizational digital transformation. Decision support and analytics are available to many people in a business or organization. Business professionals need to learn about and understand computerized decision support for organizations to succeed. This text is targeted to busy managers and students who need to grasp the basics of computerized decision support, including: What is analytics? What is a decision support system? What is “Big Data”? What are “Big Data” business use cases? Overall, it addresses 61 fundamental questions. In a short period of time, readers can “get up to speed” on decision support, analytics, and business intelligence. The book then provides a quick reference to important recurring questions.
  business intelligence and analytics management: Business Intelligence For Dummies Swain Scheps, 2011-02-04 You're intelligent, right? So you've already figured out that Business Intelligence can be pretty valuable in making the right decisions about your business. But you’ve heard at least a dozen definitions of what it is, and heard of at least that many BI tools. Where do you start? Business Intelligence For Dummies makes BI understandable! It takes you step by step through the technologies and the alphabet soup, so you can choose the right technology and implement a successful BI environment. You'll see how the applications and technologies work together to access, analyze, and present data that you can use to make better decisions about your products, customers, competitors, and more. You’ll find out how to: Understand the principles and practical elements of BI Determine what your business needs Compare different approaches to BI Build a solid BI architecture and roadmap Design, develop, and deploy your BI plan Relate BI to data warehousing, ERP, CRM, and e-commerce Analyze emerging trends and developing BI tools to see what else may be useful Whether you’re the business owner or the person charged with developing and implementing a BI strategy, checking out Business Intelligence For Dummies is a good business decision.
  business intelligence and analytics management: Healthcare Business Intelligence Laura Madsen, 2012 This book will be constructed as a guidebook for healthcare organizations that are attempting BI/DW. It will address the primary functions of a business intelligence capability and how BI can ease the increasing regulatory reporting pressures on all healthcare organizations. Also included will be tables, checklists and a few forms. Tenative chapter contents: Chapter 1: What is Healthcare BI? Chapter 2: The Five Disciplines of Business Intelligence Chapter 3: The Importance of ETL Chapter 4: Starting with Data Governance Chapter 5: Creating a BI team Chapter 6: Data Modeling for Healthcare Chapter 7: Gaining Support for your BI program Chapter 8: Ensuring good User Adoption Chapter 9: Marketing Your BI Program Chapter 10: Maintaining Your BI Program--
  business intelligence and analytics management: Decision Intelligence Analytics and the Implementation of Strategic Business Management P. Mary Jeyanthi, Tanupriya Choudhury, Dieu Hack-Polay, T P Singh, Sheikh Abujar, 2022-01-01 This book presents a framework for developing an analytics strategy that includes a range of activities, from problem definition and data collection to data warehousing, analysis, and decision making. The authors examine best practices in team analytics strategies such as player evaluation, game strategy, and training and performance. They also explore the way in which organizations can use analytics to drive additional revenue and operate more efficiently. The authors provide keys to building and organizing a decision intelligence analytics that delivers insights into all parts of an organization. The book examines the criteria and tools for evaluating and selecting decision intelligence analytics technologies and the applicability of strategies for fostering a culture that prioritizes data-driven decision making. Each chapter is carefully segmented to enable the reader to gain knowledge in business intelligence, decision making and artificial intelligence in a strategic management context.
  business intelligence and analytics management: 5 Keys to Business Analytics Program Success John Boyer, Bill Frank, Brian Green, Tracy Harris, Kay Van De Vanter, 2012-11-15 A roadmap to understanding and achieving excellence in business analytics initiatives With business analytics is becoming increasingly strategic to all types of organizations and with many companies struggling to create a meaningful impact with this emerging technology, this book based on the combined experience of 10 organizations that display excellence and expertise on the subject shares the best practices, discusses the management aspects and sociology that drives success, and uncovers the five key aspects behind the success of some of the top business analytics programs in the industry. Readers will learn about numerous topics, including how to create and manage a changing business analytics strategy; align business priorities to technological innovation; quantify and demonstrate tangible business value; implement program processes that balance agility, empowerment, and control; and architecting a business analytics technology solution with future innovation in mind.This is the ideal resource for any organization that wants to learn how a business analytics program can help manage value, employees, and technology to translate strategies into actionable insight and achievement.
  business intelligence and analytics management: Big Data in Practice Bernard Marr, 2016-03-22 The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking Develop your own big data strategy by accessing additional reading materials at the end of each chapter
  business intelligence and analytics management: Business Intelligence in the Digital Economy: Opportunities, Limitations and Risks Raisinghani, Mahesh S., 2003-07-01 Business Intelligence in the Digital Economy: Opportunities, Limitations and Risks describes business intelligence (BI), how it is being conducted and managed and its major opportunities, limitations, issues and risks. This book takes an in-depth look at the scope of global technological change and BI. During this transition to BI, information does not merely add efficiency to the transaction; it adds value. This book brings together high quality expository discussions from experts in this field to identify, define, and explore BI methodologies, systems, and approaches in order to understand the opportunities, limitations and risks.
  business intelligence and analytics management: Organizational Applications of Business Intelligence Management Richard T. Herschel, 2012 This book offers a deep look into the latest research, tools, implementations, frameworks, architectures, and case studies within the field of Business Intelligence Management--Provided by publisher.
  business intelligence and analytics management: Global Business Intelligence J Mark Munoz, 2017-11-10 Global Business Intelligence refers to an organization’s ability to gather, process and analyze pertinent international information in order to make optimal business decisions in a timely manner. With a challenging economic and geopolitical environment, companies and executives need to be adept at information gathering in order to manage emerging challenges and gain competitive advantages. This book Global Business Intelligence assembles a cast of international experts and thought leaders and explores the implications of business intelligence on contemporary management. Global Business Intelligence will be a key resource for researchers, academics, students and policy makers alike in the fields of International Business & Management, Business Strategy, and Geopolitics as well as related disciplines like Political Science, Economics, and Geography.
  business intelligence and analytics management: The Support of Decision Processes with Business Intelligence and Analytics Martin Kowalczyk, 2017-08-22 In his research, Martin Kowalczyk empirically investigates the challenges of designing and establishing successful decision support with Business Intelligence and Analytics (BI&A). The results from his work elucidate organizational and individual perspectives of BI&A support in decision processes. The organizational perspective considers the processual aspects of decision making and addresses process phases, roles and their interactions. The individual perspective reflects upon decision making of human individuals including their cognition and behaviors involved in decision making. The support of managerial decision making with BI&A gains increasing priority for many businesses in their desire to achieve better decision outcomes and improved organizational performance.
  business intelligence and analytics management: Business Intelligence for the Enterprise Mike Biere, 2003 This text aims to help you to maximize the potential of Business Intelligence in your organization. It includes stories of companies that implemented BI - those that have succeeded and those that have failed.
  business intelligence and analytics management: Business Analytics, Volume I Amar Sahay, 2018-08-23 Business Analytics: A Data-Driven Decision Making Approach for Business-Part I,/i> provides an overview of business analytics (BA), business intelligence (BI), and the role and importance of these in the modern business decision-making. The book discusses all these areas along with three main analytics categories: (1) descriptive, (2) predictive, and (3) prescriptive analytics with their tools and applications in business. This volume focuses on descriptive analytics that involves the use of descriptive and visual or graphical methods, numerical methods, as well as data analysis tools, big data applications, and the use of data dashboards to understand business performance. The highlights of this volume are: Business analytics at a glance; Business intelligence (BI), data analytics; Data, data types, descriptive analytics; Data visualization tools; Data visualization with big data; Descriptive analytics-numerical methods; Case analysis with computer applications.
  business intelligence and analytics management: Beyond the Balanced Scorecard Mark Graham Brown, 2007-01-12 Improve the Health of Your Organization by Using the Right Metrics! The vast majority of companies use some form of balanced scorecard to measure performance measu, yet recent research suggests that most scorecards are based on singular, unsophisticated measurements, providing flawed data on the state of the organization. Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics, by Mark Graham Brown, provides managers with the right metrics for evaluating important aspects of performance that are not accurately tracked by most companies and government organizations. Leaders will learn how to objectively measure: Relationships with Customers Employee Satisfaction External Business Environment Supplier/Vendor performance Strategy and Financials This book will show you how to construct a performance index, as well as provide you with example metrics of various aspects of performance that are difficult to measure.
  business intelligence and analytics management: Managerial Perspectives on Intelligent Big Data Analytics Sun, Zhaohao, 2019-02-22 Big data, analytics, and artificial intelligence are revolutionizing work, management, and lifestyles and are becoming disruptive technologies for healthcare, e-commerce, and web services. However, many fundamental, technological, and managerial issues for developing and applying intelligent big data analytics in these fields have yet to be addressed. Managerial Perspectives on Intelligent Big Data Analytics is a collection of innovative research that discusses the integration and application of artificial intelligence, business intelligence, digital transformation, and intelligent big data analytics from a perspective of computing, service, and management. While highlighting topics including e-commerce, machine learning, and fuzzy logic, this book is ideally designed for students, government officials, data scientists, managers, consultants, analysts, IT specialists, academicians, researchers, and industry professionals in fields that include big data, artificial intelligence, computing, and commerce.
  business intelligence and analytics management: Business Intelligence: Concepts, Methodologies, Tools, and Applications Management Association, Information Resources, 2015-12-29 Data analysis is an important part of modern business administration, as efficient compilation of information allows managers and business leaders to make the best decisions for the financial solvency of their organizations. Understanding the use of analytics, reporting, and data mining in everyday business environments is imperative to the success of modern businesses. Business Intelligence: Concepts, Methodologies, Tools, and Applications presents a comprehensive examination of business data analytics along with case studies and practical applications for businesses in a variety of fields and corporate arenas. Focusing on topics and issues such as critical success factors, technology adaptation, agile development approaches, fuzzy logic tools, and best practices in business process management, this multivolume reference is of particular use to business analysts, investors, corporate managers, and entrepreneurs in a variety of prominent industries.
  business intelligence and analytics management: Business Intelligence Rajiv Sabherwal, Irma Becerra-Fernandez, 2013-02-19 Business professionals who want to advance their careers need to have a strong understanding of how to utilize business intelligence. This new book provides a comprehensive introduction to the basic business and technical concepts they’ll need to know. It integrates case studies that demonstrate how to apply the material. Business professionals will also find suggested further readings that will develop their knowledge and help them succeed.
  business intelligence and analytics management: Handbook of Research on Applied AI for International Business and Marketing Applications Christiansen, Bryan, Škrinjari?, Tihana, 2020-09-25 Artificial intelligence (AI) describes machines/computers that mimic cognitive functions that humans associate with other human minds, such as learning and problem solving. As businesses have evolved to include more automation of processes, it has become more vital to understand AI and its various applications. Additionally, it is important for workers in the marketing industry to understand how to coincide with and utilize these techniques to enhance and make their work more efficient. The Handbook of Research on Applied AI for International Business and Marketing Applications is a critical scholarly publication that provides comprehensive research on artificial intelligence applications within the context of international business. Highlighting a wide range of topics such as diversification, risk management, and artificial intelligence, this book is ideal for marketers, business professionals, academicians, practitioners, researchers, and students.
  business intelligence and analytics management: Business Intelligence, Analytics, and Data Science Ramesh Sharda, Dursun Delen, Efraim Turban, 2019 This book is for courses on Business Intelligence or Decision Support Systems. It provides a managerial approach to understanding business intelligence systems. It is meant to help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice. -- Provided by publisher.
  business intelligence and analytics management: Impacts and Challenges of Cloud Business Intelligence Aljawarneh, Shadi, Malhotra, Manisha, 2020-12-18 Cloud computing provides an easier alternative for starting an IT-based business organization that requires much less of an initial investment. Cloud computing offers a significant edge of traditional computing with big data being continuously transferred to the cloud. For extraction of relevant data, cloud business intelligence must be utilized. Cloud-based tools, such as customer relationship management (CRM), Salesforce, and Dropbox are increasingly being integrated by enterprises looking to increase their agility and efficiency. Impacts and Challenges of Cloud Business Intelligence is a cutting-edge scholarly resource that provides comprehensive research on business intelligence in cloud computing and explores its applications in conjunction with other tools. Highlighting a wide range of topics including swarm intelligence, algorithms, and cloud analytics, this book is essential for entrepreneurs, IT professionals, managers, business professionals, practitioners, researchers, academicians, and students.
  business intelligence and analytics management: Big Data and Business Analytics Jay Liebowitz, 2016-04-19 The chapters in this volume offer useful case studies, technical roadmaps, lessons learned, and a few prescriptions todo this, avoid that.'-From the Foreword by Joe LaCugna, Ph.D., Enterprise Analytics and Business Intelligence, Starbucks Coffee CompanyWith the growing barrage of big data, it becomes vitally important for organizations to mak
  business intelligence and analytics management: Successful Business Intelligence: Secrets to Making BI a Killer App Cindi Howson, 2007-12-17 Praise for Successful Business Intelligence If you want to be an analytical competitor, you've got to go well beyond business intelligence technology. Cindi Howson has wrapped up the needed advice on technology, organization, strategy, and even culture in a neat package. It's required reading for quantitatively oriented strategists and the technologists who support them. --Thomas H. Davenport, President's Distinguished Professor, Babson College and co-author, Competing on Analytics When used strategically, business intelligence can help companies transform their organization to be more agile, more competitive, and more profitable. Successful Business Intelligence offers valuable guidance for companies looking to embark upon their first BI project as well as those hoping to maximize their current deployments. --John Schwarz, CEO, Business Objects A thoughtful, clearly written, and carefully researched examination of all facets of business intelligence that your organization needs to know to run its business more intelligently and exploit information to its fullest extent. --Wayne Eckerson, Director, TDWI Research Using real-world examples, Cindi Howson shows you how to use business intelligence to improve the performance, and the quality, of your company. --Bill Baker, Distinguished Engineer & GM, Business Intelligence Applications, Microsoft Corporation This book outlines the key steps to make BI an integral part of your company's culture and demonstrates how your company can use BI as a competitive differentiator. --Robert VanHees, CFO, Corporate Express Given the trend to expand the business analytics user base, organizations are faced with a number of challenges that affect the success rate of these projects. This insightful book provides practical advice on improving that success rate. --Dan Vesset, Vice President, Business Analytics Solution Research, IDC
  business intelligence and analytics management: The New Era of Enterprise Business Intelligence Mike Biere, 2011 A Complete Blueprint for Maximizing the Value of Business Intelligence in the Enterprise The typical enterprise recognizes the immense potential of business intelligence (BI) and its impact upon many facets within the organization-but it's not easy to transform BI's potential into real business value. In The New Era of Enterprise Business Intelligence, top BI expert Mike Biere presents a complete blueprint for creating winning BI strategies and infrastructure, and systematically maximizing the value of information throughout the enterprise. This product-independent guide brings together start-to-finish guidance and practical checklists for every senior IT executive, planner, strategist, implementer, and the actual business users themselves. Drawing on thousands of hours working with enterprise customers, Biere helps decision-makers choose from today's unprecedented spectrum of options, including the latest BI platform suites and appliances. He offers practical, in-the-trenches insights on a wide spectrum of planning and implementation issues, from segmenting and supporting users to working with unstructured data. Coverage includes · Understanding the scope of today's BI solutions and how they fit into existing infrastructure · Assessing new options such as SaaS and cloud-based technologies · Avoiding technology biases and other project killers · Developing effective RFIs/RFPs and proofs of concept · Setting up competency centers and planning for skills development · Crafting a better experience for all your business users · Supporting the requirements of senior executives, including performance management · Cost-justifying BI solutions and measuring success · Working with enterprise content management, text analytics, and search · Planning and constructing portals, mashups, and other user interfaces · Previewing the future of BI
  business intelligence and analytics management: Business Analysis for Business Intelligence Bert Brijs, 2016-04-19 Aligning business intelligence (BI) infrastructure with strategy processes not only improves your organization's ability to respond to change, but also adds significant value to your BI infrastructure and development investments. Until now, there has been a need for a comprehensive book on business analysis for BI that starts with a macro view and
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