consumer health business examples: Dietary Supplements United States. Federal Trade Commission. Bureau of Consumer Protection, 1998 |
consumer health business examples: An American Sickness Elisabeth Rosenthal, 2017-04-11 A New York Times bestseller/Washington Post Notable Book of 2017/NPR Best Books of 2017/Wall Street Journal Best Books of 2017 This book will serve as the definitive guide to the past and future of health care in America.”—Siddhartha Mukherjee, Pulitzer Prize-winning author of The Emperor of All Maladies and The Gene At a moment of drastic political upheaval, An American Sickness is a shocking investigation into our dysfunctional healthcare system - and offers practical solutions to its myriad problems. In these troubled times, perhaps no institution has unraveled more quickly and more completely than American medicine. In only a few decades, the medical system has been overrun by organizations seeking to exploit for profit the trust that vulnerable and sick Americans place in their healthcare. Our politicians have proven themselves either unwilling or incapable of reining in the increasingly outrageous costs faced by patients, and market-based solutions only seem to funnel larger and larger sums of our money into the hands of corporations. Impossibly high insurance premiums and inexplicably large bills have become facts of life; fatalism has set in. Very quickly Americans have been made to accept paying more for less. How did things get so bad so fast? Breaking down this monolithic business into the individual industries—the hospitals, doctors, insurance companies, and drug manufacturers—that together constitute our healthcare system, Rosenthal exposes the recent evolution of American medicine as never before. How did healthcare, the caring endeavor, become healthcare, the highly profitable industry? Hospital systems, which are managed by business executives, behave like predatory lenders, hounding patients and seizing their homes. Research charities are in bed with big pharmaceutical companies, which surreptitiously profit from the donations made by working people. Patients receive bills in code, from entrepreneurial doctors they never even saw. The system is in tatters, but we can fight back. Dr. Elisabeth Rosenthal doesn't just explain the symptoms, she diagnoses and treats the disease itself. In clear and practical terms, she spells out exactly how to decode medical doublespeak, avoid the pitfalls of the pharmaceuticals racket, and get the care you and your family deserve. She takes you inside the doctor-patient relationship and to hospital C-suites, explaining step-by-step the workings of a system badly lacking transparency. This is about what we can do, as individual patients, both to navigate the maze that is American healthcare and also to demand far-reaching reform. An American Sickness is the frontline defense against a healthcare system that no longer has our well-being at heart. |
consumer health business examples: Consumer Health Butler, 2011-07 Consumer Health: Making Informed Decisions is a concise, current text with the most up-to-date information about health care reform and insurance. It is devoted to the most important issues relative to consumer health issues, including advertising, dietary supplements, herbal remedies, weight management, and medications. There are in-depth analyses of the American health care system, insurance options, and consumer protection. The text also takes a critical look at complementary and alternative therapies. Throughout the text, there are guidelines for making decisions that can benefit the individual. A comprehensive list of learning objectives precede each chapter and a list of study questions conclude each chapter. The questions are designed to help the student summarize the major points of the chapter, prepare for exams, and critically analyze the material contained in the chapters. Instructor Resources: PowerPoint Presentations |
consumer health business examples: For-Profit Enterprise in Health Care Institute of Medicine, Committee on Implications of For-Profit Enterprise in Health Care, 1986-01-01 [This book is] the most authoritative assessment of the advantages and disadvantages of recent trends toward the commercialization of health care, says Robert Pear of The New York Times. This major study by the Institute of Medicine examines virtually all aspects of for-profit health care in the United States, including the quality and availability of health care, the cost of medical care, access to financial capital, implications for education and research, and the fiduciary role of the physician. In addition to the report, the book contains 15 papers by experts in the field of for-profit health care covering a broad range of topicsâ€from trends in the growth of major investor-owned hospital companies to the ethical issues in for-profit health care. The report makes a lasting contribution to the health policy literature. â€Journal of Health Politics, Policy and Law. |
consumer health business examples: Health Care Comes Home National Research Council, Division of Behavioral and Social Sciences and Education, Board on Human-Systems Integration, Committee on the Role of Human Factors in Home Health Care, 2011-06-22 In the United States, health care devices, technologies, and practices are rapidly moving into the home. The factors driving this migration include the costs of health care, the growing numbers of older adults, the increasing prevalence of chronic conditions and diseases and improved survival rates for people with those conditions and diseases, and a wide range of technological innovations. The health care that results varies considerably in its safety, effectiveness, and efficiency, as well as in its quality and cost. Health Care Comes Home reviews the state of current knowledge and practice about many aspects of health care in residential settings and explores the short- and long-term effects of emerging trends and technologies. By evaluating existing systems, the book identifies design problems and imbalances between technological system demands and the capabilities of users. Health Care Comes Home recommends critical steps to improve health care in the home. The book's recommendations cover the regulation of health care technologies, proper training and preparation for people who provide in-home care, and how existing housing can be modified and new accessible housing can be better designed for residential health care. The book also identifies knowledge gaps in the field and how these can be addressed through research and development initiatives. Health Care Comes Home lays the foundation for the integration of human health factors with the design and implementation of home health care devices, technologies, and practices. The book describes ways in which the Agency for Healthcare Research and Quality (AHRQ), the U.S. Food and Drug Administration (FDA), and federal housing agencies can collaborate to improve the quality of health care at home. It is also a valuable resource for residential health care providers and caregivers. |
consumer health business examples: Oncology Informatics Bradford W. Hesse, David Ahern, Ellen Beckjord, 2016-03-17 Oncology Informatics: Using Health Information Technology to Improve Processes and Outcomes in Cancer Care encapsulates National Cancer Institute-collected evidence into a format that is optimally useful for hospital planners, physicians, researcher, and informaticians alike as they collectively strive to accelerate progress against cancer using informatics tools. This book is a formational guide for turning clinical systems into engines of discovery as well as a translational guide for moving evidence into practice. It meets recommendations from the National Academies of Science to reorient the research portfolio toward providing greater cognitive support for physicians, patients, and their caregivers to improve patient outcomes. Data from systems studies have suggested that oncology and primary care systems are prone to errors of omission, which can lead to fatal consequences downstream. By infusing the best science across disciplines, this book creates new environments of Smart and Connected Health. Oncology Informatics is also a policy guide in an era of extensive reform in healthcare settings, including new incentives for healthcare providers to demonstrate meaningful use of these technologies to improve system safety, engage patients, ensure continuity of care, enable population health, and protect privacy. Oncology Informatics acknowledges this extraordinary turn of events and offers practical guidance for meeting meaningful use requirements in the service of improved cancer care. Anyone who wishes to take full advantage of the health information revolution in oncology to accelerate successes against cancer will find the information in this book valuable. Presents a pragmatic perspective for practitioners and allied health care professionals on how to implement Health I.T. solutions in a way that will minimize disruption while optimizing practice goals Proposes evidence-based guidelines for designers on how to create system interfaces that are easy to use, efficacious, and timesaving Offers insight for researchers into the ways in which informatics tools in oncology can be utilized to shorten the distance between discovery and practice |
consumer health business examples: The Medical Library Association Guide to Developing Consumer Health Collections Claire B. Joseph, 2018-03-22 This authoritative book guides both library graduate school students and seasoned librarians from academic, health sciences, and public libraries, to develop, maintain, nurture, and advertise consumer health collections. It covers all that is involved in developing a new consumer health library. |
consumer health business examples: Health Literacy and Consumer-Facing Technology National Academies of Sciences, Engineering, and Medicine, Institute of Medicine, Board on Population Health and Public Health Practice, Roundtable on Health Literacy, 2015-10-21 The proliferation of consumer-facing technology and personal health information technology has grown steadily over the past decade, and has certainly exploded over the past several years. Many people have embraced smartphones and wearable health-monitoring devices to track their fitness and personal health information. Providers have made it easier for patients and caregivers to access health records and communicate through online patient portals. However, the large volume of health-related information that these devices can generate and input into a health record can also lead to an increased amount of confusion on the part of users and caregivers. The Institute of Medicine convened a workshop to explore health literate practices in health information technology and then provide and consider the ramifications of this rapidly growing field on the health literacy of users. Health Literacy and Consumer-Facing Technology summarizes the discussions and presentations from this workshop, highlighting the lessons presented, practical strategies, and the needs and opportunities for improving health literacy in consumer-facing technology. |
consumer health business examples: Meeting Health Information Needs Outside Of Healthcare Catherine Arnott-Smith, Alla Keselman, 2015-09-01 Meeting Health Information Needs Outside of Healthcare addresses the challenges and ethical dilemmas concerning the delivery of health information to the general public in a variety of non-clinical settings, both in-person and via information technology, in settings from public and academic libraries to online communities and traditional and social media channels. Professionals working in a range of fields, including librarianship, computer science and health information technology, journalism, and health communication can be involved in providing consumer health information, or health information targeting laypeople. This volume clearly examines the properties of health information that make it particularly challenging information to provide in diverse settings. |
consumer health business examples: The Seven Inconvenient Truths of Business Strategy Dr Paul Hunter, 2014-11-28 The Seven Inconvenient Truths of Business Strategy is an antidote to a process of strategic planning that in many organizations is often sporadic, biased, poorly articulated and rarely implemented with total success. Drawing on a fundamental collection of definitive principles, the author offers a structure for strategizing; an indicator and explanation of strategic tools, and insights into collaborative techniques for carrying out the process successfully: formation, evaluation, alignment and implementation. It will help you ensure that your strategic process is always professional, relevant and timely. A case study, based on the story of Cadbury is woven through the chapters to provide a vibrant illustration of the value and application of the various techniques and processes described. |
consumer health business examples: Darwin's Medicine Brian D. Smith, 2016-10-14 Darwin’s Medicine is the sequel to Brian D. Smith’s influential and critically acclaimed Future of Pharma (Gower, 2011). Whereas the earlier book predicted the evolution of the pharmaceutical market and the business models of pharmaceutical companies, Darwin’s Medicine goes much deeper into the drivers of industry change and how leading pharmaceutical and medical technology companies are adapting their strategies, structures and capabilities in practice. Through the lens of evolutionary science, Professor Smith explores the speciation of new business models in the Life Sciences Industry. This sophisticated and highly original approach offers insights into: The mechanisms of evolution in this exceptional industry; The six great technological and social shifts that are shaping its landscape; The emergence of 26 distinct, new business models; and The lessons that enable firms to direct and accelerate their own evolution. These insights map out the industry’s complex, changing landscape and provide an invaluable guide to those firms seeking to survive and thrive in this dynamic market. The book is essential reading for anyone working in or studying the pharmaceutical, medical technology and related sectors. It provides a unique and novel way of making sense of the transformation we can see going on around us and a practical, focused approach to managing a firm’s evolutionary trajectory. |
consumer health business examples: Health Professions Education Institute of Medicine, Board on Health Care Services, Committee on the Health Professions Education Summit, 2003-07-01 The Institute of Medicine study Crossing the Quality Chasm (2001) recommended that an interdisciplinary summit be held to further reform of health professions education in order to enhance quality and patient safety. Health Professions Education: A Bridge to Quality is the follow up to that summit, held in June 2002, where 150 participants across disciplines and occupations developed ideas about how to integrate a core set of competencies into health professions education. These core competencies include patient-centered care, interdisciplinary teams, evidence-based practice, quality improvement, and informatics. This book recommends a mix of approaches to health education improvement, including those related to oversight processes, the training environment, research, public reporting, and leadership. Educators, administrators, and health professionals can use this book to help achieve an approach to education that better prepares clinicians to meet both the needs of patients and the requirements of a changing health care system. |
consumer health business examples: The Future of the Public's Health in the 21st Century Institute of Medicine, Board on Health Promotion and Disease Prevention, Committee on Assuring the Health of the Public in the 21st Century, 2003-02-01 The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public's Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation's health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public's health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists. |
consumer health business examples: Consumer Health & Integrative Medicine: A Holistic View of Complementary and Alternative Medicine Practices Linda Baily Synovitz, Karl L. Larson, 2018-10-01 Today, being a health consumer encompasses more than being knowledgeable about traditional medicine and health practice but also includes the necessity to be well informed about the expading field of complementary and alternative medicine. Consumer Health and Integrative Medicine: Holistic View of Complementary and Alternative Medicine Practices, Second Edition was written to expand upon the many alternative modalities that many other consumer health texts overlook. It includes chapters on the major alternative medicine systems and healing modalities, including Ayurvedic medicine, traditional Chinese medicine, naturopathy, homeopathic medicine, chiropractic medicine, massage, reflexology, and herbals or botanicals. The authors mission is to increase reader's knowledge base, not make up their mind, as we all make better choices related to our own personal health care practices when we are informed consumers. |
consumer health business examples: The Company That Solved Health Care John Torinus, 2010 Explains how employers can take control of the increasing burden of health care costs, using the approach taken by Serigraph, a company that focused on consumer responsibility, primary care, and centers of value, as a model for improving health care while lowering the cost. |
consumer health business examples: Creative Innovative Firms from Japan Young Won Park, Paul Hong, 2019-01-10 This book discusses the ways in which characteristics of innovative firms and innovative talents with core competence in Japanese, Korean, German, and American contexts are developed and nurtured, and compares innovative firms with a long history of business operations from these four countries. Firstly, the book examines innovation practices of long-lived Japanese firms and compares them with those of German, American and Korean firms. Based on extensive interviews with executives and field studies, it identifies the essential qualities of each country in which these innovative firms and innovative talents are found. It then focuses on theoretical and practical aspects, using the theoretical framework to define organizational and technological factors for long-term innovation success. Further, the book provides recommendations based on organizational practices for developing innovative talents in Japanese, German, American and Korean contexts. Intended for academics, students and practitioners in the areas of organizational theory and strategic management, this book clarifies the critical practices of long-lived innovative firms and organizational innovators. |
consumer health business examples: Consumer Informatics Rosemary Nelson, Marion J. Ball, 2013-03-09 This series is directed to healthcare professionals who are leading the trans formation of health care by using information and knowledge. Launched in 1988 as Computers in Health Care, the series offers a broad range of titles: some addressed to specific professions such as nursing, medicine, and health administration; others to special areas of practice such as trauma and radiol ogy. Still other books in the series focus on interdisciplinary issues, such as the computer-based patient record, electronic health records, and networked healthcare systems. Renamed Health Informatics in 1998 to reflect the rapid evolution in the discipline now known as health informatics, the series will continue to add titles that contribute to the evolution of the field. In the series, eminent ex perts, serving as editors or authors, offer their accounts of innovations in health informatics. Increasingly, these accounts go beyond hardware and soft ware to address the role of information in influencing the transformation of healthcare deli very systems around the world. The series also increasingly focuses on peopleware and the organizational, behavioral, and societal changes that accompany the diffusion of information technology in health services environments. |
consumer health business examples: Building a Culture of Health John A. Quelch, Emily C. Boudreau, 2016-09-22 This ambitious volume sets out to understand how every company impacts public health and introduces a robust model, rooted in organizational and scientific knowledge, for companies committed to making positive contributions to health and wellness. Focusing on four interconnected areas of corporate impact, it not only discusses the business imperative of promoting a healthier society and improved living conditions worldwide, but also provides guidelines for measuring a company’s population health footprint. Examples, statistics and visuals showcase emerging corporate involvement in public health and underscore the business opportunities available to companies that invest in health. The authors offer a detailed roadmap for optimizing health-promoting actions in a rapidly evolving business and social climate across these core areas: Planning and building a culture of health Consumer health: How organizations affect the safety, integrity, and healthfulness of the products and services they offer to their customers and end consumers Employee health: How organizations affect the health of their employees (e.g., provision of employer-sponsored health insurance, workplace practices and wellness programs) Community health: How organizations affect the health of the communities in which they operate and do business Environmental Health: How organizations' environmental policies (or lack thereof) affect individual and population health Implementing and sustaining a culture of health Building a Culture of Health clarifies both a mission and a vision for use by MPH and MBA students in health management, professors in schools of public health and business schools, and business leaders and chief medical officers in health care and non-health care businesses. |
consumer health business examples: The Brussels Effect Anu Bradford, 2020-01-27 For many observers, the European Union is mired in a deep crisis. Between sluggish growth; political turmoil following a decade of austerity politics; Brexit; and the rise of Asian influence, the EU is seen as a declining power on the world stage. Columbia Law professor Anu Bradford argues the opposite in her important new book The Brussels Effect: the EU remains an influential superpower that shapes the world in its image. By promulgating regulations that shape the international business environment, elevating standards worldwide, and leading to a notable Europeanization of many important aspects of global commerce, the EU has managed to shape policy in areas such as data privacy, consumer health and safety, environmental protection, antitrust, and online hate speech. And in contrast to how superpowers wield their global influence, the Brussels Effect - a phrase first coined by Bradford in 2012- absolves the EU from playing a direct role in imposing standards, as market forces alone are often sufficient as multinational companies voluntarily extend the EU rule to govern their global operations. The Brussels Effect shows how the EU has acquired such power, why multinational companies use EU standards as global standards, and why the EU's role as the world's regulator is likely to outlive its gradual economic decline, extending the EU's influence long into the future. |
consumer health business examples: Handbook of the Circular Economy Miguel Brandão, David Lazarevic, Göran Finnveden, 2020-12-25 This crucial Handbook brings together the latest thinking on the circular economy, an area that has increasingly caught global attention. Contributors explore a broad range of themes such as recycling systems and new business models, as well as consolidating the many ways in which the topic has been dealt with in research, business and policy-making. The Handbook of the Circular Economy is not only relevant, but also essential for students, academics, and policy-makers trying to make sense of the plethora of ways in which the term has been applied and interpreted. |
consumer health business examples: International Environmental Management Benchmarks David M.W.N. Hitchens, Jens Clausen, Klaus Fichter, 2012-12-06 This book shows what sustainable development means for the business community and presents best practice approaches in environmental management from Japan, the USA, Brazil and seven European countries. It stresses that international competitiveness depends on the effective use of innovative management tools and has to be supported by an intelligent system of environmental regulation. Experts with many years of practical experience share their knowledge of how to achieve excellency in environmental performance, and present concrete steps towards a sustainable company. |
consumer health business examples: Plunkett's Insurance Industry Almanac 2008 Jack W. Plunkett, 2007-11 Insurance and risk management make up an immense, complex global industry, one which is constantly changing. Competition continues to heat up, as mergers and acquisitions create financial services mega-firms. As the insurance industry grows more global, underwriters see huge potential in China, the world's fastest-growing business market. Meanwhile, technology is making back-office tasks easier and more efficient, while direct selling and e-commerce are changing the shape of the insurance industry. This carefully-researched book (which includes a database of leading companies on CD-ROM) is a complete insurance market research and business intelligence tool-- everything you need to know about the business of insurance and risk management. The book includes our analysis of insurance and risk management industry trends, dozens of statistical tables, an industry glossary, a database of industry associations and professional organizations, and our in-depth profiles of more than 300 of the world's leading insurance companies, both in the U.S. and abroad. |
consumer health business examples: Consumer Health Informatics Deborah Lewis, Gunther Eysenbach, Rita Kukafka, P. Zoe Stavri, Holly Jimison, 2006-03-30 According to the Pew Foundation’s Internet in American Life Study, over 60 million Americans per year use the Internet to search for health information. All those concerned with healthcare and how to obtain personally relevant medical information form a large additional target group Many Medical Informatics programs–both in the United States and abroad–include a course in Consumer Health Informatics as part of their curriculum. This book, designed for use in a classroom, will be the first textbook dedicated solely to the specific concerns of consumer health informatics Consumer Health Informatics is an interactive text; filled with case studies and discussion questions With international authorship and edited by five leaders in the field, Consumer Health Informatics has tapped some of the best resources in informatics today |
consumer health business examples: How to Price Effectively Utpal Dholakia, 2017-07-13 Pricing decisions are among the most important and impactful business decisions that a manager can make. How to Price Effectively: A Guide for Managers and Entrepreneurs introduces the value pricing framework, a structured, versatile, and comprehensive method for making good pricing decisions and executing them. The framework weaves together the latest thinking from academic research journals, proven best practices from the leading pricing experts, and ideas from other fields such as medical decision making, consumer behavior, and organizational psychology. The book discusses what a good pricing decision is, which factors you should consider when making one, the role played by each factor―costs, customer value, reference prices, and the value proposition― and how they work together, the importance of price execution, and how to evaluate the success of pricing decisions. You will also be introduced to a set of useful and straightforward tools to implement the value pricing framework, and study many examples and company case studies that illustrate its nuances. The purpose of How to Price Effectively: A Guide for Managers and Entrepreneurs is to provide you with a comprehensive, practical guide to making, executing, and evaluating pricing decisions. |
consumer health business examples: Consumer Health Informatics Thomas Wetter, 2015-08-11 This book offers demographic analysis, client appraisal, trial design, etc along with many examples to inform the conception and critical evaluation of consumer health informatics services. Patient safety, legal and ethical appraisal, and business models add to the systematic coverage. Regarding longevity and increase of chronic diseases traditional medical care faces tremendous financial and human resource problems. Is self-service medicine as follow up of traditional care or as an approach in its own right the answer? Are internet and app stores the place where self service medicine takes place? The book distinguishes stages of such an endeavour. |
consumer health business examples: How to Integrate Quality by Efficient Design (QbED) in Product Development Bhavishya Mittal, 2019-08-24 The development of a robust drug product requires juggling many competing priorities such as overcoming scientific challenges, following regulatory requirements, and managing business-related concerns. Unfortunately, despite large resources spent on R&D, multifactor productivity of pharmaceuticals is on the decline for several years now. Because of this business reality, pharmaceutical companies have seen a notable change in the traditional operating model and footprint over the past couple of decades. Outsourcing, in particular, has emerged as a successful business model for many pharmaceutical companies looking for ways to strategically increase their R&D capabilities and to augment their in-house resources. How to Integrate Quality by Efficient Design (QbED) in Product Development bridges the gap between theory and practice when it comes to strategic decision-making in a pharmaceutical research scenario. This book will introduce the concept of QbED and focus on various aspects such as patient-centric product designs, platform-based manufacturing technologies, business acuity, and regulatory strategies to balance the challenges in outsourcing with the need for strategic and statistically sound experiments rooted in good science. Detailed discussions will cover pharmaceutical business models, regulatory approval process, quality by design (QbD), business analytics, and manufacturing excellence specifically for small molecules and solid oral dosage forms. With the addition of case studies, flowcharts, diagrams, and data visualizations, How to Integrate Quality by Efficient Design (QbED) in Product Development will be a practical reference to help professionals working in the area of pharmaceutical drug development, strategy, and outsourcing management. - Part of the Expertise in Pharmaceutical Process Technology series edited by Michael Levin - Integrates pharmaceutical business models, economics, and outsourcing-related challenges into pharmaceutical product development - Discusses relevant literature references in quality risk management, business strategy, QbD, and product development - Provides decision-making flowcharts, conceptual diagrams, and data visualizations to make the book useful, easy to read, and to understand |
consumer health business examples: Designing Foods National Research Council, Board on Agriculture, Committee on Technological Options to Improve the Nutritional Attributes of Animal Products, 1988-02-01 This lively book examines recent trends in animal product consumption and diet; reviews industry efforts, policies, and programs aimed at improving the nutritional attributes of animal products; and offers suggestions for further research. In addition, the volume reviews dietary and health recommendations from major health organizations and notes specific target levels for nutrients. |
consumer health business examples: A to Z of Pharmaceutical Marketing Worlds Voulme 1 Subba Rao Chaganti, 2024-05-08 Unveiling the Alchemy of Pharma Marketing: Why You Need the A to Z of Pharmaceutical Marketing, the World’s First-and-Only Enclopedia? Pharma marketing thrives in a complex ecosystem, demanding constant navigation through scientific frontiers, regulatory labyrinths, and stakeholder whisperings. In this intricate dance, knowledge is your elixir, and the A to Z of Pharmaceutical Marketing is your alchemist’s handbook. Here’s why it is indispensable for every pharma marketer: 1. Master the Maze: From A to Z, Your Compass is Ready. No more drowning in information overload. This encyclopedia unlocks a treasure trove of 1,464 entries, from “A/B Testing to ZMOT,” each meticulously crafted to illuminate every facet of the pharmaceutical marketing world. 2. Sharpen Your Edge: Demystifying the Nuances of Today’s Pharma Landscape. The industry is in constant flux, and staying ahead of the curve is a constant battle. The A to Z arms you with the latest trends, regulations, and ethical considerations. It’s the power to predict, adapt, and lead the change. 3. Elevate Your Game: From Novice to Maestro, Craft Winning Strategies. Knowledge is power, but application is mastery. The A to Z goes beyond theory, offering practical tips and expert insights to fuel strategic thinking. The A to Z of Pharmaceutical Marketing is more than just a book; it’s a game changer. It’s the ultimate reference and the strategic advisor you need to excel in this dynamic industry. Invest in your knowledge and your future. Remember, in pharma marketing, knowledge is not just power; it’s the potion that turns potential into success. |
consumer health business examples: To Establish an Independent Consumer Agency United States. Congress. Senate. Committee on Government Operations, 1975 |
consumer health business examples: The Business of Building and Managing a Healthcare Practice Neil Baum, Marc J. Kahn, Jeffery Daigrepont, 2023-08-31 Building on the foundation of the previous edition, this book takes readers to the next level of management of medical practices for the 21st century. The road to becoming a physician is not an easy one to travel, nor does it become easier once a doctor completes his\her training. After a long and arduous training process, doctors embark on their professional journey, and there are major crossroads that are fraught with challenges, unknowns and risk. The transition to professional practice is daunting, and many physicians leave their training unprepared for the business of medicine. Even at the peak of their careers, sustaining a successful and profitable practice is not easy. Opening chapters revisit the basic business concepts that every physician needs to know, emphasizing the benefits that accrue to a physician who understands the basics of business, from accounting and contracts to managing people and personal finances. The next set of chapters offers a roadmap for doctors who are beginning a medical practice and will include new methods and procedures that have become available since the original edition, defining the various options for doctors’ employment such as solo practice, group practice and academic medicine. The final chapters emphasize strategies on how to build and grow a successful practice, including the use of technology and telemedicine, cybersecurity, marketing and much more. Unfortunately, not every doctor has the background, training and skills to manage a medical practice. The Business of Building and Managing a Healthcare Practice simplifies the process of business management and provides the practicing physician with knowledge to be able to enjoy the business component of his\her medical practice. |
consumer health business examples: Strategic Orientation and Alliance Portfolio Configuration Katharina Wratschko, 2009-07-06 Following the resource-based view, social network theory and transaction cost theory, Katharina Wratschko shows the complex relationship between a firm’s business strategy and its alliance portfolio. |
consumer health business examples: Food Safety Management Veslemøy Andersen, Huub L. M. Lelieveld, Yasmine Motarjemi, 2023-03-28 Food Safety Management: A Practical Guide for the Food Industry, Second Edition continues to present a comprehensive, integrated and practical approach to the management of food safety throughout the production chain. While many books address specific aspects of food safety, no other book guides you through the various risks associated with each sector of the production process or alerts you to the measures needed to mitigate those risks. This new edition provides practical examples of incidents and their root causes, highlighting pitfalls in food safety management and providing key insights into different means for avoiding them. Each section addresses its subject in terms of relevance and application to food safety and, where applicable, spoilage. The book covers all types of risks (e.g., microbial, chemical, physical) associated with each step of the food chain, making it an ideal resource. - Addresses risks and controls at various stages of the food supply chain based on food type, including a generic HACCP study and new information on FSMA - Covers the latest emerging technologies for ensuring food safety - Includes observations on what works and what doesn't on issues in food safety management - Provides practical guidelines for the implementation of elements of the food safety assurance system - Explains the role of different stakeholders of the food supply |
consumer health business examples: Watchdogs and Whistleblowers Stephen Brobeck, Robert N. Mayer, 2015-07-20 This book is the most comprehensive and up-to-date source of information about ways in which consumer activism has reshaped the economic and political well-being of citizens in the United States and around the world. This all-encompassing collection of information about consumer activism and the consumer movement will provide students, public officials, business groups, and other activists with a one-stop source of facts and insights. The contributors explore hundreds of major consumer protections that have significantly enhanced the quality of life and safety for all Americans, showing how these protections were won through the skillful and determined work of leading activists and activist organizations. Many of the stories told here are related by the activists themselves, often for the first time. More than 140 entries offer a comprehensive treatment of the consumer activism of specific organizations, their leaders, and strategies. The book also includes more than 40 entries about consumer movements in Europe, Asia, Africa, and Latin America. A timeline of key events and a listing of the most important books on the subject of consumer activism help provide context for the individual entries as do two introductory essays. Cross references in each entry establish linkages among topics. |
consumer health business examples: Generic Drugs Clifford L. Nilsen, 2011 When you buy drugs, you don't expect them to be contaminated with antifreeze, industrial chemicals, glass, or dangerous bacteria. But this happens every day when uninformed consumers buy generic drugs or over-the-counter and behind-the-counter drug products. Armed with the right knowledge, you can avoid the dangers and risks of these drugs and protect yourself and your family. This layperson's guide, written by a drug industry insider, will tell you how the U.S. drug industry works, how drugs are made, where the ingredients come from, and how to identify which drug companies are good and which to avoid. Topics covered include: - how generic drugs are approved versus regular drugs; - real stories about how bad drugs have destroyed lives; - questionable manufacturing practices; - dangers of active ingredients. You don't have to put yourself and your family at risk every time you buy a drug at the store. Make smart buying decisions and take charge of your life with Generic Drugs: A Consumer's Self-Defense Guide. |
consumer health business examples: Connect Lars Birkholm Petersen, Ron Person, Christopher Nash, 2014-09-05 Connect and engage across channels with the new customers Connect is the ultimate marketing guide to becoming more relevant, effective, and successful within the new marketplace. Written by a team of marketing experts serving Fortune 500 brands, this book outlines the massive paradigm shift currently taking place within the industry, and provides the insight and perspective marketers need to stay on board. Readers will find guidance toward reaching a customer base that sees marketers as an unnecessary annoyance, and strategies for engaging those customers at touch points throughout the customer lifecycle. The book's scope encompasses both digital and real-life avenues, discussing the new ways of thinking and the new tools and processes that allow marketers to function in the new era where digital customer experiences are increasingly important. Marketing is undergoing a revolution to rival the impact of Gutenberg's printing press. Customers are in control, with more choice and more access than ever before, and they refuse to be sold to or managed. Many marketing professionals are flailing for a new strategy while the winners are clearly jumping ahead – Connect takes readers inside the winners' world to learn the approach that's engaging the new consumer. Discover the technology and processes that allow marketers to remain relevant Craft a personal, relevant, and accessible customer journey that engages the connected customer Keep in touch throughout the customer's life cycle, both online and offline Link digital goals and metrics to business objectives for a more relevant strategy Smart marketers have moved to a higher level that achieves business objectives while increasing relevance to the customer. Connect provides readers a roadmap to this new approach, and the tools that make it work. |
consumer health business examples: Uncertain Risks Regulated Ellen Vos, Michelle Everson, 2009-01-26 The scientification of politics and the politicisation of science / Michelle Everson and Ellen Vos -- Opening pandora's box : contextualising the precautionary principle in the European Union / Elisabeth Fisher -- Uncertainties in regulating food safety in France / Julien Besanon and Olivier Borraz -- The origins of regulatory uncertainty in the UK food safety regime / Henry Rothstein -- The Dutch regulatory framework for food risk analysis based food law in the Netherlands / Bernd van der Meulen -- Food safety in Poland : standards, procedures and institutions / Aleksander Surdej and Karolina Zurek -- A default-logic model of factfinding for United States regulation of food safety / Vern Walker -- The French regulatory system on GMOs / Christine Noiville -- The UK regulatory system on GMOs : expanding the debate? / Maria Lee -- GMO regulation in the Netherlands : a story of hope, fear and the limits of poldering / Han Somsen -- The Polish regulatory system on GMOs : between EU influence and national nuances / Patrycja Dabrowska -- The regulation of environmental risks of GMOs in the United States / Michael Rodemeyer -- The EU regulatory system on food safety : between trust and safety / Ellen Vos -- The EU regulatory system for GMOs / Greg Shaffer and Mark Pollack -- European regulation of GMOs : thinking about judicial review in the WTO / Joanne Scott -- The Codex Alimentarius Commission and its food safety measures in the light of their new status / Marille matthee -- Three intimate tales of law and science : hope, despair and transcendence / Michelle Everson -- Science, knowledge and uncertainty in eu risk regulation / Marjolein van Asselt, Ellen Vos and Bram Rooijackers -- The role of scientific experts in risk regulation of foods / Harry Kuiper -- Inclusive risk governance through discourse, deliberation and participation / Andreas Klinke -- Sound science in the European and global market : Karl Polanyi in geneva / Christian Joerges. |
consumer health business examples: To Establish an Independent Consumer Protection Agency United States. Congress. Senate. Committee on Government Operations. Subcommittee on Reorganization, Research, and International Organizations, 1973 |
consumer health business examples: To Establish an Independent Consumer Protection Agency United States. Congress. Senate. Government Operations, 1973 |
consumer health business examples: The Chief Marketing Officer Journal - Volume I William L. Koleszar, 2009-01-06 ABOUT THE CMO JOURNAL: Despite the uniqueness of the role played by the Chief Marketing Officer, researchers are only beginning to lend insight into this increasingly important position, leaving practitioners to their own devices. To help fill this void, The Chief Marketing Officer Journal was created to accelerate the pace of theory development and critical discussion concerning all aspects of executive leadership within the marketing discipline. Submissions are peer reviewed by a distinguished panel of experts and selected for inclusion in the journal based on the importance of their contribution to marketing discipline, clarity, and suitability. The result is exclusive research and content unavailable from any other source. Contributors for Volume I include: David Court (McKinsey & Company), Jo Ann Herold (CMO, The HoneyBaked Ham Company), Phil Kotler (Northwestern University), Sergio Zyman (Former CMO, The Coca Cola Company) and many more. |
consumer health business examples: To Establish an Independent Consumer Agency United States. Congress. Senate. Government Operations Committee, 1975 |
New prescriptions for the consumer goods business
consumer goods groups have increasingly focused on one segment in particular: consumer healthcare (CHC), the business with health and lifestyle products. Procter & Gamble acquires …
CORPORATE FINANCE FEBRUARY INSIGHTS PAPER: …
Consumer Health businesses are increasingly forging strong partnerships and looking for novel go-to-market strategies to gain access to a wider customer base, maintain competitiveness …
Consumer Health and Wellness: Compelling Attributes, …
consumer health and wellness market and improve their ability to evaluate M&A value creation opportunities. In the following pages, we highlight compelling attributes of the market, identify …
The critical role of consumer experience in health care
CVS Health has prioritized being the most consumer-centric health solutions company in health care. This concentrated focus not only helps ensure CVS Health aligns with people’s needs but …
New business models in health care: Building platform …
COVID-19, value-based care, data liquidity, consumer expectations, digital transformation, virtual health—these are some of the factors transforming health care and life sciences organizations …
Sanofi Consumer Healthcare | 2022 Non-Financial Report
Sanofi Consumer Healthcare is one of the four global business units of Sanofi Group, which also includes Specialty Care, Vaccines, and General Medicines. 2022 was a milestone year when …
Bayer Capital Markets Day 2021 Transcript
We hold a strong number 3 position in Consumer Health. With a top 5 position in all of the key categories, we are very relevant for consumers across the health spectrum.
The Consumer Goods Forum Health & Wellness Progress Report
Apr 4, 2017 · sustainable, long-term business growth, but also helps to build consumer trust as we work together to empower consumers around the world to live healthier lives.
The U.S. Health Care Market: A Strategic View of Consumer …
Survey of U.S. Health Care Consumers: Five Year Look Back and an INFOBriefs series that presents key findings about consumers and health information technology, social media and …
Virtual real-world research: The new normal for consumer …
In this whitepaper we will explore how virtual real-world research is diferent from established methods and why it will become the new normal for claims generation in Consumer Health.
The future of wellness: Connected and customized - McKinsey …
In this video, McKinsey experts imagine the future of the fast-growing wellness industry. Self-care, digital health, and e-commerce will all play a central role in shaping the future of wellness, says …
How to define and execute on a successful retail health …
Success in retail health requires health care products and services to be provided across virtual and physical locations — under a unified brand — in a convenient, price-transparent, …
How CVS Health Creates Competitive Advantage through …
CVS Health built on convenience to consumers, and the company is constantly improving and modernizing to adjust to consumer needs. This research explains why CVS Health is dominant …
Can We Say That? A Practical Guide to Substantiating Claims …
ii. Qualified Health Claims iii. FDAMA Health Claims b. Structure/Function Claims c. Dietary Guidance Claims 4. Claims Characterizing Source, Production, Manufacturing and Business …
Driving growth through consumer centricity in healthcare
Providing consumers with the experiences they increasingly expect and demand at every stage of the healthcare journey could substantially improve care and cost outcomes. March 2023. © …
Merck Prepares Strategic Options for the Consumer Health …
Consumer Health is running a strong international business with a number of leading products in attractive Over-the-Counter (OTC) categories. The business. Page 1 of 2. focuses on …
At the heart of a crisis: How consumer-health companies can …
In the near term, consumer-health companies have critical decisions to make about each group—for example, how to communicate with and distribute products to consumers, how best …
Enabling healthcare consumerism - McKinsey & Company
For example, consumers are beginning to actively engage in making deci-sions about their health and healthcare. Also, consumer preferences are becoming more sophisticated.
Getting Ahead of Consumer Health (OTC) trends across the …
In 2022, these consumers will continue to seek out new ways to meet their health needs in a post-pandemic world, and for industry these new habits open-up new business opportunities.
Healthcare consumerism today: Accelerating the consumer …
McKinsey’s latest research shows that consumer engagement in healthcare continues to grow, but many payers and providers are struggling to meet changing needs and demands.
New prescriptions for the consumer goods business
consumer goods groups have increasingly focused on one segment in particular: consumer healthcare (CHC), the business with health and lifestyle products. Procter & Gamble acquires …
CORPORATE FINANCE FEBRUARY INSIGHTS PAPER: …
Consumer Health businesses are increasingly forging strong partnerships and looking for novel go-to-market strategies to gain access to a wider customer base, maintain competitiveness …
Consumer Health and Wellness: Compelling Attributes, …
consumer health and wellness market and improve their ability to evaluate M&A value creation opportunities. In the following pages, we highlight compelling attributes of the market, identify …
The critical role of consumer experience in health care
CVS Health has prioritized being the most consumer-centric health solutions company in health care. This concentrated focus not only helps ensure CVS Health aligns with people’s needs …
New business models in health care: Building platform …
COVID-19, value-based care, data liquidity, consumer expectations, digital transformation, virtual health—these are some of the factors transforming health care and life sciences organizations …
Sanofi Consumer Healthcare | 2022 Non-Financial Report
Sanofi Consumer Healthcare is one of the four global business units of Sanofi Group, which also includes Specialty Care, Vaccines, and General Medicines. 2022 was a milestone year when …
Bayer Capital Markets Day 2021 Transcript
We hold a strong number 3 position in Consumer Health. With a top 5 position in all of the key categories, we are very relevant for consumers across the health spectrum.
The Consumer Goods Forum Health & Wellness Progress …
Apr 4, 2017 · sustainable, long-term business growth, but also helps to build consumer trust as we work together to empower consumers around the world to live healthier lives.
The U.S. Health Care Market: A Strategic View of Consumer …
Survey of U.S. Health Care Consumers: Five Year Look Back and an INFOBriefs series that presents key findings about consumers and health information technology, social media and …
Virtual real-world research: The new normal for consumer …
In this whitepaper we will explore how virtual real-world research is diferent from established methods and why it will become the new normal for claims generation in Consumer Health.
The future of wellness: Connected and customized
In this video, McKinsey experts imagine the future of the fast-growing wellness industry. Self-care, digital health, and e-commerce will all play a central role in shaping the future of wellness, …
How to define and execute on a successful retail health …
Success in retail health requires health care products and services to be provided across virtual and physical locations — under a unified brand — in a convenient, price-transparent, …
How CVS Health Creates Competitive Advantage through …
CVS Health built on convenience to consumers, and the company is constantly improving and modernizing to adjust to consumer needs. This research explains why CVS Health is dominant …
Can We Say That? A Practical Guide to Substantiating Claims …
ii. Qualified Health Claims iii. FDAMA Health Claims b. Structure/Function Claims c. Dietary Guidance Claims 4. Claims Characterizing Source, Production, Manufacturing and Business …
Driving growth through consumer centricity in healthcare
Providing consumers with the experiences they increasingly expect and demand at every stage of the healthcare journey could substantially improve care and cost outcomes. March 2023. © …
Merck Prepares Strategic Options for the Consumer …
Consumer Health is running a strong international business with a number of leading products in attractive Over-the-Counter (OTC) categories. The business. Page 1 of 2. focuses on …
At the heart of a crisis: How consumer-health companies can …
In the near term, consumer-health companies have critical decisions to make about each group—for example, how to communicate with and distribute products to consumers, how best …
Enabling healthcare consumerism - McKinsey & Company
For example, consumers are beginning to actively engage in making deci-sions about their health and healthcare. Also, consumer preferences are becoming more sophisticated.
Getting Ahead of Consumer Health (OTC) trends across the …
In 2022, these consumers will continue to seek out new ways to meet their health needs in a post-pandemic world, and for industry these new habits open-up new business opportunities.
Healthcare consumerism today: Accelerating the consumer …
McKinsey’s latest research shows that consumer engagement in healthcare continues to grow, but many payers and providers are struggling to meet changing needs and demands.