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| consent and preference management gartner: The Effortless Experience Matthew Dixon, Nick Toman, Rick DeLisi, 2013-09-12 Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong? In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they’ve turned their research and analysis to a new vital business subject—customer loyalty—with a new book that turns the conventional wisdom on its head. The idea that companies must delight customers by exceeding service expectations is so entrenched that managers rarely even question it. They devote untold time, energy, and resources to trying to dazzle people and inspire their undying loyalty. Yet CEB’s careful research over five years and tens of thousands of respondents proves that the “dazzle factor” is wildly overrated—it simply doesn’t predict repeat sales, share of wallet, or positive wordof-mouth. The reality: Loyalty is driven by how well a company delivers on its basic promises and solves day-to-day problems, not on how spectacular its service experience might be. Most customers don’t want to be “wowed”; they want an effortless experience. And they are far more likely to punish you for bad service than to reward you for good service. If you put on your customer hat rather than your manager or marketer hat, this makes a lot of sense. What do you really want from your cable company, a free month of HBO when it screws up or a fast, painless restoration of your connection? What about your bank—do you want free cookies and a cheerful smile, even a personal relationship with your teller? Or just a quick in-and-out transaction and an easy way to get a refund when it accidentally overcharges on fees? The Effortless Experience takes readers on a fascinating journey deep inside the customer experience to reveal what really makes customers loyal—and disloyal. The authors lay out the four key pillars of a low-effort customer experience, along the way delivering robust data, shocking insights and profiles of companies that are already using the principles revealed by CEB’s research, with great results. And they include many tools and templates you can start applying right away to improve service, reduce costs, decrease customer churn, and ultimately generate the elusive loyalty that the “dazzle factor” fails to deliver. The rewards are there for the taking, and the pathway to achieving them is now clearly marked. |
| consent and preference management gartner: Strategic Risk, Intelligence And Digital Transformation Eduardo Rodriguez, 2024-03-19 In this book, the study of strategic risk is not only for its control and mitigation using analytics and digital transformation in organizations, but also it is about the strategic risks that digital transformation can bring to organizations. Strategic risk control is one of the goals in creating intelligent organizations and at the same time it is part of the appetite for creating smarter organizations to support organizations' development. Knowledge that is created by data analytics and the capacity to operationalize that knowledge through digital transformation can produce potential sustainable competitive advantages.The core of the volume is connecting data analytics and artificial intelligence, risk management and digitalization to create strategic intelligence as the capacity of adaptation that organizations need to compete and to succeed. Strategic intelligence is a symbiotic work of artificial intelligence, business intelligence and competitive intelligence. Strategic risk is represented by the probability of having variations in the performance results of the organizations that can limit their capacity to maintain sustainable competitive advantages. There is an emphasis in the book about the conversion of models that support data analytics into actions to mitigate strategic risk based on digital transformation.This book reviews the steps that organizations have taken in using technology that connects the data analytics modeling process and digital operations, such as the shift from the use of statistical learning and machine learning for data analytics to the improvement and use of new technologies. The digitalization process is a potential opportunity for organizations however the results are not necessarily good for everyone. Hence, organizations implement strategic risk control in cloud computing, blockchain, artificial intelligence and create digital networks that are connected internally and externally to deal with internal and external customers, with suppliers and buyers, and with competitors and substitutes. The new risks appear once new knowledge emerges and is in use, but at the same time the new knowledge supports the initiatives to deal with risks arising from novel ways of competing and collaborating. |
| consent and preference management gartner: Managing Digital Risks Asian Development Bank, 2023-12-01 This publication analyzes the risks of digital transformation and shows how context-aware and integrated risk management can advance the digitally resilient development projects needed to build a more sustainable and equitable future. The publication outlines ADB’s digital risk assessment tools, looks at the role of development partners, and considers issues including cybersecurity, third-party digital risk management, and the ethical risks of artificial intelligence. Explaining why many digital transformations fall short, it shows why digital risk management is an evolutionary process that involves anticipating risk, safeguarding operations, and bridging gaps to better integrate digital technology into development programs. |
| consent and preference management gartner: Proceedings of Ninth International Congress on Information and Communication Technology Xin-She Yang, |
| consent and preference management gartner: Controlling Privacy and the Use of Data Assets - Volume 2 Ulf Mattsson, 2023-08-24 The book will review how new and old privacy-preserving techniques can provide practical protection for data in transit, use, and rest. We will position techniques like Data Integrity and Ledger and will provide practical lessons in Data Integrity, Trust, and data’s business utility. Based on a good understanding of new and old technologies, emerging trends, and a broad experience from many projects in this domain, this book will provide a unique context about the WHY (requirements and drivers), WHAT (what to do), and HOW (how to implement), as well as reviewing the current state and major forces representing challenges or driving change, what you should be trying to achieve and how you can do it, including discussions of different options. We will also discuss WHERE (in systems) and WHEN (roadmap). Unlike other general or academic texts, this book is being written to offer practical general advice, outline actionable strategies, and include templates for immediate use. It contains diagrams needed to describe the topics and Use Cases and presents current real-world issues and technological mitigation strategies. The inclusion of the risks to both owners and custodians provides a strong case for why people should care. This book reflects the perspective of a Chief Technology Officer (CTO) and Chief Security Strategist (CSS). The Author has worked in and with startups and some of the largest organizations in the world, and this book is intended for board members, senior decision-makers, and global government policy officials—CISOs, CSOs, CPOs, CTOs, auditors, consultants, investors, and other people interested in data privacy and security. The Author also embeds a business perspective, answering the question of why this an important topic for the board, audit committee, and senior management regarding achieving business objectives, strategies, and goals and applying the risk appetite and tolerance. The focus is on Technical Visionary Leaders, including CTO, Chief Data Officer, Chief Privacy Officer, EVP/SVP/VP of Technology, Analytics, Data Architect, Chief Information Officer, EVP/SVP/VP of I.T., Chief Information Security Officer (CISO), Chief Risk Officer, Chief Compliance Officer, Chief Security Officer (CSO), EVP/SVP/VP of Security, Risk Compliance, and Governance. It can also be interesting reading for privacy regulators, especially those in developed nations with specialist privacy oversight agencies (government departments) across their jurisdictions (e.g., federal and state levels). |
| consent and preference management gartner: Gartner & Hiatt's Atlas and Text of Histology Leslie P. Gartner, Lisa M. J. Lee, 2021-12-17 The go-to tool for mastering histology, Gartner & Hiatt's Atlas and Text of Histology, 8th Edition, equips medical, dental, allied health, and biology students with a concise review of all of the major tissue classes and body systems in an engaging approach optimized for superior classroom and clinical success. A consistent presentation combines relevant text and detailed photomicrographs to facilitate understanding and provide valuable review for in-class and licensing examinations. Helpful explanatory text in each chapter details Histophysiology, Clinical Considerations, Summaries of Histologic Organization, and more, accompanied by more than 700 vivid, full-color, high-quality images. |
| consent and preference management gartner: Healthtech Innovation Silvia Micalo, 2022-10-03 Today, over 500,000 medical technologies are available in hospitals, homes, and community care settings. They range from simple bandages to complex, multi-part body scanners that cost millions of dollars to develop. Yet a typical technology has a lifecycle of just 21 months before an improved product usurps it—the healthcare ecosystem is rapidly advancing and driven by a constant flow of innovation. And those innovations need innovators. With $21 billion made available for investment in the digital healthcare industry in 2020 (a 20x increase on 2010), entrepreneurs, investors, and related actors are entering the healthcare ecosystem in greater numbers than ever before. Last year alone, over 17,000 medical technology patents were filed, the third highest of all patent types. Each of those has a dedicated team of entrepreneurs behind it. Yet with increasingly strict regulations and pharmaceutical giants growing more aggressive, many thousands of entrepreneurs fail before even the patent stage: just 2% secure revenue or adoption. Healthtech Innovation: How Entrepreneurs Can Define and Build the Value of Their New Products is a down-to-earth survival guide for entrepreneurs struggling to secure a strategic position within the healthtech ecosystem. Which is expected that by 2026, the global digital health market size will be around $657 billion. This book is designed to help innovators navigate this complex and newly volatile landscape. It covers business strategy, marketing, funding acquisition, and operation in a global regulatory context. It is written in simple language, evidenced by the latest academic and industry research, and explained using real-world examples and case studies. |
| consent and preference management gartner: Infonomics Douglas B. Laney, 2017-09-05 Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets. Corporations typically exhibit greater discipline in tracking and accounting for their office furniture than their data. Infonomics is the theory, study, and discipline of asserting economic significance to information. It strives to apply both economic and asset management principles and practices to the valuation, handling, and deployment of information assets. This book specifically shows: CEOs and business leaders how to more fully wield information as a corporate asset CIOs how to improve the flow and accessibility of information CFOs how to help their organizations measure the actual and latent value in their information assets. More directly, this book is for the burgeoning force of chief data officers (CDOs) and other information and analytics leaders in their valiant struggle to help their organizations become more infosavvy. Author Douglas Laney has spent years researching and developing Infonomics and advising organizations on the infinite opportunities to monetize, manage, and measure information. This book delivers a set of new ideas, frameworks, evidence, and even approaches adapted from other disciplines on how to administer, wield, and understand the value of information. Infonomics can help organizations not only to better develop, sell, and market their offerings, but to transform their organizations altogether. Doug Laney masterfully weaves together a collection of great examples with a solid framework to guide readers on how to gain competitive advantage through what he labels the unruly asset – data. The framework is comprehensive, the advice practical and the success stories global and across industries and applications. Liz Rowe, Chief Data Officer, State of New Jersey A must read for anybody who wants to survive in a data centric world. Shaun Adams, Head of Data Science, Betterbathrooms.com Phenomenal! An absolute must read for data practitioners, business leaders and technology strategists. Doug's lucid style has a set a new standard in providing intelligible material in the field of information economics. His passion and knowledge on the subject exudes thru his literature and inspires individuals like me. Ruchi Rajasekhar, Principal Data Architect, MISO Energy I highly recommend Infonomics to all aspiring analytics leaders. Doug Laney’s work gives readers a deeper understanding of how and why information should be monetized and managed as an enterprise asset. Laney’s assertion that accounting should recognize information as a capital asset is quite convincing and one I agree with. Infonomics enjoyably echoes that sentiment! Matt Green, independent business analytics consultant, Atlanta area If you care about the digital economy, and you should, read this book. Tanya Shuckhart, Analyst Relations Lead, IRI Worldwide |
| consent and preference management gartner: Bluetooth Application Developer's Guide Syngress, 2002-01-02 Bluetooth (enabled devices) will ship in the billions of units once it gains momentum. - Martin Reynolds, Gartner Group Bluetooth is the most exciting development in wireless computing this decade! Bluetooth enabled devices can include everything from network servers, laptop computers and PDAs, to stereos and home security systems. Most Bluetooth products to hit the market in 2001 will be PC cards for laptop computers and access points, which allow up to seven Bluetooth devices to connect to a network. Reports indicate that by the end of 2003 there will be over 2 billion Bluetooth-enabled devices. Bluetooth-enabled devices communicate with each other through embedded software applications. Bluetooth Developer's Guide to Embedded Applications will provide embedded applications developers with advanced tutorials and code listings written to the latest Bluetooth's latest specification, version 1.1. Written by Bluetooth pioneers from market leaders in Bluetooth software development, Extended Systems and Cambridge Silicon Radio, this is the first advanced level Bluetooth developer title on the market. - White Hot Topic - While other books introduce readers to the possibilities of Bluetooth, this is the first comprehensive, advanced level programming book written specifically for embedded application developers - Authors are responsible for SDK, the market-leading development tool for Bluetooth - Comes with Syngress' revolutionary Credit Card CD containing a printable HTML version of the book, all of the source code and sample applications from Extended Systems and Cambridge Silicon Radio |
| consent and preference management gartner: The New CIO Leader Marianne Broadbent, Ellen Kitzis, 2005 As information technology becomes increasingly essential within organizations, the reputation and role of the CIO has been diminishing To regain credibility and avoid obscurity, CIOs must take on a larger, more strategic role. Here is a blueprint for doing exactly that. This book shows how CIOs can bridge the gap between IT and the rest of the organization and finally make IT a strategic advantage rather than a cost sink. |
| consent and preference management gartner: The Lean Approach to Digital Transformation Yves Caseau, 2022-05-01 The Lean Approach to Digital Transformation: From Customer to Code and From Code to Customer is organized into three parts that expose and develop the three capabilities that are essential for a successful digital transformation: 1. Understanding how to co-create digital services with users, whether they are customers or future customers. This ability combines observation, dialogue, and iterative experimentation. The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly customer-centric, from observation and listening to co-development. The revolution of the digital age of the 21st century is that customer orientation is more imperative -- the era of abundance, usages rate of change, complexity of experiences, and shift of power towards communities -- are easier, using digital tools and digital communities. 2. Developing an information system (IS) that is the backbone of the digital transformation – called “exponential information system” to designate an open IS (in particular on its borders), capable of interfacing and combining with external services, positioned as a player in software ecosystems and built for processing scalable and dynamic data flows. The exponential information system is constantly changing and it continuously absorbs the best of information processing technology, such as Artificial Intelligence and Machine Learning. 3. Building software “micro-factories” that produce service platforms, which are called “Lean software factories.” This “software factory” concept covers the integration of agile methods, tooling and continuous integration and deployment practices, a customer-oriented product approach, and a platform approach based on modularity, as well as API-based architecture and openness to external stakeholders. This software micro-factory is the foundation that continuously produces and provides constantly evolving services. These three capabilities are not unique or specific to this book, they are linked to other concepts such as agile methods, product development according to lean principles, software production approaches such as CICD (continuous integration and deployment) or DevOps. This book weaves a common frame of reference for all these approaches to derive more value from the digital transformation and to facilitate its implementation. The title of the book refers to the “lean approach to digital transformation” because the two underlying frameworks, Lean Startup and Lean Software Factory, are directly inspired by Lean, in the sense of the Toyota Way. The Lean approach is present from the beginning to the end of this book -- it provides the framework for customer orientation and the love of a job well done, which are the conditions for the success of a digital transformation. |
| consent and preference management gartner: Customer Relationship Management Francis Buttle, 2009 This title presents an holistic view of CRM, arguing that its essence concerns basic business strategy - developing and maintaining long-term, mutually beneficial relationships with strategically significant customers - rather than the operational tools which achieve these aims. |
| consent and preference management gartner: Research Handbook on Entrepreneurial Behavior, Practice and Process William B. Gartner, Bruce T. Teague, 2020-03-28 This Research Handbook provides a comprehensive and detailed exploration of this question: What do entrepreneurs do? The book offers three perspectives (behaviour, practice, process) on this question, demonstrates specific methods for answering the question (ethnography, autoethnography, participant observation, diaries, social media platforms and multilevel research techniques) and provides insights into the implications of pursuing this question as it pertains to: the timing and relationality of entrepreneurial activities, the influence of socially situated cognitions, the effect of team membership, and, the challenges of pursuing a behaviourally oriented entrepreneurship pedagogy. |
| consent and preference management gartner: The SAGE Handbook of Tourism Management Chris Cooper, Serena Volo, William C. Gartner, Noel Scott, 2021-08-04 The SAGE Handbook of Tourism Management is a critical, authoritative review of tourism management, written by leading international thinkers and academics in the field. Arranged over two volumes, the chapters are framed as critical synoptic pieces covering key developments, current issues and debates, and emerging trends and future considerations for the field. The two volumes focus in turn on the theories, concepts and disciplines that underpin tourism management in volume one, followed by examinations of how those ideas and concepts have been applied in the second volume. Chapters are structured around twelve key themes: Volume One Part One: Researching Tourism Part Two: Social Analysis Part Three: Economic Analysis Part Four: Technological Analysis Part Five: Environmental Analysis Part Six: Political Analysis Volume Two Part One: Approaching Tourism Part Two: Destination Applications Part Three: Marketing Applications Part Four: Tourism Product Markets Part Five: Technological Applications Part Six: Environmental Applications This handbook offers a fresh, contemporary and definitive look at tourism management, making it an essential resource for academics, researchers and students. |
| consent and preference management gartner: Smartes Marketing mit künstlicher Intelligenz Gerald Lembke, Christopher Meil, 2022-03-20 50 Beispiele, wie man mit Künstlicher Intelligenz sein Marketing beflügeln kann. Dieses Buch enthält 50 Fallbeispiele und 100 Tools, mit denen Künstliche Intelligenz im Marketing genutzt werden kann. Der Einsatz von KI-Anwendungen eröffnet dabei ganz neue Möglichkeiten, um zielgerichtete und individuelle Kampagnen zu realisieren, die Kunden im richtigen Moment erreichen und mit weniger Aufwand verbunden sind. Ob umfassende Kundenanalysen, ansprechendes Bildmaterial und wirkungsvolle Texte oder Keywords –- die Digitalprofis Gerald Lembke und Christopher Meil sind überzeugt, dass Marketing- und Kommunikationskampagnen mit KI heute weitaus erfolgreicher sind. Sie beschreiben ganz konkret, wie man KI im Marketing und in der Kommunikation anwenden kann – von der Suchmaschinenoptimierung eingesetzter Bilder, Erstellung von einfachen Anzeigetexten, Bildbearbeitung bis hin zu Transkription oder Videoerstellung. |
| consent and preference management gartner: Winners Dream Bill McDermott, 2014-10-14 A leadership and career manifesto told through the narrative of one of today’s most inspiring, admired, and successful global leaders. In Winners Dream, Bill McDermott—the CEO of the world’s largest business software company, SAP—chronicles how relentless optimism, hard work, and disciplined execution embolden people and equip organizations to achieve audacious goals. Growing up in working-class Long Island, a sixteen-year-old Bill traded three hourly wage jobs to buy a small deli, which he ran by instinctively applying ideas that would be the seeds for his future success. After paying for and graduating college, Bill talked his way into a job selling copiers door-to-door for Xerox, where he went on to rank number one in every sales position he held and eventually became the company’s youngest-ever corporate officer. Eventually, Bill left Xerox and in 2002 became the unlikely president of SAP’s flailing American business unit. There, he injected enthusiasm and accountability into the demoralized culture by scaling his deli, sales, and management strategies. In 2010, Bill was named co-CEO, and in May 2014 became SAP’s sole, and first non-European, CEO. Colorful and fast-paced, Bill’s anecdotes contain effective takeaways: gutsy career moves; empathetic sales strategies; incentives that yield exceptional team performance; and proof of the competitive advantages of optimism and hard work. At the heart of Bill’s story is a blueprint for success and the knowledge that the real dream is the journey, not a preconceived destination. |
| consent and preference management gartner: In Search of Bill Clinton John D. Gartner, 2008-09-16 What makes Bill Clinton tick? William Jefferson Clinton, the 42nd President of the United States is undoubtedly the greatest American enigma of our age -- a dark horse that captured the White House, fell from grace and was resurrected as an elder statesman whose popularity rises and falls based on the day's sound bytes. John Gartner's In Search of Bill Clinton unravels the mystery at the heart of Clinton's complex nature and why so many people fall under his spell. He tells the story we all thought we knew, from the fresh viewpoint of a psychologist, as he questions the well-crafted Clinton life story. Gartner, a therapist with an expertise in treating individuals with hypomanic temperaments, saw in Clinton the energy, creativity and charisma that leads a hypomanic individual to success as well as the problems with impulse control and judgment, which frequently result in disastrous decision-making. He knew, though, that if he wanted to find the real Bill Clinton he couldn't rely on armchair psychology to provide the answer. He knew he had to travel to Arkansas and around the world to talk with those who knew Clinton and his family intimately. With his boots on the ground, Gartner uncovers long-held secrets about Clinton's mother, the ambitious and seductive Virginia Kelley, her wild life in Hot Springs and the ghostly specter of his biological father, Bill Blythe, to uncover the truth surrounding Clinton's rumor-filled birth. He considers the abusive influence of Clinton's alcoholic stepfather, Roger Clinton, to understand the repeated public abuse he invited both by challenging a hostile Republican Congress and engaging in the clandestine affair with Monica Lewinsky that led to his downfall. Of course, there is no marriage more dissected than that of the Clintons, both in the White House and on the Hillary Clinton presidential campaign trail. Instead of going down familiar paths, Gartner looks at that relationship with a new focus and clearly sees, in Hillary's molding of Clinton into a more disciplined politician, the figure of Bill Clinton's stern grandmother, Edith Cassidy, the woman who set limits on him at an early age. Gartner brings Clinton's story up to date as he travels to Ireland, the scene of one of Clinton's greatest diplomatic triumphs, and to Africa, where his work with AIDS victims is unmatched, to understand Clinton's current humanitarian persona and to find out why he is beloved in so much of the world while still scorned by many at home. John Gartner's exhaustive trip around the globe provides the richest portrait of Clinton yet, a man who is one of our national obsessions. In Search of Bill Clinton is a surprising and compelling book about a man we all thought we knew. |
| consent and preference management gartner: Business Chemistry Kim Christfort, Suzanne Vickberg, 2018-05-22 A guide to putting cognitive diversity to work Ever wonder what it is that makes two people click or clash? Or why some groups excel while others fumble? Or how you, as a leader, can make or break team potential? Business Chemistry holds the answers. Based on extensive research and analytics, plus years of proven success in the field, the Business Chemistry framework provides a simple yet powerful way to identify meaningful differences between people’s working styles. Who seeks possibilities and who seeks stability? Who values challenge and who values connection? Business Chemistry will help you grasp where others are coming from, appreciate the value they bring, and determine what they need in order to excel. It offers practical ways to be more effective as an individual and as a leader. Imagine you had a more in-depth understanding of yourself and why you thrive in some work environments and flounder in others. Suppose you had a clearer view on what to do about it so that you could always perform at your best. Imagine you had more insight into what makes people tick and what ticks them off, how some interactions unlock potential while others shut people down. Suppose you could gain people’s trust, influence them, motivate them, and get the very most out of your work relationships. Imagine you knew how to create a work environment where all types of people excel, even if they have conflicting perspectives, preferences and needs. Suppose you could activate the potential benefits of diversity on your teams and in your organizations, improving collaboration to achieve the group’s collective potential. Business Chemistry offers all of this--you don’t have to leave it up to chance, and you shouldn’t. Let this book guide you in creating great chemistry! |
| consent and preference management gartner: Social Entrepreneurship Pascal Dey, Chris Steyaert, 2018-03-30 Pascal Dey and Chris Steyaert provide a timely critique on the idea of social entrepreneurship and its reputation as a means for positive social change. The book uses different traditions and modes of critique to interrogate, disrupt and reimagine the concept of social entrepreneurship. |
| consent and preference management gartner: Digital and Social Media Marketing Nripendra P. Rana, Emma L. Slade, Ganesh P. Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, Yogesh K. Dwivedi, 2019-11-11 This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing. |
| consent and preference management gartner: Java Web Services Architecture James McGovern, Sameer Tyagi, Michael Stevens, Sunil Mathew, 2003-05-27 Written by industry thought leaders, Java Web Services Architecture is a no-nonsense guide to web services technologies including SOAP, WSDL, UDDI and the JAX APIs. This book is useful for systems architects and provides many of the practical considerations for implementing web services including authorization, encryption, transactions and the future of Web Services. - Covers all the standards, the JAX APIs, transactions, security, and more. |
| consent and preference management gartner: Digital Customer Service Rick DeLisi, Dan Michaeli, 2021-08-31 Digital Customer Service is the new standard for creating a 5-star customer experience As much as technology has improved our lives, for many people customer service experiences remain unnecessarily frustrating. But the advent of Digital Customer Service (DCS) promises to make these interactions seamless and effortless by creating experiences that occur entirely on a customer's own screen, even in situations where it is preferable to speak to an agent. Digital Customer Service: Transforming Customer Experience for an On-Screen World traces the evolution of customer service—as well as the evolution of customer expectations and the underlying psychology that drives customer behavior - from the days of the first call centers in the 1980s all the way to today's digital world. Written for Customer Service and Customer Experience leaders as well as C-suite executives (CEOs, CFOs, CIOs), Digital Customer Service helps business leaders balance three critical priorities: Creating an excellent experience for customers that increases customer loyalty and profitability Driving down the cost of Customer Service/Support interactions, while increasing revenue through Sales interactions Moving quickly toward the goal of digital transformation We have discovered—in our research and our first-hand experience—that when companies commit to achieving true Digital Customer Service, they can make significant progress toward all three of these goals at once. Digital Customer Service provides the roadmap for how your company can get there. And when you do, who wins? EVERYONE. |
| consent and preference management gartner: Digital Business Transformation Nigel Vaz, 2021-01-05 Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential. Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of: How to decide whether to defend, differentiate, or disrupt your organization to meet digital challenges How to deconstruct decision-making throughout all levels of your organization How to combine strategy, product, experience, engineering, and data to produce digital results Perfect for anyone in a leadership position in a modern organization, particularly those who find themselves responsible for transformation-related decisions, Digital Business Transformation delivers a message that begs to be heard by everyone who hopes to help their organization meet the challenges of a changing world. |
| consent and preference management gartner: Nursing and Informatics for the 21st Century - Embracing a Digital World, 3rd Edition, Book 4 Connie White Delaney, Charlotte Weaver, Joyce Sensmeier, Lisiane Pruinelli, Patrick Weber, 2022-04-28 In Nursing in an Integrated Digital World that Supports People, Systems, and the Planet, the leading-edge innovators in digital health applications, global thought leaders, and multinational, cooperative research initiatives are woven together against the backdrop of health equity and policy-setting bodies, such as the United Nations and the World Health Organization. As the authors prepared this book, the world is struggling with the core issues of access to care, access to needed medical equipment and supplies, and access to vaccines. This access theme is reflected throughout the policy and world health chapters with an emphasis on how this COVID-19 pandemic is exposing the fissures, divides, unfairness, and unpreparedness that are in play across our globe. Sustainability and global health policy are linked to the new digital technologies in the chapters that illustrate healthcare delivery modalities that nurse innovators are developing, leading, and using to deliver care to hard-to-reach populations for better population health. A trio of chapters focus on the underlying need for standards to underlie nursing care in order to capture the data needed to enable new science and knowledge discoveries. The authors give particular attention to the cautions, potential for harm, and biases that the artificial intelligence technologies of algorithms and machine learning pose in healthcare. Additionally, they have tapped legal experts to review the legal statues, government regulations, and civil rights law in place for patients’ rights, privacy, and confidentiality, and consents for the United States, the United Kingdom, and the European Union. The book closes with a chapter written by the editors that envisions the near future—the impact that the new digital technologies will have on how care is delivered, expanding care settings into community and home, virtual monitoring, and patient generated data, as well as the numerous ways that nurses’ roles and technology skill sets must increase to support the global goals of equal access to healthcare. Nursing and Informatics for the 21st Century – Embracing a Digital World, 3rd Edition is comprised of four books which can be purchased individually: Book 1: Realizing Digital Health – Bold Challenges and Opportunities for Nursing Book 2: Nursing Education and Digital Health Strategies Book 3: Innovation, Technology, and Applied Informatics for Nurses Book 4: Nursing in an Integrated Digital World that Supports People, Systems, and the Planet |
| consent and preference management gartner: Remote Work Revolution Tsedal Neeley, 2021-03-30 LONGLISTED FOR THE FINANCIAL TIMES & MCKINSEY BUSINESS BOOK OF THE YEAR “I often talk about the importance of trust when it comes to work: the trust of your employees and building trust with your customers. This book provides a blueprint for how to build and maintain that trust and connection in a digital environment.” —Eric S. Yuan, founder and CEO of Zoom A Harvard Business School professor and leading expert in virtual and global work provides remote workers and leaders with the best practices necessary to perform at the highest levels in their organizations. The rapid and unprecedented changes brought on by Covid-19 have accelerated the transition to remote working, requiring the wholesale migration of nearly entire companies to virtual work in just weeks, leaving managers and employees scrambling to adjust. This massive transition has forced companies to rapidly advance their digital footprint, using cloud, storage, cybersecurity, and device tools to accommodate their new remote workforce. Experiencing the benefits of remote working—including nonexistent commute times, lower operational costs, and a larger pool of global job applicants—many companies, including Twitter and Google, plan to permanently incorporate remote days or give employees the option to work from home full-time. But virtual work has it challenges. Employees feel lost, isolated, out of sync, and out of sight. They want to know how to build trust, maintain connections without in-person interactions, and a proper work/life balance. Managers want to know how to lead virtually, how to keep their teams motivated, what digital tools they’ll need, and how to keep employees productive. Providing compelling, evidence-based answers to these and other pressing issues, Remote Work Revolution is essential for navigating the enduring challenges teams and managers face. Filled with specific actionable steps and interactive tools, this timely book will help team members deliver results previously out of reach. Following Neeley’s advice, employees will be able to break through routine norms to successfully use remote work to benefit themselves, their groups, and ultimately their organizations. |
| consent and preference management gartner: Entrepreneurship in Theory and Practice Suna Løwe Nielsen, Kim Klyver, Majbritt Rostgaard Evald, Torben Bager, 2017-05-26 Aimed primarily at undergraduate students, this highly successful textbook provides the reader with a broad overview of the entrepreneurship phenomenon. It focuses on the emergence, evaluation and organizing of entrepreneurial opportunities in various organizational contexts. This thoroughly revised second edition brings it up to date with the newest trends in the entrepreneurship field and includes four insightful new chapters. |
| consent and preference management gartner: Digital Marketing Excellence Dave Chaffey, PR Smith, 2022-07-22 Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. Written by two highly experienced digital marketing consultants, the book shows you how to: Draw up an outline integrated digital marketing plan Evaluate and apply digital marketing principles and models Integrate online and offline communications Implement customer-driven digital marketing as part of digital transformation Reduce costly trial and error Measure and enhance your digital marketing Learn best practices for reaching and engaging your audiences using the key digital marketing platforms. This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage. Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition, provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation. Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises. |
| consent and preference management gartner: Mastering the Hype Cycle Jackie Fenn, Mark Raskino, 2008-10-14 It happens over and over again. Some innovation (a new product, a management trend) comes along that captures the public's imagination. Everybody joins the parade with great fanfare and high expectations. This next big thing promises to transform the companies that adopt it -- and inflict great peril on those that don't. Then, when the innovation fails to deliver as promised immediately, everyone starts bailing out. Investments are wasted; stock prices plunge; disillusionment sets in. It doesn't have to be this way. In Mastering the Hype Cycle, Jackie Fenn and Mark Raskino explain what drives this pattern and how your company can avoid its potential dangers. By understanding the hype cycle, you can ride it more skillfully -- timing your investment decisions so that the innovations you adopt stand the best chance of succeeding in the long-term. Drawing on company examples and Gartner's proven STREET (Scope, Track, Rank, Evaluate, Evangelize, Transfer) framework, the authors show how to orchestrate the key steps in the innovation-adoption process -- from choosing which innovations to take on and when in their life cycle you should adopt, to paving the way for a successful introduction. The hype cycle isn't going away. But this book arms you with the strategies you need to ride the crest of a new idea to success -- and steer clear of the trough of disillusionment. |
| consent and preference management gartner: Signals for Strategists David Schatsky, 2015 This book is for strategists0́4leaders, managers, entrepreneurs0́4who are so caught up in the daily pressures of business that they're missing key signals of their future reality. It's like driving a car heads down, staring at the dashboard, rather than heads up, looking through the windshield. We need to do both. The book is devoted to the practice of sensing, or scanning the horizon for signs of emerging trends. The sooner we see them, the better our response.Each chapter starts with a set of signals0́4data we observed that, taken together, helped us to reveal a trend. The impact of new technology on strategy is a theme of the book, and each chapter looks at how organizations are using new technologies to their advantage.The goal is to spark meaningful conversations within organizations: How could we participate in the collaborative economy? What could our CIO and our CMO be doing to drive strategy, innovation, and revenue growth? What could we do to leverage the Internet of Things and intelligent automation as catalysts of invention? Could we use MOOCs as pivots for corporate training, recruiting, and marketing? How might technology transform the manufacturing process, our supply chain, and the knowledge work that we do? Could we take advantage of the renaissance in domestic energy (oil and gas)? What could we be doing to counter cyber crime? What is our organization doing to tune into signals of emerging trends that may be relevant to us?In an environment where the pace of change is accelerating, sensing has become an essential discipline for all organizations. No matter your role in an organization, sensing emerging trends can make you more effective and more valuable in your work. If you've been working too heads-down lately and feel overwhelmed by data and deadlines, then this book is for you. It's a quick read designed to give you a heads up on your horizon. |
| consent and preference management gartner: Business Process Change Paul Harmon, 2014-04-26 Business Process Change, 3rd Edition provides a balanced view of the field of business process change. Bestselling author Paul Harmon offers concepts, methods, cases for all aspects and phases of successful business process improvement. Updated and added for this edition is new material on the development of business models and business process architecture development, on integrating decision management models and business rules, on service processes and on dynamic case management, and on integrating various approaches in a broad business process management approach. New to this edition: - How to develop business models and business process architecture - How to integrate decision management models and business rules - New material on service processes and on dynamic case management - Learn to integrate various approaches in a broad business process management approach - Extensive revision and update addresses Business Process Management Systems, and the integration of process redesign and Six Sigma - Learn how all the different process elements fit together in this best first book on business process, now completely updated - Tailor the presented methodology, which is based on best practices, to your organization's specific needs - Understand the human aspects of process redesign - Benefit from all new detailed case studies showing how these methods are implemented |
| consent and preference management gartner: This Is Service Design Doing Marc Stickdorn, Markus Edgar Hormess, Adam Lawrence, Jakob Schneider, 2018-01-02 How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success. |
| consent and preference management gartner: Up and to the Right Richard Stiennon, 2012-05-01 UP and to the RIGHT is the first book written to guide technology marketers and executives in their journey to the Leaders Quadrant. Written by industry insider Richard Stiennon this is required reading for anyone responsible for leading and growing a technology firm. Topics explained in depth include: Leveraging Social Media, the Influence Pyramid, the creation of Magic Quadrants, responding to the MQ Questionnaire, the analyst day, the analyst inquiry, and the analyst briefing. Each chapter is informed with the author's personal experience - both as an analyst and as a marketer at a major IT vendor. It contains the first ever publication of the author's guerrilla techniques for influencing analysts. |
| consent and preference management gartner: Handbook of Research on Cyber Crime and Information Privacy Cruz-Cunha, Maria Manuela, Mateus-Coelho, Nuno Ricardo, 2020-08-21 In recent years, industries have transitioned into the digital realm, as companies and organizations are adopting certain forms of technology to assist in information storage and efficient methods of production. This dependence has significantly increased the risk of cyber crime and breaches in data security. Fortunately, research in the area of cyber security and information protection is flourishing; however, it is the responsibility of industry professionals to keep pace with the current trends within this field. The Handbook of Research on Cyber Crime and Information Privacy is a collection of innovative research on the modern methods of crime and misconduct within cyber space. It presents novel solutions to securing and preserving digital information through practical examples and case studies. While highlighting topics including virus detection, surveillance technology, and social networks, this book is ideally designed for cybersecurity professionals, researchers, developers, practitioners, programmers, computer scientists, academicians, security analysts, educators, and students seeking up-to-date research on advanced approaches and developments in cyber security and information protection. |
| consent and preference management gartner: Python for Mere Mortals Nick Chase, 2019-04-02 Learn to program in Python by building a simple RSS application. |
| consent and preference management gartner: Delegating Effectively Institute of Leadership & Management, 2007-06-07 With forty well-structured and easy to follow topics to choose from, each workbook has a wide range of case studies, questions, and activities to meet both the individual or organization's training needs. Whether studying for an ILM qualification or looking to enhance the skills of your employees, 'Super Series' provides essential solutions, frameworks and techniques to support management and leadership development. |
| consent and preference management gartner: Business Metadata: Capturing Enterprise Knowledge W.H. Inmon, Bonnie O'Neil, Lowell Fryman, 2010-07-28 Business Metadata: Capturing Enterprise Knowledge is the first book that helps businesses capture corporate (human) knowledge and unstructured data, and offer solutions for codifying it for use in IT and management. Written by Bill Inmon, one of the fathers of the data warehouse and well-known author, the book is filled with war stories, examples, and cases from current projects. It includes a complete metadata acquisition methodology and project plan to guide readers every step of the way, and sample unstructured metadata for use in self-testing and developing skills. This book is recommended for IT professionals, including those in consulting, working on systems that will deliver better knowledge management capability. This includes people in these positions: data architects, data analysts, SOA architects, metadata analysts, repository (metadata data warehouse) managers as well as vendors that have a metadata component as part of their systems or tools. - First book that helps businesses capture corporate (human) knowledge and unstructured data, and offer solutions for codifying it for use in IT and management - Written by Bill Inmon, one of the fathers of the data warehouse and well-known author, and filled with war stories, examples, and cases from current projects - Very practical, includes a complete metadata acquisition methodology and project plan to guide readers every step of the way - Includes sample unstructured metadata for use in self-testing and developing skills |
| consent and preference management gartner: Information Systems in Organizations Patricia Wallace, 2013 The freshest, most contemporary overview of information systems. |
| consent and preference management gartner: Research Handbook on Mediating International Crises Jonathan Wilkenfeld, Kyle Beardsley, David Quinn, 2019 Current conceptions of mediation can often fail to capture the complexity and intricacy of modern conflicts. This Research Handbook addresses this problem by presenting the leading expert opinions on international mediation, examining how international mediation practices, mechanisms and institutions should adapt to the changing characteristics of contemporary international crises. |
| consent and preference management gartner: A Research Agenda for Entrepreneurship Education Alain Fayolle, 2018-06-29 This Research Agenda aims to offer a coherent and articulate view on the future of entrepreneurship education from an internationally renowned group of scholars and educators. |
| consent and preference management gartner: Moody's Manual of Investments John Sherman Porter, 1926 American government securities); 1928-53 in 5 annual vols.:[v.1] Railroad securities (1952-53. Transportation); [v.2] Industrial securities; [v.3] Public utility securities; [v.4] Government securities (1928-54); [v.5] Banks, insurance companies, investment trusts, real estate, finance and credit companies (1928-54). |
CONSENT Definition & Meaning - Merriam-Webster
The meaning of CONSENT is to give assent or approval : agree. How to use consent in a sentence. Synonym …
What Consent Looks Like - RAINN
Consent is an agreement between participants to engage in sexual activity. Consent should be clearly and freely communicated. A verbal and …
CONSENT | English meaning - Cambridge Dictionary
CONSENT definition: 1. permission or agreement: 2. agreement to sexual activity, given by someone who is …
Consent - Wikipedia
Consent occurs when one person voluntarily agrees to the proposal or desires of another. [1] It is a term of common speech, with specific …
consent | Wex | US Law | LII / Legal Information Institute
Consent means that a person voluntarily and willfully agrees in response to another person's proposition. The person who …
CONSENT Definition & Meaning - Merriam-Webster
The meaning of CONSENT is to give assent or approval : agree. How to use consent in a sentence. Synonym Discussion of Consent.
What Consent Looks Like - RAINN
Consent is an agreement between participants to engage in sexual activity. Consent should be clearly and freely communicated. A verbal and affirmative expression of consent can help both …
CONSENT | English meaning - Cambridge Dictionary
CONSENT definition: 1. permission or agreement: 2. agreement to sexual activity, given by someone who is free to…. Learn more.
Consent - Wikipedia
Consent occurs when one person voluntarily agrees to the proposal or desires of another. [1] It is a term of common speech, with specific definitions used in such fields as the law, medicine, …
consent | Wex | US Law | LII / Legal Information Institute
Consent means that a person voluntarily and willfully agrees in response to another person's proposition. The person who consents must possess sufficient mental capacity . Consent also …
Consent Definition & Meaning | Britannica Dictionary
CONSENT meaning: to agree to do or allow something to give permission for something to happen or be done often + to sometimes followed by to + verb
Consent: Definition, Importance, Types, and Examples - Verywell …
Jun 9, 2023 · This article explores what consent is, the different types of consent, why it’s important, how to ask for it, what it includes and what it does not. Learn more about consent.
CONSENT definition and meaning | Collins English Dictionary
If you give your consent to something, you give someone permission to do it. Can my child be medically examined without my consent? If you consent to something, you agree to do it or to …
Guide to Consent - Healthline
Feb 13, 2019 · Consent is a voluntary, enthusiastic, and clear agreement between the participants to engage in specific sexual activity. Period. There is no room for different views on what …
Consent - definition of consent by The Free Dictionary
1. to permit, approve, or comply; agree, as to an expressed wish or a proposed action (often fol. by to or an infinitive). 2. Archaic. to agree in sentiment or opinion. n. 3. permission, approval, …
