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| cannabis dispensary email marketing: Branding Bud David Paleschuck, 2021-05-25 Never before has a book been compiled on cannabis brands and the consumers they appeal to. Once an underground commodity, with legalization in more and more states and countries, cannabis is now marketed under a variety of national brands, each with its own unique approach to targeting consumers. The global legal cannabis market was valued at US$17.7 billion in 2019 and is expected to reach US$73.6 billion in 2027. Celebrities, athletes, politicians, and large corporations alike are investing and competing in this fast-paced industry. But what makes a cannabis brand successful? What techniques do companies use to brand and market their products? What segments have been established? In Branding Bud: The Commercialization of Cannabis, David Paleschuck answers these questions, digging deep into this evolving industry to uncover what both small companies and large corporations are doing to introduce their products to the hearts and minds of cannabis consumers. The results of his exploration may surprise you. Branding Bud showcases the exciting range of products that cannabis consumers will be able to buy in a local dispensary once legalization comes to their state. The book offers a comprehensive overview and contextualization of this new segment, examining the multitude of emerging brands, their creative assets, and the strategies behind them, and the political, legal, and cultural aspects of cannabis that inform the brand landscape of today. This book is a must-read for entrepreneurs, investors, marketers, designers, and anyone interested in the rapidly growing cannabis industry. -- David Paleschuck |
| cannabis dispensary email marketing: UnMarketing Scott Stratten, Alison Stratten, 2016-10-10 UnMarket to build trust and make lifelong customers! In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: Stop Marketing, Start Engaging and began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different, with all the brilliance of the first edition, plus new content and commentary to reflect the rapidly changing landscape we all live, buy, and work in today. For generations, marketing has been hypocritical. We've been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves? UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you'll create a relationship with your customers, and make yourself the logical choice for their needs. We know you've been told to act like other people, talk like other people, and market like all the people, but it is time for you to unlearn everything and start to UnMarket yourself. UnMarketing includes the latest information on: Idea Creation, Viral Marketing and Video, Marketing to Millennials, Authenticity, Transparency and Immediacy, Ethics and Affiliates, Social Media Platforming, UnPodcasting, Word of Mouth, Customer Service, Consumer Advocacy and Leadership. With examples of what to do, and what not to do, from small business right up to worldwide corporations in areas such as real estate, travel, service, retail, and B2B. |
| cannabis dispensary email marketing: A Woman's Guide to Cannabis Nikki Furrer, 2018-12-25 A handbook for understanding and using marijuana, written just for women--whether they're using it for medicinal relief or for pleasure. This book is like having a knowledgeable salesperson across the counter at a dispensary who can hand-sell you a product to fit your mood and tastes--because author Nikki Furrer is that person as a producer and distributor of marijuana products to dispensaries. The book answers the questions that Nikki receives from women every week. |
| cannabis dispensary email marketing: Higher Etiquette Lizzie Post, 2019-03-26 Emily Post has gone to pot. As we enter the dawn of a new post-prohibition era, the stigma surrounding cannabis use is fading, and the conversation about what it means to get high is changing. When it comes to being a respectful, thoughtful, and responsible consumer of pot, there is a lot you need to know. In Higher Etiquette, Lizzie Post--great-great granddaughter of Emily Post and co-president of America's most respected etiquette brand--explores and celebrates the wide world of legalized weed. Combining cannabis culture's long-established norms with the Emily Post Institute's tried-and-true principles, this book covers the social issues surrounding pot today, such as: How to bring it to a dinner party or give it as a gift Why eating it is different from inhaling it How to respectfully use it as a guest Why different strains affect you in different ways How to be behave at a dispensary How to tackle pot faux pas such as canoed joints and lawn-mowed bowls This handy guide also provides a primer on the diverse array of cannabis products and methods of use, illuminating the many convenient and accessible options available to everyone from experienced users to newbies and the canna-curious. Informative, charming, and stylishly illustrated, this buzzworthy book will make the ultimate lit addition to your stash. |
| cannabis dispensary email marketing: Cannabis Consulting Ezra Parzybok, 2018-07-03 An insider's look at the medical marijuana debate |
| cannabis dispensary email marketing: Brewing with Cannabis Keith Villa, 2021-08-02 Brewing with Cannabis introduces the convergence of marijuana and brewing in the modern craft beer movement. Explore the varied history of how the cannabis plant became federally illegal and dive into both historic and current laws on decriminalization and legalization of cannabis in the U.S. Learn about the agriculture and biology of cannabis, unique characteristics of the plant, and the similarities between cannabis and hop plants. Find out all that is needed to successfully grow cannabis plants in the comfort of your own home (where state legal). Examine the active components of cannabis and the chemistry of how they interact with beer. Discover how to de-carboxylate THC-A into the fully psychoactive form of THC and learn methods of adding cannabis and CBD to non-alcoholic beer and homebrew for different effects. Delve into how and why the plant produces compounds such as cannabinoids and terpenes, how they function, and how to incorporate them into beer recipes. Both homebrewers and professional brewers will be inspired by a wide-range of extract-based and all-grain recipes they can adopt or use as guidance when creating non-alcoholic beer or homebrew. Designed as a practical guide to use in brewing, the final chapter will inspire readers on how the discovery of new cannabinoids and terpenes may be used in the future. This book will be especially useful to brewers seeking information on the responsible and state legal of use of cannabis in brewing. |
| cannabis dispensary email marketing: The Cannabis Business Book Michael Zaytsev, 2020-01-08 So you want to be a Cannabis millionaire? In this book, 50 industry insiders share what it takes to succeed in the weed business and generate High R.O.I. In the follow up to his best-selling The Entrepreneur's Guide to Cannabis, Cannabis Business Coach and award-winning Cannabis entrepreneur, Michael Zaytsev shares the strategies and tactics that transformed him from an idealistic 24-year-old with absolutely no knowledge of Cannabis-except how to consume it-into one of the Cannabis industry's most consistently innovative, influential, and effective leaders. The Cannabis Business Book features interviews and insights from 50 industry leading insiders, including: Founder and Owner of California's largest medical dispensary (Steve DeAngelo) Investors funding the biggest deals in Cannabis business (Emily Paxhia, Asher Troppe, Alain Bankier, Scott Greiper) Chief Mentor for the world's largest network of high-net-worth Cannabis investors in the world (Francis Priznar) Renowned Cannabis grow expert and Senior Cultivation Editor of High Times magazine (Danny Danko) Attorneys who helped craft the laws that legalized Cannabis in Colorado, Florida, and Massachusetts (Brian Vicente, Ben Pollara, Shanel Lindsay) Entrepreneurs in all facets of the industry, from edibles to software and everything in between Trailblazing pioneers in activism who paved the way for legal Cannabis business and many more! Readers can expect to learn: Why Cannabis business represents an unprecedented once-in-a-lifetime opportunity for wealth creation and social impact How to take advantage of that opportunity Whether or not the cannabis business is right for you (it's not for everyone...) How the Cannabis industry is unique from every other industry in the world The mindset, leadership principles, and best practices of highly successful Cannabis entrepreneurs How to raise money for your Cannabis business How to build a potent and supportive Cannabis network The most common mistakes Cannabis entrepreneurs make and how to avoid them and more! Michael Zaytsev, or Mike Z, is the Founder of High NY -one of the world's largest marijuana Meetup communities. He has produced Cannabis education and networking opportunities for thousands of people. He is also the Founder of The New York City Cannabis Film Festival, the Cannabis Media Lab, & the High Tech Hackathon. Michael Zaytsev's writing has been published in Entrepreneur, Forbes, International Business Times, & more. For more information or to contact Mike Z, visit www.MichaelZaytsev.com |
| cannabis dispensary email marketing: Tell Your Children Alex Berenson, 2020-02-18 In “a brilliant antidote to all the…false narratives about pot” (American Thinker), an award-winning author and former New York Times reporter reveals the link between teenage marijuana use and mental illness, and a hidden epidemic of violence caused by the drug—facts the media have ignored as the United States rushes to legalize cannabis. Recreational marijuana is now legal in nine states. Advocates argue cannabis can help everyone from veterans to cancer sufferers. But legalization has been built on myths—that marijuana arrests fill prisons; that most doctors want to use cannabis as medicine; that it can somehow stem the opiate epidemic; that it is beneficial for mental health. In this meticulously reported book, Alex Berenson, a former New York Times reporter, explodes those myths, explaining that almost no one is in prison for marijuana; a tiny fraction of doctors write most authorizations for medical marijuana, mostly for people who have already used; and marijuana use is linked to opiate and cocaine use. Most of all, THC—the chemical in marijuana responsible for the drug’s high—can cause psychotic episodes. “Alex Berenson has a reporter’s tenacity, a novelist’s imagination, and an outsider’s knack for asking intemperate questions” (Malcolm Gladwell, The New Yorker), as he ranges from the London institute that is home to the scientists who helped prove the cannabis-psychosis link to the Colorado prison where a man now serves a thirty-year sentence after eating a THC-laced candy bar and killing his wife. He sticks to the facts, and they are devastating. With the US already gripped by one drug epidemic, Tell Your Children is a “well-written treatise” (Publishers Weekly) that “takes a sledgehammer to the promised benefits of marijuana legalization, and cannabis enthusiasts are not going to like it one bit” (Mother Jones). |
| cannabis dispensary email marketing: UnBranding Scott Stratten, Alison Stratten, 2017-10-09 UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we communicate with our current and would-be customers. Innovation continues to create opportunities for emerging products and services we never thought possible. With all the excitement of our time, comes confusion and fear for many businesses. Change can be daunting, and never have we lived in a time where change came so quickly. This is the age of disruption – it's fast-paced, far-reaching and is forever changing how we operate, create, connect, and market. It's easy to see why brand heads are spinning. Businesses are suffering from 'the next big thing' and we're here to help you find the cure. UnBranding is about focus – it's about seeing that within these new strategies, technologies and frameworks fighting for our attention, lay the tried and true tenants of good business – because innovation is nothing but a bright and shiny new toy, unless it actually works. UnBranding is here to remind you that you can't fix rude staff, mediocre products and a poor brand reputation with a fancy new app. We are going to learn from 100 branding stories that will challenge your assumptions about business today and teach valuable, actionable lessons. It's not about going backwards, it's about moving forward with purpose, getting back to the core of good branding while continuing to innovate and improve without leaving your values behind. Some topics will include: Growing and maintaining your brand voice through the noise How to focus on the right tools for your business, for the right reasons Maintaining trust, consistency and connection through customer service and community The most important question to ask yourself before innovation The importance of personal branding in the digital age How to successful navigate feedback and reviews It's time for a reality check. It's time to solve problems, create connections, and provide value rather than rush strategy just to make headlines. UnBranding gives you the guidance you need to navigate the age of disruption and succeed in business today. |
| cannabis dispensary email marketing: High on Design Robert Klanten, Santiago Rodriguez Tarditi, Gestalten, 2020 Today, weed is en vogue and has evolved into a good-looking business. High on Design showcases the new brands, designs and creators behind this revolution. While cannabis is a recreational drug still strongly associated with Western subculture, it has recently become a huge industry. Over the past few years, consuming the herb and using its derivatives have become legal in several countries, and a wave of entrepreneurs has come through, looking to generate and bank on a new generation of consumers. Through insightful texts, High on Design reflects on the novel aesthetics, people, and trends of contemporary cannabis culture, and provides a wider view of the phenomenon. Addiction, crime, science, the marketing of weed as a booster of creativity and a medical aid, and the use of hemp in clothing are all considered. |
| cannabis dispensary email marketing: The Art of Marijuana Etiquette Andrew Ward, 2021-06-08 Here is the first, proper guide on etiquette for those using cannabis for recreation and medicinal purposes. Written by a seasoned journalist, both novices and seasoned tokers can now partake without annoying or offending anyone. When it comes to cannabis, there are numerous unspoken rules that users take very seriously. Whether we're talking about puff, puff, pass or supplying your own munchies, the marijuana community has always tried to keep etiquette as a staple of the lifestyle. Now, from one stoner to another, The Art of Marijuana Etiquette will guide you through all phases of weed life so you can enjoy the highest quality hydroponic without being disrespectful to those around you. Some key lessons include: Understanding the language and terminology Step-by-step details on how to roll Tips and tricks to improve your smoking session How to prepare for a visit to legal dispensaries And much more. As the negative connotation of marijuana begins to dissipate, there will be more people partaking than ever. That's why noted journalist Andrew Ward has sat down with those in the marijuana community to find out what they find the most important lessons to share, so that veteran and amateur smokers can get the most out of this incredible plant. Having this handy guide to teach you in the ways of weed will make sure that you can continue the proud tradition of respect among stoners, while also educating those joining the party on how to carry themselves. Respect is key, and the more you understand about how to enjoy and medicate with cannabis, the better we will all be. |
| cannabis dispensary email marketing: Cannabis for Creatives Jordana Wright, 2022-01-11 Learn how cannabis can help spark your creativity! Cannabis has long been used and revered for its many benefits, from its widely acknowledged medical applications to its commonly accepted ability to help people relax. And now, with the list of states and countries legalizing marijuana usage for all purposes growing rapidly, we've finally reached a tipping point where cannabis is achieving a level of mainstream acceptance and usage, especially among artists. Many established and aspiring artists are looking to cannabis use to aid in their creativity--whether that's to expand the imagination, connect disparate ideas, take artistic risks, or myriad other ways to create and generate work. In Cannabis for Creatives, photographer and cannabis advocate Jordana Wright provides what you need to know to take full advantage of cannabis's potential in your creative work. She begins with the basics--how cannabis grows, how it is ingested, and the nuances of variety--then works through both the history of cannabis usage and all the pertinent details of the plant itself--lineage, strains, appearance, flavor, terpenes, and the types of high you can experience. Jordana also discusses the neuroscience of cannabis use, including how it affects the brain and how science measures creativity. Then, Jordana reveals her findings after conducting more than 30 interviews with artists, including photographers, writers, sculptors, painters, actors, comedians, and musicians as she investigates how these artists use cannabis in their work--including what strains work best for them--and how it has helped them become more creative, increase their artistic output, and have creative breakthroughs. The book also features a series of creative prompts that you can use as guided creative experiences in your own creative work. Table of Contents Introduction: Uncovering the Relationship Between Creativity and Cannabis Chapter 1: Cannabis Use Through History Chapter 2: Studying Creativity Chapter 3: Cannabis and the Brain Chapter 4: Understanding the Plant Chapter 5: Cannabis and Creativity: The Interviews Chapter 6: Exploring Your Own Creativity with Cannabis Conclusion Glossary |
| cannabis dispensary email marketing: Cannabis for Chronic Pain Rav Ivker, 2017-09-12 The first authoritative and comprehensive guide for treating chronic pain with medical marijuana from a holistic family physician who has treated more than six thousand chronic pain patients with cannabis. While the number of patients using medical marijuana increases every year, misconceptions about cannabis and whether it’s harmful or dangerous still exist. In Cannabis for Chronic Pain, Dr. Rav explains the potential of marijuana’s capacity for healing anyone afflicted with chronic pain. Medical marijuana is a safe, non-addictive alternative to dangerous opiate pain pills. Along with sharing his own story of using medical marijuana to heal from a severe case of shingles, Dr. Rav guides you through the cannabis and holistic treatment for your specific chronic pain condition. If you are suffering from arthritis, back pain, migraines, fibromyalgia, menstrual cramps, IBS, Crohn’s Disease, anxiety, depression, or pain from cancer or its treatment, this may be the book for you. Dr. Rav offers step by step instruction on the benefits and appropriate use of medical marijuana. And he dispels many of the misconceptions. Did you know that you don’t have to smoke or eat cannabis for it to be effective? There are now patches and drops. We are entering a new age of acceptance and perhaps most importantly, as Dr. Rav highlights, it is now possible to create a distinct cannabis prescription for different types of chronic pain. Find what works for you and finally get the relief you need. Cannabis for Chronic Pain is the new, definitive guide for anyone who suffers from chronic pain. |
| cannabis dispensary email marketing: Ultimate Guide to Email Marketing for Business Susan Gunelius, 2018-05-15 Send Better Email. Build a Better Business. With more than 2.6 million email messages sent every second, it's becoming harder to stand out in inboxes—not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and strategic branding expert Susan Gunelius gives you the tools you need to grow your list of email subscribers, keep them engaged, and turn them into lifelong customers. By focusing on building a strong foundation first, you'll learn how to develop a comprehensive email marketing program designed to evolve with your business. Then, Gunelius shows you how to convert subscribers into buying customers and vocal brand advocates with the techniques that marketing professionals use to build their businesses and increase their revenue using email. You'll learn how to: Use free content to encourage people to subscribe to your email list Develop conversion funnels that drive people to buy from you or sign up for your webinars Save time and keep subscribers engaged with your brand with email automation Boost conversions with list segmentation techniques designed to get the right message to the right people at the right time Test your messages and analyze your performance using key metrics to improve your results Win back customers with automation and personalization strategies designed to build a one-on-one relationship with your audience Understand the laws and deliverability rules you must follow and tools to help you along the way |
| cannabis dispensary email marketing: Start Your Own Cannabis Business Javier Hasse, The Staff of Entrepreneur Media, 2018-04-20 Everything You Need to Start and Run a Successful Cannabis Business From retailers to growers, producers, and suppliers, there's a seemingly never-ending list of startup opportunities in this emerging market. In Start Your Own Cannabis Business, cannabis, biotech, and entrepreneurship reporter Javier Hasse introduces forward-thinking entrepreneurs lie you to the industry and shares hard-earned tips and success stories from pioneers and visionaries in the marijuana industry. Take a closer look at the world of weed and what it holds for you and your future as a cannabis entrepreneur. You'll learn how to: Put together a solid business plan with tips from cannabis lawyers Estimate startup costs with the help of cannabis-experienced CPAs Assemble a team of employees with insight from legal cannabis recruiting and dispensary training agencies Protect your assets in case something goes wrong with your business Familiarize yourself with the tax and legal regulations of the industry Understand what's legal and what's not in the U.S. in cannabis Grow your cannabis business into a multistate company |
| cannabis dispensary email marketing: Content Marketing For Dummies Susan Gunelius, 2011-05-12 Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance. Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your business Explains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoid Shows how to create content and get it published online in long or short form Offers plenty of tips, case studies, and worksheets to ensure success Online content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works. |
| cannabis dispensary email marketing: Marijuana and Mental Health Michael T. Compton, M.D., M.P.H., 2016-03-18 With relatable clinical vignettes that illustrate the applicability of each chapter’s content, as well as key chapter points that summarize major themes, Marijuana and Mental Health is the definitive, single source of comprehensive information on marijuana and mental health in modern American society. Balanced, focused, and highly readable, chapters address topics such as the effects of marijuana on the brain and mind, marijuana-related policy and legislation, the complex link between marijuana use and psychotic disorders, synthetic cannabinoids, and the treatment and prevention of marijuana misuse. Beyond offering clinical and research psychiatrists, psychiatric residents and fellows, clinical psychologists, and psychiatric nurses a comprehensive but concise compilation of research in this area, this reference informs clinical mental health practice as well as policy decisions by articulating the connection between marijuana and mental health, particularly in the United States. |
| cannabis dispensary email marketing: The Weed Gummies Cookbook Monica Lo, 2022-08-30 Create delicious cannabis confections with this user-friendly guide to making THC- and CBD-infused gummies, jellies, soft caramels, hard candies, and more delicious edibles! Homemade edibles are cost-effective, discreet, and delicious! This practical cookbook is the go-to resource for the cannabis curious of all levels and offers approachable ways to incorporate a variety of cannabinoids into your routine. With step-by-step instructions and color photos, you'll also get pro tips for safely handling and labeling your confections. Get inspired to create your own special gummies and candies that are even better than your average dispensary-bought treats! Inside you'll find weed-infused recipes like: Sour Green Apple Gummies Lavender Chamomile Sleep Gummies Mocha Caramels Honey Elderberry Lozenges Take your cannabis cooking skills to the next level and get your sugar fix with this ultimate cookbook. |
| cannabis dispensary email marketing: Cannabis World Journals Edition 43 English Cannabis World Journals , 2023-03-07 Texas is in the spotlight with possible changes coming for the state in its 88th legislative session. In 2015, the Compassionate Use Program was established to grant access to patients in need of medical cannabis. However, is it really a law that works for patients? In this edition, we explore the current licenses held by the state, the opinions of businesses, doctors, and individuals who are transforming the reality of the cannabis industry as well as the future changes that are anticipated for Texas. Learn all about the current realities in Texas in our new edition. |
| cannabis dispensary email marketing: A PATH TO DISCOVER Natesan Ramalingam Iyer, 2020-06-27 This is the author’s second book. His first book, ‘Adventures in three worlds’ is a recollection of the events that happened in the author’s life and the lessons he learned. This book is like a treatise on the world’s reaction to the coronavirus, people are still going through. Life is just like a sea, we are moving constantly. Nothing stays with us, what remains are just the memories of some people who touched us like waves. We are loved when we are born; we may be loved or hated based on how we have managed ourselves in between. War and peace are part of life. The world produces war-mongers as well as great souls like Mahatma Gandhi, Albert Einstein, Abraham Lincoln, and Nelson Mandela. The virus brouhaha is an awakening to change. Now everyone know Wuhan! The book briefly covers aspects of globalization, history of pandemics, biological warfare, Hindu scriptures, Covid-19 and India's lessons to the world. By applying cognizance, sobriety, intelligence and wisdom we have been creating superb technology and management systems; yet we have missed Brahminical way of living. ‘A Path to Discover’ may open a debate with views and counter-views. In one sentence, what lessons have we learned from the virus? The great Hindu Saint Tulsidas gave the answer in 16th century: In ‘dependence’ there is no happiness, even in a dream. |
| cannabis dispensary email marketing: The Cannabis Prescription Colleen Higgins, 2020-03-20 Reference book for patients interested in cannabis therapy as an alternative to pharmaceutical medications. Covers cannabis history in the U.S., cannabinoid science, how to effectively consume cannabis, specifically THC and CBD, using inhalation, sublingually and oral delivery methods. Cannabis applications for multiple disease states including pain, Multiple Sclerosis, dementia and more are included. |
| cannabis dispensary email marketing: Cannabis Betty Wedman-St.Louis, 2018-04-19 Cannabis is one of the oldest cultivated plants dating back 12,000 years and demonstrates medicinal properties including immune support, anti-inflammatory effects, and cancer-fighting potential. As cannabis receives regulatory approval in the United States, clinicians will need guidelines to prescribe medical marijuana for various health conditions. This book presents information to healthcare professionals focusing on medical cannabis. It is a science-based overview providing clinical recommendations and dosing guidelines for practitioners to advise patients appropriately. Features: Discusses the endocannabinoid system role in homeostasis, pain control, and regulatory function in health and disease Advises clinicians on cannabis use in patients with cancer; cardiovascular, brain, and liver function; mood disorders; and patients receiving palliative care Includes information on cannabis nutrition as well as the cannabis microbiome Features information on cannabis quality control for safe and effective delivery Cannabis: A Clinician’s Guide is written for clinicians providing a resource guide to help them assess the medicinal value of cannabis, answer patient and consumer questions, and recommend its use optimally. The book is divided into three sections covering cannabis science, use in clinical practice, and regulations and standards. It includes practical information on dosing guidelines and dispensary insights, personal cannabis stories, and an in depth look at the nutritional benefits of cannabis and how to use it in daily life. From the Author: As a clinical nutritionist, I have been involved in the use of cannabis since 1981 while researching diabetes in India. Ayurvedic medicine listed cannabis as a beneficial herb with curing properties. In 1983, a Chinese medicine doctor in the Peoples Republic of China gave me a cannabis herbal supplement for sleep that he claimed Chairman Mao took regularly. Upon returning to the United States, no one would even talk to me about cannabis because of its Schedule I status. During an Antioxidants class taught for Everglades University, I included information on cannabis, but was restricted from including it in the course description. Cannabis: A Clinician’s Guide unveils deceit on this herbal medicine used for thousands of years providing insight into the science behind its use and how to incorporate cannabis into daily life, especially for those suffering from neurological disorders, cancer, and mood disorders. |
| cannabis dispensary email marketing: Cannabis For Dummies Kim Ronkin Casey, Joe Kraynak, 2019-05-07 Make informed decisions about the benefits of using cannabis Pot is hot—for good reason. To date, 30 states have legalized medical marijuana to the tune of nearly $11B in consumer spending. Whether it’s to help alleviate symptoms of an illness or for adults to use recreationally, more people every day are turning to marijuana. Cannabis For Dummies presents the science behind the use of this amazingly therapeutic plant. Inside, you’ll find the hands-on knowledge and education you need to make an informed decision about your cannabis purchase, as a patient and a consumer. Decide for yourself if marijuana is right for you Manage aches and pains Gain insight on the effects and possible symptom relief Enjoy both sweet and savory edibles Navigate the legal requirements If you’re curious about cannabis, everything you need to discover its many benefits is a page away! |
| cannabis dispensary email marketing: Smokescreen Kevin A. Sabet, 2021-04-20 From the leading authority on marijuana—a man who has served as White House advisor on drugs to three different administrations and who NBC News once called “the prodigy of drug politics—comes the remarkable and shocking exposé about how 21st century pot, today’s new and highly potent form of the drug, is on the rise, spreading rapidly across America by an industry intent on putting rising profits over public health. Smokescreen: What the Marijuana Industry Doesn't Want You to Know examines the inside story behind the headlines, containing accounts from Sabet’s time in the Obama administration to stunning revelations from whistleblowers speaking out for the first time. What it finds is how the marijuana industry is running rampant without proper oversight, leaving Americans’ health seriously at risk. Included are interviews with industry insiders who reveal the hidden dangers of a product they had once worshipped. Also contained in these pages are insights from a major underground-market dealer who admits that legalization is hastening the growth of the illicit drug trade. And more to the heart of the issue are the tragic stories of those who have suffered and died as a result of marijuana use, and in many cases, as a result of its mischaracterization. Readers will learn how power brokers worked behind the scenes to market marijuana as a miracle plant in order to help it gain widespread acceptance and to set the stage for the lucrative expansion of recreational pot. The author of this compelling first-person narrative leading the national fight against the legalization of cannabis through his nonprofit, Smart Approaches to Marijuana (aka SAM) is Kevin Sabet. As a policy advisor to everyone from county health commissioners to Pope Francis, and a frequent public speaker on television, radio and through other media outlets, his analysis is consistently relied upon by those who recognize what’s at stake as marijuana lobbyists downplay the risks of massive commercialization. A book several years in the making, filled with vivid characters and informed by hundreds of interviews and scores of confidential documents, Sabet's Smokescreen lays bare the unvarnished truth about marijuana in America. |
| cannabis dispensary email marketing: Breaking the Grass Ceiling Ashley Picillo, 2017-03-01 Breaking the Grass Ceiling is a biographical collection featuring powerful, driven and courageous women who have been instrumental in paving the way into the cannabis industry for many-especially other women. Within these pages, 21 women share their triumphs, heartaches, and words of wisdom derived from their incredibly diverse experiences within the legal cannabis industry. These profiles reveal what happens when women persevere, battling old schools of thought in their quest for equality, respect, and a voice at the top. Representing the unique fields of cannabis consulting, technology, dispensary operations, human resources, cultivation, scientific research, law, infused products, policy, advocacy, and activism, these women have contributed years of pioneering efforts to the industry. Not only has their work helped shape the cannabis industry as it exists now, they have opened a door through which other women can follow and continue to build the industry into one with no ceiling at all. In the meantime, watch out for falling glass. |
| cannabis dispensary email marketing: Cannabis for Couples John Selby, 2020-06-02 A step-by-step guide for using cannabis to deepen relationships emotionally, sexually, and spiritually • Explains the difference between getting high alone and as a couple and explores what happens from a psychological and neurological perspective • Offers techniques to maximize the effects of being high, facilitate bonding, and resolve relationship issues, plus how to use cannabis as an aphrodisiac • Examines marijuana’s effects on the chakras, including its impact on the heart chakra, and how to harness these effects to expand consciousness When couples enjoy cannabis together in the proper set and setting, the experience can deepen relationships through honest sharing and compassionate bonding, as well as boosting sexual pleasure, emotional growth, and spiritual togetherness. In this step-by-step guide to harnessing the benefits of getting high together, psychologist John Selby explores how to use cannabis as a powerful and effective path to strengthen your relationship and nurture your intimate life. Drawing on his own NIH brain research on the emotional impact of psychoactive chemicals, he explains the difference between getting high alone and as a couple and examines from a psychological and neurological perspective what happens when you get high. Revealing the seven primary types of inner experience and outer behavior stimulated by THC, the author shares stories from his four decades of practice as a couple’s therapist, discussing the power of THC and other cannabinoids to help heal emotional wounds and boost intimacy--and how to determine if using cannabis together is right for you and your partner. The author explains how to properly prepare for a cannabis session and how to use breath, meditation, and other focusing techniques to deepen the effects of being high and facilitate bonding. He reveals how cannabis-assisted relating can not only deepen relationships but also help to heal anxiety, depression, and PTSD. This book also explores the use of cannabis for sexual pleasure and how the “muse of marijuana” can serve as an inner therapist to work out relationship issues. Shared laughter and emotional freedom are likewise encouraged. Selby also explores cannabis’s energetic influence on the chakras and how to balance and integrate the seven energy centers together with your partner during a cannabis session. Combining decades of counseling experience with scientific research, Selby encourages couples to enjoy recreational use and begin using cannabis as a unique tool for connecting as a couple and growing together emotionally, sexually, and spiritually. |
| cannabis dispensary email marketing: Dispensary Life Bethany Weisbacher, 2018-04-18 If you have ever wondered if the cannabis industry was for you or had questions about how to begin, just open this manual to all the insiders' knowledge of what it is like to work in marijuana. Dispensary Life takes you through a portal of possibilities to Budtenders, Managers and future industry enthusiasts. Everything is explained throughout the guidebook from rules, regulations to sales tactics and customer service ideas specific to cannabis. Activate your constant learner and open your mind as your tour guide gives you detailed instructions for every step of the way--Amazon. |
| cannabis dispensary email marketing: The Entrepreneur's Guide to Cannabis Michael Zaytsev, 2016-06-24 Thinking about investing in or starting a Cannabis business? Read this book first so your time and money don't go up in smoke! Leadership and Business Coach, Michael Zaytsev, interviewed 25 of the Cannabis industry's most successful leaders for their best entrepreneurship advice. Learn directly from: Steve DeAngelo, CEO of Harborside Health Center, the world's largest Cannabis dispensary Ethan Nadelmann, Executive Director of the Drug Policy Alliance, described by Rolling Stone as the real drug czar Scott Reach, CEO of Rare Dankness, winner of multiple Cannabis Cups Betty Aldworth, Executive Director of Students for Sensible Drug Policy, a multinational advocacy organization Cy Scott, Co-Founder of Leafly, and many others! Legal Cannabis represents a $50 Billion Dollar a year industry; the industry will never be as small as it is today! Don't enter the Green Rush without learning from the pioneers interviewed for this book. Begin with The Entrepreneur's Guide to Cannabis. |
| cannabis dispensary email marketing: Washington Municipalities League of Washington Municipalities, 1916 |
| cannabis dispensary email marketing: Kickass Copywriting in 10 Easy Steps Susan M. Gunelius, 2012-03-29 Don’t Just Say It – Sell it! You don’t need a professional ad agency or copywriter to create kick-ass marketing copy. This hands-on guide takes you step by step and shows you how to create marketing messages that capture attention and boost profits. Kick-ass Copywriting in 10 Easy Steps is a must-read for any small to midsized business owner. It translates difficult writing ideas into everyday language and empowers the average business owner to write more persuasively in a simple, step-by-step process. My advice? Buy this book–and read it twice! —Dean Reick, direct marketing copywriter, DirectCreative.com ...Susan’s warm, engaging style and emphasis on real-world specifics will make even the most writing-phobic business owners feel more confident in their advertising efforts. Susan packs plenty of useful copywriting tools, illustrations, and checklists between the covers, too. Her full-featured 'Copywriting Outline' is surely worth the entire price of admission. Kick-ass Copywriting in 10 Easy Steps is a superb addition to any small-business owner's ready-reference shelf. —Roberta Rosenberg, The Copywriting Maven and President, MGP Direct Inc. “Susan Gunelius has created a simple-to- understand guide to writing effective and hard working copy for nonprofessionals such as small-business owners and others who recognize they need to develop this essential skill to promote their business. Kick-ass Copywriting in 10 Easy Steps covers virtually every topic the aspiring copywriter needs to know, from the crafting of impactful copy, to where best to run it. Ms. Gunelius’ book should be on every small business owner’s bookshelf.” —George Parker, creative consultant, author of MadScam, and advertising blogger at Adscam and Adhurl |
| cannabis dispensary email marketing: Too High to Fail Doug Fine, 2012-08-02 The first in-depth look at the burgeoning legal cannabis industry and how the “new green economy” is shaping our country The nation’s economy is in trouble, but there’s one cash crop that has the potential to turn it around: cannabis (also known as marijuana and hemp). According to Time, the legal medicinal cannabis economy already generates $200 million annually in taxable proceeds from a mere two hundred thousand registered medical users in just fourteen states. But, thanks to Nixon and the War on Drugs, cannabis is still synonymous with heroin on the federal level even though it has won mainstream acceptance nationwide. ABC News reports that underground cannabis’s $35.8 billion annual revenues already exceed the combined value of corn ($23.3 billion) and wheat ($7.5 billion). Considering the economic impact of Prohibition—and its repeal—Too High to Fail isn’t a commune-dweller’s utopian rant, it’s an objectively (if humorously) reported account of how one plant can drastically change the shape of our country, culturally, politically, and economically. Too High to Fail covers everything from a brief history of hemp to an insider’s perspective on a growing season in Mendocino County, where cannabis drives 80 percent of the economy (to the tune of $6 billion annually). Investigative journalist Doug Fine follows one plant from seed to patient in the first American county to fully legalize and regulate cannabis farming. He profiles an issue of critical importance to lawmakers, media pundits, and ordinary Americans—whether or not they inhale. It’s a wild ride that includes swooping helicopters, college tuitions paid with cash, cannabis-friendly sheriffs, and never-before-gained access to the world of the emerging legitimate, taxpaying “ganjaprenneur.” |
| cannabis dispensary email marketing: Cannabis Drinks Jamie Evans, 2021-04-13 In Cannabis Drinks, join Jamie Evans (The Herb Somm) for a complete course on cannabis-infused beverages, from lattes and smoothies to cocktails and zero proof mixed drinks. |
| cannabis dispensary email marketing: Fast Facts about Medical Cannabis and Opioids Gregory Smith, MD, Kevin Smith, MD, 2020-03-18 Note to Readers: Publisher does not guarantee quality or access to any included digital components if book is purchased through a third-party seller. Helps nurses to provide the best and safest care for patients suffering from chronic pain This is the first book to discuss the use of medical cannabis in helping combat the opioid crisis, relieving pain, and reversing opioid addiction rates. With information presented in short chapters with bulleted content, this concise resource delivers all the information healthcare professionals need to know about non–cancer-related chronic pain, the opioid crisis, and medical cannabis. Using the most up-to-date evidence available, it examines the varied causes of chronic pain and provides a succinct overview of how cannabis can be integrated into treatment plans. Fast Facts About Medical Cannabis and Opioids delves into the epidemiology behind chronic pain, what the endocannabinoid system is, and how it works. It examines the complex interactions of opiates, cannabinoids, and the central nervous system, and answers key questions about different types of medical cannabis to promote open, honest conversations. Above all, this handbook provides the tools for obtaining unbiased, accurate information to share with patients. Key Features: Delivers a comprehensive overview of the opioid crisis in the United States and the benefits and drawbacks of medical cannabis as an alternative or supplement to opioids Discusses dos and don’ts of recommending medical cannabis to patients Provides the most up-to-date information on cannabis legislation Covers the endocannabinoid system and its biology Compares the use of opioids and medical cannabis for managing chronic pain Presents key information in short chapters, bulleted content, and figures, plus Fast Facts boxes that highlight key information |
| cannabis dispensary email marketing: Modern Marijuana Living Michael Green, 2014-07-15 Normal.dotm0015823323The Dunham Group, Inc.276408012.00false18 pt18 pt00falsefalsefalseModern Marijuana Living represents the real marijuana user of today, who is compassionate, intelligent, creative, stylish and, when necessary--very responsible and professional. Whether the reader is smoking for the first time or is a seasoned smoker, Michael Green''s book offers valuable information, practical tips and fresh concepts to help the marijuana user avoid letting the plant they enjoy get in the way of the other things they do in their lives. Navigating the ever-changing and sometimes unfamiliar path to the American Dream is growing more and more difficult. Using the experience, ideas and philosophy of author Michael Green, who is a successful entrepreneur in the medical marijuana industry, readers will learn how to be a more knowledgeable consumer and balance a healthy, modern marijuana lifestyle that will promote a positive vibe with others and make their place in the world a constructive one. The author asks his readers: Are you tired of being referred to as the Cheech and Chong of your group of friends? Are you tired of being stigmatized for choosing a safer recreational alternative to any known drug, including alcohol or tobacco? Are you tired of being constantly judged or criticized for making an informed decision to choose marijuana to treat a variety of ailments over pharmaceuticals? Marijuana users are tired of being judged in such a negative light despite the fact that many are knowledgeable consumers and have been some of the greatest thinkers in our society, past and present, including: Sir Richard Branson,Bill Gates,Steve Jobs,Stephen King,Queen Victoria, Carl Sagan,Ted Turner, and George Washington. Readers will learn about the social rules and personal habits necessary to responsibly represent today''s marijuana culture and the importance of staying informed on the issues relating to marijuana. The information and advice provided in this book will help marijuana users be better prepared to take accountability for their actions and go into the world as open-minded, enlightened members of the marijuana world. Modern Marijuana Living also offers guidance on applying the information provided to everyday scenarios that will help make any relationship with marijuana and the modern marijuana lifestyle a healthier and more informed one. Topics discussed in the book include: * Basic dating concepts that have the best odds for success from the beginning when searching for a compatible 420 friendly partner or can help to avoid letting Mary Jane let your dream partner slip through your fingers once you find them. How to ensure a great experience when you travel and enjoy your favorite hobbies. How to handle yourself around friends and family to ensure you don''t make yourself look bad or make them feel uncomfortable. Learn essential information about marijuana strains to maintain consumer awareness for the sake of your health and your finances. Avoid letting up on regular grooming. Etiquette: A crash course in becoming the ultimate well-rounded guest or hosting your own marijuana themed get-together so that your epic MJ meet-up doesn''t turn into a stoner disaster. An introduction of some concepts to help marijuana users start to curb some everyday habits and bypass some of the common problems caused by marijuana abuse Modern Marijuana Living promotes a new evolution of today''s marijuana user''s image from a Cheech and Chong, Reefer Madness slacker, to a high functioning, informed member of society. The author encourages a new standard of excellence from today''s marijuana culture and aims to establish a responsible code of behavior, knowledge and understanding for all. Throughout his book, the author invites readers to discover the modern, healthy, and positive ways to safely and enjoyably keep marijuana in their life while maximizing their potential and finding their special place in the world! |
| cannabis dispensary email marketing: Hairy Pothead and the Marijuana Stone Dana Larsen, 2007 Parody of Harry Potter and the philosopher's stone, by J.K. Rowling. |
| cannabis dispensary email marketing: New York Cannabis Laws and Regulations 2021 Omar Figueroa, 2021-04-20 Carefully curated compendium designed to give the reader a deep understanding of the laws and regulations which govern cannabis and hemp in the State of New York, including the Marihuana Regulation and Taxation Act, which legalized cannabis in New York for adult-use. |
| cannabis dispensary email marketing: Data Divination Pam Baker, Bob Gourley, 2015 Our world is being transformed by big data. The growth of the Internet and the rapid expansion of mobile communications and related technologies have created a massive flow of data-both structured and unstructured. The availability and use of that data has enormous implications for businesses and for the wider society. Used effectively, big data can drive businesses in the direction of more accurate analyses of vital information. More accurate analyses can lead to more confident decision making-and eventually to greater operational efficiencies, cost reductions, and reduced risk. This book offers detailed instruction in big-data strategy development and implementation, supported by numerous real-world business cases in eight different industries. You will learn what big data is and what tools are available to mine it. Each chapter answers key questions and will give you the skills you need to make your big-data projects succeed. Put big data to work for you and your company today, with Data Divination: Big Data Strategies |
| cannabis dispensary email marketing: Journal of Public Policy and Marketing Thomas C. Kinnear, 1984-05 |
| cannabis dispensary email marketing: Oxford English Dictionary John A. Simpson, 2002-04-18 The Oxford English Dictionary is the internationally recognized authority on the evolution of the English language from 1150 to the present day. The Dictionary defines over 500,000 words, making it an unsurpassed guide to the meaning, pronunciation, and history of the English language. This new upgrade version of The Oxford English Dictionary Second Edition on CD-ROM offers unparalleled access to the world's most important reference work for the English language. The text of this version has been augmented with the inclusion of the Oxford English Dictionary Additions Series (Volumes 1-3), published in 1993 and 1997, the Bibliography to the Second Edition, and other ancillary material. System requirements: PC with minimum 200 MHz Pentium-class processor; 32 MB RAM (64 MB recommended); 16-speed CD-ROM drive (32-speed recommended); Windows 95, 98, Me, NT, 200, or XP (Local administrator rights are required to install and open the OED for the first time on a PC running Windows NT 4 and to install and run the OED on Windows 2000 and XP); 1.1 GB hard disk space to run the OED from the CD-ROM and 1.7 GB to install the CD-ROM to the hard disk: SVGA monitor: 800 x 600 pixels: 16-bit (64k, high color) setting recommended. Please note: for the upgrade, installation requires the use of the OED CD-ROM v2.0. |
| cannabis dispensary email marketing: Medical Cannabis Michael H. Moskowitz, 2017-11-30 Can Medical Cannabis help you? Forty-four states and the District of Columbia have legalized some form of Medical Cannabis for treatment of serious conditions. Pain, cancer, sleep disturbance, mood disorders, epilepsy, osteoporosis, anxiety disorders, and many others are all conditions that may be helped by this treatment. Author Dr. Michael Moskowitz reviews the science of our own built in cannabinoid system, then launches into practical topics, including medical cannabis treatment, dispensary management, paraphernalia, embodiments, routes of administration, and DIY treatment. He covers the complexities of state laws, learning the phases of treatment, working with dispensaries, understanding the different embodiments and routes of administration, knowing how to avoid undesirable psychotropic effects, and combining this approach with both traditional and alternative medical care. The book details many ways of using this treatment without being cognitively altered. It is meticulously documented, and scientifically grounded to both help physicians with recommendations and treatment planning and in delivering highly relevant and useful treatment choices for patients. Whether you are a patient, practitioner, caregiver or lawmaker, Medical Cannabis: A Guide for Patients, Practitioners, and Caregivers separates myth from reality and proves itself invaluable to your own decision making about this therapeutic approach. |
Cannabis - Wikipedia
Cannabis (/ ˈ k æ n ə b ɪ s / ⓘ) [2] is a genus of flowering plants in the family Cannabaceae that is widely accepted as being indigenous to and originating from the continent of Asia. [3] [4] [5] …
What Is Cannabis? Facts About Its Components, Effects, and Hazards
Jun 22, 2023 · Read on to learn what cannabis is, and find a quick overview of its uses, legality, side effects, and more. As weed becomes legal in more areas, names for it are evolving.
Cannabis (Marijuana) | National Institute on Drug Abuse (NIDA)
Sep 24, 2024 · Cannabis, which some people call marijuana, refers to the dried leaves, flowers, stems, and seeds of the Cannabis sativa L plant. The plant contains at least 125 different …
Cannabis (Marijuana) and Cannabinoids: What You Need To Know
Are marijuana and cannabis the same thing? What are cannabinoids? Can cannabis or cannabinoids treat health conditions? Are they safe? Find out more here.
Marijuana (Cannabis, Weed): What It Is, Side Effects & Risks
Nov 5, 2023 · Marijuana is a mind-alerting substance that comes from the Cannabis sativa plant. Other names for it are weed, pot and dope. Learn about the many short-term and long-term …
Cannabis Health Effects | Cannabis and Public Health | CDC
Feb 16, 2024 · Cannabis is the most commonly used federally illegal drug in the United States, with an estimated 61.9 million people using it in 2022. 1 Cannabis use may have a wide range …
Cannabis: History, Types, Uses, Forms, Risks, Legality - Verywell …
Feb 6, 2021 · Cannabis is a family of plants with a myriad of uses from medicine to recreational use to bioplastics. Research has shown benefits, but also risks.
What are the health benefits and risks of cannabis? - Medical News Today
Jan 29, 2024 · Many people use cannabis to treat chronic pain, multiple sclerosis, and mental health conditions. However, research had identified both benefits and risks to using cannabis …
Cannabis: Uses (Medical), Effects & Warnings - Drugs.com
Cannabis, often smoked, is used for recreational or medical purposes. It is also referred to as grass, hashish, hemp, weed, marijuana and pot. In the U.S., it is still federally classified as …
CANNABIS - Uses, Side Effects, and More - WebMD
There are over 100 cannabinoids in cannabis, but THC and CBD are the most well-studied. Cannabinoids are found in the highest levels in the leaves and flowers of the plant. Cannabis is...
Cannabis - Wikipedia
Cannabis (/ ˈ k æ n ə b ɪ s / ⓘ) [2] is a genus of flowering plants in the family Cannabaceae that is widely accepted as being indigenous to and originating from the continent of Asia. [3] [4] [5] …
What Is Cannabis? Facts About Its Components, Effects, and …
Jun 22, 2023 · Read on to learn what cannabis is, and find a quick overview of its uses, legality, side effects, and more. As weed becomes legal in more areas, names for it are evolving.
Cannabis (Marijuana) | National Institute on Drug Abuse (NIDA)
Sep 24, 2024 · Cannabis, which some people call marijuana, refers to the dried leaves, flowers, stems, and seeds of the Cannabis sativa L plant. The plant contains at least 125 different …
Cannabis (Marijuana) and Cannabinoids: What You Need To Know
Are marijuana and cannabis the same thing? What are cannabinoids? Can cannabis or cannabinoids treat health conditions? Are they safe? Find out more here.
Marijuana (Cannabis, Weed): What It Is, Side Effects & Risks
Nov 5, 2023 · Marijuana is a mind-alerting substance that comes from the Cannabis sativa plant. Other names for it are weed, pot and dope. Learn about the many short-term and long-term …
Cannabis Health Effects | Cannabis and Public Health | CDC
Feb 16, 2024 · Cannabis is the most commonly used federally illegal drug in the United States, with an estimated 61.9 million people using it in 2022. 1 Cannabis use may have a wide range …
Cannabis: History, Types, Uses, Forms, Risks, Legality - Verywell …
Feb 6, 2021 · Cannabis is a family of plants with a myriad of uses from medicine to recreational use to bioplastics. Research has shown benefits, but also risks.
What are the health benefits and risks of cannabis? - Medical News Today
Jan 29, 2024 · Many people use cannabis to treat chronic pain, multiple sclerosis, and mental health conditions. However, research had identified both benefits and risks to using cannabis …
Cannabis: Uses (Medical), Effects & Warnings - Drugs.com
Cannabis, often smoked, is used for recreational or medical purposes. It is also referred to as grass, hashish, hemp, weed, marijuana and pot. In the U.S., it is still federally classified as …
CANNABIS - Uses, Side Effects, and More - WebMD
There are over 100 cannabinoids in cannabis, but THC and CBD are the most well-studied. Cannabinoids are found in the highest levels in the leaves and flowers of the plant. Cannabis is...
