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cornell masters in business analytics: Sales Growth McKinsey & Company Inc., Thomas Baumgartner, Homayoun Hatami, Maria Valdivieso de Uster, 2016-04-08 The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth. There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and explore what world-class sales executives are doing right now to find growth and capture it—as well as how they are creating the capabilities to keep growing in the future. Based on discussions with more than 200 of today's most successful global sales leaders from a wide array of organizations and industries, Sales Growth puts the experiences of these professionals in perspective and offers real-life examples of how they've overcome the challenges encountered in the quest for growth. The book, broken down into five overarching strategies for successful sales growth, shares valuable lessons on everything from how to beat the competition by looking forward, to turning deep insights into simple messages for the front line. Page by page, you'll learn how sales executives are digging deeper than ever to find untapped growth, maximizing emerging markets opportunities, and powering growth through digital sales. You'll also discover what it takes to find big growth in big data, develop the right sales DNA in your organization, and improve channel performance. Three new chapters look at why presales deserve more attention, how to get the most out of marketing, and how technology and outsourcing could entirely reshape the sales function. Twenty new standalone interviews have been added to those from the first edition, so there are now in-depth insights from sales leaders at Adidas, Alcoa, Allianz, American Express, BMW, Cargill, Caterpillar, Cisco, Coca-Cola Enterprises, Deutsche Bank, EMC, Essent, Google, Grainger, Hewlett Packard Enterprise, Intesa Sanpaolo, Itaú Unibanco, Lattice Engines, Mars, Merck, Nissan, P&G, Pioneer Hi-Bred, Salesforce, Samsung, Schneider Electric, Siemens, SWIFT, UPS, VimpelCom, Vodafone, and Würth. Their stories, as well as numerous case studies, touch on some of the most essential elements of sales, from adapting channels to meet changing customer needs to optimizing sales operations and technology, developing sales talent and capabilities, and effectively leading the way to sales growth. Engaging and informative, this timely book details proven approaches to tangible top-line growth and an improved bottom line. Created specifically for sales executives, it will put you in a better position to drive sales growth in today's competitive market. |
cornell masters in business analytics: Foundations of Data Science Avrim Blum, John Hopcroft, Ravindran Kannan, 2020-01-23 This book provides an introduction to the mathematical and algorithmic foundations of data science, including machine learning, high-dimensional geometry, and analysis of large networks. Topics include the counterintuitive nature of data in high dimensions, important linear algebraic techniques such as singular value decomposition, the theory of random walks and Markov chains, the fundamentals of and important algorithms for machine learning, algorithms and analysis for clustering, probabilistic models for large networks, representation learning including topic modelling and non-negative matrix factorization, wavelets and compressed sensing. Important probabilistic techniques are developed including the law of large numbers, tail inequalities, analysis of random projections, generalization guarantees in machine learning, and moment methods for analysis of phase transitions in large random graphs. Additionally, important structural and complexity measures are discussed such as matrix norms and VC-dimension. This book is suitable for both undergraduate and graduate courses in the design and analysis of algorithms for data. |
cornell masters in business analytics: Culture and Commerce Mukti Khaire, 2017-06-20 Art and business are often described as worlds apart, even diametric opposites. And yet, these realms are close cousins in creative industries where firms bring cultural goods to market, attaching price tags to music, paintings, theater, literature, film, and fashion. Building on theories of value construction and cultural production, Culture and Commerce details the processes by which artistic worth is decoded, translated, and converted to economic value. Mukti Khaire introduces readers to three industry players: creators, producers (who bring to market and distribute cultural goods), and intermediaries (who critique and rave about them). Case studies of firms from Chanel and Penguin to tastemakers like the Pritzker Prize and The Sundance Institute illuminate how these professionals construct a vital value chain. Highlighting the role of pioneer entrepreneurs—who carve out space for radical, new product categories—Khaire illustrates how creative professionals influence our sense of value, shifting consumer behavior and our culture in deep, surprising ways. |
cornell masters in business analytics: SPHR Exam Prep Cathy Winterfield, 2015-12-22 &> Score Higher on the SPHR Exam! We provide you with the proven study tools and expert insight that will help you score higher on your exam Study Tips like the advice and instruction that a personal tutor might provide Notes, Tips, and Cautions provide you with hints and strategies that will help you reduce your mistakes on the exam Comprehensive discussion of all six functional areas covered on the SPHR Exam Practice Questions that include detailed explanations of correct and incorrect answers–so you can learn the material from your success and mistakes COMPREHENSIVE! Succeed with comprehensive learning and practice tests Master the SPHR exam materials in all six tested functional areas Prepare with a comprehensive practice test Analyze your test readiness and areas for further study with topic-focused chapter tests CD-ROM—based practice exam includes an interactive test engine for a meaningful exam experience with 175 questions Learn important test-taking strategies to maximize your score and diminish your anxiety Pearson IT Certification Practice Test The CD-ROM—based practice exam includes an interactive test engine for a realistic exam experience with 175 questions. Includes Exclusive Offer for 70% Off Premium Edition eBook and Practice Test CATHY LEE PANTANO WINTERFIELD, MBA, MSHE, SPHR, ACC, is President of NovaCore Performance Solutions, a firm dedicated to enhancing individual and team workplace performance. She has more than 25 years of experience in HR, training, consulting, management, and coaching for businesses, non-profits, and governmental entities. She previously served as Director of Human Resource Management Programs for Cornell University’s School of Industrial and Labor Relations. Winterfield has presented on many HR and management development topics, and co-authored more than a dozen online courses in these fields. Her books include Performance Appraisals and Mission-Driven Interviewing, as well as the Pearson IT Certification book PHR Exam Prep, Third Edition. |
cornell masters in business analytics: Essentials of Business Analytics Bhimasankaram Pochiraju, Sridhar Seshadri, 2019-07-10 This comprehensive edited volume is the first of its kind, designed to serve as a textbook for long-duration business analytics programs. It can also be used as a guide to the field by practitioners. The book has contributions from experts in top universities and industry. The editors have taken extreme care to ensure continuity across the chapters. The material is organized into three parts: A) Tools, B) Models and C) Applications. In Part A, the tools used by business analysts are described in detail. In Part B, these tools are applied to construct models used to solve business problems. Part C contains detailed applications in various functional areas of business and several case studies. Supporting material can be found in the appendices that develop the pre-requisites for the main text. Every chapter has a business orientation. Typically, each chapter begins with the description of business problems that are transformed into data questions; and methodology is developed to solve these questions. Data analysis is conducted using widely used software, the output and results are clearly explained at each stage of development. These are finally transformed into a business solution. The companion website provides examples, data sets and sample code for each chapter. |
cornell masters in business analytics: Analytics and Knowledge Management Suliman Hawamdeh, Hsia-Ching Chang, 2018-08-06 The process of transforming data into actionable knowledge is a complex process that requires the use of powerful machines and advanced analytics technique. Analytics and Knowledge Management examines the role of analytics in knowledge management and the integration of big data theories, methods, and techniques into an organizational knowledge management framework. Its chapters written by researchers and professionals provide insight into theories, models, techniques, and applications with case studies examining the use of analytics in organizations. The process of transforming data into actionable knowledge is a complex process that requires the use of powerful machines and advanced analytics techniques. Analytics, on the other hand, is the examination, interpretation, and discovery of meaningful patterns, trends, and knowledge from data and textual information. It provides the basis for knowledge discovery and completes the cycle in which knowledge management and knowledge utilization happen. Organizations should develop knowledge focuses on data quality, application domain, selecting analytics techniques, and on how to take actions based on patterns and insights derived from analytics. Case studies in the book explore how to perform analytics on social networking and user-based data to develop knowledge. One case explores analyze data from Twitter feeds. Another examines the analysis of data obtained through user feedback. One chapter introduces the definitions and processes of social media analytics from different perspectives as well as focuses on techniques and tools used for social media analytics. Data visualization has a critical role in the advancement of modern data analytics, particularly in the field of business intelligence and analytics. It can guide managers in understanding market trends and customer purchasing patterns over time. The book illustrates various data visualization tools that can support answering different types of business questions to improve profits and customer relationships. This insightful reference concludes with a chapter on the critical issue of cybersecurity. It examines the process of collecting and organizing data as well as reviewing various tools for text analysis and data analytics and discusses dealing with collections of large datasets and a great deal of diverse data types from legacy system to social networks platforms. |
cornell masters in business analytics: Statistics and Data Analysis for Financial Engineering David Ruppert, David S. Matteson, 2015-04-21 The new edition of this influential textbook, geared towards graduate or advanced undergraduate students, teaches the statistics necessary for financial engineering. In doing so, it illustrates concepts using financial markets and economic data, R Labs with real-data exercises, and graphical and analytic methods for modeling and diagnosing modeling errors. These methods are critical because financial engineers now have access to enormous quantities of data. To make use of this data, the powerful methods in this book for working with quantitative information, particularly about volatility and risks, are essential. Strengths of this fully-revised edition include major additions to the R code and the advanced topics covered. Individual chapters cover, among other topics, multivariate distributions, copulas, Bayesian computations, risk management, and cointegration. Suggested prerequisites are basic knowledge of statistics and probability, matrices and linear algebra, and calculus. There is an appendix on probability, statistics and linear algebra. Practicing financial engineers will also find this book of interest. |
cornell masters in business analytics: Business Intelligence Roadmap Larissa Terpeluk Moss, S. Atre, 2003 This software will enable the user to learn about business intelligence roadmap. |
cornell masters in business analytics: Data Science Careers, Training, and Hiring Renata Rawlings-Goss, 2019-08-02 This book is an information packed overview of how to structure a data science career, a data science degree program, and how to hire a data science team, including resources and insights from the authors experience with national and international large-scale data projects as well as industry, academic and government partnerships, education, and workforce. Outlined here are tips and insights into navigating the data ecosystem as it currently stands, including career skills, current training programs, as well as practical hiring help and resources. Also, threaded through the book is the outline of a data ecosystem, as it could ultimately emerge, and how career seekers, training programs, and hiring managers can steer their careers, degree programs, and organizations to align with the broader future of data science. Instead of riding the current wave, the author ultimately seeks to help professionals, programs, and organizations alike prepare a sustainable plan for growth in this ever-changing world of data. The book is divided into three sections, the first “Building Data Careers”, is from the perspective of a potential career seeker interested in a career in data, the second “Building Data Programs” is from the perspective of a newly forming data science degree or training program, and the third “Building Data Talent and Workforce” is from the perspective of a Data and Analytics Hiring Manager. Each is a detailed introduction to the topic with practical steps and professional recommendations. The reason for presenting the book from different points of view is that, in the fast-paced data landscape, it is helpful to each group to more thoroughly understand the desires and challenges of the other. It will, for example, help the career seekers to understand best practices for hiring managers to better position themselves for jobs. It will be invaluable for data training programs to gain the perspective of career seekers, who they want to help and attract as students. Also, hiring managers will not only need data talent to hire, but workforce pipelines that can only come from partnerships with universities, data training programs, and educational experts. The interplay gives a broader perspective from which to build. |
cornell masters in business analytics: Thinking at Every Desk: Four Simple Skills to Transform Your Classroom Derek Cabrera, Laura Colosi, 2012-09-10 Cutting-edge skills for twenty-first-century learners and educators. Designed to transform teaching practice, this book provides the tools to understand thinking patterns and how learning actually happens. It empowers teachers to structure learning in the most meaningful way, helping students explore new paths to knowledge. |
cornell masters in business analytics: Managerial Analytics Michael Watson, Derek Nelson, 2014 Analytics and Big Data Demystified, The up-to-the-minute introduction for every manager, Everything you need to know to get results!, Concepts, applications, tools, techniques, and pitfalls to avoid, How to derive more value from tools and data you already own, Want to start leveraging analytics and Big Data for profit? Managerial Analytics is your ideal first resource. Whatever your industry or management role, this up-to-date guide will help you get started fast, get started right, and quickly start driving value. Book jacket. |
cornell masters in business analytics: Finance Without Fear William S. Hettinger, John Dolan-Heitlinger, 2011 Finance Without Fear should be read by anyone starting or managing a business. The easy-to-read style helps remove the fear of finance for the entrepreneur, the small business owner, and the manager. Finance does not need to be mysterious and intimidating. Basic business finance is not hard to understand, and the business owner or manager who understands finance has a leg up on the competition. Finance Without Fear explains the key financial statements the cash flow statement, profit and loss statement, and balance sheet and provides the tools to analyze these financial statements. Genuine case studies of small businesses a retail shop, small manufacturing business, and medical office - are used throughout, so you can compare the way your business works to the case studies, and to industry norms. In the short amount of time it will take to read Finance Without Fear, you will learn the basics of finance, and the keys to creating and managing a profitable business. |
cornell masters in business analytics: The Professor Is In Karen Kelsky, 2015-08-04 The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more. |
cornell masters in business analytics: Sleep for Success! Everything You Must Know About Sleep but Are Too Tired to Ask Dr. James B. Maas, Rebecca S. Robbins, 2011-01-28 Given the present, stress-inducing state of the economy and the world, there has never been a better time to provide a wake-up call on how to relax, get centered, get 8 hours of sleep and be happier and more successful. Recent research has shown us that when we get enough sleep, we are able to accomplish more in less time and with less stress and greater health. We dont need a 26-hour day. With more efficient and effective sleep habits, in our book, 24 hours is more than adequate. Our proposition is simple and compelling. Do you want to be healthier, more productive, energetic, creative, organized, efficient, and constantly expanding your potential? Do you want to be less stressed, happier, have a better relationship with yourself and others, and a deeper sense of well-being? What if you could take a few small steps every day that would enable you to eventually achieve all these things? You can. In fact, its easy. Sleep for Success!, a convincing, psychological approach to changing attitudes and behaviors, is written for anyone who wants to get a great nights sleep, feel wide-awake and be a peak performer all day. It pertains to executives, students, parents, athletes, children and senior citizens. If youre human, chances are that you are at least somewhat sleep deprived. Sleep for Success! can change your life literally overnight. |
cornell masters in business analytics: Revenue Management and Pricing Analytics Guillermo Gallego, Huseyin Topaloglu, 2019-08-14 “There is no strategic investment that has a higher return than investing in good pricing, and the text by Gallego and Topaloghu provides the best technical treatment of pricing strategy and tactics available.” Preston McAfee, the J. Stanley Johnson Professor, California Institute of Technology and Chief Economist and Corp VP, Microsoft. “The book by Gallego and Topaloglu provides a fresh, up-to-date and in depth treatment of revenue management and pricing. It fills an important gap as it covers not only traditional revenue management topics also new and important topics such as revenue management under customer choice as well as pricing under competition and online learning. The book can be used for different audiences that range from advanced undergraduate students to masters and PhD students. It provides an in-depth treatment covering recent state of the art topics in an interesting and innovative way. I highly recommend it. Professor Georgia Perakis, the William F. Pounds Professor of Operations Research and Operations Management at the Sloan School of Management, Massachusetts Institute of Technology, Cambridge, Massachusetts. “This book is an important and timely addition to the pricing analytics literature by two authors who have made major contributions to the field. It covers traditional revenue management as well as assortment optimization and dynamic pricing. The comprehensive treatment of choice models in each application is particularly welcome. It is mathematically rigorous but accessible to students at the advanced undergraduate or graduate levels with a rich set of exercises at the end of each chapter. This book is highly recommended for Masters or PhD level courses on the topic and is a necessity for researchers with an interest in the field.” Robert L. Phillips, Director of Pricing Research at Amazon “At last, a serious and comprehensive treatment of modern revenue management and assortment optimization integrated with choice modeling. In this book, Gallego and Topaloglu provide the underlying model derivations together with a wide range of applications and examples; all of these facets will better equip students for handling real-world problems. For mathematically inclined researchers and practitioners, it will doubtless prove to be thought-provoking and an invaluable reference.” Richard Ratliff, Research Scientist at Sabre “This book, written by two of the leading researchers in the area, brings together in one place most of the recent research on revenue management and pricing analytics. New industries (ride sharing, cloud computing, restaurants) and new developments in the airline and hotel industries make this book very timely and relevant, and will serve as a critical reference for researchers.” Professor Kalyan Talluri, the Munjal Chair in Global Business and Operations, Imperial College, London, UK. |
cornell masters in business analytics: Activists beyond Borders Margaret E. Keck, Kathryn A. Sikkink, 2014-02-15 In Activists beyond Borders, Margaret E. Keck and Kathryn Sikkink examine a type of pressure group that has been largely ignored by political analysts: networks of activists that coalesce and operate across national frontiers. Their targets may be international organizations or the policies of particular states. Historical examples of such transborder alliances include anti-slavery and woman suffrage campaigns. In the past two decades, transnational activism has had a significant impact in human rights, especially in Latin America, and advocacy networks have strongly influenced environmental politics as well. The authors also examine the emergence of an international campaign around violence against women. |
cornell masters in business analytics: Statistical Foundations of Data Science Jianqing Fan, Runze Li, Cun-Hui Zhang, Hui Zou, 2020-09-21 Statistical Foundations of Data Science gives a thorough introduction to commonly used statistical models, contemporary statistical machine learning techniques and algorithms, along with their mathematical insights and statistical theories. It aims to serve as a graduate-level textbook and a research monograph on high-dimensional statistics, sparsity and covariance learning, machine learning, and statistical inference. It includes ample exercises that involve both theoretical studies as well as empirical applications. The book begins with an introduction to the stylized features of big data and their impacts on statistical analysis. It then introduces multiple linear regression and expands the techniques of model building via nonparametric regression and kernel tricks. It provides a comprehensive account on sparsity explorations and model selections for multiple regression, generalized linear models, quantile regression, robust regression, hazards regression, among others. High-dimensional inference is also thoroughly addressed and so is feature screening. The book also provides a comprehensive account on high-dimensional covariance estimation, learning latent factors and hidden structures, as well as their applications to statistical estimation, inference, prediction and machine learning problems. It also introduces thoroughly statistical machine learning theory and methods for classification, clustering, and prediction. These include CART, random forests, boosting, support vector machines, clustering algorithms, sparse PCA, and deep learning. |
cornell masters in business analytics: Analytics Across the Enterprise Brenda L. Dietrich, Emily C. Plachy, Maureen F. Norton, 2014-05-15 How to Transform Your Organization with Analytics: Insider Lessons from IBM’s Pioneering Experience Analytics is not just a technology: It is a better way to do business. Using analytics, you can systematically inform human judgment with data-driven insight. This doesn’t just improve decision-making: It also enables greater innovation and creativity in support of strategy. Your transformation won’t happen overnight; however, it is absolutely achievable, and the rewards are immense. This book demystifies your analytics journey by showing you how IBM has successfully leveraged analytics across the enterprise, worldwide. Three of IBM’s pioneering analytics practitioners share invaluable real-world perspectives on what does and doesn’t work and how you can start or accelerate your own transformation. This book provides an essential framework for becoming a smarter enterprise and shows through 31 case studies how IBM has derived value from analytics throughout its business. Coverage Includes Creating a smarter workforce through big data and analytics More effectively optimizing supply chain processes Systematically improving financial forecasting Managing financial risk, increasing operational efficiency, and creating business value Reaching more B2B or B2C customers and deepening their engagement Optimizing manufacturing and product management processes Deploying your sales organization to increase revenue and effectiveness Achieving new levels of excellence in services delivery and reducing risk Transforming IT to enable wider use of analytics “Measuring the immeasurable” and filling gaps in imperfect data Whatever your industry or role, whether a current or future leader, analytics can make you smarter and more competitive. Analytics Across the Enterprise shows how IBM did it--and how you can, too. Learn more about IBM Analytics |
cornell masters in business analytics: Slide Rules Traci Nathans-Kelly, Christine G. Nicometo, 2014-03-24 A complete road map to creating successful technical presentations Planning a technical presentation can be tricky. Does the audience know your subject area? Will you need to translate concepts into terms they understand? What sort of visuals should you use? Will this set of bullets truly convey the information? What will your slides communicate to future users? Questions like these and countless others can overwhelm even the most savvy technical professionals. This full-color, highly visual work addresses the unique needs of technical communicators looking to break free of the bulleted slide paradigm. For those seeking to improve their presentations, the authors provide guidance on how to plan, organize, develop, and archive technical presentations. Drawing upon the latest research in cognitive science as well as years of experience teaching seasoned technical professionals, the authors cover a myriad of issues involved in the design of presentations, clearly explaining how to create slide decks that communicate critical technical information. Key features include: Innovative methods for archiving and documenting work through slides in the technical workplace Guidance on how to tailor presentations to diverse audiences, technical and nontechnical alike A plethora of color slides and visual examples illustrating various strategies and best practices Links to additional resources as well as slide examples to inspire on-the-job changes in presentation practices Slide Rules is a first-rate guide for practicing engineers, scientists, and technical specialists as well as anyone wishing to develop useful, engaging, and informative technical presentations in order to become an expert communicator. Find the authors at techartsconsulting.com or on Facebook at: SlideRulesTAC |
cornell masters in business analytics: Education Reform Samuel B. Bacharach, 1990 |
cornell masters in business analytics: Stochastic Networks Paul Glasserman, Karl Sigman, David D. Yao, 2012-12-06 Two of the most exciting topics of current research in stochastic networks are the complementary subjects of stability and rare events - roughly, the former deals with the typical behavior of networks, and the latter with significant atypical behavior. Both are classical topics, of interest since the early days of queueing theory, that have experienced renewed interest mo tivated by new applications to emerging technologies. For example, new stability issues arise in the scheduling of multiple job classes in semiconduc tor manufacturing, the so-called re-entrant lines; and a prominent need for studying rare events is associated with the design of telecommunication systems using the new ATM (asynchronous transfer mode) technology so as to guarantee quality of service. The objective of this volume is hence to present a sample - by no means comprehensive - of recent research problems, methodologies, and results in these two exciting and burgeoning areas. The volume is organized in two parts, with the first part focusing on stability, and the second part on rare events. But it is impossible to draw sharp boundaries in a healthy field, and inevitably some articles touch on both issues and several develop links with other areas as well. Part I is concerned with the issue of stability in queueing networks. |
cornell masters in business analytics: Predictive Analytics For Business Using R Russell R Barton, 2024-07-16 The fields of mathematical statistics, statistical graphics, computer science and operations research have created the rich set of methods now called Analytics. Often analytics is characterized along three poles: descriptive analytics (what do data tell us), predictive analytics (what can be forecast based on the data, and with what certainty), and prescriptive analytics (how can the data inform changes to improve system performance).This book focuses on the second pole, predictive analytics. The areas of predicting a number, a class, and dynamic behavior are distinct, with different methods. This text has three parts based on these areas. Topics in predicting a number include simple and multiple linear regression, transformation of variables, analysis of observational data via cross-validation, the generalized linear model, designed experiments, and Gaussian process and neural network regression. Classification methods include neural networks, logistic regression, k-nearest neighbor, and linear discriminant analysis. Methods for predicting dynamic behavior include trend analysis, time series analysis and discrete-event dynamic simulation.Characterizing prediction uncertainty is a key focus of this text. The text provides analytic methods appropriate to each area, with an explicit process for applying such methods. Case data with corresponding R code are used to illustrate each method.Predictive Analytics for Business using R is designed for a hybrid class structure. Class sessions can be a blend of lecture format and flipped classroom case analyses. In a two-meetings-per-week fifteen-week structure, one day per week would be devoted to explaining methodology and presenting a case study, with the second day focused on coaching. Given the case structure, the text does not contain homework problems. Instead, at the end of each chapter there are links to cases posted online. |
cornell masters in business analytics: Principles of Management David S. Bright, Anastasia H. Cortes, Eva Hartmann, 2023-05-16 Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters. |
cornell masters in business analytics: Leading Change John P. Kotter, 2012 From the ill-fated dot-com bubble to unprecedented merger and acquisition activity to scandal, greed, and, ultimately, recession -- we've learned that widespread and difficult change is no longer the exception. By outlining the process organizations have used to achieve transformational goals and by identifying where and how even top performers derail during the change process, Kotter provides a practical resource for leaders and managers charged with making change initiatives work. |
cornell masters in business analytics: Better Business Christopher Marquis, 2020-09-13 A compelling look at the B Corp movement and why socially and environmentally responsible companies are vital for everyone’s future Businesses have a big role to play in a capitalist society. They can tip the scales toward the benefit of the few, with toxic side effects for all, or they can guide us toward better, more equitable long-term solutions. Christopher Marquis tells the story of the rise of a new corporate form—the B Corporation. Founded by a group of friends who met at Stanford, these companies undergo a rigorous certification process, overseen by the B Lab, and commit to putting social benefits, the rights of workers, community impact, and environmental stewardship on equal footing with financial shareholders. Informed by over a decade of research and animated by interviews with the movement’s founders and leading figures, Marquis’s book explores the rapid growth of companies choosing to certify as B Corps, both in the United States and internationally, and explains why the future of B Corporations is vital for us all. |
cornell masters in business analytics: GMAT Official Advanced Questions GMAC (Graduate Management Admission Council), 2019-09-24 GMAT Official Advanced Questions Your GMAT Official Prep collection of only hard GMAT questions from past exams. Bring your best on exam day by focusing on the hard GMAT questions to help improve your performance. Get 300 additional hard verbal and quantitative questions to supplement your GMAT Official Guide collection. GMAT Official Advance Questions: Specifically created for those who aspire to earn a top GMAT score and want additional prep. Expand your practice with 300 additional hard verbal and quantitative questions from past GMAT exams to help you perform at your best. Learn strategies to solve hard questions by reviewing answer explanations from subject matter experts. Organize your studying with practice questions grouped by fundamental skills Help increase your test-taking performance and confidence on exam day knowing you studied the hard GMAT questions. PLUS! Your purchase includes online resources to further your practice: Online Question Bank: Create your own practice sets online with the same questions in GMAT Official Advance Questions to focus your studying on specific fundamental skills. Mobile App: Access your Online Question Bank through the mobile app to never miss a moment of practice. Study on-the-go and sync with your other devices. Download the Online Question Bank once on your app and work offline. This product includes: print book with a unique access code and instructions to the Online Question Bank accessible via your computer and Mobile App. |
cornell masters in business analytics: 24/7 Innovation Stephen M. Shapiro, 2002-10-01 Techniques for Awakening Your Organization's Innovative Potential in a Global Marketplace That Never Sleeps Praise for Stephen Shapiro's 24/7 Innovation... Shapiro's ideas provide just enough structure for innovation to grow, but never so much as to stifle it. Thomas H. Davenport, Director of the Accenture Institute for Strategic Change, Distinguished Scholar in Residence at Babson College 24/7 Innovation weaves a compelling picture of what will be needed to win in the new millennium. Steve Stanton, Coauthor, The Reengineering Revolution Steve's book provides a timely focus on innovation as competitive advantage, and it is well worth your time. Charles Koch, CEO and President, Koch Industries Steve offers a pragmatic, global, business savvy realism as well as artistic flair to anyone who needs to be an innovator in business. Peter Keen, CEO, Keen Innovations, Coauthor, The eProcess Edge Steve shows how companies can be innovative everywhere, everyday, by everyone. This is a must read book for anyone who is serious about 24/7 innovation. Dr. Trevor G. Gibbs, Head of Global Clinical Safety and Pharmacovigilance, GlaxoSmithKline In one of the great paradoxes of twenty-first-century business, market leaders must continuously pursue the obsolescence of their own bestselling products. Why? Because they know that beyond their own corporate walls, hungry competitors are borrowingand improving on the strengths of those products in order to take their hard-won customer base to the next level of satisfaction. And if they plan to stay on top, leaders know it is up to them to reach that next level first. Whether you are a leader or a pursuer, 24-7 Innovation takes you beyond the rigid policies, prescriptive processes, and fragmented organizational structures that have stifled true innovation for too long. This step-by-step book shows you how to instill a mind-set of continuous innovation at every level of your organization, one that will allow you to achieve and sustain a leadership position in any market. It outlines a lean, action-based framework designed to put your organization in the state of perpetual innovation that is necessary for creating sustainable business success. Look to 24/7 Innovation for the latest techniques and strategies to: Create a culture of innovation and inject innovation continuously throughout the execution of each process Implement the Capabilities approach at every level of your organization, and coordinate its five essential components-Strategy, Measurements, Processes, People, and Technology-to consistently interrelate with each other and deliver measurable results Align all stakeholders from customers to shareholders to employees at all levels of an organization Moving far beyond theory, 24/7 Innovation reveals what today's most innovative companies are actually doing right now and provides guidelines to help you replicate these successes in your own organization. It offers a blueprint for creating a truly flexible organization, one that builds upon current successes even as it promotes rapid change and adaptability for maximizing those successes. In today's age of unprecedented access and unlimited competition, constant change is the prerequisite for survival. Let 24/7 Innovation show you how to introduce constant change throughout every level of your organization revolutionary change that is strategic, pervasive, and ultimately overwhelming to your competitors. |
cornell masters in business analytics: The Consulting Apprenticeship Steve Shu, 2015-07-16 The Consulting Apprenticeship is written for business professionals and consultants with a focus on nuances passed on during apprenticeship regarding consulting delivery. Business professionals can benefit with a jump-start approach to applying consulting principles to their business. Designed for the busy professional, The Consulting Apprenticeship is a book of forty, quick-read ideas. These forty, short chapters are divided into four sections: Consulting Mindset - This section covers consulting ways of thinking and can be adopted by both company personnel and consultants. Consulting Techniques - This section covers specific tactics and toolkit methods when using consultative approaches in the trenches as either a company- or consulting firm-practitioner. Consulting Mastery - This section covers advanced perspectives on consulting and may be more useful to either company personnel evaluating consultants or mid- to senior-level consultants. Consulting Special Situations - Whereas the prior sections are applicable to a wide variety of situations, this section covers more infrequent, specific business situations involving consultative approaches in the trenches as either a company- or consulting firm-practitioner. Each chapter of the book concludes with an optional, takeaway exercise. The exercises vary widely in terms of level of involvement. For example, in some cases you can refer to online material. In other cases, you can engage in deeper thinking or apply the concepts over an extended period of time. However you choose to use this book, consulting mastery is a lifelong pursuit. I hope this book helps you with your journey. Stephen Shu Praise for The Consulting Apprenticeship When one of the companies I worked for needed help taking its consulting organization to the next level, I hired Steve Shu. His ability to drive our management team - all with different opinions on what we should or should not do - to a 'so-what' conclusion and pragmatic next steps gave us the jump start we needed. He is one of the best and deeply understands how consulting organizations should work. His book provides great techniques as well as tools you can use immediately. - Prakash Panjwani, CEO at WatchGuard Technologies, former President and CEO of SafeNet Steve Shu has put together a comprehensive guide to the all-important nuts and bolts of being a great consultant. The information in Chapter 21, 'Eight Secret Weapons of the Modern Consultant, ' is worth the price of the book. If you're serious about being a more effective consultant, read this book. - Michael McLaughlin, Author of Winning the Professional Services Sale and Principal Consultant at MindShare Consulting LLC; former Partner at Deloitte Steve Shu has written a hands-on, highly practical guide for new management consultants and internal corporate business strategists alike. So many projects fail because they do not practice the basic consulting project management hygiene Steve describes in chapter 11. If you are new to the trade and want to greatly increase your chance of delivering successful consulting projects, read this book. - Robert Reppa, Vice President Strategy at Johnson Controls and former Partner at Booz & Company Steve Shu has written a Rosetta Stone for both new and experienced consultants. Filled with forty power-packed ideas and practical chapter takeaways, Consulting Apprenticeship is structured for busy executives to easily digest each concept. A must read for those who seek to go beyond the shallow bromides of the consulting profession, and hone their skills with deeper, more meaningful approaches. - Adrian C. Ott, Award-winning author of The 24-Hour Customer, and CEO, Exponential Edge Inc, called One of Silicon Valley's most respected strategists by Consulting Magazine |
cornell masters in business analytics: Power and Politics in Organizations Samuel B. Bacharach, Edward J. Lawler, 1980 Toward a political theory of organizations; Form of power; Content of power; Authority structure and coalition formation; Interest group versus coalition politics; Conflict as bargaining; Theory of bargaining tactics; Coercion in intraorganizational bargaining; Influence networks and decision making. |
cornell masters in business analytics: The Wisdom of the Hive Thomas D Seeley, 2009-06-30 This book describes and illustrates the results of more than fifteen years of elegant experimental studies conducted by the author to investigate how a colony of bees is organized to gather its resources. The results of his research--including studies of the shaking signal, tremble dance, and waggle dance--offer the clearest, most detailed picture available of how a highly integrated animal society works. |
cornell masters in business analytics: The Cornell School of Hotel Administration on Hospitality Michael C. Sturman, Jack B. Corgel, Rohit Verma, 2011-03-31 This cutting edge and comprehensive book with contributions from the star faculty of Cornell University's School of Hotel Administration offers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authoritative advice you need to: Develop and manage a multinational career and become a leader in the hospitality industry Maximize profits from franchise agreements, management contracts, and leases Understand and predict customer choices, and motivate your staff to provide outstanding service Manage hospitality businesses and the real estate underlying the businesses Control costs, coordinate branding strategy, and manage operations across multiple locations |
cornell masters in business analytics: Internet Governance John Mathiason, 2008-08-18 John Mathiason tells the story of the internet governance, where the linkage between technology, information, individuals, old regulatory regimes and new approaches have led to a great experiment, what a volume produced by the United Nations Information and Communications Technology Task Force called A Grand Collaboration. |
cornell masters in business analytics: Leadership: Theory and Practice Ben Kinkaid, 2021-12-07 The practical skill that involves the ability of a person or organization to guide other people, teams, or organizations is termed as leadership. The method of providing direction, implementing plans and motivating people is termed as a leadership style. It depends upon the personal experiences, philosophy and personality of the leader. A few of the common leadership styles are autocratic, participative, paternalism, free-rein, task-oriented and relationship-oriented. There are several qualities common in most leaders such as assertiveness, authenticity, character strengths, emotional intelligence, etc. One of the primary practices which are associated with leadership is team building. This involves assembling a group of individuals and turning them into a team where each member is committed to each other as well as to a common purpose. This textbook provides comprehensive insights into the area of leadership. Some of the diverse topics covered herein address the varied branches that fall under this category. This book will provide comprehensive knowledge to the readers. |
cornell masters in business analytics: On Concurrent Programming Fred B. Schneider, 2012-12-06 Here, one of the leading figures in the field provides a comprehensive survey of the subject, beginning with prepositional logic and concluding with concurrent programming. It is based on graduate courses taught at Cornell University and is designed for use as a graduate text. Professor Schneier emphasises the use of formal methods and assertional reasoning using notation and paradigms drawn from programming to drive the exposition, while exercises at the end of each chapter extend and illustrate the main themes covered. As a result, all those interested in studying concurrent computing will find this an invaluable approach to the subject. |
cornell masters in business analytics: Foundations of Probabilistic Programming Gilles Barthe, Joost-Pieter Katoen, Alexandra Silva, 2020-12-03 This book provides an overview of the theoretical underpinnings of modern probabilistic programming and presents applications in e.g., machine learning, security, and approximate computing. Comprehensive survey chapters make the material accessible to graduate students and non-experts. This title is also available as Open Access on Cambridge Core. |
cornell masters in business analytics: The Great Cloud Migration Michael C. Daconta, 2013 - Learn how to migrate your applications to the cloud! - Learn how to overcome your senior management's concerns about Cloud Security and Interoperability! - Learn how to explain cloud computing, big data and linked data to your organization! - Learn how to develop a robust Cloud Implementation Strategy! - Learn how a Technical Cloud Broker can ease your migration to the cloud! This book will answer the key questions that every organization is asking about emerging technologies like Cloud Computing, Big Data and Linked Data. Written by a seasoned expert and author/co-author of 11 other technical books, this book deftly guides you with real-world experience, case studies, illustrative diagrams and in-depth analysis. * How do you migrate your software applications to the cloud? This book is your definitive guide to migrating applications to the cloud! It explains all the options, tradeoffs, challenges and obstacles to the migration. It provides a migration lifecycle and process you can follow to migrate each application. It provides in-depth case studies: an Infrastructure-as-a-Service case study and a Platform-as-a-Service case study. It covers the difference between application migration and data migration to the cloud and walks you through how to do both well. It covers migration to all the major cloud providers to include Amazon Web Services (AWS), Google AppEngine and Microsoft Azure. * How do you develop a sound implementation strategy for the migration to the cloud? This book leverages Mr. Daconta's 25 years of leadership experience, from the Military to Corporate Executive teams to the Office of the CIO in the Department of Homeland Security, to guide you through the development of a practical and sound implementation strategy. The book's Triple-A Strategy: Assessment, Architecture then Action is must reading for every project lead and IT manager! * This book covers twenty migration scenarios! Application and data migration to the cloud |
cornell masters in business analytics: Market Microstructure Frédéric Abergel, Jean-Philippe Bouchaud, Thierry Foucault, Charles-Albert Lehalle, Mathieu Rosenbaum, 2012-04-03 The latest cutting-edge research on market microstructure Based on the December 2010 conference on market microstructure, organized with the help of the Institut Louis Bachelier, this guide brings together the leading thinkers to discuss this important field of modern finance. It provides readers with vital insight on the origin of the well-known anomalous stylized facts in financial prices series, namely heavy tails, volatility, and clustering, and illustrates their impact on the organization of markets, execution costs, price impact, organization liquidity in electronic markets, and other issues raised by high-frequency trading. World-class contributors cover topics including analysis of high-frequency data, statistics of high-frequency data, market impact, and optimal trading. This is a must-have guide for practitioners and academics in quantitative finance. |
cornell masters in business analytics: The Next Frontier of Restaurant Management Alex M. Susskind, Mark Maynard, 2019-06-15 The Next Frontier of Restaurant Management is of the highest quality and appropriate for Service Management courses at the graduate level. ― (Richard Ghiselli, Purdue University) The Next Frontier of Restaurant Management brings together the latest research in hospitality studies to offer students, hospitality executives, and restaurant managers the best practices for restaurant success. Alex M. Susskind and Mark Maynard draw on their experiences as a hospitality educator and a restaurant industry leader, respectively, to guide readers through innovative articles that address specific aspects of restaurant management: * Creating and preserving a healthy company culture * Developing and upholding standards of service * Successfully navigating guest complaints to promote loyalty * Creating a desirable (and profitable) ambiance * Harnessing technology to improve guest and employee experiences * Mentoring employees Maynard and Susskind detail the implementation of effective customer management and staff training, design elements such as seating and lighting, the innovative use of data to improve the guest experience, and both consumer-oriented and operation-based technologies. They conclude with a discussion of the human factor that is the foundation of the hospitality industry and the importance of a healthy workplace culture. As Susskind and Maynard show, successful restaurants don't happen by accident. |
cornell masters in business analytics: GMAT Official Guide Verbal Review 2022 GMAC (Graduate Management Admission Council), 2021-06-16 Add over 340 verbal practice questions to your prep. Designed by the makers of the GMAT™ exam. Your official source of real GMAT questions from past exams. Set yourself up for success with extra practice on the verbal section of the GMAT exam. Study with over 340 practice questions not included in GMAT™ Official Guide 2022: Book & Online Question Bank! Review answer explanations to help improve your performance. GMAT practice questions are organized by difficulty level: easy, medium and hard. Start at the beginning and work your way up to the hard questions as you build upon your knowledge. All practice questions are from past GMAT exams. The GMAT™ Official Guide Verbal Review 2022: Book + Online Question Bank provides 3 ways to study: Book: Know what to expect on the GMAT exam Learn the exam structure with an introductory review chapter followed by 25 practice questions. Review common formulas and concepts using quick reference sheets. Master reading comprehension and critical reasoning with over 340 practice questions from past GMAT exams, organized by difficulty level. GMAT Online Prep Tools: Focus your studying – Bonus: included with purchase! Practice online with the same questions from the book. Create custom practice sets by difficulty level and by fundamental skill. Track your progress using performance metrics. Prepare for exam day by timing your practice in exam mode. Test your knowledge of key concepts with flashcards. Prepare with the Online Question Bank, which includes online-exclusive questions filterable by difficulty level, question type, fundamental skills, and more. Study anytime, anywhere with the Mobile App: review and reattempt practice sets to improve performance in study or exam mode. Mobile App: Your GMAT prep on the go Study offline after downloading the question sets. Sync between devices. Start on your phone, finish on your computer. Add GMAT™ Official Guide Verbal Review 2022: Book + Online Question Bank to your GMAT prep; the official source of practice questions from past GMAT exams. This product includes a print book with a unique access code to the Online Question Bank and Mobile App. |
cornell masters in business analytics: Systems Thinking Made Simple Derek Cabrera, Laura Cabrera, 2018-08-03 |
在康奈尔大学 (Cornell University) 就读是种怎样的体验? - 知乎
但这里就分享一个好玩的经历吧,这件事我觉得真心是Cornell这样的名校才能给我的,而且是我看完《阿拉伯的劳伦斯》后一直神往的地方,那就是我在读书期间获得了沙特阿拉伯政府全额奖 …
大家怎么看位于纽约市的 Cornell Tech(康奈尔科技校区)项目?
因为我在Cornell本部也读过,应该比较有发言权,我就来解释下这个事。Cornell一直因为它较偏僻的地理位置被诟病,所以Cornell长期以来都有在纽约的分校,而且分校和本部之间联系紧密。 …
硕士毕业论文是深度学习相关,需要自己做数据集,但我做出来的 …
盲审的话有两个点可以毙掉你的论文: (1)自己做的数据集。一般算法创新需要在公开数据集上测试效果,如果需要特殊数据集,应该先在公开数据集上证明自己方法的有效性,然后再在自 …
常春藤、25所新常春藤、公立常春藤都是哪些学校? - 知乎
康奈尔大学(Cornell University)#18; 新常春藤(25所) 范德堡大学(Vanderbilt University)#14; 圣路易斯华盛顿大学(Washington University in St. Louis)#16; 莱斯大 …
如何评价英伟达发布的 Tesla V100 计算卡? - 知乎
原文:Cornell University -> Cornell Virtual Workshop -> Understanding GPU Architecture -> GPU Example: Tesla V100. It's fine to have a general understanding of what graphics processing …
致久坐腰疼的年轻人——七年总结的办公久坐护腰指南
Oct 24, 2023 · 根据2:1的规律,每天仍有至少有6小时以上的坐姿时间,更何况996的老哥门,每天至少有8小时需要坐在椅子上。
在康奈尔大学 (Cornell University) 就读是种怎样的体验? - 知乎
但这里就分享一个好玩的经历吧,这件事我觉得真心是Cornell这样的名校才能给我的,而且是我看完《阿拉伯的劳伦斯》后一直神往的地方,那就是我在读书期间获得了沙特阿拉伯政府全额奖学金参加了 …
大家怎么看位于纽约市的 Cornell Tech(康奈尔科技校区)项目?
因为我在Cornell本部也读过,应该比较有发言权,我就来解释下这个事。Cornell一直因为它较偏僻的地理位置被诟病,所以Cornell长期以来都有在纽约的分校,而且分校和本部之间联系紧密。除 …
硕士毕业论文是深度学习相关,需要自己做数据集,但我做出来的 …
盲审的话有两个点可以毙掉你的论文: (1)自己做的数据集。一般算法创新需要在公开数据集上测试效果,如果需要特殊数据集,应该先在公开数据集上证明自己方法的有效性,然后再在自己数据集上展 …
常春藤、25所新常春藤、公立常春藤都是哪些学校? - 知乎
康奈尔大学(Cornell University)#18; 新常春藤(25所) 范德堡大学(Vanderbilt University)#14; 圣路易斯华盛顿大学(Washington University in St. Louis)#16; 莱斯大学(Rice University)#16; …
如何评价英伟达发布的 Tesla V100 计算卡? - 知乎
原文:Cornell University -> Cornell Virtual Workshop -> Understanding GPU Architecture -> GPU Example: Tesla V100. It's fine to have a general understanding of what graphics processing units …
致久坐腰疼的年轻人——七年总结的办公久坐护腰指南
Oct 24, 2023 · 根据2:1的规律,每天仍有至少有6小时以上的坐姿时间,更何况996的老哥门,每天至少有8小时需要坐在椅子上。