crisis communication plan for nonprofit: Crisis Communication Planning and Strategies for Nonprofit Leaders Brittany “Brie” Haupt, Lauren Azevedo, 2022-11-30 Crisis Communication Planning and Strategies for Nonprofit Leaders examines the unique position of nonprofit organizations in an intersection of providing public services and also being a part of Emergency and crisis management practices. This text discusses the evolution of crisis communication planning, the unique position of nonprofit organizations and the crises they face, along with provision of conceptual and theoretical frameworks to generate effective crisis communication plans for nonprofit organizations to utilize within diverse crises. Through the use of innovative real-life case studies investigating the impact of crisis communication plans, this book provides the foundational knowledge of crisis communication planning, theoretically supported strategies, crisis typology and planning resources. Each chapter focuses on critical strategic planning concepts and includes a summary of key points, discussion questions and additional resources for each concept. With this text, nonprofit organizations will be able to strategically plan for organization-specific and emergency management related crises, develop effective crisis communication plans, garner internal and external support and generate assessment strategies to maintain the relevancy of these plans within their future endeavors. Crisis Communication Planning and Strategies for Nonprofit Leaders offers a new and insightful approach to crisis communication planning to assist nonprofit organizations that are called upon to fulfill a variety of community needs, such as sheltering, food distribution, relief funding, family reunification services, volunteer mobilization and much more. It is an essential resource for nonprofit organizations. |
crisis communication plan for nonprofit: Strategic Communications for Nonprofits Kathy Bonk, Emily Tynes, Henry Griggs, Phil Sparks, 2008-09-17 This is a new edition of Strategic Communications for Nonprofits, which was first published in 1999. It is an up-dated, nuts-and-bolts guide to helping nonprofits design and implement successful communications strategies. The book offers a unique combination of step-by-step guidance on effective media relations and assistance in constructing and developing an overall communications strategy aimed at creating social or policy change. It first explains the basic principles of a strategic communications strategy that will define the target audiences you need to reach and tells how to develop the messages and messengers you use to reach them. The book then goes on to address specific issues like earning good media coverage, building partnerships to increase available resources, handling a crisis, and more. This second edition builds on the earlier work and includes new case studies, new trends in media and branding, ethnic media issues, and trends in technology. |
crisis communication plan for nonprofit: Strategic Communications for Nonprofit Organizations Sally J. Patterson, Janel M. Radtke, 2009-02-10 How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strategic Communications for Nonprofit Organizations, Second Edition supports nonprofits in using their resources most effectively. The Second Edition includes a dedicated web site, equipping professionals with the worksheets, forms, surveys, and self-assessment tools needed to create a total communications plan. Plus, the book s step-by-step instructions demonstrate nonprofit communications strategies that work. Practical and clear, this in-the-trenches book provides nonprofit CEOs with expert insights to achieve their mission. |
crisis communication plan for nonprofit: Promoting Nonprofit Organizations Ruth Ellen Kinzey, 2013-08-21 Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit’s reputation. The ways in which businesses – both for-profit and not-for-profit – communicate with customers has changed dramatically in recent years. Coupled with economic uncertainty, nonprofits have had to adopt a leaner operational mode, further underlining the need for organizations to take advantage of all the promotion strategies available to them. This book: Discusses why public relations and reputation management go hand-in-hand with marketing efforts Offers a step-by-step guide to develop a public relations strategy Considers the importance of nonprofit sustainable citizenship Provides tips for reputation enhancement using a range of tools, such as social media and board ambassadorship Guides the reader in developing a reputation approach to crisis communication management Highly practical in its approach, this book is a great guide for students in public relations and nonprofit management courses, as well as for professionals seeking to enhance the success of their nonprofit organization. |
crisis communication plan for nonprofit: Crisis Ready Melissa Agnes, 2018 Crisis Ready is not about crisis management. Management is what happens after the negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative situations don't occur--and even if they do, they're instantly overcome in a way that leads to increased organizational trust, credibility, and goodwill. No matter the size, type, or industry of your business, Crisis Ready will provide your team with the insight into how to be perfectly prepared for anything life throws at you. |
crisis communication plan for nonprofit: Joan Garry's Guide to Nonprofit Leadership Joan Garry, 2017-03-06 Nonprofit leadership is messy Nonprofits leaders are optimistic by nature. They believe with time, energy, smarts, strategy and sheer will, they can change the world. But as staff or board leader, you know nonprofits present unique challenges. Too many cooks, not enough money, an abundance of passion. It’s enough to make you feel overwhelmed and alone. The people you help need you to be successful. But there are so many obstacles: a micromanaging board that doesn’t understand its true role; insufficient fundraising and donors who make unreasonable demands; unclear and inconsistent messaging and marketing; a leader who’s a star in her sector but a difficult boss… And yet, many nonprofits do thrive. Joan Garry’s Guide to Nonprofit Leadership will show you how to do just that. Funny, honest, intensely actionable, and based on her decades of experience, this is the book Joan Garry wishes she had when she led GLAAD out of a financial crisis in 1997. Joan will teach you how to: Build a powerhouse board Create an impressive and sustainable fundraising program Become seen as a ‘workplace of choice’ Be a compelling public face of your nonprofit This book will renew your passion for your mission and organization, and help you make a bigger difference in the world. |
crisis communication plan for nonprofit: The Routledge Companion to Nonprofit Management Helmut K. Anheier, Stefan Toepler, 2020-04-08 Over the past three decades or so, the nonprofit, voluntary, or third sector has undergone a major transformation from a small cottage industry to a major economic force in virtually every part of the developed world as well as elsewhere around the globe. Nonprofit organizations are now major providers of public services working in close cooperation with governments at all levels and increasingly find themselves in competition with commercial firms across various social marketplaces. This transformation has come with ever-increasing demands for enhancing the organizational capacities and professionalizing the management of nonprofit institutions. The Routledge Companion to Nonprofit Management is the first internationally focused effort to capture the full breadth of current nonprofit management research and knowledge that has arisen in response to these developments. With newly commissioned contributions from an international set of scholars at the forefront of nonprofit management research, this volume provides a thorough overview of the most current management thinking in this field. It contextualizes nonprofit management globally, provides an extensive introduction to key management functions, core revenue sources and the emerging social enterprise space, and raises a number of emerging topics and issues that will shape nonprofit management in future decades. As graduate programs continue to evolve to serve the training needs in the field, The Routledge Companion to Nonprofit Management is an essential reference and resource for graduate students, researchers, and practitioners interested in a deeper understanding of the operation of the nonprofit sector. |
crisis communication plan for nonprofit: Social Media and Crisis Communication Yan Jin, Lucinda L. Austin, 2022-02-25 The second edition of this vital text integrates theory, research, and application to orient readers to the latest thinking about the role of social media in crisis communication. Specific crisis arenas such as health, corporate, nonprofit, religious, political, and disaster are examined in depth, along with social media platforms and newer technology. Social Media and Crisis Communication, Second Edition provides a fresh look at the role of visual communication in social media and a more global review of social media and crisis communication literature. With an enhanced focus on the ethics section, a short communication overview piece, and case studies for each area of application, it is practical for use in a variety of learning settings. A must-read for scholars, advanced students, and practitioners who wish to stay on the leading edge of research, this book will appeal to those in public relations, strategic communications, corporate communications, government and NGO communications, and emergency and disaster response. |
crisis communication plan for nonprofit: Nonprofit Risk Management & Contingency Planning Peggy M. Jackson, 2006-07-11 Done In a Day emphasizes a practical, hands-on approach to risk management and business continuity planning. The two templates included in the book serve to speed along the process for the first round of planning. Additional resources such as checklists and worksheets facilitate preparation and forward the action during the session in which the plan is assembled. |
crisis communication plan for nonprofit: Conquering Nonprofit Chaos Bradley Burck, 2009-03-05 Conquering Nonprofit Chaos is a nonprofit leader's guide for dealing with crisis, financial mismangement, urgent fundraising, bad boards, and cultures of negativity and despair. Author Bradley Burck provides readers a valuable reference to help identify and correct poor nonprofit management practices that contribute to chaos and can ultimately lead to crisis. |
crisis communication plan for nonprofit: Measuring the Networked Nonprofit Beth Kanter, Katie Delahaye Paine, 2012-10-09 The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results. As funders provide dollars to support programs that include social media, they too want to see results. This book offers the tools and strategies needed for nonprofits that need reliable and measurable data from their social media efforts. Using these tools will not only improve a nonprofit?s decision making process but will produce results-driven metrics for staff and stakeholders. A hands-on resource for nonprofit professionals who must be able to accurately measure the results of their social media ventures Written by popular nonprofit blogger Beth Kanter and measurement expert Katie Delahaye Paine Filled with tools, strategies, and illustrative examples that are highly accessible for nonprofit professionals This important resource will give savvy nonprofit professionals the information needed to produce measurable results for their social media. |
crisis communication plan for nonprofit: Crisis Ahead Edward Segal, 2020 |
crisis communication plan for nonprofit: Modern Media Relations for Nonprofits Peter Panepento, Antionette Kerr, 2017-01-02 Ready to make some news? Organizations that successfully work with reporters, editors, and opinion makers are more visible, better able to advocate for their missions, and more successful in their efforts to raise money to support their work.Peter Panepento and Antionette Kerr have worked both as reporters and as media relations professionals and they've developed a G.R.E.A.T. approach to nonprofit media relations -- Goal-oriented, Responsive, Empowered, Appealing and Targeted.This book serves as your guide for building and carrying out an effective modern media-relations strategy. While there are plenty of other books that offer instruction on media relations, this one is written specifically for those who work for nonprofits and foundations. |
crisis communication plan for nonprofit: Social Media and Crisis Communication Yan Jin, Lucinda L. Austin, 2017-06-27 Social Media and Crisis Communication provides a unique and timely contribution to the field of crisis communication by addressing how social media are influencing the practice of crisis communication. The book, with a collection of chapters contributed by leading communication researchers, covers the current and emerging interplay of social media and crisis communication, recent theories and frameworks, overviews of dominant research streams, applications in specific crisis areas, and future directions. Both the theoretical and the practical are discussed, providing a volume that appeals to both academic-minded readers as well as professionals at the managerial, decision-making level. The audience includes public relations and corporate communication scholars, graduate students studying social media and crisis communication, researchers, crisis managers working in communication departments, and business leaders who make strategic business communication planning. No other volume has provided the overarching synthesis of information regarding the field of crisis communication and social media that this book contains. Incorporated in this volume is the recent Social-mediated Crisis Communication Model developed by the editors and their co-authors, which serves as a framework for crisis and issues management in a rapidly evolving media landscape. |
crisis communication plan for nonprofit: Effective Crisis Communication Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger, 2010-11-03 In this fully updated Second Edition, three of today’s most respected crisis/risk communication scholars provide the latest theory, practice, and innovative approaches for handling crisis. This acclaimed book presents the discourse of renewal as a theory to manage crises effectively. The book provides 15 in-depth case studies that highlight successes and failures in dealing with core issues of crisis leadership, managing uncertainty, communicating effectively, understanding risk, promoting communication ethics, enabling organizational learning, and producing renewing responses to crisis. Unlike other crisis communication texts, this book answers the question, “What now?” and explains how organizations can and should emerge from crisis. |
crisis communication plan for nonprofit: Nonprofit Communications Kelly C. Gaggin, 2024-04-02 This text provides a guide to strategic communications for nonprofit organizations that is rooted in the desire to serve and do good. Acknowledging that nonprofit organizations, like commercial businesses, cannot succeed without a communications strategy that supports their overall business goals, seasoned practitioner and educator Kelly C. Gaggin explores the industry in a way that nurtures the servant’s heart while clearly discussing the business structure of nonprofits and the need (in most cases) to earn revenue to provide services. She teaches a strategic and integrated approach to communications that is mission-based and human-centric to align the values of the nonprofit sector with the campaign planning process. This text offers a view of nonprofits at local, national, and international levels of impact and explores those relationships while keeping in mind the value and needs of those being served. This book is an indispensable text for undergraduate and graduate courses in nonprofit strategic communications and/or management as well as an essential resource for nonprofit industry professionals. Online resources also accompany this text. For instructors: lecture slides, syllabus, chapter quizzes. For students: planning templates for DEEEM model. Please visit www.routledge.com/9781032461144. |
crisis communication plan for nonprofit: Creating Organizational Crisis Plans Michelle Maresh-Fuehrer, 2021-07-30 |
crisis communication plan for nonprofit: Sarbanes-Oxley for Nonprofit Boards Peggy M. Jackson, 2006-08-28 The Sarbanes-Oxley (SOX) bar has been raised-is your nonprofit board up to the task? Nonprofit boards are in a fishbowl of scrutiny much like their private sector counterparts. With recent media focus on investigations of false charities, and more disturbingly, of household-name nonprofits that have abused donor trust by misdirecting donations, the heat is on the nonprofit board to rehabilitate its organizational profile. Encouraging boards to reclaim their role as the ultimate authority within their nonprofit, nationally recognized nonprofit expert Dr. Peggy Jackson supplies tips for leveraging the power and value of SOX requirements within the nonprofit organization. Containing sample documents, forms, and checklists to introduce best practices into any nonprofit organization, this complete guide is a practical, hands-on tool for equipping your nonprofit's board toward a higher quality of control. Relevant for both the large and small nonprofit organization, this must-have book effectively brings pragmatic clarity to a complex topic, and explains how to blend Sarbanes-Oxley requirements into the nonprofit organization, with topics including: Common factors that contribute to nonprofit board dysfunction Moving nonprofit governance into the twenty-first century Intervention techniques for moving your board forward Establishing strategies for lasting change Creating a platinum standard for governance Helping your nonprofit board understand and implement SOX requirements, Sarbanes-Oxley for Nonprofit Boards will be indispensable as a guide and will reinforce your nonprofit's financial structure and reputation. |
crisis communication plan for nonprofit: Everyday Public Relations for Lawyers Gina Rubel, 2019-08-31 Everyday Public Relations for lawyers is a no-nonsense, practical guide with hands-on advice on all the critical aspects of public relations, from the dos and donts of media relations to controlling your message to harnessing the power of the internet.Public relations and communications specialist Gina Rubel covers everything you need to know about promoting yourself, your firm and your practice:Start your PR journey by walking through the strategic planning process.Learn how to establish ethical and measurable public relations goals and objectives.Define how you want to be perceived, identify your key messages, and determine your target audiences.Execute your plan with effective communications and smart media outreach. |
crisis communication plan for nonprofit: National Emergency Communications Plan U. s. Department of Homeland Security, 2012-12-11 Every day in cities and towns across the Nation, emergency response personnel respond to incidents of varying scope and magnitude. Their ability to communicate in real time is critical to establishing command and control at the scene of an emergency, to maintaining event situational awareness, and to operating overall within a broad range of incidents. However, as numerous after-action reports and national assessments have revealed, there are still communications deficiencies that affect the ability of responders to manage routine incidents and support responses to natural disasters, acts of terrorism, and other incidents. Recognizing the need for an overarching emergency communications strategy to address these shortfalls, Congress directed the Department of Homeland Security's (DHS) Office of Emergency Communications (OEC) to develop the first National Emergency Communications Plan (NECP). Title XVIII of the Homeland Security Act of 2002 (6 United States Code 101 et seq.), as amended, calls for the NECP to be developed in coordination with stakeholders from all levels of government and from the private sector. In response, DHS worked with stakeholders from Federal, State, local, and tribal agencies to develop the NECP—a strategic plan that establishes a national vision for the future state of emergency communications. To realize this national vision and meet these goals, the NECP established the following seven objectives for improving emergency communications for the Nation's Federal, State, local, and tribal emergency responders: 1. Formal decision-making structures and clearly defined leadership roles coordinate emergency communications capabilities. 2. Federal emergency communications programs and initiatives are collaborative across agencies and aligned to achieve national goals. 3. Emergency responders employ common planning and operational protocols to effectively use their resources and personnel. 4. Emerging technologies are integrated with current emergency communications capabilities through standards implementation, research and development, and testing and evaluation. 5. Emergency responders have shared approaches to training and exercises, improved technical expertise, and enhanced response capabilities. 6. All levels of government drive long-term advancements in emergency communications through integrated strategic planning procedures, appropriate resource allocations, and public-private partnerships. 7. The Nation has integrated preparedness, mitigation, response, and recovery capabilities to communicate during significant events. The NECP also provides recommended initiatives and milestones to guide emergency response providers and relevant government officials in making measurable improvements in emergency communications capabilities. The NECP recommendations help to guide, but do not dictate, the distribution of homeland security funds to improve emergency communications at the Federal, State, and local levels, and to support the NECP implementation. Communications investments are among the most significant, substantial, and long-lasting capital investments that agencies make; in addition, technological innovations for emergency communications are constantly evolving at a rapid pace. With these realities in mind, DHS recognizes that the emergency response community will realize this national vision in stages, as agencies invest in new communications systems and as new technologies emerge. |
crisis communication plan for nonprofit: Inspire Good Bill Weger, 2011-10 If you are a nonprofit marketer seeking to learn how to inspire more good, you'll need this guidebook to get the job done. Bill Weger, a nonprofit marketing veteran with more than twenty-five years of experience serving the nonprofit and government sectors, shares proven methods on how to gain more traction using social media, media relations, branding, and message development. Get ready to discover how to start conversations that spark social change; leverage new and traditional media to accomplish your goals; and use proven theories, practices and success stories to your advantage. You'll also learn how to improve your marketing by analyzing case studies from a variety of nonprofits, including the American Red Cross, YMCA, Lutheran Services in America, and Network for Good. By equipping yourself with updated marketing tactics, you'll outperform your peers from the biggest corporations with larger budgets. Inspire Good boils down to getting people to take positive action that makes a difference. |
crisis communication plan for nonprofit: Crisis Communications Kathleen Fearn-Banks, 2010-10-04 Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks examines the steps of choosing the appropriate words to convey a message, selecting the method and channels for delivering the message, and identifying and targeting the most appropriate publics or audiences. She also addresses such important topics as avoiding potential mismanagement of communication in crisis situations. Key features of this fourth edition are: six new cases, including several international crises current discussion of communications technology as it relates to crises a Companion Website -- www.routledge.com/textbooks/fearn-banks -- with additional cases as well as supplemental materials for students and classroom resources for instructors. A Student Workbook is also available for use with this volume, providing additional pedagogy for each chapter, including discussion questions, activities, key terms, case exercises, and worksheets. Utilizing both classic and contemporary cases of real-world situations, Crisis Communications provides students in public relations and business with real-world perspectives and valuable insights for professional responses to crises. It is intended for use in crisis communications, crisis management, and PR case studies courses. |
crisis communication plan for nonprofit: The Storytelling Non-Profit Vanessa Chase Lockshin, 2016-04-29 The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience.--Back cover. |
crisis communication plan for nonprofit: The Nonprofit Strategy Revolution David La Piana, 2018-08-07 Turner Publishing proudly presents a fully-updated edition of The Nonprofit Strategy Revolution FINALIST, Ben Franklin Awards, Independent Book Publishers Association, Business Category The world changes continuously and rapidly. It’s foolhardy to believe that strategies should not do so as well. Nonprofit leaders already know this, but traditional strategic planning has locked them into a process that’s divorced from today’s reality. That’s why plans sit on the shelf and why smart executives are always seeking workarounds in between planning periods. The Nonprofit Strategy Revolution offers a nimble and powerful alternative. In this groundbreaking book, strategy expert David La Piana introduces “Real-Time Strategic Planning,” a fluid, organic process that engages staff and board in a program of systematic readiness and continuous responsiveness. With it, your nonprofit will be able to identify, understand, and act on challenges and opportunities as they arise. At the heart of this practical book is the Real-Time Strategic Planning Cycle. Based on four years of research and testing with a variety of nonprofits, this proven process guides you through the steps to sound strategy. You’ll find tools for clarifying your competitive advantage; generating a strategy screen—criteria for evaluating strategies to be able to respond quickly; handling big questions; developing and testing strategies; and implementing and adapting strategies. This useful guide also includes exhibits and case examples showing how concepts play out in real-life; a total of 27 tools—10 of which are essential for forming strategies; Theory to Action sidebars telling you which tool to use for a given task; and a link to downloadable content with all the tools and interactive worksheets you’ll need, as well as a Facilitator’s Guide to Real-Time Strategic Planning that gives you everything you need: the day’s agenda, instructions for preparing flip charts, prework to be done, handouts, and worksheets. Use The Nonprofit Strategy Revolution and get the clarity and direction you need for maximum mission success. |
crisis communication plan for nonprofit: Spin Sucks Gini Dietrich, 2014 Go beyond PR spin! Master better ways to communicate honestly and regain the trust of your customers and stakeholders with this book. |
crisis communication plan for nonprofit: Nonprofit Strategic Planning Peggy M. Jackson, 2007-12-04 Praise for Nonprofit Strategic Planning Leveraging Sarbanes-Oxley Best Practices A robust nonprofit sector is a vital part of a civil society. Keeping the sector strong through effective strategic planning and implementation is a critical assignment. As a thought leader in the nonprofit sector, Dr. Jackson's book on the relationship of Sarbanes-Oxley best practices with strategic planning is an invaluable resource for nonprofit governing boards and employees. Her step-by-step, practical approach is easy to read and, more important, provides a specific road map to effective planning. -Larry Brewster, Dean, College of Professional Studies University of San Francisco Dr. Jackson's practical and straightforward approach to creating a strategic plan is quite refreshing. I believe that more and more nonprofits understand that they need to be run just as any business needs to be run-with focus, clarity, and purpose. The ideas and methodology stress the importance of sound risk management and the rewards of having such a plan in place. I can assure you that the executive director of every nonprofit I represent will receive a copy of this book. -Joseph L. DeLucchi, Vice President CAL Insurance & Associates, Inc. Get Nonprofit Strategic Planning: Leveraging Sarbanes-Oxley Best Practices and * Examine if your nonprofit has the right people on board to achieve its strategic goals * Establish important control mechanisms * Learn how the legal and legislative environments have changed over the last five years * Discover the direction in which your nonprofit needs to go and why Required reading for anyone leading a nonprofit organization, Nonprofit Strategic Planning: Leveraging Sarbanes-Oxley Best Practices prepares your organization to engage in meaningful strategic planning and equips you with the practical tools to navigate it through today's competitive environment. |
crisis communication plan for nonprofit: New Communication Approaches in the Digitalized World Mehmet Serdar Erciş, Enes Emre Başar, 2020-06-04 The collection of essays reviews, explores and reports on the state of the digitalized world and a number of communication issues. It is a readable, non-technical publication which offers a comprehensive presentation of communication issues, trends, data, and likely future developments in the digitalized world. |
crisis communication plan for nonprofit: Culture and Crisis Communication Amiso M. George, Kwamena Kwansah-Aidoo, 2017-09-18 A collection of case studies from nonwestern countries that offers an analysis of the significant role culture plays in crisis communication Culture and Crisis Communication presents an examination of how politics, culture, religion, and other social issues affect crisis communication and management in nonwestern countries. From intense human tragedy to the follies of the rich, the chapters examine how companies, organizations, news outlets, health organizations, technical experts, politicians, and local communities communicate in crisis situations. Taking a wider view than a single country’s perspective, the text contains a cross-cultural and cross-country approach. In addition, the case studies offer valuable lessons that organizations that wish to operate or are operating in those cultures can adopt in preparing and managing crises. The book highlights recent crisis events such as Syria’s civil war, missing Malaysia Flight MH370, andJapan’s Fukushima Daiichi nuclear power plant disaster. Each of the case studies examines how culture impacts communication and responses to crises. Authoritative, insightful, and instructive, this important resource: Analyzes how nonwestern cultures respond to crises Covers the role of culture in crisis communication in recent news events Includes contributions from 18 international authors who provide insight on nonwestern culture and crisis communication Written for communication professionals, academics, and students, Culture and Crisis Communication presents an insightful introduction to the topic of culture and crisis communication and then delves into illustrative case studies that explore intra-cultural and trans-boundary crisis communication. |
crisis communication plan for nonprofit: Content Marketing for Nonprofits Kivi Leroux Miller, 2013-09-03 Nonprofits are communicating more often and in more ways than ever before . . .but is anyone paying attention? In her follow-up to The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller shows you how to design and implement a content marketing strategy that will attract people to your cause, rather than begging for their attention or interrupting them with your communications. Youll learn how to plan, create, share, and manage relevant and valuable content that inspires and motivates people to support your nonprofit in many different ways. Inside: Eye-opening look at how nonprofit marketing and fundraising is changing, and the perils of not quickly adapting Up-to-date guidance on communicating in a fast-paced, multichannel world How to make big-picture strategic decisions about your content, followed by pragmatic and doable tactics on everything from editorial calendars to repurposing content Real-world examples from 100+ nonprofits of all sizes and missions This book is your must-have guide to communicating so that you keep the supporters you already have, attract new ones, and together, change the world for the better. |
crisis communication plan for nonprofit: Marketing for Nonprofit Organizations Stacy Landreth Grau, 2021 Marketing for Nonprofit Organizations: Insights and Innovations (second edition) is a comprehensive overview of the marketing process specifically for nonprofit and social impact organizations. This book covers important topics to non-profit professionals: branding, target audience selection, strategy, promotional tactics, including social media and evaluation. Insights are based primarily on academic research that has been published and now translated into usable information for professionals. Innovations highlights organizations who are doing things a different way and topics that are relatively new the field. The second edition includes many updated examples as well as new information on several topics such as social enterprise, design thinking, collective impact and narratives in nonprofits. Readers will find an organized, easy to read overview of the important considerations for marketing for new and established non-profit organizations and foundations-- |
crisis communication plan for nonprofit: Promoting Issues & Ideas Public Interest Public Relations, inc, 1987 This guide to public relations helps nonprofits garner support for their organization, increase membership and increase use of their services.--Provided by Amazon.com. |
crisis communication plan for nonprofit: Crisis Management in the Age of Social Media Louis Capozzi, 2013-07-02 Social media has fundamentally changed the contract between institutions and the public. Today, people expect a conversation, not a one-way diatribe. That, combined with the speed of the Internet, changes the game for many companies in anticipating, managing, and ultimately avoiding an “instant crisis”—an instant crisis example is when Verizon added a $2 charge for all their customers; one hour later 100,000 signatures appeared on a Twitter petition, and soon Verizon was in the middle of a huge public relations crisis. Inside this book, you’ll learn just how to manage this type of situation and meet the challenges of social media. Each chapter includes a description of a crisis, the timeliness of a good response, the effectiveness of this response, and an assessment of what works and what doesn’t. Some examples of social media crises include Apple Computer, Netflix, JetBlue, Bank of America, Fed Ex, and public figures such as Anthony Weiner, Ashton Kutcher, and Jon Bon Jovi. |
crisis communication plan for nonprofit: Crisis Communications Kathleen Fearn-Banks, 2002 A casebook approach to studying crisis communications means learning from the actions of those who have experienced crises. What did they expect? What actually happened? Were they prepared? What were their strategies? What were their challenges, pressures, and problems? Were the news media adversarial or supportive? If they had to do it again, what would they do differently? These and other questions are answered in the case studies of this second edition. Presenting organizational and individual problems that may become crises and the communication responses to these situations, this revision of Fearn-Banks' very successful text: * presents crisis communication theory, including a critique of the communications of White Star Lines after its Titanic sank on its maiden voyage; * describes ways of determining the most likely and most damaging crises that may strike an organization; * centers on causes of crisis--rumor, gotcha television news and the non-expert expert, and crises caused by the news media; * gets into the 21st century and cyberspace-caused crises, including mini-cases of rogue Web sites and e-mail rumors; * explains how to communicate with the news media, lawyers, internal publics or audiences, and external publics; and * includes narrated case studies illustrating how spokespersons and managers used communication in several kinds of crises. The text is supplemented by a workbook, enabling students to test their knowledge and develop their skills. Written as a primer for crisis communications, public relations, and communications management, Crisis Communications serves as an essential resource in the practice of public relations and corporate communications. |
crisis communication plan for nonprofit: Sarbanes-Oxley and Nonprofit Management Peggy M. Jackson, Toni E. Fogarty, 2006-04-26 Is your nonprofit organization ready for increased scrutiny, reporting requirements, regulations, and increased expectations from donors? This combination reference/workbook prepares you and shows you how Sarbanes-Oxley best practices can benefit your organization. It includes: A structured description of Sarbanes-Oxley and its implications for nonprofits Detailed discussions on governance, including financial literacy for board members, new standards of accountability for boards, and best practices for nonprofit management Sample documents, procedures, and frameworks to help you implement best practices Worksheets, forms, and resource materials in each chapter A walk-through of typical financial statements and sample documents such as a Conflict of Interest policy, board orientation curriculum, a Whistleblower Protection policy, a Document Preservation policy, and a fundraising plan. Implementing proven best practices stemming from Sarbanes-Oxley can diminish organizational dysfunction, promote a solid infrastructure, and propel your organization to the platinum standard of operations and governance, giving your organization the competitive advantage in today's demanding nonprofit environment. |
crisis communication plan for nonprofit: Wiley Pathways Emergency Planning Ronald W. Perry, Michael K. Lindell, 2006-09-12 In order for a community to be truly prepared to respond to any type of emergency, it must develop effective emergency planning. Emergency Planning guides readers through the steps of developing these plans, offering a number of strategies that will help ensure success. It delves into the patterns of human disaster behavior, social psychology, and communication as well as the basics of generic protective actions, planning concepts, implementation, and action. |
crisis communication plan for nonprofit: Risk and Crisis Communication Robert Littlefield, Timothy L. Sellnow, 2015-11-05 Risk and Crisis Communication addresses how the interaction between organizations and their stakeholders manifests during a risk or crisis situation.Littlefield and Sellnow contend that when best practices are considered, there are certain tensions to which an organization responds. These tensions are similar to those experienced among individuals when managing their relationships. As such, Littlefield and Sellnow apply an interpersonal theory, known as relational dialectics (RDT), to risk and crisis communication and examine the outcome from the vantage point of the officials and the public. Previous research has focused on top-down, sender-oriented communication to evaluate the effectiveness of particular strategies used by spokespeople to repair public image or relay an apology. In contrast, Littlefield and Sellnow’s approach relies on culture-centeredness and suggests how cultural elements may have influenced the kinds of tensions each organization faced. Risk and Crisis Communication exemplifies the use of RDT through seven case studies, each focusing on one of the tensions, making it of interest to both scholars and organizational leaders. |
crisis communication plan for nonprofit: The Social Media Communication Matrix Kenneth D. Plowman, Beki Winchel, 2015-09-10 Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communications planning in the field of PR. The definition of social media used here is channels delivering web-based information created by people to improve communication. This work used the strategic communication plan based on Wilson and Ogden's (2014) work for basic structure and an operational definition of strategic communication developed by one of the authors. The steps in a typical strategic communication campaign that will be affected include goals, measurable objectives, the big idea, key publics, message design, strategies and tactics and evaluation or return on investment. This book covers the major social media platforms and addresses branding, crisis communications, entertainment and sports, citizen journalism, and analytics. The contribution to the body of knowledge should be highly significant, affecting the way PR professionals go about devising and conducting strategic communication campaigns in light of the effect of social media as well as how academics teach the process in their classrooms. |
crisis communication plan for nonprofit: Communication and Organizational Crisis Mathew W. Seeger, Timothy L. Sellnow, Robert R. Ulmer, 2003-12-30 Organizational crisis--varying from oil spills to Enron--is presented as a natural stage in organizational evolution, creating not only stress and threats but also opportunities for growth and development. The organization can be anything from a company to a federal bureaucracy or a society. Communication is viewed as the pivotal process in the creation and maintenance of organization, and its role is examined here at every stage, from incubation to avoidance, crisis management, and recovery. |
crisis communication plan for nonprofit: Environmental Communication. Second Edition Richard R. Jurin, Donny Roush, K. Jeffrey Danter, 2010-07-20 Environmental professionals can no longer simply publish research in technical journals. Informing the public is now a critical part of the job. Environmental Communication demonstrates, step by step, how it’s done, and is an essential guide for communicating complex information to groups not familiar with scientific material. It addresses the entire communications process, from message planning, audience analysis and media relations to public speaking - skills a good communicator must master for effective public dialogue. Environmental Communication provides all the knowledge and tools you need to reach your target audience in a persuasive and highly professional manner. This book will certainly help produce the skills for environmental communications sorely needed for industry, government and non-profit groups as well as an informed public. Sol P. Baltimore, Director, Environmental Communications and Adjunct faculty, Hazardous Waste management program, Department of Chemical Engineering, College of Engineering, Wayne State University, Detroit, Michigan. All environmental education professionals agree that the practice of good communications is essential for the success of any program. This book provides practical skills for this concern. Ju Chou, Associate Professor, Graduate Institute of Environmental Education National Taiwan Normal University Taipei, Taiwan |
crisis communication plan for nonprofit: Culture Spark Jason Richmond, 2019-04-29 5 Steps that Will Ignite Your Business Culture and Inspire Employees to Drive and Sustain Growth Great companies set themselves apart from competitors by recognizing the key to continual success is energizing and empowering their most important asset ...their people. In Culture Spark: 5 Steps to Ignite and Sustain Organizational Growth, business development expert, Jason Richmond, delivers proven insights that help you define, diagnose, plan, measure, and sustain an enterprising culture that breeds employee achievement and peak success. Through tips, templates, case studies, and action plans, he shows you step-by-step how to: Understand what culture really is and why a great one is essential today Recognize why fulfilled employees are your key to growth and customer satisfaction Develop a culture where purpose and profit are of equal value and importance Define and shape the culture you want and unleash the full power of your people And much more! In addition, Culture Spark shows you how to recapture the startup spirit that evolved your business from a raw idea into a living, breathing success story. Jason Richmond also reveals the secrets to building an organizational culture that exudes the same characteristics as people you trust, respect, and admire the most. Shatter 6 Lingering Myths About Business Culture As you read Culture Spark, you'll gain an in-depth understanding of what defines culture and its importance in organizations today. Along the way, Jason Richmond shatters limiting beliefs and myths to reveal hard truths, such as ... Developing culture ISN'T HR's job Perks and benefits DO NOT create great culture Hiring for culture IS incredibly important Great culture DOESN'T have to cost a fortune Culture is NOT a passing fad Culture is NOT created on its own By debunking myths and defining precisely what culture is, Jason Richmond helps you develop an extensive understanding of the vital impact organizational culture has on ... Recruiting Sales Growth development Succession planning ... ...and other aspects of your business! |
1. Global Risks 2023: Today’s Crisis - The World Economic Forum
Jan 11, 2023 · Most respondents to the 2022-2023 Global Risks Perception Survey (GRPS) chose “Energy supply crisis”; “Cost-of-living crisis”; “Rising inflation”; “Food supply crisis” and …
These are the biggest global risks we face in 2024 and beyond
Jan 10, 2024 · War and conflict, polarized politics, a continuing cost-of-living crisis and the ever-increasing impacts of a changing climate are destabilizing the global order. The key findings of …
Crisis de ausencia - Síntomas y causas - Mayo Clinic
Jan 21, 2025 · Las crisis de ausencia son más frecuentes en las mujeres. Familiares con convulsiones. Aproximadamente el 25 por ciento de los niños con crisis de ausencia tiene un …
Hypertensive crisis: What are the symptoms? - Mayo Clinic
Jun 19, 2024 · A hypertensive crisis is a sudden, severe increase in blood pressure. The blood pressure reading is 180/120 millimeters of mercury (mm Hg) or greater. A hypertensive crisis is a …
Globalization isn't finished – it can unlock new growth and beat the ...
Oct 15, 2024 · The era of growing globalization between 1960 and the beginnings of the Global Financial Crisis in 2006-2007 reflected a positive-sum belief that globalization – including open …
We’re in a ‘polycrisis’ - a historian explains what that means | World ...
Mar 7, 2023 · The financial crisis [for example] was about mortgage-backed securities. But this coming together at a single moment of things which, on the face of it, don't have anything to do …
Inpatient Psychiatric Units in Minnesota - Overview - Mayo Clinic
Nov 8, 2024 · The Adult Transitions Program is a hospital-based intensive outpatient program for individuals who have recently experienced or may be facing a mental health crisis. The overall …
Global Risks Report 2025 - The World Economic Forum
Jan 15, 2025 · A sense of increasingly fragmented societies is reflected by four of the top 10 risks expected to present a material crisis in 2025 being societal in nature: Societal polarization (6% of …
Convulsión tónico-clónica (gran mal) - Mayo Clinic
Feb 1, 2025 · Una convulsión tónico-clónica, antes conocida como convulsión gran mal, provoca una pérdida de conciencia y contracciones musculares violentas. Es el tipo de convulsión que la …
MCAD deficiency - Symptoms and causes - Mayo Clinic
Nov 28, 2023 · Prevention and prompt treatment are essential regardless of blood sugar level. If you have MCAD deficiency, a sudden episode, called a metabolic crisis, can be caused by …
1. Global Risks 2023: Today’s Crisis - The World Economic Forum
Jan 11, 2023 · Most respondents to the 2022-2023 Global Risks Perception Survey (GRPS) chose “Energy supply crisis”; “Cost-of-living crisis”; “Rising inflation”; “Food supply crisis” and …
These are the biggest global risks we face in 2024 and beyond
Jan 10, 2024 · War and conflict, polarized politics, a continuing cost-of-living crisis and the ever-increasing impacts of a changing climate are destabilizing the global order. The key findings of …
Crisis de ausencia - Síntomas y causas - Mayo Clinic
Jan 21, 2025 · Las crisis de ausencia son más frecuentes en las mujeres. Familiares con convulsiones. Aproximadamente el 25 por ciento de los niños con crisis de ausencia tiene un …
Hypertensive crisis: What are the symptoms? - Mayo Clinic
Jun 19, 2024 · A hypertensive crisis is a sudden, severe increase in blood pressure. The blood pressure reading is 180/120 millimeters of mercury (mm Hg) or greater. A hypertensive crisis is …
Globalization isn't finished – it can unlock new growth and beat …
Oct 15, 2024 · The era of growing globalization between 1960 and the beginnings of the Global Financial Crisis in 2006-2007 reflected a positive-sum belief that globalization – including open …
We’re in a ‘polycrisis’ - a historian explains what that means
Mar 7, 2023 · The financial crisis [for example] was about mortgage-backed securities. But this coming together at a single moment of things which, on the face of it, don't have anything to do …
Inpatient Psychiatric Units in Minnesota - Overview - Mayo Clinic
Nov 8, 2024 · The Adult Transitions Program is a hospital-based intensive outpatient program for individuals who have recently experienced or may be facing a mental health crisis. The overall …
Global Risks Report 2025 - The World Economic Forum
Jan 15, 2025 · A sense of increasingly fragmented societies is reflected by four of the top 10 risks expected to present a material crisis in 2025 being societal in nature: Societal polarization (6% …
Convulsión tónico-clónica (gran mal) - Mayo Clinic
Feb 1, 2025 · Una convulsión tónico-clónica, antes conocida como convulsión gran mal, provoca una pérdida de conciencia y contracciones musculares violentas. Es el tipo de convulsión que …
MCAD deficiency - Symptoms and causes - Mayo Clinic
Nov 28, 2023 · Prevention and prompt treatment are essential regardless of blood sugar level. If you have MCAD deficiency, a sudden episode, called a metabolic crisis, can be caused by …