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| celebrities that have a positive influence on society: The Most Powerful You Kathy Caprino, 2020-07-28 Kathy Caprino guides women to take the reins in their careers by identifying and overcoming the seven most damaging power gaps holding them back from the success they want and deserve. The business world has been forever changed by the important progress and contributions that women have made. Yet, with only 38% of manager roles and 22% of C-suite positions being held by women, women continue to struggle to achieve the reward, respect, and authority they have earned. In these pages, career, executive and leadership coach Kathy Caprino helps women conquer the seven destructive power gaps within the workforce, outline the key steps you can take to access greater positive power, and become the true author of your life. Through riveting real-life success stories of women overcoming these gaps, and proven strategies and solutions from more than 30 of the nation’s top experts in fields that are essential to women’s success, the exercises in The Most Powerful You will equip you with the strength to: See yourself more powerfully (Brave Sight) Speak more confidently (Brave Speak) Ask for and receive what you deserve (Brave Ask) Connect to your advantage with influential support (Brave Connection) Challenge and change negative behavior toward you (Brave Challenge) Be of service in more meaningful ways (Brave Service) Heal from past trauma and challenge (Brave Healing) Most importantly, The Most Powerful You will reconnect you to the thrilling dreams you once had for your life and empower you to take the necessary steps to reclaim that dream while making your positive impact in the world. |
| celebrities that have a positive influence on society: Think Lisa Bloom, 2011 Explains how women can break free from the dumbed-down culture of reality TV and celebrity obsession and instead learn to think for themselves and live an intellectual life. |
| celebrities that have a positive influence on society: Celebrity Society Robert van Krieken, 2012-06-14 On television, in magazines and books, on the internet and in films, celebrities of all sorts seem to monopolize our attention. Celebrity Society brings new dimensions to our understanding of celebrity, capturing the way in which the figure of ‘the celebrity’ is bound up with the emergence of modernity. It outlines how the ‘celebrification of society’ is not just the twentieth-century product of Hollywood and television, but a long-term historical process, beginning with the printing press, theatre and art. By looking beyond the accounts of celebrity ‘culture’, Robert van Krieken develops an analysis of ‘celebrity society’, with its own constantly changing social practices and structures, moral grammar, construction of self and identity, legal order and political economy organized around the distribution of visibility, attention and recognition. Drawing on the work of Norbert Elias, the book explains how contemporary celebrity society is the heir (or heiress) of court society, taking on but also democratizing many of the functions of the aristocracy. The book also develops the idea of celebrity as driven by the ‘economics of attention’, because attention has become a vital and increasingly valuable resource in the information age. This engaging new book will be a valuable resource for students and scholars in sociology, politics, history, celebrity studies, cultural studies, the sociology of media and cultural theory. |
| celebrities that have a positive influence on society: The Media's Influence on Society , 2021-07-15 Sometimes known as the Fourth Estate, the media plays a powerful role in today's society. It is held responsible for keeping the public informed and supporting a healthy democracy. However, some worry that the media presents the news in a way that is too sensationalized or biased, with its primary motives being ratings and profits rather than the good of the public. This volume examines differing viewpoints on what can reasonably be expected of the media. Readers will evaluate the effects of the internet on the media, and the various impacts that the media has on society, including political, cultural, and economic. |
| celebrities that have a positive influence on society: Philosophy of Fame and Celebrity Catherine M. Robb, Alfred Archer, Matthew Dennis, 2024-11-14 In an era of cancel culture, digital identities and thriving conversation surrounding parasocial relationships, we question today the nature of the celebrity, the scope of their power and influence, as well as the ethical issues these implicate. It is a wonder, then, that philosophy is a discipline that has, as of yet, contributed surprisingly little to this debate despite the growing philosophical literature on connected philosophical topics that serve as a starting point for the philosophical inquiry into the nature and value of fame and celebrity. For example, the literature on the philosophy of admiration, achievement, skills and talents, epistemic authority, virtue and moral psychology can all serve to analyse the important questions arise when considering what fame is, and the way that it influences the way we live. Offering the first introductory overview of the key philosophical issues involved in the nature and value of fame and celebrity, this edited collection provides a new perspective and voice to the conversation. Divided into four parts, its first focuses on conceptual differences between fame and celebrity, the experience of being famous, how celebrities interact with the public, and what motivates people to desire or pursue fame. The second part of the volume explores fame and virtue as well as the ways in which ethical issues intertwine with fame, concluding with an examination of the nature of fame in relation to contemporary online culture. As digital technologies expand, cultural commentators remark that we are all becoming celebrities, scrutinized by the public gaze whether we like it or not. This book therefore answers a pressing need, for if celebrity culture continues to expand and consume our social lives, the case for a philosophical reflection on the nature and value of this culture becomes even more necessary. |
| celebrities that have a positive influence on society: Democratic Elitism , 2010-01-11 Joseph Schumpeter's “competitive theory of democracy” – often labeled democratic elitism - has struck many as an apt and insightful description of how representative democracy works, even though convinced democrats detect an elitist thrust they find disturbing. But neither Schumpeter nor subsequent defenders of democratic elitism have paid enough attention to actual behaviors of leaders and elites. Attention has been riveted on how adequately democratic elitism captures the relationship between governors and governed in its insistence that competitive elections prevent the relationship from being one-way, that is, leaders and elites largely unaccountable to passive and submissive voters. Why and how leaders and elites create and sustain competitive elections, what happens if their competitions become excessively stage-managed or belligerent – how, in short, leaders and elites really act - are some of the issues this book addresses. Contributors are Heinrich Best, Jens Borchert, Michael Edinger, Fredrik Engelstad, Trygve Gulbrandsen, John Higley, Gabriella Ilonszki, András Körösényi, Mindaugas Kuklys, Gyorgy Lengyel, Anton Steen, and Jacek Wasilewski. |
| celebrities that have a positive influence on society: The Meaningful Brand Nigel Hollis, 2013-10-18 Why do consumers pay a premium price for a brand? Is it better quality, the look and feel, or is it the brand’s social standing? Author Nigel Hollis believes the answer to all those questions is yes. Yet the vast majority of brands today trade on past equity and transient buzz. And marketers focus on plan execution rather than creating meaningful differentiation rooted in the brand experience. This lack of meaning is creating a market full of commodities rather than products that instill loyalty. But loyalty (i.e., repeat business) is the key to long term success, and that requires focusing on meaningful differentiation: functional, emotional, or societal. Here, brand expert Nigel Hollis focuses on the four components of a meaningfully different brand: purpose, delivery, resonance, and difference.This unique model will be applied to two very different brand models: premium priced and value priced. The models will show readers how to amplify what their brand stands for across all the brand touch points including: findability, affordability, credibility, vitality, and extendibility. The book will include cases of global brands such as Dyson, Johnnie Walker, Geico, Volkswagen, and more. |
| celebrities that have a positive influence on society: The Psychology of Celebrity Gayle Stever, 2019 The author examines historical perspectives, and addresses the way in which the media has been and continues to be an outlet for celebrities, culminating in the role of social media and technology in our modern society. This is the ideal introduction to the psychology of celebrity for students and general readers. |
| celebrities that have a positive influence on society: Self-Esteem For Dummies S. Renee Smith, Vivian Harte, 2015-01-27 Boost your self-esteem and truly believe that you are perfectly awesome Looking to get your hands on some more self-esteem? You're not alone. Thankfully, Self-Esteem For Dummies presents clear, innovative, and compassionate methods that help you identify the causes of low self-esteem—as well the lowdown on the consequences. Packed with trusted, hands-on advice to help you improve your overall self-worth, Self-Esteem For Dummies arms you with the proven tools and techniques for learning how to think and behave with more self-assurance at work, in social situations, and even in relationships. Self-esteem is shaped by your thoughts, relationships, and experiences. When you were growing up, your successes, failures, and how you were treated by your family, teachers, coaches, religious authorities, and peers determined how you feel about yourself. But you can shift your thinking and reclaim your self-worth with the help of Self-Esteem For Dummies. Helps you understand the ranges of self-esteem and the benefits of promoting self-esteem Arms you with the tools to learn how to think and behave with more self-assurance Covers the importance of mental wellbeing, assertiveness, resilience, and more Shows you how to improve your self-image, increase personal power, and feel better about yourself If you're looking to boost your sense of self-worth, Self-Esteem For Dummies sets you on the path to a more confident, awesome you. |
| celebrities that have a positive influence on society: Understanding the Self Prof. Annsi Sojan Joseph, 2023-04-29 Prof. Annsi Sojan Joseph has co-authored two other Books on “Life Values” for Senior Secondary Students. This Book is an output of sheer personal experience as a long term Teacher / Educator and also, personally shared interactions with other Senior Teachers. The Author now focuses on ‘SELF’ in every minute aspect as it opens a pathway for Teachers, Trainee Teachers and Counsellors to explore, realise and understand the young ones. This book will be an asset for the young dynamic minds to imbibe the values of SELF and to be intact in their journey towards a life career and competitions, through Peace and mindfulness. |
| celebrities that have a positive influence on society: Celebrity Capital Barrie Gunter, 2014-09-25 Celebrities attract the attention of commercial interests and other public figures. They receive payments from sponsors to endorse brands. They are sought out to appear with politicians during election campaigns. They are used to promote health messages. In other words, celebrities are often perceived to possess qualities that give them special value or what we will refer to here as 'celebrity capital'. This means that celebrities are regarded as being able to add premium value to specific objects, events, and issues and hence render these items more valuable or effective. Employing an interesting and new approach to the growing scholarly interest in celebrity culture, Barrie Gunter uses the idea of value as expressed through the term 'capital'. Capital usually refers to the monetary worth of something. Celebrity capital however can be measured in economic terms but also in social, political and psychological terms. Research from around the world has been collated to provide an evidence-based analysis of the value of celebrity in the 21st century and how it can be systematically assessed. Including further reading for students, key points and end of chapter discussion questions, Gunter creates the first methodology to assess the value of fame. |
| celebrities that have a positive influence on society: Celebrity Worshippers Lynn Ellis McCutcheon, John Maltby, James Houran, Diane Ashe, 2004-07 Celebrities are treated like modern religious icons within our media - and entertainment-saturated society. Why? This unprecedented book examines the historical, psychological, and sociological roots of our culture's fascination with famous personalities. The authors are a team of interdisciplinary researchers who have launched the only systematic study of the worldwide phenomenon known as celebrity worship. They have spent the last four years trying to learn more about how and why some people become celebrity worshippers. Their work has been published in some of the most prestigious psychology journals. Now they have summarized and integrated their findings with classic works on the topic. Written to be accessible to professionals, students, and the general public, this text provides a thoughtful and provocative analysis of why society feeds upon and reinforces the fantasy of celebrities and what variables may turn a healthy respect for celebrities into an unhealthy preoccupation. |
| celebrities that have a positive influence on society: Advances in Design and Digital Communication II Nuno Martins, Daniel Brandão, 2021-10-21 This book reports on research findings and practical lessons featuring advances in the areas of digital and interaction design, graphic design and branding, design education, society and communication in design practice, and related ones. Gathering the proceedings of the 5th International Conference on Digital Design and Communication, Digicom 2021, held on November 4–6, 2021, in Barcelos, Portugal, and continuing the tradition of the previous book, it describes new design strategies and solutions to foster digital communication within and between the society, institutions and brands. By highlighting innovative ideas and reporting on multidisciplinary projects, it offers a source of inspiration for designers of all kinds, including graphic and web designers, UI, UX and social media designers, and to researchers, advertisers, artists, and brand and corporate communication managers alike. |
| celebrities that have a positive influence on society: Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports Management Association, Information Resources, 2020-11-27 From issues of racism to the severity of concussions to celebrity endorsements, the sports industry continues to significantly impact society. With the rise of eSports and its projection as the next billion dollar industry, it is vital that a multifaceted approach to sports research be undertaken. On one side, businesses are continually offering new methods for marketing and branding and finding the best ways to enhance consumer engagement and the consumer experience. On the other side, there has been progress and new findings in the physical fitness and training of the athletes themselves along with discussions on their psychology and wellbeing. This two-tiered approach to analyzing sports and eSports from a practical business perspective, along with a lens placed on the athletes themselves, provides a comprehensive view of the current advancements, technologies, and strategies within various aspects of the sports and esports industry. Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports covers the latest findings on all factors of sports: the branding and marketing of sports and eSports, studies on athletes and consumers, a dive into the ethics of sports, and the introduction of eSports to the industry. This wide coverage of all fields of research recently conducted leads this book to be a well-rounded view of how sports are functioning in modern times. Highlighted topics include branding tactics, consumer engagement, eSports history and technologies, ethics and law, and psychological studies of athlete wellness. This book is ideal for sports managers, athletes, trainers, marketers, brand managers, advertisers, practitioners, stakeholders, researchers, academicians, and students interested working in the fields of sports medicine, law, physical education, assistive technologies, marketing, consumer behavior, and psychology. |
| celebrities that have a positive influence on society: Star Power Lauren Wright, 2019-07-04 Are celebrity politics the spice of American public life or a pox on policy progress? This book identifies and measures the attributes of celebrities that make them well-equipped to win campaigns and yet poorly prepared to govern effectively. The framers of the U.S. Constitution worried about the propensity of an undereducated public to elect unqualified entertainers rather than fit characters to government positions. Celebrities have come to play an increasingly central role in the American political process as fundraisers, surrogates, and as candidates themselves, yet remain a sorely understudied topic in political science. Through a multimethod approach that includes qualitative analysis, novel public opinion surveys, and survey experiments, this book assesses whether Americans are more likely to vote for celebrities than well-known traditional politicians and the implications of these preferences for democracy in the U.S. Perfect for students, scholars, and interested citizens, Star Power looks at the contemporary American political landscape through new lenses of research as well as popular appeal. |
| celebrities that have a positive influence on society: Cult of Celebrity Cooper Lawrence, 2009-01-20 |
| celebrities that have a positive influence on society: HowExpert Guide to Celebrity Sightings HowExpert, 2024-09-02 Are you ready to turn your passion for celebrity spotting into unforgettable experiences? Whether you’re a casual fan or a dedicated enthusiast, HowExpert Guide to Celebrity Sightings: The Ultimate Handbook for Celebrity Spotting, Memorable Encounters, and Navigating Fame with Confidence and Respect is your definitive guide. Packed with insider tips, advanced techniques, and practical tools, this guide empowers you to navigate the world of celebrity sightings with confidence and respect. - Introduction: Discover how this guide will transform your celebrity encounters with strategic tips and a respect-based approach. - Chapter 1: The Celebrity Phenomenon - Explore the psychology behind celebrity fascination, different types of celebrities, and how fame shapes culture. - Chapter 2: Advanced Research Techniques - Learn expert methods for tracking celebrities in real-time using social media, event calendars, and mapping hotspots. - Chapter 3: Prime Locations for Celebrity Spotting - Identify top cities and hidden gems where you’re most likely to encounter celebrities, and maximize success at public events. - Chapter 4: Mastering the Art of Celebrity Spotting - Learn to spot celebrities discreetly by recognizing patterns, gaining access to exclusive locations, and staying under the radar. - Chapter 5: Confident and Respectful Approaches - Approach celebrities with confidence while maintaining ethical interactions, and handle rejection gracefully. - Chapter 6: Essential Tools for Success - Equip yourself with the best apps, gear, and advanced tips for capturing the perfect celebrity moment. - Chapter 7: Navigating Safety and Legal Boundaries - Stay within legal limits, manage crowd safety, and know when to step back to keep your spotting ethical. - Chapter 8: Insider Stories and Strategic Insights - Get inspired by success stories, close encounters, and expert advice from seasoned spotters. - Chapter 9: Building a Celebrity Spotting Network - Connect with fellow enthusiasts, share tips, and organize group events for greater success. - Chapter 10: Turning Your Hobby into Influence - Transform your passion into a platform through blogging, vlogging, and monetizing your celebrity encounters. - Chapter 11: Celebrity Spotting in the Digital Age - Explore the role of AI, social media algorithms, and virtual reality in celebrity tracking, and the future of AI in public relations. - Chapter 12: Advanced Interaction Strategies - Master the art of reading a celebrity's mood, building rapport, and getting the perfect photo respectfully. - Chapter 13: Understanding and Leveraging Celebrity PR - Gain insider knowledge on how celebrity PR works, using publicists to your advantage, and navigating endorsements. - Chapter 14: The Social Dynamics of Celebrity Sightings - Understand celebrity body language, group dynamics at events, and unspoken etiquette rules. - Chapter 15: The Psychology of Celebrity and Fan Interactions - Explore the mindset of celebrities, fan psychology, and power dynamics in celebrity-fan relationships. - Conclusion: Reflect on your journey, embrace personal growth through celebrity sightings, and explore future trends in celebrity spotting. - Appendices: Access practical tools, including planners, checklists, legal resources, and a glossary to support your adventures. With HowExpert Guide to Celebrity Sightings, you'll gain the confidence, knowledge, and skills to make every celebrity encounter memorable. Whether you're a beginner or sharpening your expertise, this guide empowers you to approach celebrity sightings with enthusiasm, respect, and a keen eye for detail. Start your star-studded adventure today and master the art of celebrity sightings! HowExpert publishes how to guides on all topics from A to Z. |
| celebrities that have a positive influence on society: Research Methods in Luxury Management Michael J. G. Parnwell, Kelly Meng, 2023-07-13 This is one of the first textbooks to explore the research process within the specific context of luxury brand management. It adopts a case-rich approach, informed by original research, to guide the reader through the various stages of the research process from conception to completion and application. Beginning with a summary of past and present research in the field of luxury, the book then outlines the fundamental principles of research, paying particular attention to representativeness and contextualisation, before guiding readers through the intricacies of research design. Further topics include the nature of data in the field of luxury, the research challenges facing luxury practitioners, quantitative and qualitative research methods for luxury brand management specialists, analytical techniques, and guidance for presenting and applying research findings within the luxury environment. Real-world examples and case studies are provided in each chapter, and the book rounds off with some review challenges and problem-solving exercises to facilitate self-learning. Research Methods in Luxury Management is essential reading for postgraduate and advanced undergraduate courses in luxury brand management, luxury marketing and luxury strategy. It will also be a useful tool for practitioners and problem-solvers within and beyond the luxury industry. |
| celebrities that have a positive influence on society: Global Observations of the Influence of Culture on Consumer Buying Behavior Sarma, Sarmistha, 2017-07-13 Positive consumerism is the backbone to a strong economy. Examining the relationship between culture and marketing can provide companies with the data they need to expand their reach and increase their profits. Global Observations of the Influence of Culture on Consumer Buying Behavior is an in-depth, scholarly resource that discusses how marketing practices can be influenced by cultural preferences. Featuring an array of relevant topics including societal environments, cultural stereotyping, brand loyalty, and marketing semiotics, this publication is ideal for CEOs, business managers, professionals, and researchers that are interested in studying alternative factors that impact the marketing field. |
| celebrities that have a positive influence on society: Proceedings of the 2024 3rd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2024) Anandakumar Haldorai, 2024 |
| celebrities that have a positive influence on society: Leveraged Marketing Communications Sukki Yoon, Yung Kyun Choi, Charles R. Taylor, 2021-05-30 This comprehensive book features recent works on leveraged marketing communications (LMC)—an intentional pairing of a brand to benefit from the associations the target audience has with the object. LMC conceptually binds a wide range of marketing communication strategies previously studied in isolation: celebrity endorsements, sponsorship, product placements, cause-related marketing, and cobranding. LMC strategies assume that an entity (e.g., Michael Jordan) can be paired with a brand (e.g., Nike) to evoke associations that ultimately enhance brand awareness and evaluations. The collection of chapters in this book examines the association between brands and entities, ideas, and contexts and combines theory and practice to offer new perspectives to help academics, practitioners, and policymakers better understand and apply LMC research. The chapters collectively provide a theoretical framework for building brand equity via linking brands to people, places, and things; examine how marketers can best leverage brand alliances; explore ways to maximize the effectiveness of sponsorship, product placement, corporate social responsibility (CSR), and cause-related marketing; and summarize our knowledge of the various forms of LMC. The chapters in this book were originally published in the International Journal of Advertising. |
| celebrities that have a positive influence on society: The Divinity School Address Ralph Waldo Emerson, 1903 |
| celebrities that have a positive influence on society: Proceedings of the 2022 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022) Yushi Jiang, Yuriy Shvets, Hrushikesh Mallick, 2023-05-11 This is an open access book. With the support of universities and the research of AEIC Academic Exchange Center, The 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022) will be held in Dali from June 24th to 26th. Compared with previous conferences, it will discuss more in-depth economic independent innovation, open cooperation and innovative business culture under the background of the new development stage, new situation and new journey era. There will be a broad exchange environment. Well-known experts, scholars or entrepreneurs in the field will be invited to make keynote reports. Contributing authors are also very welcome to actively participate in the conference and build an academic exchange ceremony. |
| celebrities that have a positive influence on society: Proceedings of the 4th International Conference on Research in Management and Technovation Thi Hong Nga Nguyen, |
| celebrities that have a positive influence on society: Outrageous Invasions Robin D. Barnes, 2010-03-24 In Outrageous Invasions: Celebrities' Private Lives, Media, and the Law, Professor Robin D. Barnes examines the role and nature of privacy in Western democracies. Celebrities are routinely subjected to stalking, harassment, invasion of privacy, and defamation. These occurrences are often violations of their constitutional rights. Professor Barnes addresses growing concerns about the widespread immunity from liability enjoyed by United States tabloid publishers. Outrageous Invasions chronicles these experiences and the legal battles waged by celebrities in both the United States and European Union against a press corps that continuously invades their private lives. Professor Barnes analyzes doctrinal developments in cases from the United States Supreme Court and the High Courts of Europe. These cases demonstrate that American celebrities are entitled to, but not receiving, the same protections as their European counterparts. In Outrageous Invasions, Professor Barnes explains the value of the rights of the individual to democratic nations. She notes the importance of insuring appropriate protection for freedom of expression and associational freedom through meaningful regulation in the instances when speech rights collide with equally important values such as privacy and equality. |
| celebrities that have a positive influence on society: Beyond Binaries John C. Lamothe, Rachel Friedman, Mike Perez, 2021-02-04 A 2022 Choice Reviews Outstanding Academic Title This books examines representations and experiences of trans and nonbinary identities in a variety of contemporary cultural contexts including media, religion, sports, race, film, performance, and literature. Mixing auto-ethnographies and supportive scholarship, the contributors to this volume deliver a global perspective on the accomplishment that have been made alongside the challenges that members of the LGTBQIA+ community continue to face. |
| celebrities that have a positive influence on society: Celebrity in the 21st Century Larry Z. Leslie, 2011-01-12 This book offers a critical look at celebrity and celebrities throughout history, emphasizing the development of celebrity as a concept, its relevance to individuals, and the role of the public and celebrities in popular culture. Tabloid magazines, television shows, and Internet sites inundate us with daily updates about movie stars, musicians, athletes, and even those who have achieved celebrity status simply for being rich and extravagant. Disturbingly, it appears that the harder our celebrities fall, the more fascinating they are to us. As popular culture becomes more influential, it is important to understand both the positive and negative aspects of celebrity. This volume traces the development of the concept of celebrity, discusses some of the problems facing both celebrities and their followers, and points to future trends and developments in our cultural understanding of celebrity. The author's treatment is unflinchingly honest, revealing the importance of the public's role in celebrities' lives and establishing firm criteria for determining who is a celebrity—and who is not. |
| celebrities that have a positive influence on society: Advertising and Violence Nora J. Rifon, Marla B Royne, Les Carlson, 2014-12-18 Advertising and Violence identifies and analyzes the important issues related to violence in advertising and its overall effects on society. The book is based on a widely cited special issue of the Journal of Advertising and includes eight new chapters that expand the book's coverage. The objective of the book is to compile a compendium of current thinking, perspectives, theoretical viewpoints, and research relevant to the violence and advertising interface. The chapter authors, all notable experts in the field, take a multidisciplinary approach that incorporates perspectives from disciplines other than marketing in order to provide a broad-based view of how advertising and violence coalesce and the policy implications of this juxtaposition. |
| celebrities that have a positive influence on society: (Extra)Ordinary? Jade Alexander, Katarzyna Bronk, 2018-05-15 Questioning what “makes” a celebrity and how celebrity is controlled, dispersed and received are aspects branching out of (Extra)Ordinary’s debate over celebrities as ordinary/extraordinary. Jade Alexander and Katarzyna Bronk, together with the authors whose chapters make up this inter-disciplinary discussion, not only utilise the existing research on celebrity and fandom, but they also go beyond the often-quoted theorists to engage in multidirectional analyses of what it means to be a celebrity, and what influence they have on the consuming public. The present book provides an avenue for exploring not just what celebrity is as a discursive construction, but also how this involves a complex interplay between celebrities, the media and the audience. |
| celebrities that have a positive influence on society: The Routledge Handbook of Health Communication Teresa L. Thompson, Nancy Grant Harrington, 2021-09-30 A seminal text in the field, this new edition of The Routledge Handbook of Health Communication provides students and scholars with a comprehensive survey of the subject’s key research foundations and trends, authored by the discipline’s leading scholars. The third edition has been completely updated and reorganized to guide both new researchers and experienced scholars through the most critical and contemporary topics in health communication today. There are eight major sections covering a range of issues, including interpersonal and family health communication; patient-provider communication; healthcare provider and organizational health communication; mediated health communication; campaigns, interventions, and technology applications; and broad issues such as health literacy, health equity, and intercultural communication. Attention also is devoted to foundational issues in health communication, such as theory and method; multidisciplinary, interdisciplinary, and transdisciplinary communication research; research translation, implementation, and dissemination; and narrative health communication. There is new attention to policy and NGOs, the environment, public health crises, global health, mental health and mental illness, and marginalized populations such as Black, Latinx (a/o), Native/First People, and LGBTQ+ individuals, as well as the multiple challenges health communication researchers face in conducting research. The handbook will continue to serve as an invaluable resource for students, researchers, scholars, policymakers, and healthcare professionals doing work in health communication. |
| celebrities that have a positive influence on society: Advances in Business, Management and Entrepreneurship Ratih Hurriyati, Benny Tjahjono, Ikuro Yamamoto, Agus Rahayu, Ade Gafar Abdullah, Ari Arifin Danuwijaya, 2020-01-06 The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is Creating Innovative and Sustainable Value-added Businesses in the Disruption Era. The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business. |
| celebrities that have a positive influence on society: Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022) Faruk Balli, Au Yong Hui Nee, Sikandar Ali Qalati, 2022-12-28 This is an open access book. As a leading role in the global megatrend of scientific innovation, China has been creating a more and more open environment for scientific innovation, increasing the depth and breadth of academic cooperation, and building a community of innovation that benefits all. Such endeavors are making new contributions to the globalization and creating a community of shared future. To adapt to this changing world and China's fast development in the new era, The 2022 International Conference on Economics, Smart Finance and Contemporary Trade to be held in July 2022. This conference takes bringing together global wisdom in scientific innovation to promote high-quality development as the theme and focuses on cutting-edge research fields including Economics, Smart Finance and Contemporary Trade. This conference aims to boost development of the Greater Bay Area, expand channels of international academic exchange in science and technology, build a sharing platform of academic resources, promote scientific innovation on the global scale, strengthen academic cooperation between China and the outside world, enhance development of new energy and materials and IT, AI, and biomedicine industries. It also aims to encourage exchange of information on frontiers of research in different areas, connect the most advanced academic resources in China and the world, turn research results into industrial solutions, and bring together talents, technologies and capital to boost development. |
| celebrities that have a positive influence on society: The Performance of Celebrity: Creating, Maintaining and Controlling Fame Amber Anna Colvin, 2019-01-04 This volume addresses the study of celebrity across a variety of academic disciplines and time periods, with an emphasis on the ways fame is understood and controlled in the celebrity-audience relationship. |
| celebrities that have a positive influence on society: Celebrity Scandals and Their Impact on Brand Image Raphael Städtler, 2011-04 Master's Thesis from the year 2010 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, The University of Surrey, course: International Business Management - Communications - Public Relations, Advertising, Marketing, language: English, abstract: Celebrity endorsements can be seen as a powerful and effective advertisement tool to cut through today's thick media clutter, grab the attention of consumers by underpinning a brand's image. The use of celebrities as a spokesperson for products and brands has been steadily increasing over the past decades. Celebrity Endorsements are perceived as a ubiquitous feature of modern marketing. Especially young consumers, who are considered to be brand conscious as well as regarded to idolise their favourite celebrities are a prime target of celebrity endorsements. Despite the many benefits celebrity endorsements entail, companies must also be aware of the potential drawbacks it brings along. Particularly celebrity endorser scandals are perceived to have an impact on a brand's image. Owing to the steady growth of celebrity endorsements as an effective advertisement tool to boost a brand's image, and to the fact that young consumers will remain the prime target of celebrity endorsements, this dissertation aims at investigating the impact of celebrity scandals on the brand image perception of young consumers. Based on a critical literature review, the author develops a conceptual and theoretical framework, in which this dissertation is set. An empirical study by means of an online survey distributed among 222 participants was conducted. Findings demonstrate that the brand image is hardly affected due to celebrity endorser scandals. However, the findings also reveal that felonies such as murder may lead to instant termination of consumption of a brand. The results of this research study provide some novel and useful insights into celebrity scandals and their impact on brands image, which can be used a |
| celebrities that have a positive influence on society: Media, Mobilization, and Human Rights Tristan Anne Borer, 2012-11-08 What impact do mass media portrayals of atrocities have on activism? Why do these news stories sometimes mobilize people, while at other times they are met with indifference? Do different forms of media have greater or lesser impacts on mobilization? These are just some of the questions addressed in Media, Mobilization, and Human Rights, which investigates the assumption that exposure to human rights violations in countries far away causes people to respond with activism. Turning a critical eye on existing scholarship, which argues either that viewing and reading about violence can serve as a force for good (through increased activism) or as a source of evil (by objectifying and exploiting the victims of violence), the authors argue that reality is far more complex, and that there is nothing inherently positive or negative about exposure to the suffering of others. In exploring this, the book offers an array of case studies: from human rights reporting in Mexican newspapers to the impact of media imagery on humanitarian intervention in Somalia; from the influence of celebrity activism to the growing role of social media. By examining a variety of media forms, from television and radio to social networking, the interdisciplinary set of authors present radical new ways of thinking about the intersection of media portrayals of human suffering and activist responses to them. |
| celebrities that have a positive influence on society: SOCIOLOGICAL AND CULTURAL ASPECTS OF MEDIA AND COMMUNICATIONS Anant Chauhan Vishwendra, 2022-01-16 Mass media play a significant role in shaping public perceptions on a variety of important issues, both through the information that is dispensed through them and through the interpretations they place upon this information. They also play a large role in shaping modern culture, by selecting and portraying a particular set of beliefs, values, and traditions (an entire way of life), as reality. That is, by portraying a certain interpretation of reality, they shape reality to be more in line with that interpretation. Mass communication is “the process by which a person, group of people or large organization creates a message and transmits it through some type of medium to a large, anonymous, heterogeneous audience.” Mass communication is regularly associated with media influence or media effects, and media studies. Mass communication is a branch of social science that falls under the larger umbrella of communication studies or communication. With the rise of mass society and the rapid growth of the mass media starting in the nineteenth century, the public, media critics, and scholars have raised questions about the effects various media might have on society and individuals. These effects were viewed initially as being strong, direct, and relatively uniform on the population as a whole. More recently, research has expanded to move beyond looking just at the effects that media and media content have on individuals and society to examinations of how living in a world with all-pervasive media changes the nature of our interactions and culture. It is hoped that the book will serve the purpose of students and scholars of the subject and can be useful to them in allied fields. |
| celebrities that have a positive influence on society: Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers Raphael Städtler, 2011-04-19 Master's Thesis from the year 2010 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, The University of Surrey, course: International Business Management - Communications - Public Relations, Advertising, Marketing, language: English, abstract: Celebrity endorsements can be seen as a powerful and effective advertisement tool to cut through today’s thick media clutter, grab the attention of consumers by underpinning a brand’s image. The use of celebrities as a spokesperson for products and brands has been steadily increasing over the past decades. Celebrity Endorsements are perceived as a ubiquitous feature of modern marketing. Especially young consumers, who are considered to be brand conscious as well as regarded to idolise their favourite celebrities are a prime target of celebrity endorsements. Despite the many benefits celebrity endorsements entail, companies must also be aware of the potential drawbacks it brings along. Particularly celebrity endorser scandals are perceived to have an impact on a brand’s image. Owing to the steady growth of celebrity endorsements as an effective advertisement tool to boost a brand’s image, and to the fact that young consumers will remain the prime target of celebrity endorsements, this dissertation aims at investigating the impact of celebrity scandals on the brand image perception of young consumers. Based on a critical literature review, the author develops a conceptual and theoretical framework, in which this dissertation is set. An empirical study by means of an online survey distributed among 222 participants was conducted. Findings demonstrate that the brand image is hardly affected due to celebrity endorser scandals. However, the findings also reveal that felonies such as murder may lead to instant termination of consumption of a brand. The results of this research study provide some novel and useful insights into celebrity scandals and their impact on brands image, which can be used as guidelines for practitioners and as a starting point for further research. |
| celebrities that have a positive influence on society: Developing Successful Global Strategies for Marketing Luxury Brands Mosca, Fabrizio, Casalegno, Cecilia, Gallo, Rosalia, 2021-03-26 In recent times, the advent of new technologies, the concerns about sustainability, and the new tastes of the youngest generations of luxury consumers have affected the traditional dynamics of the luxury goods markets. These emerging issues have caused significant changes in the marketing of luxury goods. Sustainable development is not a new practice in the luxury market but is of increasing importance. The real challenge is for luxury companies to overcome the residual corporate social responsibility perspective to embrace a real integration of environmental, ethical, and social concerns into the corporate strategy. Integrated output and sustainable processes, the introduction of non-financial reporting as operational practice, and a new orientation to circular economy practices are emerging issues that still today request for a deeper exploration both on the academic and managerial point of view. Digitalization is another relevant issue that is reshaping the business model of luxury companies. Big data, blockchain, omnichannel experience, and digital customer experience represent the main digital challenges that luxury brand companies are facing nowadays. Luxury brands must keep up with these digital demands and sustainability concerns to maintain their position in the global market. Developing Successful Global Strategies for Marketing Luxury Brands upgrades the most relevant theoretical frameworks and empirical research about the marketing of luxury goods. This book is focused on contemporary issues affecting luxury industries such as digital transformation (blockchain, big data, analytics, innovation processes), sustainable development, changes in luxury consumers’ behavior, integration between physical and online channels, and the development of social media marketing strategies. Chapters will cover areas of marketing, management, buyer behavior, and international business, creating a multidisciplinary approach for this book. This book is ideal for scholars, local government agencies and public bodies, managers, luxury business owners, along with practitioners, stakeholders, researchers, academicians, and students who are interested in emerging issues affecting the luxury market, such as sustainability and digital transformation. |
| celebrities that have a positive influence on society: Listful Thinking Paula Rizzo, 2015-01-13 What do Madonna, Martha Stewart, John Lennon, Ellen DeGeneres, Ben Franklin, Ronald Reagan, Leonardo da Vinci, Thomas Edison, and Johnny Cash have in common? Each is (or was) a list maker. These successful people, along with CEOs and successful entrepreneurs, all use lists to keep track of their ideas, thoughts, and tasks. Finding enough hours in the day to get everything accomplished and allow for some downtime can be a struggle. It's no wonder so many of us are stressed, overextended, and exhausted. More than half of all American employees feel overwhelmed, according to a study by the nonprofit Family and Work Institute. For the 54 percent of us who feel like we’re chasing our own tails, Listful Thinking is here to prove that it doesn't have to be that way. You can still find time to relax, read a good book, and do the things you love. Listful Thinking is the book that will give readers their lives back with indispensible tips on saving time, getting organized, improving productivity, saving money, and reducing stress. |
| celebrities that have a positive influence on society: Highway Safety in Black/African-American Communities , 2004 |
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