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| charleston search engine optimization: The PressureWashingBusiness. com Guide to Running Your Own Pressure Washing Business PressureWashingBusiness.com, 2008 |
| charleston search engine optimization: Analytics in Smart Tourism Design Zheng Xiang, Daniel R. Fesenmaier, 2016-10-12 This book presents cutting edge research on the development of analytics in travel and tourism. It introduces new conceptual frameworks and measurement tools, as well as applications and case studies for destination marketing and management. It is divided into five parts: Part one on travel demand analytics focuses on conceptualizing and implementing travel demand modeling using big data. It illustrates new ways to identify, generate and utilize large quantities of data in tourism demand forecasting and modeling. Part two focuses on analytics in travel and everyday life, presenting recent developments in wearable computers and physiological measurement devices, and the implications for our understanding of on-the-go travelers and tourism design. Part three embraces tourism geoanalytics, correlating social media and geo-based data with tourism statistics. Part four discusses web-based and social media analytics and presents the latest developments in utilizing user-generated content on the Internet to understand a number of managerial problems. The final part is a collection of case studies using web-based and social media analytics, with examples from the Sochi Olympics on Twitter, leveraging online reviews in the hotel industry, and evaluating destination communications and market intelligence with online hotel reviews. The chapters in this section collectively describe a range of different approaches to understanding market dynamics in tourism and hospitality. |
| charleston search engine optimization: Focused Access to XML Documents Initiative for the Evaluation of XML Retrieval (Project). International Workshop, Norbert Fuhr, 2008-08-28 This book constitutes the thoroughly refereed post-conference proceedings of the 6th International Workshop of the Initiative for the Evaluation of XML Retrieval, INEX 2007, held at Dagstuhl Castle, Germany, in December 2007. The 37 revised full papers presented were carefully reviewed and selected for presentation at the workshop from 50 initial submissions. The papers are organized in an ad hoc track and 6 topical sections on book search, XML-mining, entity ranking, interactive, link-the-wiki, and multimedia. |
| charleston search engine optimization: Google's PageRank and Beyond Amy N. Langville, Carl D. Meyer, 2011-07-01 Why doesn't your home page appear on the first page of search results, even when you query your own name? How do other web pages always appear at the top? What creates these powerful rankings? And how? The first book ever about the science of web page rankings, Google's PageRank and Beyond supplies the answers to these and other questions and more. The book serves two very different audiences: the curious science reader and the technical computational reader. The chapters build in mathematical sophistication, so that the first five are accessible to the general academic reader. While other chapters are much more mathematical in nature, each one contains something for both audiences. For example, the authors include entertaining asides such as how search engines make money and how the Great Firewall of China influences research. The book includes an extensive background chapter designed to help readers learn more about the mathematics of search engines, and it contains several MATLAB codes and links to sample web data sets. The philosophy throughout is to encourage readers to experiment with the ideas and algorithms in the text. Any business seriously interested in improving its rankings in the major search engines can benefit from the clear examples, sample code, and list of resources provided. Many illustrative examples and entertaining asides MATLAB code Accessible and informal style Complete and self-contained section for mathematics review |
| charleston search engine optimization: The Routledge Handbook of Tourism Marketing Scott McCabe, 2014-01-03 Tourism has often been described as being about ‘selling dreams’, tourist experiences being conceptualized as purely a marketing confection, a socially constructed need. However, the reality is that travel for leisure, business, meetings, sports or visiting loved ones has grown to be a very real sector of the global economy, requiring sophisticated business and marketing practices. The Routledge Handbook of Tourism Marketing explores and critically evaluates the current debates and controversies inherent to the theoretical, methodological and practical processes of marketing within this complex and multi-sector industry. It brings together leading specialists from range of disciplinary backgrounds and geographical regions to provide reflection and empirical research on this complex relationship. The Handbook is divided in to nine inter-related sections: Part 1 deals with shifts in the context of marketing practice and our understanding of what constitutes value for tourists; Part 2 explores macromarketing and tourism; Part 3 deals with strategic issues; Part 4 addresses recent advances in research; Part 5 focuses on developments in tourist consumer behaviour; Part 6 looks at micromarketing; Part 7 moves on to destination marketing and branding issues; Part 8 looks at the influence of technological change on tourism marketing; and Part 9 explores future directions. This timely book offers the reader a comprehensive synthesis of this sub-discipline, conveying the latest thinking and research. It will provide an invaluable resource for all those with an interest in tourism and marketing, encouraging dialogue across disciplinary boundaries and areas of study. This is essential reading for Tourism students, researchers and academics as well as those of Marketing, Business, Events Management and Hospitality Management. |
| charleston search engine optimization: The Secrets to Successfully Marketing Your Book Susan Page, 2012-06 Are you excited that you finished your manuscript? Are you ready to publish your book? Are you ready to watch your book fly off the book shelves? Think Again! Without an effort to market your book, no one will know it exists, and the ugly truth is that marketing is your job - not your publisher's job. Once you finish your book, the work just begins. Whether a traditional publishing house publishes your book or you publish your own book, all authors are equal once a book is in the marketplace...unless of course, you are the President of the United States. If you think marketing sounds difficult, like a job for a publicist, think again. In The Secrets to Successfully Marketing Your Book, you will learn how to use social media and traditional methods to reach potential buyers. As a published author with the American Management Association, Susan Page learned the hard way how to build awareness for her product. Two years after her first book was published, it continues to sell well. Along with an engaging and user friendly approach to marketing, The Secrets to Successfully Marketing Your Book presents a plan that outlines the monthly tasks you have to accomplish starting six months prior to publication and continuing until after publication. You could buy a book on social networking, another book on building a web site, and another book on developing a marketing plan, but The Secrets to Successfully Marketing Your Book blends all these topics together in one organized marketing plan. Susan Page outlines what you have to do to keep your book selling. And she writes it in the same pragmatic approach as she took with The Power of Business Process Improvement. She goes right to the information authors want and shares the secrets by explaining the how and not just the what you have to do. So, save your money on a publicist. You have the power to market your book. Your success depends on you. |
| charleston search engine optimization: Who’s Raising the Kids? Susan Linn, 2022-09-13 From a world-renowned expert on creative play and the impact of commercial marketing on children, a timely investigation into how big tech is hijacking childhood—and what we can do about it “Engrossing and insightful . . . rich with details that paint a full portrait of contemporary child-corporate relations.” —Zephyr Teachout, The New York Times Book Review Even before COVID-19, digital technologies had become deeply embedded in children’s lives, despite a growing body of research detailing the harms of excessive immersion in the unregulated, powerfully seductive world of the “kid-tech” industry. In the “must read” (Library Journal, starred review) Who’s Raising the Kids?, Susan Linn—one of the world’s leading experts on the impact of Big Tech and big business on children—weaves an “eye-opening and disturbing exploration of how marketing tech to children is creating a passive, dysfunctional generation” (Kirkus Reviews, starred review). From birth, kids have become lucrative fodder for tech, media, and toy companies, from producers of exploitative games and social media platforms to “educational” technology and branded school curricula of dubious efficacy. Written with humor and compassion, Who’s Raising the Kids? is a unique and highly readable social critique and guide to protecting kids from exploitation by the tech, toy, and entertainment industries. Two hopeful chapters—“Resistance Parenting” and “Making a Difference for Everybody’s Kids”—chart a path to allowing kids to be the children they need to be. |
| charleston search engine optimization: Journal of Travel Research , 2010-02 |
| charleston search engine optimization: West Virginia Travel Guide *From Charleston to the Appalachian Mount.* USA eBook Baktash Vafaei, Welcome to an extraordinary trip to the wild and wonderful state of West Virginia. This often-overlooked Gem in Appalachia offers a wealth of treasures and adventures waiting to be explored by explorers. West Virginia, often affectionately referred to as the Mountain State, is characterized by breathtaking landscapes, rich culture, and a storied history. In this book, we'll take you on a journey through this fascinating country, taking you to the top sights, activities, and culinary delights West Virginia has to offer. The New River Gorge, a large canyon to the east, offers exciting adventures for outdoor enthusiasts. Charleston, the capital, is a cultural center with history and charm. West Virginia's Appalachian culture is reflected in music, arts, and crafts. Harpers Ferry is a historic melting pot and paradise for outdoor activities, while Seneca Rocks challenges climbers and hikers. The green hills of West Virginia offer numerous state parks for hiking and recreation. The history of coal mining has left a deep mark on West Virginia and is an important part of the cultural heritage. The Bluestone National Scenic River is great for canoeing and nature exploration, while Wheeling on the Ohio River blends history and entertainment. West Virginia's art scene includes galleries and festivals that highlight creativity and talent. Outdoor activities such as rafting, fishing, and mountain biking are plentiful in the mountains. The Trans-Allegheny Lunatic Asylum offers a spooky trip back in time, while Blennerhassett Island is home to a historical treasure on an island in the Ohio River. West Virginia's regional cuisine is rich in culinary discoveries. In Beckley, you can visit the Exhibition Coal Mine Museum and the Tamarack Arts Center. West Virginia's wine country offers wine tasting in picturesque vineyards, and the music scene ranges from bluegrass to country. The Hatfield-McCoy trails are a haven for off-road adventures, and the stories of the Ghost Towns tell of forgotten settlements and ghost towns. In the winter, Snowshoe Mountain offers winter sports and activities in the snow, while the Greenbrier resort offers luxury and history in the mountains. The Mothman Museum in Point Pleasant explores myth and legend. Finally, we'll explore the history of the Civil War on West Virginia's battlefields and museums, searching for secret spots and hidden gems that are often unknown even to locals. Join us on this journey of discovery through West Virginia, where the mountains, culture, and people tell a unique story. West Virginia is ready to reveal its secrets to you and give you unforgettable experiences. |
| charleston search engine optimization: Micro-ISV Robert Walsh, 2006-11-21 *Uniquely and squarely focuses on the needs of a startup ISV *Several leading companies in their market segment are actually micro-ISVs, including Fog Creek (FogBugz) and Sun Belt Software (Counter-Spy). It’s possible to be small AND successful, and this book is perfect for those who wish to try *Volume of Micro ISVs is increasing, signifying a deep, broad audience for this book |
| charleston search engine optimization: Social Media in Travel, Tourism and Hospitality Evangelos Christou, 2016-04-01 Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors. |
| charleston search engine optimization: The Handbook of Journal Publishing Sally Morris, 2013-02-21 An up-to-date and comprehensive handbook written by experienced professionals, covering all aspects of journal publishing, both online and in print. |
| charleston search engine optimization: Innkeeping Quarterly , 2009 |
| charleston search engine optimization: The Findability Formula Heather F. Lutze, 2009-03-16 To be successful in business you must be able to attract the right clients and persuade them to buy. However, on the internet, people only see what the search engines direct them to and the competition for those top spots is fierce. So how do you ensure that your business is front-and-center when prospects are searching for solutions? The answer is The Findability Formula. The Findability Formula is for anyone who wants to improve results from Internet marketing. The book is specifically written for business owners who are frustrated with a website that is not showing up in search results and not generating business. The Findability Formula will help readers understand how prospects and customers search for products and services on the Internet, and will show them, step-by-step, how to optimize their findability. The book will be a non-technical guide to effectively building and implementing, from the ground up, an Internet search marketing program that gets results. The reader will learn how paid search works, and how paid and organic search can work together to create optimum web visibility and reduce paid search costs over time. The basic message of the book is that there is a formula for findability and for converting prospects to purchasers. Readers' Benefits from The Findability Formula: * A complete step-by-step approach to search engine marketing applicable to any product or service, The Findability Formula will include easy-to-follow instruction from chapter to chapter as well as launch checklists in the appendix. * The most up-to-date search research and statistics available, including uncommon ways to connect with your online buyer. * Shows the reader how to avoid common search marketing mistakes that cost big money. How to not be bullied and take control of in-house e-commerce department strategies and SEM agencies. * A small company can compete successfully in search with larger, well-established competitors. How to work smarter to get even better search engine findability. * Maximizes the reader's investment. The reader won't waste money by needlessly paying for clicks from customers who have no intention of buying. The investment in this book will be repaid thousands of times over. * Saves time, money and energy in creating in-house search marketing programs and properly tracking results by keyword. Negates the need to hire outside SEM agencies |
| charleston search engine optimization: Six-Figure Pet Sitting Kristin Morrison, 2010-12-28 This revolutionary book shows you how to turn your struggling pet sitting business into a lucrative, stress-free enterprise. You will learn how to: create the foundation to build a six-figure pet sitting business ; ensure business success from the beginning ; create the one-hour business plan: plan your work, work your plan ; understand your commitment and value in business ; remove the blocks to let financial abundance in ; work with business financials ; advertise and sell to generate results ; find, work with and keep great staff members ; set goals to achieve pet sitting business success ; and more -- P. [4] of cover. |
| charleston search engine optimization: The Importance of Being Earnest Beth R. Bernhardt, Leah H. Hinds, Katina P. Strauch, 2015-10-15 Over one hundred presentations from the thirty-fourth Charleston Library Conference (held November 5-8, 2014) are included in this annual proceedings volume. Major themes of the meeting included patron-driven acquisitions versus librarian-driven acquisitions; marketing library resources to faculty and students to increase use; measuring and demonstrating the library's role and impact in the retention of students and faculty; the desirability of textbook purchasing by the library; changes in workflows necessitated by the move to virtual collections; the importance of self-publishing and open access publishing as a collection strategy; the hybrid publisher and the hybrid author; the library's role in the collection of data, datasets, and data curation; and data-driven decision making. While the Charleston meeting remains a core one for acquisitions, serials, and collection development librarians in dialog with publishers and vendors, the breadth of coverage of this volume reflects the fact that the Charleston Conference is now one of the major venues for leaders in the information community to shape strategy and prepare for the future. Over 1,600 delegates attended the 2014 meeting, ranging from the staff of small public library systems to CEOs of major corporations. This fully indexed, copyedited volume provides a rich source for the latest evidence-based research and lessons from practice in a range of information science fields. The contributors are leaders in the library, publishing, and vendor communities. |
| charleston search engine optimization: Algorithms of Oppression Safiya Umoja Noble, 2018-02-20 Acknowledgments -- Introduction: the power of algorithms -- A society, searching -- Searching for Black girls -- Searching for people and communities -- Searching for protections from search engines -- The future of knowledge in the public -- The future of information culture -- Conclusion: algorithms of oppression -- Epilogue -- Notes -- Bibliography -- Index -- About the author |
| charleston search engine optimization: Leveraging Wikipedia Merrilee Proffitt, 2018-11-29 The vision statement of the Wikimedia Foundation states, “Imagine a world in which every single human being can freely share in the sum of all knowledge.” Libraries need not see Wikipedia as competition; rather, failing to leverage its omnipresence in the online world constitutes a missed opportunity. As a senior program officer at OCLC, Proffitt has encouraged collaboration between Wikipedia and cultural heritage institutions, leading to increased visibility and user engagement at participating organizations. Here, she brings onboard a raft of contributors from the worlds of academia, archives, libraries, and members of the volunteer Wikipedia community who together point towards connecting these various communities of knowledge. This book will inspire libraries to get involved in the Wikipedia community through programs and activities such as hosting editathons;contributing content and helping to bridge important gaps in Wikipedia;ensuring that library content is connected through the world’s biggest encyclopedia;working with the Wikipedia education community; andengaging with Wikipedians as allies in a quest to expand access to knowledge. Speaking directly to librarians, this book shows how libraries can partner with Wikipedia to improve content quality while simultaneously ensuring that library services and collections are more visible on the open web. |
| charleston search engine optimization: The SAGE Encyclopedia of Corporate Reputation Craig E. Carroll, 2016-05-31 What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively young with roots in the 1980s and the emergence of specialized reputation rankings for industries, products/services, and performance dimensions and for regions. Such rankings resulted in competition between organizations and the alignment of organizational activities to qualify and improve standings in the rankings. In addition, today’s changing stakeholder expectations, the growth of advocacy, demand for more disclosures and greater transparency, and globalized, mediatized environments create new challenges, pitfalls, and opportunities for organizations. Successfully engaging, dealing with, and working through reputational challenges requires an understanding of options and tools for organizational decision-making and stakeholder engagement. For the first time, the vast and important field of corporate reputation is explored in the format of an encyclopedic reference. The SAGE Encyclopedia of Corporate Reputation comprehensively overviews concepts and techniques for identifying, building, measuring, monitoring, evaluating, maintaining, valuing, living up to and/or changing corporate reputations. Key features include: 300 signed entries are organized in A-to-Z fashion in 2 volumes available in a choice of electronic or print formats Entries conclude with Cross-References and Further Readings to guide students to in-depth resources. Although organized A-to-Z, a thematic “Reader’s Guide” in the front matter groups related entries by broad areas A Chronology provides historical perspective on the development of corporate reputation as a discrete field of study. A Resource Guide in the back matter lists classic books, key journals, associations, websites, and selected degree programs of relevance to corporate reputation. A General Bibliography will be accompanied by visual maps noting the relationships between the various disciplines touching upon corporate reputation studies. The work concludes with a comprehensive Index, which—in the electronic version—combines with the Reader’s Guide and Cross-References to provide thorough search-and-browse capabilities |
| charleston search engine optimization: Sales in a New York Minute Jennifer Gluckow, 2019-01-01 You’ve heard the term “…in a New York minute,” and you have your own ideas of what it means. Jennifer Gluckow defines it as “fast, clear, direct, and successful.” That’s the way of New York, and it’s the way sales are made (or lost) in New York City, and everywhere else on the planet. Jennifer Gluckow’s concepts and strategies for selling follow the timeless New York City line, “If you can make it there you can make it anywhere,” transitioned to, “If you can make the sale there, you can make the sale anywhere.” 212 is a sales nuance – it’s the boiling point, the tipping point, and the emotional point. It’s the NYC area code, and it’s the number of mastery ideas and strategies in Jennifer’s book that will bring salespeople success. Whether you’re a sales newbie or a sales master, Jennifer’s 212 New York minutes will bring your sales and your customers to the buying point. From attracting customers online and face-to-face, to helping secure lifelong relationships, referrals and reorders, by building trust over time, minute by minute; to ensuring profitable sales and customer loyalty, you will learn 212 strategies that when put into practice, will make your sales and success soar. Jennifer Gluckow has mastered what it takes to “make it” in New York, and her book, Sales in a New York Minute, will teach you how to make sales anywhere. Jennifer Gluckow has northeastern smarts and New York City savvy – a rare combination that has her positioned as the next big thing in sales. Okay, she’s not ALL New York. She’s traveled the world, educated in the Midwest, and spoken to audiences from coast to coast. She grew up in a successful book manufacturing family business run by her parents. Their dinner table conversations were a MBA real-world business education years before she graduated from the Olin School of Business at Washington University in St. Louis. Jennifer’s a speaker, trainer, writer, blogger, Facebooker, Instagrammer, Tweeter, podcaster and YouTuber. She is online and on the money, and her mission is to teach you how to make it anywhere. |
| charleston search engine optimization: Suchmaschinenmarketing für Unternehmen: Leitfaden für die erfolgreiche Einführung von Suchmaschinenmarketingmaßnahmen Sebastian Trautmann, 2012-12-28 Inhaltsangabe:Einleitung: 73,3 Prozent der Bevölkerung Deutschlands sind mittlerweile online. Die Zahl der Internetnutzer ab 14 Jahren in Deutschland stieg binnen eines Jahres von 49 Millionen auf 51,7 Millionen. Diese Zahlen verdeutlichen den hohen Stellenwert des Internets in Deutschland und unterstreichen gleichzeitig die Wichtigkeit des Suchmaschinenmarketings für Unternehmen. Dies hat zur Folge, dass die Platzierungen in Suchmaschinenergebnissen massiv über Umsatz, Gewinn und auch Arbeitsplätze entscheiden. Der Autor dieser Thesis hat die damit verbundenen Probleme erkannt und darauf aufbauend diese Thesis erstellt. Problemstellung und Zielsetzung: Viele Unternehmen streben danach, in den Suchmaschinenergebnissen möglichst die vorderen Plätze zu erreichen, und erfolgreiche Suchmaschinenmarketingkampagnen durchzuführen, um im Endeffekt möglichst viele potentielle Kunden erreichen zu können. Ein Problem, das sich in diesem Fall ergibt, ist das fehlende Know-How. Aus der Erfahrung des Autors dieser Thesis gibt es zwei Möglichkeiten, von denen diese Unternehmen Gebrauch machen: Trotz des fehlenden Know-Hows Eigeninitiative zu ergreifen oder eine Agentur zu beauftragen. Für beide Fälle soll diese Thesis eine Orientierungshilfe, bzw. ein Leitfaden. sein, mit dem Unternehmen entweder selbst entsprechende Maßnahmen durchführen oder die ergriffenen Maßnahmen der eingesetzten Agenturen besser kontrollieren und nachvollziehen können. Somit ist das Ziel dieser Masterthesis, Grundzüge eines Leitfadens zur Einführung von Suchmaschinenoptimierungs- und Suchmaschinenwerbemaßnahmen für Unternehmen zu erarbeiten. Dabei sollen die Techniken des Suchmaschinenmarketings vorgestellt werden, die in Suchmaschinenoptimierung (SEO Search Engine Optimization) und Suchmaschinenwerbung (SEA Search Engine Advertising) unterteilt werden. Durch die Dominanz der Suchmaschine Google (90 % Marktanteil in Deutschland 2011), wird sich in dieser Arbeit auch nur auf diesen Anbieter beschränkt. Aus Erfahrung des Autors kann davon ausgegangen werden, dass ein Großteil der Maßnahmen, die die Suchergebnisse von Google positiv oder negativ beeinflussen, sich in gleicher Weise auf die Suchergebnisse der anderen Anbieter auswirken. Vorgehensweise: In Kapitel 2 werden zunächst die theoretischen Grundlagen des Suchmaschinenmarketings erarbeitet, um einen Einblick und eine Vorstellung zu bekommen, was unter dem Begriff verstanden werden kann. Dabei wird das [...] |
| charleston search engine optimization: Jet , 2008-08-04 The weekly source of African American political and entertainment news. |
| charleston search engine optimization: Hum a Radiant Sickness Patrick Crawford Bryant, 2017-03-15 Conor Fallow sees his massive student loan debt as a barrier preventing him from achieving something meaningful with his life. As his senior year is coming to a close, however, he's adopted an escapist attitude--picking up self-destructive habits and doing his best to ignore his future. While on a nightly walk filled with alcohol and malpracticed meditation, Conor runs into an old friend, Luce, who invites him to take part in a strange urban rite. Their guides, Jim-Jam and No Name explain that the aesthetic of the scene, looking out from a particular point atop a parking garage, is so intense that it creates a powerful psychedelic effect. Conor is skeptical but is willing to try it. To his surprise, and horror, looking out at the city does have a profound effect on his psyche... With compelling lyricism, Hum A Radiant Sickness takes the reader on a surreal romp through the subconscious of a young man teetering on the ledge between a terrifying but hallowed self-actualization and the begrudging contentedness of an imposed conformity. -- A young man simultaneously discovers his ambition and confronts the knowledge that he cannot pursue that ambition. He squirms within the confines of this paralysis. We weep for him, and we laugh with him at the absurdity of our situation. We laugh and laugh--and we don't give up. -- The debut novel from Patrick Crawford Bryant is an experimental coming of age story written in poetic prose. Taking a satirical stab at the problem of student loan debt, the existential novel questions the possibility of achieving authenticity in an economy that seems to force its antithesis: servitude beneath an oppressive system of otherness. |
| charleston search engine optimization: Web Design That Works , Print magazine's managing editor of selected more than 400 design solutions to create the ultimate sourcebook for working designers. |
| charleston search engine optimization: Corporate Portals Heidi Collins, 2001 The executive director of architect services at InfoImage gives readers an inside look at enterprise portals, the new technology that gives employees one-stop access to all their company's information resources. |
| charleston search engine optimization: Plug Your Book! Steve Weber, 2007 |
| charleston search engine optimization: Data and Applications Security and Privacy XXXIII Simon N. Foley, 2019-07-04 This book constitutes the refereed proceedings of the 33rd Annual IFIP WG 11.3 Conference on Data and Applications Security and Privacy, DBSec 2019, held in Charleston, SC, USA, in July 2018. The 21 full papers presented were carefully reviewed and selected from 52 submissions. The papers present high-quality original research from academia, industry, and government on theoretical and practical aspects of information security. They are organized in topical sections on attacks, mobile and Web security, privacy, security protocol practices, distributed systems, source code security, and malware. |
| charleston search engine optimization: The Like Economy Brian Carter, 2012 'The Like Economy' offers a complete, start-to-finish plan for making money on Facebook. Brian Carter demonstrates step-by-step techniques and practical lessons to help companies build their online revenue. |
| charleston search engine optimization: The Library Friends, Foundations, and Trusts Handbook Diane P. Tuccillo, 2024-04-24 The Library Friends and Foundations Handbook is a must-have resource for members of Friends groups, Foundations, library staff members, administrators, and others who wish to begin or enhance such support group partnerships. Its background details build a knowledge base of what such groups are all about and its helpful recommendations can be put into practice as it: Focuses upon the history of such groups and how their contributions matter to the vitality of library institutions of all kinds—public, school, state, college/university, and special. Describes the various kinds of Friends and Foundation groups (sometimes combined), how they are organized and run, and ways they partner with the libraries they support so that readers may consider how they too might design and form or augment their own groups. Carefully explains how groups can effectively market their membership options and purposes to their communities. Gives practical advice on recruiting volunteers of all ages and providing training for them to beneficially aid their libraries both financially and with hands-on assistance. Describes ways library support groups can advocate for their libraries. Presents a wide variety of fundraising and donation ideas, procedures, and examples that readers can emulate, reflecting current trends such as online book sales, grab bag book sales, gala events, and securing grants along with equitable methods of monetary distribution. Offers a selected bibliography, a webliography, and an appendix with sample documents. The book covers the history of such groups, how their contributions matter to the vitality of libraries and library institutions of all kinds—public, school, state, college/university, and special. It describes the various kinds of Friends and Foundation groups, how they are organized and run, ways they partner with the libraries they support, how they can effectively market their membership options and purposes to the community to which they are dedicated, and ways to advocate for their libraries. It explains how volunteers of all ages (yes, including teenagers) are recruited, trained, and used successfully to aid their libraries both financially and with hands-on assistance. A wide variety of fundraising and donation ideas, procedures, and examples are featured that reflect current trends in such activities as online and grab bag book sales, gala events, securing grants, and methods of monetary distribution. |
| charleston search engine optimization: Small Business Marketing Kit For Dummies Barbara Findlay Schenck, 2012-08-02 Harness the power of marketing and watch your business grow Having your own business isn't the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential. If you want your small business to grow, you need a marketing strategy that works. But how do you get people to notice your business without spending a fortune? Packed with savvy tips for low-cost, high-impact campaigns, this friendly guide is your road map to launching a great marketing campaign and taking advantage of the newest technologies and avenues for outreach. Using social media as a marketing tool Communicating with customers Financing a marketing campaign The companion CD includes tools and templates to give you a jump-start on putting your new skills to work If you're looking to give your small business' marketing plan an edge over the competition, Small Business Marketing Kit For Dummies has you covered. CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase. |
| charleston search engine optimization: Law Librarianship in the Digital Age Ellyssa Kroski, 2013-11-14 It is absolutely essential that today’s law librarians are digitally literate in addition to possessing an understanding and awareness of recent advancements and trends in information technology as they pertain to the library field. Law Libraries in the Digital Age offers a one-stop, comprehensive guide to achieving both of those goals. This go-to resource covers the most cutting-edge developments that face today’s modern law libraries, including e-Books, mobile device management, Web scale discovery, cloud computing, social software, and much more. These critical issues and concepts are approached from the perspective of tech-savvy library leaders who each discuss how forward-thinking libraries are tackling such traditional library practices as reference, collection development, technical services, and administration in this new “digital age.” Each chapter explores the key concepts and issues that are currently being discussed at major law library conferences and events today and looks ahead to what’s on the horizon for law libraries in the future. Chapters have been written by the field’s top innovators from all areas of legal librarianship, including academic, government, and private law libraries, who have strived to provide inspiration and guidance to tomorrow’s law library leaders. |
| charleston search engine optimization: Essentials of Health Care Marketing, Fourth Edition Eric N. Berkowitz, 2016-08-15 New Fifth Edition of Essentials of Health Care Marketing coming in March 2021. Essentials of Health Care Marketing, Fourth Edition will provide your students with a foundational knowledge of the principles of marketing and their particular application in health care. Moreover, the text offers a perspective on how these principles must shift in response to the changing environmental forces that are unique to this market. |
| charleston search engine optimization: Essentials of Health Care Marketing Berkowitz, 2016-08-15 Essentials of Health Care Marketing, Fourth Edition will provide your students with a foundational knowledge of the principles of marketing and their particular application in health care. Moreover, the text offers a perspective on how these principles must shift in response to the changing environmental forces that are unique to this market. |
| charleston search engine optimization: Thomas Register of American Manufacturers , 2003 Vols. for 1970-71 includes manufacturers catalogs. |
| charleston search engine optimization: Library Literature & Information Science , 2009 An index to library and information science literature. |
| charleston search engine optimization: A Sleepwalker's Guide to Social Media Tony D. Sampson, 2020-07-09 Positing online users as 'sleepwalkers', Tony Sampson offers an original and compelling approach for understanding how social media platforms produce subjectivities. Drawing on a wide range of theorists, including A.N. Whitehead and Gabriel Tarde, he provides tools to track his sleepwalker through the 'dark refrain of social media': a refrain that spreads through viral platform architectures with a staccato-like repetition of shock events, rumours, conspiracy, misinformation, big lies, search engine weaponization, data voids, populist strongmen, immune system failures, and far-right hate speech. Sampson's sleepwalker is not a pre-programmed smartphone junkie, but a conceptual personae intended to dodge capture by data doubles and lookalikes. Sleepwalkers are neither asleep nor wide awake; they are a liminal experimentation in collective mimicry and self-other relationality. Their purpose is to stir up a new kind of community that emerges from the potentialities of revolutionary contagion. At a time in which social media is influencing more people than ever, A Sleepwalker's Guide to Social Media is an important reference for students and scholars of media theory, digital media and social media. |
| charleston search engine optimization: Masked by Trust Matthew Reidsma, 2019 Examines library discovery systems to show how the algorithms that power them are not the neutral and unbiased systems that they are claimed to be, but are affected by the human biases of programmers and the commercial influences of their production-- |
| charleston search engine optimization: Heritage Sean Brock, 2014-10-21 New York Times best seller Winner, James Beard Award for Best Book in American Cooking Winner, IACP Julia Child First Book Award Named a Best Cookbook of the Season by Amazon, Food & Wine, Harper’s Bazaar, Houston Chronicle, Huffington Post, New York Times, Philadelphia Inquirer, Pittsburgh Post-Gazette, Vanity Fair, Washington Post, and more Sean Brock is the chef behind the game-changing restaurants Husk and McCrady’s, and his first book offers all of his inspired recipes. With a drive to preserve the heritage foods of the South, Brock cooks dishes that are ingredient-driven and reinterpret the flavors of his youth in Appalachia and his adopted hometown of Charleston. The recipes include all the comfort food (think food to eat at home) and high-end restaurant food (fancier dishes when there’s more time to cook) for which he has become so well-known. Brock’s interpretation of Southern favorites like Pickled Shrimp, Hoppin’ John, and Chocolate Alabama Stack Cake sit alongside recipes for Crispy Pig Ear Lettuce Wraps, Slow-Cooked Pork Shoulder with Tomato Gravy, and Baked Sea Island Red Peas. This is a very personal book, with headnotes that explain Brock’s background and give context to his food and essays in which he shares his admiration for the purveyors and ingredients he cherishes. |
| charleston search engine optimization: LinkedIn for Business Brian Carter, 2012-07-23 Increase Your LinkedIn Leads, Sales, and Profits: Attract Higher-Quality Leads, Market More Effectively, Boost Your Sales This book delivers a complete system for profiting from LinkedIn. Top social media marketer Brian Carter shows you how to use LinkedIn to supercharge your existing business-to-business marketing, advertising, and sales processes, generate more qualified leads, and build sales in powerful new ways! Through case studies, Carter reveals how innovative businesses of all types are achieving amazing results with LinkedIn and teaches specific, actionable lessons you can apply right now. Whether you’re an advertising expert, content marketer, sales professional, PR pro, B2B executive, or social media specialist, LinkedIn offers you far more power than you may realize--and this book will help you leverage all of it! YOU’LL LEARN HOW TO Identify the fastest, easiest ways to profit from LinkedIn Apply today’s 15 most valuable Internet marketing principles to your LinkedIn presence Network for dollars, with this book’s proven six-step relationship-building process Find hot prospects through quick LinkedIn prospecting and introductions Use LinkedIn as a “passive prospecting platform”: Generate more leads without more work! Attract “mega-leads” through LinkedIn Answers, Events, and Groups Strengthen brand awareness and spread key messages Leverage content marketing (infographics and more) to boost brand awareness and generate more leads Accelerate your sales cycle with LinkedIn Improve your lead funnel and ensure that prospects are qualified before they talk to salespeople Establish efficient weekly LinkedIn marketing routines Optimize LinkedIn ad campaigns to maximize clicks, leads, and sales |
| charleston search engine optimization: Official Gazette of the United States Patent and Trademark Office , 2000 |
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